Porter's 5 Forces - Nestle
Case study - 4 pages - Distribution marketing
Today, Nestle is the leader of the food processing industry in the world. Nestle is a Swiss multinational created since 1866. That aside, Nestle is also the number one company in the milk sector in the world. The brand was named after its creator Henri Nestlé. When we talk about Nescafe, we can...
Analysis of a country - Japan's PESTEL analysis and Porter's 5 Forces
Case study - 5 pages - International marketing
Japan is maintaining complicated relations with neighboring countries such as Russia, South Korea, China and Taiwan; this is related to different resources (such as natural gas, hydrocarbons ...).
Anatomy of the Russian disinformation campaign: understanding the complexity of a covert network as part of state policy and a military tool against Europe
Tutorials/exercises - 73 pages - Journalism
About two decades ago, it was impossible to imagine that foreign disinformation could actually affect the policy decision making or disturb social cohesion and solidarity in European countries. Back then, media outlets such as television, radio stations and newspapers enjoyed munificent funding...
Steps Involved in Risk Assessment
Case study - 5 pages - Educational studies
Risk assessment refers to the process of identifying the hazards that might occur, as well as, analyzing its consequences in case it happens. In as much as the five steps and their tasks are helpful in risk assessment when a terror attack on a building occurs it might not be applicable to...
UK Retail Fashion Industry Report - Missguided
Case study - 6 pages - Fashion and ready to wear marketing
While Missguided, which operates in the UK retail fashion industry, has managed to achieve competitiveness in the global fashion retail industry, its long-term survival and success is dependent on its effectiveness in responding to market changes. Gavinelli (2016) notes that adopting effective...
Porter's five forces, PESTEL and SWOT analysis - Puma France
Case study - 6 pages - Sport marketing
"Puma SE is a German company specializing in the manufacture of sporting goods founded in 1948 by Rudolf Dassler, older brother of Adolf Dassler founder of Adidas, and based in Herzogenaurach in Bavaria." This brand certainly manufactures sporting goods but its greatest strength lies in the...
Organizational Diagnosis - Brazily Fitness
Case study - 9 pages - Management
Brazily Fitness, a reputable company with a strong Brazilian identity, which is among top brands in the industry with fitness and nutritional services, is optimistic about growing and spreading services. Notwithstanding this, the organization is confronted with the unsympathetic issue of...
The threat of identity theft in direct marketing
Essay - 4 pages - Services marketing
Identity theft is rampant, especially now that the present technology is capable of producing us the ways by which we could infringe upon the privacy of another. The victims of identity theft are the customers whose personal information is obtained. The Direct Marketing community is also in the...
Components of an Information System using the Five-Component Framework
Essay - 2 pages - Business strategy
The principle of the five-component framework is to present information systems systematically. It consists of both physical elements like hardware and software along with data, procedures, and people. Hardware consists of physical devices like computers, servers, networking devices, and the...
An Ideological Threat
Essay - 2 pages - Social, moral & civic education
Orwell's Nineteen Eighty-Four examines a society plagued by war, hunger, and ever-present government surveillance. Lack of resources and the prospect of death face all citizens everyday, and yet their ruling body is in no danger of losing its power. This body, the Party, employs bizarre and...
Case Study: Issue of building good relationships with workers, creating good work environments, and threat of job lost
Essay - 3 pages - Business strategy
Healthy relationships and healthy work environments are just two components of a productive work place. This case deals with workers who felt in danger of losing their jobs because co-ops were doing almost the same job and gaining more responsibilities. Instead of trying to find some way to...
Corporate Strategy, Pernod Ricard : analysis and scenarios
Case study - 11 pages - Business strategy
In this case study, we will discuss and try to understand how the French group Pernod-Ricard is evolving in its global environment but also inside the group itself. They are the 2nd world liquor distributor; therefore, we will take into account their strengths but also potential weaknesses and...
SWOT analysis - "The Trinity Collection"
Sectorial analysis - 2 pages - Brand management
"The Trinity Collection" plans to be a unique player in the competitive cosmetics industry, where the Christian faith will be incorporated into beauty enhancement products. This management strategy involves the aspect of religion to the market, remembering to maintain a viable business'...
SWOT Analysis - Carlson Wagonlit Travel
Case study - 6 pages - Tourism marketing
The company, or rather the concept, originated many years ago, in 1872, when the Compagnie Internationale des Wagonlits et du Tourisme (CWILT) was founded in Europe. At the same time, on the American continent, the Foster travel offices opened their doors. Today, the Carlson Wagonlit Travel group...
Towards a Kind of European Constitution? From the Saint-Malo Franco-British Meeting to the Lisbon Treaty (1998-2007)
Course material - 6 pages - Modern history
In 1998, Prime Minister Blair had to realize that the fact that GB did not participate in the Euro would actually marginalize her inside the European Union. He decided to recover the initiative, and to take up the subject of European defense, where GB could contribute in an important way, because...
