The business model of an exchange - How does a cryptocurrency exchange generate money?
Case study - 11 pages - Bank marketing
Today there are more than 600 cryptocurrency exchanges in the world. Some cryptocurrency exchange platforms are no longer start-ups. A hundred of them are engaged in a fierce war of prices in order to capture customers. The Binance platform, for example, which is the world leader with 70% market...
A look at the Value Added Tax in India
Thesis - 5 pages - Finance
Unlike the erstwhile single point or cascade type of sales tax system, Value Added Tax (VAT) is a multi-point sales tax levied on the value added to goods with set-off for tax paid on purchases (inputs) and capital goods. What this means is that the amount of tax paid by the dealers...
PESTEL Analysis - Levi Strauss Company - published: 19/07/2022
Case study - 7 pages - Startup, entrepreneurship
Founded in 1853, Levi Strauss Company is by far one of the largest outfit organizations in the world and has been known far and wide for its inventions of jeans as classic clothing apparel. With over fifteen thousand employees across the globe, as of 2020, the company has not only become a global...
Business Value of Amazon e-business
Case study - 12 pages - Services marketing
In a world where anyone can purchase just about anything online, it can be difficult to start and maintain a business selling online goods. Media such as CDs, books, and movies are common ware being sold on the Internet. Over the last decade, online stores have come and gone so often, that many...
Operational decision-making - Airbus
Case study - 7 pages - Business strategy
The present report aims at providing the board with substantial information about the operational decision-making process within the Airbus company. In fact, as part of an international group very much involved in intensive industry in terms of R&D but also in terms of capital requirements. The...
Supply chain management assignment
Essay - 8 pages - Management
Identifying order winners and order qualifiers is a way to better integrate a company in its market allowing full potential and optimization of the way a product is built and delivered. In the case of Manufacturer of seats, we can see, as order winners, the quality and security the seats offer,...
SWOT Analysis and recommendations - General Motors
Case study - 3 pages - Automotive marketing
General Motors suffered from a collapse in 2009 (after the crisis), which was mainly driven by five factors: (i) retired employees had plenty of benefits (from when the sector was more profitable) (ii) GM overfocused on "overpricing and discounting," which drove the clients' attention away...
Purchasing and supply chain: BIC Company
Case study - 10 pages - Business strategy
The group's history began in 1945 BIC while Marcel Bich and Edouard Buffard mount a factory spare part for pens in Clichy. In 1950, BIC Cristal pen is launched: it went on to sell hundreds of billions of copies. BIC is expanding internationally in 1950 (Italy, Brazil, United Kingdom, United...
Specialisation
Tutorials/exercises - 4 pages - Economy general
Trade and foreign direct investments driven by specialisation and comparative advantages are controversial and provide arguments against free trade and capital mobility. Modern production of many products are produced in value chains that involves many countries, depending on...
Fair Value Implications for the Asset Mix of a Pension Fund
Essay - 86 pages - Finance
Pension funds serve to collect and manage an amount of capital, sufficient to make all payments to which participants of the fund are entitled based on the pension plan. The Akzo Nobel Pension Fund (APF) is responsible for the provision of pensions for all employees of Akzo Nobel in the...
How to Write a Successful Business Plan?
Business plan - 9 pages - Startup, entrepreneurship
In order to achieve any goal or project, all companies face a common problem: "planning for the future". Indeed, the reality is that we cannot predict precisely what will happen in the future or the consequences our present decisions will have on that future. However, entrepreneurs have a tool...
SWOT Analysis - Kraft Foods
Case study - 5 pages - Distribution marketing
"The spirit of a start-up, the soul of a powerhouse": created in 1980 under the name of Kraft Foods Global, the company was initially based in Delaware in the United States before relocating to Virginia, with it should be remembered a change of name in 2012, to become Kraft Foods Group Inc. 1989:...
Relationships between the Giants in Retailing: How WalMart and Procter&Gamble trade together - from Fear to Trust prevalence in the Supply-Chain
Case study - 10 pages - Business strategy
The paper shows how the relationships between suppliers and retailers have experienced several important changes over the last decades. By analyzing the main developments of these relationships and the different tools implemented to improve them, the paper argues that the business to business...
The role, significance and impact of supply chain management in the FMCG sector
Thesis - 11 pages - Management
FMCG refers to consumer non-durable goods required for daily or frequent use. Typically, a consumer buys these goods at least once a month. The sector covers a wide gamut of products such as detergents, toilet soaps, toothpaste, shampoos, creams, powders, food products, confectioneries,...
The Impact of the Demand Planning Process on the Company's Performance
Case study - 17 pages - Business strategy
All manufacturing organizations across all industries face a common problem of balancing supply and demand. This problem is further accentuated in the context of fast-moving consumer goods organizations due to the high demand for product availability. With much research on solving this problem,...
