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09 May 2009
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A comparative study of the market potential of different cardiovascular drugs in the pharmaceutical industry

Case study - 56 pages - Medical studies

A sample size of 20 hospitals and 33 chemists was chosen from the region. The survey method chosen was pharmacy to pharmacy by conducting personal interview, the data collection was extended for over 45 days and 20 pharmacy in-charge and 33 chemists were interviewed and asked questions regarding...

13 May 2009
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The tourism industry in India: A general overview

Tutorials/exercises - 40 pages - Journalism

Tourism is a very complex industry due to its multiple activities that satisfies the need of the tourist. Tourism includes transportation, accommodation, food, catering, tourist attraction as well as organizers like tour operators and travel agents. Moreover, a tour consists of different...

16 May 2009
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Nintendo Wii: Entering a new industry of simulation

Thesis - 13 pages - Business strategy

In 1975, the world is changed by the creation of the interactive television. The components are packed with a 13-inch black-and-white TV set in a futuristic-looking cabinet. In this time period, the introduction of the first arcade video game comes about. However, the public found this new...

21 May 2009
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Impact of FDI on the industrial development in India

Tutorials/exercises - 39 pages - Economy general

Foreign direct investments (FDI) are investment of foreign assets into domestic structures, equipments and organization. FDI reflects the objectives of obtaining a lasting interest by a resident entity in one economy (Direct Investor) in entity resident in an economy other than that of the...

31 May 2009
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Information technology as an enabler of sales and distribution

Dissertation - 47 pages - Business strategy

A competitive edge in sales and distribution network provides much needed muscle to the companies to compete in market place as has been epitomized by companies like HLL, Marico & ITC etc. Use of IT in sales and distribution promises to provide a consistent source of competitive advantage that...

18 Jun 2009
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Global marketing strategies for iron and steel industry

Thesis - 20 pages - Services marketing

Marketing planning helps you decide what products or services are required in your market, then how to sell them and what price to put on them. There are two primary methods of making steel, differing in terms of the process and raw materials used: the blast furnace route (BF) and the electric...

22 Jun 2009
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Analysis of the funds and cash flow in the electronics industry in India

Thesis - 26 pages - Finance

Electronics with its wide and varied applications have attained the status of an all pervasive industry today. The world electronics scene has undergone profound and breathe taking changes, it has penetrated every field in consumer and capital goods. From fan regulators to airplane...

28 Oct 2009
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An overview of the Indian four wheeler industry in relevance to Maruti Udyog limited (MUL)

Thesis - 14 pages - Business strategy

The automobile revolutionary era in India started with the commencement of foreign collaborated establishments like Maruti Suzuki, Daewoo, Ford, Opel, Hyundai, etc. the old concept of Fiat and Ambassador which prevailed in India for about half a century is now virtually wiped off. The revolution...

29 Sep 2010
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Business strategy: How Dell Computer uses technology to gain competitive advantage and keep its leader position on the PC market ?

Case study - 22 pages - Business strategy

When Dell's CEO, Michael S. Dell and President, Kevin B. Rollins met in the fall of 2001, they were confident that the company was recovering from the global crash of personal computer (PC) sales. In fact, Dell is the master at selling PCs directly and bypassing middlemen and thus delivers PCs...

29 Sep 2010
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International business strategy: The Japanese Car Industry

Market study - 24 pages - Business strategy

The Japanese Car Industry is aiming to expand its market share across the world. The major manufacturers operate on all continents with production facilities spread all over the world. They have expanded throughout the past 20 years with a combination of Greenfield Investments, Joint...

29 Sep 2010
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Analysis of the European automotive industry through the expansion of Japanese cars in order to emphasize the major automotive strategy trends of the future

Market study - 26 pages - Business strategy

Automotive industry has realized that UK is an important location. A number of companies have set up production bases in UK. The Asian, American and European constructors have proved that UK occupies an important place in the automotive industry. However, the Automotive...

29 Sep 2010
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The French motor industry in the world

Essay - 37 pages - Economy general

Since more than half a century, the motor industry has represented, in most of industrialized countries a floret of the industry. In spite of the expansion of the service sector, the French motor industry occupies a very great place in our country. The manpower mass has...

14 Dec 2010
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The Google case: Who can dethrone this leader of the industry?

Case study - 17 pages - Business strategy

We begin by studying the situation of the e-services in Google and a thorough analysis of its business model to explain its success. Secondly, we examine the leading position of Google, particularly by analyzing the strategic map of this industry, to examine the limits of this leadership...

03 Mar 2011
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Evolution of the ski market from 2000 to 2006: Industry of winter sports and Alpine skiing

Dissertation - 73 pages - Services marketing

The main objective of this study is to trace all the developments experienced by the alpine ski market between 2000 and 2006. The underlying objectives often are of one general point of view: To present a thorough analysis of the characteristics of the alpine ski market and its trends. Thus,...

