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28 May 2009
doc

An analysis of E tailing

Dissertation - 83 pages - Services marketing

Online retailing is conducted through interactive online computer systems, which link consumers with sellers electronically. In a short space of time, internet retailing has firmly established itself as a viable alternative to store based shopping. Commercial online services offer online...

29 Sep 2010
doc

Trust online and the opinion of former consumers

Dissertation - 72 pages - Economy general

This study examines the issue of trust and the influence of the opinion of former users in electronic commerce. The lack of trust is the main reason why people are still reluctant to purchase online. Lack of trust is due to many reasons in online business, no physical contact, risk of theft of...

23 Mar 2011
doc

Luxury brands on the Internet - between irony and opportunities

Dissertation - 81 pages - Services marketing

The image of the luxury sector on the market is that of selectivity and the scarcity. The challenge for luxury brands is to transmit a burst of accessibility while addressing a segment of consumers, who are the affluent class. Thus, the Internet, which is defined as a mass medium, seems to be...

05 Mar 2009
doc

Internet banking

Thesis - 24 pages - Finance

This project deals with the origin of Internet and the World Wide Web. It also emphasizes on the development of e-commerce and with it the development of Internet banking. We have seen how traditional banking was done and how the Internet has revolutionized banking. We have also dealt with...

28 Apr 2009
doc

Evolution of mobile commerce

Tutorials/exercises - 50 pages - Business strategy

How shall we define “mobile commerce”? Simple definitions of the term are emerging in the industry, but most tend to serve the commercial interests of those who coin them. Thus for some mobile commerce is purely concerned with shifting existing online shopping services onto cell phones,...

29 Apr 2009
doc

Building digital brands

Thesis - 40 pages - Services marketing

Online has always taken a back seat to offline in brand building. Yet online offers the best options for building a meaningful brand, options that didn't exist only a few years ago. Companies without a solid digital brand strategy are literally being left behind as leaders build new digital...

16 Apr 2009
doc

The marketing strategy of Indiamart Intermesh Ltd

Case study - 46 pages - Business strategy

Today's companies need fresh thinking about how to operate and compete in the new economy. Today's economy is made up of old and new elements and is essentially a hybrid. We term marketing as a function by which a marketer plans, promote and deliver a goods and services to the customers or...

16 Apr 2014
doc

A study on E-Commerce

Case study - 16 pages - Business strategy

E-business is what happens when you combine the broad reach of the Internet with vast resources of traditional information technology system. It uses the Web connect together customers, vendors, suppliers and employees in a way never before possible. They do business on the Web, and...

09 May 2009
doc

How viral marketing enhances the ingredients of a promotional mix

Tutorials/exercises - 61 pages - Services marketing

Word-of-mouth publicity is a centuries-old marketing technique. Once customers had a good experience with a product, they would tell their friends, who would often buy and use that product and then tell other friends - dispersing information and recommendations about the product via a social...

01 Apr 2014
doc

Google AdSense(TM), to what extent does the concept AdSense revolutionize the advertising on internet?

Case study - 10 pages - Computer science

The first ad that appeared on the web was posted in 1994 by AT&T on the website HotWire.com. Created by the interactive agency Modem media, the size of this banner - 468x60 pixels - became the standard size of the classic banner. The contract, signed in April, 1994, concerned a period of...

13 May 2009
doc

Internship report in Fleetway Travel Plc

Thesis - 11 pages - Educational studies

During 4 months, I had the opportunity to be an intern at Fleetway Travel Plc. The company, based in the heart of Central London, offers many travel products at competitive prices, including tailor-made breaks, flights, hotels, car hire, and travel insurance. I had never worked in the tourism...

31 Mar 2010
pdf

Do online information retrieval systems pose a security threat?

Thesis - 4 pages - Computer science

The search engine's deceptive role of information mining from the crawled web servers has been gravely misunderstood. The general perception of search engine being an information locator is a universal truth. The 24x7 availability of the updated information makes it a potential information...

29 Sep 2010
pdf

The respect of copyright on the Internet

Essay - 15 pages - Management

In this work, I have chosen to talk about the respect of the law in e-business. More specifically, I'm interested in the problem that artists and music producing companies are facing, namely the non-conformance to of copyright acts through peer to peer and free download. We have all heard...

28 Aug 2009
doc

A study on internet marketing

Thesis - 8 pages - Services marketing

The Internet is one of the most important media for advertising. It not only complements your other forms of advertising, but also reaches a unique, distinctive class of audience. For advertisers especially, the Web has enormous potential, mainly because of its vast size and global reach....

10 Jan 2011
doc

Customer Relationship Management (CRM) and e-Commerce

Dissertation - 56 pages - Economy general

The twenty first century has seen a lot of changes in the business world. New business models have been developed, networks have increased, and certain concepts have evolved and become indispensable. Before the arrival of supermarkets, people used to shop at their neighborhood grocery store. But...