Relationships between the Giants in Retailing: How WalMart and Procter&Gamble trade together - from Fear to Trust prevalence in the Supply-Chain - published: 14/12/2006
Case study - 10 pages - Business strategy
The paper shows how the relationships between suppliers and retailers have experienced several important changes over the last decades. By analysing the main developments of these relationships and the different tools implemented to improve them, the paper argues that the western and now...
Hotel Royal Mercury Crown Brussels - presentation, values and control systems
Case study - 4 pages - Management
Accor is the European leader and global group in hotels and services. Accor operates in 140 countries with over 158,000 employees. With nearly 4,000 hotels worldwide, it has progressed from budget to luxury hotels. Around the world, Accor offers tailored living to its clients. Travel...
Taiwan's Semiconductor Shortage: Origins and Geopolitical Future
Case study - 6 pages - International economy
Semiconductors have become a central factor in our 21st century. As technology is used in all fields of human activity, from refrigerators to laptops, from electric cars to artificial intelligence, and from solar panels to military weapons, the need for electronic chips has grown and the demand...
Growth Analysis - Domino's Pizza, Inc
Case study - 9 pages - Business strategy
After a slight decline in performance since mid-2022, Domino's Pizza is starting to perform well again and this leads us to believe that for the year 2023, new marketing strategies will be put in place to continue to have good growth. Domino's Pizza has released its results for its first...
Bridging the two ends of a facility chain through empowerment: The context of external and internal customers of the aviation industry
Presentation - 18 pages - Business strategy
H1 a: There will be a significant relationship between the level of psychological empowerment and job satisfaction. H1 b: There will be a significant relationship between job satisfaction and dimensions of psychological empowerment. H2: There will be a significant difference between the level...
Development and performance of the purchasing function within the pharmaceutical industry
Dissertation - 34 pages - Purchasing & supply chain
Since its introduction, the Purchasing function faced major changes and is taking on a more strategic role in many organisations. It was also shown that strategic purchasing leads to positive savings performance. Showing that the purchasing function is at an equal level of importance with other...
Marketing Mix - Zara - published: 28/10/2021
Case study - 4 pages - Fashion and ready to wear marketing
In recent years, the fashion market and the textile industry have experienced enormous upheavals, especially with the global health crisis that has forced physical stores to close. Zara, being a large clothing brand, has been able to adapt to constraints and challenges by demonstrating...
Alberstons (United States)
Case study - 7 pages - Business strategy
Currently, it has two thousand two hundred and seventy-seven retail stores in the country, operating in different brands, such as Albertsons, Vons, Tom Thumb, United Supermarkets, Carrs, Balducci's Food Lovers Market, Haggen, Pavilions, Star Market, Acme, Randalls Safeway, and Jewel-Osco. The...
Marketing Mix - Burger King
Case study - 4 pages - Brand management
Burger King, a restaurant chain known around the world, uses the marketing mix to identify the saturated situation in the global fast-food market. Indeed, with ever-increasing competition, Burger King's marketing mix aims to maximise competitiveness, especially when it comes to...
Macy's to invest $5B in social responsibility efforts - Kaarin Vembar (2022) - How can the brand promote its conversion to eco-responsibility?
Text commentary - 2 pages - Fashion and ready to wear marketing
This article was published on March 1, 2022, on Retail Dive and written by Kaarin Vembar. It talks about the willingness of the clothing and cosmetics chain Macy's to invest in social responsibility. Indeed, the textile sector is at the top of the list of the most polluting industries...
Marketing Mix - The Body Shop
Case study - 5 pages - Fashion and ready to wear marketing
The Body Shop brand is known across the globe. Even if you are not a fan of beauty and skincare products, this brand is well known to you. Founded in 1976 by founder Anita Roddick, The Body Shop is part of an organic cosmetics chain. In retracing the steps in the life of this Briton, one...
Apprenticeship in Customer Service Support (CSS)
Diploma Thesis - 10 pages - Foreign markets
CSS service accompanies the sales representatives in order to support them for the cotations of the existing customers. While they are prospecting new customers or anything else, already known customers can send us a cotation request to ship their goods around the world. The missions of the CSS...
History of Management Theory
Course material - 33 pages - Management
Taylorism has long suggested that man was just one tool among many. However, we live in an industrial society more committed to a service society where the rules are more subtle. It is no longer a tool that is put in the hands of a worker, it is individual support for the employee that is...
Transportation and Retail Industries - The Sustainability Issue
Essay - 4 pages - Green marketing
Sustainability in global industries is a very important subject to focus on. All of these industries are facing different sustainability-related problems and challenges that they need to overcome to protect the planet for future generations. As part of the problems, we can find greenhouse-gas...
Impact of information's sharing and collaboration on sustainable practices of national bank of Abu Dhabi
Case study - 28 pages - Finance
The aim of this paper is to provide detailed information about sustainable practices in information in supply chain and the impacts in the business world. A case study was embarked on of the National Bank of Abu Dhabi one of the world's safest bank and a bank with branches and office in...