07 Jul 2015
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Renewable Energy and the Hotel Industry: A Perfect Fit?

Case study - 27 pages - Psychology

Renewable energy is one of the fastest growing sectors in today's energy market. Energy from solar, wind, hydro power, tidal energy and biomass sources is being harnessed to provide energy that is both environmentally friendly and secure from the fluctuations of the international fossil fuel...

03 Mar 2011
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The sector of Communication and Information Technologies (TIC)

Market study - 4 pages - Services marketing

The new economy has invited a new industry that is effervescent, and the industries of information and communications technology (ICT) include information technology, electronics and telecommunication. It also indicates a new way of understanding the economy as a whole....

10 Mar 2011
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Limited perspectives for electric cars: Auto industry facing new challenges

Case study - 12 pages - Business strategy

The Earth is warming up. This assessment has been highlighted by numerous scientists for several decades and is currently one of the main concerns all around the world. Even if the causes are not objectively acknowledged, the fact is unquestionable: During the 20th century, the average...

15 Jun 2012
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The case of disruptive technology

Case study - 10 pages - Electronics, mechanics, engineering & technology

There are more people who are listening to music. Nowadays it is everywhere and every when: you are going to take your bus, you are traveling from a country to another, you are making sport... Each reason is the right one to listen to music. It is true that with the development of new...

22 Feb 2007
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Radio frequency identification implementation in the supermarket industry

Essay - 6 pages - Services marketing

This paper discusses the implementation of Radio Frequency Identification (RFID) in the supermarket industry. RFID is based on the transmission of radio frequency waves by RFID tags to RFID readers. The RFID tags are attached to products or pallets and can be embedded with a wide variety...

08 Oct 2008
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Do we live in a post-industrial society?

Essay - 6 pages - Sociology & social sciences

Contemporary society has increased in its complexity over the past three and a half decades. The labour market as we know it differs rather immensely from what was experienced at the turn of the century. Labour has evolved so dramatically that some prefer to say that we have entered a new age,...

01 Dec 2008
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Economic activity, investments and technological policy

Essay - 7 pages - Finance

The concept of competitiveness of the national economies and the viability of the national productive systems in the context of globalization focuses on the role of innovative competitive advantages, which are related to the technological know-how. The competitive advantages of low production...

09 Jan 2009
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Evolution of success in the Japanese automotive industry

Essay - 8 pages - Management

“The work of helping Toyota grow and of helping Toyota's people realize their ambitions has for me been a kind of mission. Yet I also realize that a corporation is just one part of society, that Japan is just one society in the world, and that the pursuit of only Toyota's interests would be...

15 Jan 2009
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How do Toy industries react about the problem of counterfeiting & product piracy?

Essay - 9 pages - Business strategy

The fight against counterfeiting is a battle which requires an approach on many levels. It is estimated that counterfeit toys account for 12 per cent of the European toy market. Counterfeiting is a danger for the health of the consumer whose undermines industries and makes criminal organisations...

16 Jan 2009
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Genetics: Case France and bio-technologies (business model)

Essay - 15 pages - Business strategy

Agricultural chemical industry has always been considered to be all but environmental friendly. Nevertheless it is also one of the industries trying to find out solutions to population's growth, overpopulation and their calamitous consequences on the environment -air, water and soil...

20 Jan 2009
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The car industry: A move to concentration

Essay - 7 pages - Economy general

The motor industry is over 100 years old and has an interesting history and uncertain future. It provides an interesting example of an industry that had to quickly evaluate due to constant evolution of technologies employed. This evolution was so money-demanding that it caused a...

20 Feb 2009
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Polythene industry of Europe

Essay - 38 pages - Business strategy

Polythene is one of the most widely used materials today. It has permeated practically every aspect and walk of life. From the positive to the negative its always there, the positive being some of the products made from it that uphold essential functions in various industries and the negative...

05 Mar 2009
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History of technology

Essay - 5 pages - Journalism

When people think about technology from a contemporary perspective, they often think about all the gadgets and devices that are common-place in our lives. For example, only ten years ago we were watching movies on VCR's and were talking on cell phones that would be unrecognizable compared...

03 Apr 2009
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The Indian television broadcasting industry

Market study - 43 pages - Business strategy

The Indian Entertainment and Media Industry has out-performed the Indian economy and is one of the fastest growing sectors in India. It is rising on the back of economic growth and razing income levels that India has been experiencing in the past years. This is significantly benefiting the...

03 Apr 2009
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Indian pharmaceutical industry

Market study - 9 pages - Business strategy

The Indian Pharmaceuticals sector has come a long way, being almost non-existent during 1970, to a prominent provider of health care products, meeting almost 95% of country's pharmaceutical needs. London research company Global Insight estimates that India's share of the global generics market...

14 Apr 2009
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Entrepreneurship and the Indian retail industry

Thesis - 26 pages - Business strategy

In India the retail industry is large, and it will continue to grow. The industry has a huge appetite for investments and is already seeing a lot of action on that front. A large number of global retailers are eyeing to get a share of the Indian retail pie. This report aims to aid...