03 Mar 2011
doc

Internet: A new pillar for the marketing of large distribution

Dissertation - 47 pages - Services marketing

Initially founded as the Arpanet, for military purposes in 1969, for some time, the Internet was reserved for researchers and academics. It functions primarily through a computer network connecting millions of computers to access and share information. Since the 1990s, the Internet has been...

11 Nov 2008
doc

The effectiveness of e-learning programs

Essay - 7 pages - Educational studies

The aim of this section is to establish from various literature, the main points of best practice in implementing e-learning into a large organisation, in particular recent research on the attitudes of the implementation of effective e-learning. It will look at the advantages and disadvantages...

08 May 2009
doc

Sales-side process automation to improve integration: An exploratory research

Dissertation - 51 pages - Business strategy

The customer has always been important. Peter Drucker, the dean of management consultants, once remarked: “Because its purpose is to create a customer, the business enterprise has two and only two basic functions: marketing and innovation. Marketing and innovation produce results: all the...

30 May 2009
doc

A paper outlining the process of implementing a new computer system

Thesis - 9 pages - Computer science

The hardware and software for the computer system for the clinic must be able to support all the information requirement of the clinic and not only the requirements of its operations function. Render and Heizer said that in order to provide services, an organization undergoes three primary...

04 Jun 2009
ppt

Hypertext transfer protocol

Presentation - 37 pages - Computer science

HTTP (Hypertext Transfer Protocol) is the set of rules for transferring files (text, graphic images, sound, video, and other multimedia files) on the World Wide Web. HTTP has been in use by the World-Wide Web global information initiative since 1990. HTTP lies at the application...

25 Sep 2009
doc

Brain-exercising creativity coach businesses to open - How to use writing, music, drama & art therapy techniques for healing

Thesis - 13 pages - Journalism

The introduction sets the tone of the book: inspirational and entrepreneurial. It advises how a person could become a creative writing therapist/coach and memory enhancement counselor. The idea is that the examples presented in the book can be self-directed (for personal growth) or business...

21 Jun 2010
doc

Electronic commerce in the European union: The case study of Premier tours ltd

Tutorials/exercises - 23 pages - Business strategy

Electronic commerce has emerged with the development of the new information and communication technologies, the Internet and the World Wide Web. This paper addresses the theoretical issue of the electronic commerce by introducing the main theoretical issues and summarizing the few literary...

29 Sep 2010
doc

Google vs Microsoft

Thesis - 13 pages - Finance

Since the launch of the Google Search engine, a paying version has been reserved for the enterprise, which allows firms' access to documents in the internal database of Google. Microsoft has now declared war on the famous search engine. It is a very profitable market and Gartner Group...

29 Sep 2010
doc

Cloud Computing

Essay - 10 pages - Services marketing

Undeniably, the technology over the Internet is evolving constantly since its creation. Actually, a new trend of using the Internet with business is showing up named Cloud Computing. This web technology offers new opportunities for companies or individuals to cut costs through the delivery...

05 Dec 2011
doc

Advertising and communication - published: 29/11/2011

Market study - 11 pages - Business strategy

Brokerage is a service provided by specialized companies which allow putting in relation customers and specific products. Generally for financial products, brokerage companies are the authorized intermediary between both. To be clearer, brokers are stakeholders (Source: Doc-Etudiant, Quel est le...

05 Mar 2009
doc

Cyber law in India

Case study - 33 pages - Other law subjects

Since the beginning of civilization, man has constantly adapted himself to the changing circumstances and scenarios to usher in new eras of development and progress. Every stage in human history has been important in its own way. However, if today we look back in retrospect and try to analyze...

14 Apr 2009
doc

Money and transaction over the internet: Online banking

Thesis - 28 pages - Finance

The advent of internet has initiated an electronic revolution in the global banking sector. The dynamic and flexible nature of this communication channel as well as its ubiquitous reach has helped in leveraging a variety of banking activities. New banking intermediaries offering entirely new...

28 May 2009
ppt

Group communications

Presentation - 64 pages - Computer science

This presentation is about the most commonly used group communications methods. The presentation begins with the definition of different means of group communications on the network. Further topics include description about mailing lists, its working and set-up across network and handling it in...

21 Jun 2010
doc

Research proposal - proposed title: The role of quality factors in electronic commerce

Essay - 4 pages - Business strategy

The unprecedented proliferation of the Internet and the World Wide Web over the last decade has increased the importance of electronic commerce. The research will present an exploratory study of the role of quality factors in electronic commerce in order the significance of the latter to...

10 Feb 2021
doc

Computer network

Case study - 12 pages - Computer science

ESDLAB (Electronic System Development Lab) is a company specialized in Computing and digital services. It operates in many computing sectors like web development, electronical conception (Arduino, Raspberry Pi) and digital communication. Sometimes, the company offers seminars about...