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16 Jan 2009
doc

Petrolivia and the olive oil producers market

Essay - 4 pages - Business strategy

For many years, the olive oil producer market has been dominated by three European countries: Spain, Italy and Greece, which account 97 per cent of the European production and 77 per cent of the world production. These three European countries are followed by African countries such as...

24 Nov 2009
doc

A critical examination of European Union's economic policy

Thesis - 12 pages - European union

The EU's trading policy towards the rest of the world is called the Common Commercial Policy and is established under Articles 100-116 of the Treaty of Rome (Title IX Articles 131-134 of the Consolidated Treaty). “By establishing a customs union between themselves Member States aim to...

14 Oct 2010
doc

China in the global economy: A fast growing export country

Thesis - 4 pages - Economy general

The economy of China is particularly interesting to look at, because China was still over two decades ago a very poor country, whose planned economy didn't allow any improvement for its citizens' standards of living. But after a series of reforms oriented towards the market and initiated by Deng...

16 Feb 2011
doc

Internationalization with a concrete example of the IKEA group

Case study - 70 pages - Finance

In specialty marketing and strategy management, in order to acquire the basic knowledge necessary for any manager, we studied the strategic concepts and phases of internationalization of a large group of Sweden: IKEA. Thus, by using personal research and theoretical concepts seen in class, we...

15 Jan 2009
doc

Institutional Failures of the Global Environmental Governance

Essay - 42 pages - Ecology & environment

Despite a great awareness of environmental questions from developed and developing countries, there is a degradation of environmental issues and an appearance of new environmental problems. This aggravation of environmental matters is due to the inefficient state of the global environmental...

16 Feb 2011
doc

The expansion of L'Oreal in China

Case study - 15 pages - Business strategy

This report examines the position of L'Oreal in the cosmetics industry, in order to examine a possible expansion in China, which is best suited for an overseas expansion through Direct Investment. In compiling this report, the first part will be about the position of L'Oreal within the cosmetics...

29 Sep 2010
doc

China and India- the most powerful success stories of this century

Market study - 9 pages - Economy general

Indians have woke up: The birth of a giant: As everybody speaks about China and about its growth, India is now giving a good economic potential, maybe better than China for the long term. India, like China, is accumulating performances. India is following China's way according to what the...

12 May 2009
doc

The Chinese motorcycle industry

Thesis - 6 pages - Business strategy

The motorcycle industry in China was born in the 1950's, with the foundation of the Beijing Motorcycle Factory. Today, China is the largest producer in the world, accounting for nearly half of the world's total production. The first Chinese motorcycle was developed in 1951 to meet...

14 Sep 2009
doc

The United Nations since 1945 until today

Thesis - 5 pages - International relations

Shortly after the Second World War, it appears necessary to the Allies to equip the world with an international organization able to regulate the conflicts peacefully occurring between the various States. This ambition proceeds of a long reflexion, born in 1941 with the...

15 Jan 2009
doc

Drugs and globalization

Essay - 6 pages - Journalism

Relations between drugs and international trade are a long story, we could think of the 19th century and the important consumption of opium in Europe, as can be seen for example in the film From Hell. Opium was obviously not produced in Europe for climatic reasons and essentially came from...

29 Sep 2010
pdf

India, Welcoming Land for the IT Enterpriser

Dissertation - 45 pages - Management

This thesis entitled "India Welcoming Land for IT Enterpriser" has been written with the idea of creating a concrete and practical tool for an entrepreneur who is eager to try the adventure of entering the IT market in India. We will explore various fields like the culture of the country and its...

03 Mar 2011
doc

Publicity campaigns of United Colors of Benetton

Case study - 40 pages - Services marketing

Benetton is a brand of repute that has been in the limelight by many provocative advertisements. However, these ads have been a hindrance to the development of the brand. As an advertising agency, it has decided to create a new campaign focusing on branded products. In this case, it will...

03 Mar 2011
doc

The emerging triad in the new global economy

Essay - 7 pages - Economy general

Since 1980, the third technological revolution has been booming; a revolution based mainly on new information technologies and brand firmly established as a "new economy". With the help of these technologies, particularly the Internet, the information economy itself is now seen in the global...

30 Dec 2010
doc

Counterfeiting in China: A global crisis

Thesis - 25 pages - Economy general

Counterfeiting now represents 5% of world trade and is a growing business especially in the recent years. China has its share of responsibility in this phenomenon. China is now regarded as the leading counterfeiter in the world despite the fact that the figures may not be...

05 Apr 2010
pdf

An examination of China's evolution in manufacturing and innovation since 1978

Thesis - 11 pages - Business strategy

Since 1978, Chinese manufacturing industries have experienced remarkable growth and dramatic change. China is now the third largest manufacturing country in the world. Moreover, China is becoming more increasingly innovative with its own products and services. Yet, there is much to learn...