SWOT Analysis - SANOFI's change initiative
Case study - 3 pages - Business strategy
By modifying its supply chain and Doliprane production methods, the company could position itself as a leader in sustainable development in the pharmaceutical sector. In particular, it is adopting a new type of packaging based on sodium alginate. This material, derived from algae, decomposes...
Strategy and Business Policy - Amazon
Case study - 3 pages - Business strategy
The chosen organization is Amazon. This is a global multinational company that has been incorporated in the United States. The company's headquarters are in Seattle, the United States. Amazon focuses on e-commerce and has also ventured in other areas of emerging technology include artificial...
Investigating the Cybercrimes Related with IOT Based Home Appliances
Dissertation - 16 pages - Sociology & social sciences
This paper covers four areas: introduction, literature review, results and recommendations, and conclusion. In the introduction, the paper delineates its research objective: to identify cyber threats of IoT-based home appliances and to propose actions for their reduction. The literature...
Bush's preventive war: Doctrine of mass confusion (Broadening or contortion of the concept of pre-emptive self-defense?)
Thesis - 23 pages - Political science
The debate triggered by the new Bush Doctrine of pre-emptive action lies in the amalgamation between pre-emptive (i.e. anticipatory) and preventive self-defense. While the former finds legal and political basis, the latter is, so far, hardly distinguished from outright aggression. The Bush...
CFSP (Common Foreign and Security Policy) and Non Proliferation
Essay - 12 pages - European union
Since the end of the Cold War, the nature and origins of threats on Europe have changed. This evolution of repartition of powers in the world led some countries to develop their defence and military capabilities, whether it concerns missiles, biological or chemical weapons, or the ultimate...
Strategy analysis of two brands of L'Oreal and Henkel
Case study - 33 pages - Services marketing
The cosmetic market is a market that affects us all closely, with a more pronounced attraction for some people. In fact, the cosmetic cover a wide range of products: hair care, skin care, fragrance, makeup etc. In short, everything related to health and beauty. The cosmetics market has been...
Information Security Program - Security Risk Assessment and Audit
Case study - 12 pages - Educational studies
An information security program is one of the fundamental aspects of security management that must be properly implemented to ensure that information within the computer systems are appropriately protected (Krause & Tipton, 2007). Threats to information systems include unauthorized access...
Is the environment an international security issue?
Essay - 4 pages - International relations
The last half of the 20th Century has been exclusively dominated by the Cold war conflict. There was little space in the analysis of the scholars in International relations for other minor issues of “low politics”, while the questions of the nuclear war and balance of terror dominated...
Playing into the expectations
Thesis - 3 pages - Social, moral & civic education
Björk Guðmundsdóttir, Icelandic singer-songwriter, once explained, ?There is this stereotype of Icelanders all believing in spirits, and I?ve played up that a bit in interviews? (Bjork Quotes). Although Bjork has recognized that she does this, what about the individuals that subconsciously...
The Global War on terrorism and the effects in the Euro-american relations: Causes, consequences, solutions
Essay - 11 pages - International relations
Terrorism has become the most important threat regarding international stability in the 21st century. Though the Euro Atlantic community considers that it is of the utmost importance to eradicate it, it is not able to set up a common strategy. Since the war in Iraq, the Bush administration...
Strategy analysis of Henkel and L'Oreal
Case study - 25 pages - Business strategy
In this study we chose to concentrate on the cosmetics market. Why? It is a market that reaches to us all, with a more enunciated attraction for some people. In fact, the cosmetics market covers a wide range of products related to health and beauty like hair care, skin care, fragrance, makeup,...
SWOT Framework: Overview
Thesis - 7 pages - Management
An organization often analyzes the following: How to develop a product, complete a project and solve a problem. The question then arises: How to carry out the above actions? The first step is to set a goal then define the objectives, constraints and finally describe the limits of the action (What...
Data Security and the Benefits for Users and Companies
Dissertation - 7 pages - Electronics, mechanics, engineering & technology
In today's interconnected digital world, data becomes the life-sustaining fluid of every part of existence, whether we are talking about individual communications or global trade. (Lopez, 2023) illustrates that, ultimately, the role of the SOC becomes a validation of the importance of...
Business management project - Tax Monitor
Case study - 10 pages - Management
The purpose of this assignment was mainly to identify a business's strengths, weaknesses, opportunities and threats. The problem being investigated is whether the business is running efficiently or not and how the business performs. Tax Monitor is registered as a services industry,...
Legitimacy & efficiency inside the security council
Thesis - 17 pages - International law
When the idea of a potential world organization first emerged in 1943, arbitration was soon to be made between maintaining effective power within the scope of a few powers, and the necessity to gain the support from small and medium States. The only possible answer to this dilemma was to initiate...