15 Jan 2009
doc

Strategies of expansion at the time of deceleration: The case of LVMH

Case study - 10 pages - Business strategy

The year 2004 represented one of the best year that the world economy has experienced since the beginning of the millennium. Indeed the growth of the Gross World Product (GWP) has increased by 4 per cent in 2004 compared to only 2.8 per cent in 2003. However this high rate of growth...

27 Jan 2011
doc

Chinese Tourism in France: developmental perspectives of the market by 2030

Market study - 35 pages - Services marketing

Given the current influx of Chinese tourists in France, and in particular its composition, how does one configure the volume of customers in China in 2030? France is the international leader in the number of visitors. In 2005, it hosted 76 million foreigners who generated 34 billion euros as...

15 Jan 2009
doc

US Foreign Policy and international law

Essay - 5 pages - International law

The United States has been the main supporter of the development of international rules since the end of World War II. The US sought to rebuild an international system that would promote international cooperation in various areas to avoid conflicts: economic (through the creation of an...

15 Jan 2009
doc

Are regionalism and globalisation compatible or contradictory trends?

Essay - 5 pages - Economy general

Nowadays, it is paradoxical to see the development, in a global world, of several types of regions. This process began after the Second World War, with the development of the international trade flows between economies. The creation in 1957 of the European Economic Community,...

26 Mar 2009
doc

Ready garment export after the multi fiber agreement with a reference to India

Tutorials/exercises - 31 pages - Economy general

The foundations of the Indian textile trade with other countries began as early as the second century BC. The silk fabric was a popular item of Indian exports to Indonesia around the 13th century, where these were used as barter for spices. Towards the end of the 17th century, the British...

29 Sep 2010
doc

The term globalization used in relation to a host of social, economic, cultural and political processes

Essay - 12 pages - International relations

Globalization is easier to describe than to define. This is because, in its present form and usage, it is a new, complex, dynamic, multidimensional, and worldwide phenomenon, which means different things to different people and different things to the same groups across time and space. It evokes...

10 May 2009
doc

A closer examination of the phenomenon of globalization and its affect on India

Tutorials/exercises - 117 pages - Economy general

The term "globalization" has acquired considerable emotive force. Some view it as a process that is beneficial—a key to future world economic development—and also inevitable and irreversible. Others regard it with hostility, even fear, believing that it increases inequality...

19 Jan 2009
doc

Is the Common Agricultural Policy indispensable for the future of Europe ?

Essay - 16 pages - Economy general

The CAP has long been a stumbling block among EU members. Last year, Jacques Chirac strongly opposed Tony Blair's proposal about the CAP. Indeed, France is the country which receives more agricultural subsidies while the United Kingdom does not get any concern in the agricultural policies. The...

29 Sep 2010
doc

International Business Environment assignment: an analysis of the national business system and cultural conditions in China and assessment of how this will affect SuperSam

Dissertation - 24 pages - Services marketing

Choosing China as a host country for an International Business Environment assignment offers three advantages: first, since 1979, China has faced major economic and political changes. Second, it has been very successful in attracting foreign direct investment, i.e., in 1995, China was the second...

01 Dec 2010
doc

The car industry in China (2008)

Thesis - 32 pages - Economy general

In the current context of significant economic growth of China, with 2008 being a year when Beijing hosted the Olympic Games, it seems wise to focus on the country. Indeed, it officially aims to give way to a spirit of conviviality around sports, but does not forget to attract as many people...

28 Dec 2010
doc

Why does the U.S. government keep urging China to revalue its currency?

Tutorials/exercises - 6 pages - Finance

On September 23, 2010, President Obama increased pressure on China to immediately revalue its currency, devoting most of a two-hour meeting with China's prime minister Wen Jiabao to the issue and sending the message if 'the Chinese don't take actions, we have other means of protecting US...

15 Jan 2009
doc

Financial markets in Emerging Economies: Comparison with developed economies

Essay - 12 pages - Economy general

The financial markets of emerging economies have seen a huge growth in the last few years. These markets are attracting large investments from the developed world, especially because of higher expected return. At the same time; investments in emerging markets are considered to be riskier...

31 Dec 2010
doc

An analysis of the crisis in US economy

Thesis - 33 pages - Economy general

Until the early 21st century, developments in America seemed to contradict the thesis of "decline". The most famous example is that of Paul Kennedy, who predicted in 'Rise and Decline of Great Powers' (1987), the end of American hegemony. However, the early 21st century is marked by...

31 Dec 2010
doc

The export of cosmetics to China

Thesis - 20 pages - Economy general

China is a growing country that deserves a closer look to help explore all the opportunities it offers. Indeed, trade in China has a huge scope of development due to the decentralization and liberalization of 1978 and especially since its entry into the WTO in 2001. In spite of many...

03 Mar 2011
doc

Comparison between Marks & Spencer and Zara: "The competition of the processes in industry of clothing" (2006)

Case study - 13 pages - Services marketing

Founded in 1884, Marks & Spencer is a company that is more than two centuries old. The origin of its fame and development comes from a very particular situation experienced in England in the late 19th century. Soon after, M & S has positioned itself as a solid reference on the clothing market in...