A presentation on some of the key points about Standard Chartered Bank
Presentation - 39 pages - Services marketing
This presentation will begin with an review of the business activities of Standard Chartered before going over the the launch and its subsequent expansion. The presentation will then move over to consumer and wholesale banking in which there will be a brief mention of the starting of the Vietnam...
The strategy of Coca-Cola in China
Thesis - 9 pages - Business strategy
Chinese “Economic Reform and Opening up” policy was started in 1978; in the same year, the Coca-Cola Company returned to the Mainland market, becoming the first foreign enterprise who entered Mainland China after 1949. Therefore, its 30-year exploration can be regarded as an epitome and...
The impact of alignment between supply chain strategy and is strategy on SCM performance
Thesis - 13 pages - Management
Supply chain (SC) strategy and information system (IS) strategy to implement Supply Chain Management (SCM) processes have been individually regarded as the vital and imperative ways to improve SCM performance. Yet what kinds of IS strategies to be implemented under what condition of manufacturing...
Task-technology fit and adoption behaviors of mobile business systems
Essay - 8 pages - Computer science
In this paper, a combined task-technology fit (TTF) and UTAUT model is proposed to explore the adoption of mobile technologies in the real estate and insurance industry. The research results indicate: (1) five constructs: data quality, authorization, timeliness, reliability, and relationship with...
The development of emerging markets over the past 20 years
Thesis - 7 pages - Economy general
In 2007, the Gross Domestic Product (GDP) in emerging countries was over 50% of global GDP. Today, the world is divided into four categories of countries: rich countries, those with average income and rapid growth, those with average income and slow growth, and poor countries. Emerging markets...
US/Chinese foreign relations, from Sino-Soviet split to Nixon's visit to Beijing
Tutorials/exercises - 11 pages - International relations
China, the world's most populous nation, came under communist rule in 1949. In the previous decades, the Chinese Empire had been racked by political turmoil. In 1911, the collapse of the imperial Manchu dynasty instigated the rise of regional warlords and of revolutionary and reformist...
The energy drinks market in Europe : a market for the future ?
Market study - 35 pages - Services marketing
The on-the-go market has witnessed continued, robust growth over the past five years and this shows no signs of abating in the next five years. The demand for on-the-go products has been set in motion by significant shifts in the underlying structure of socio-cultural and economic patterns. These...
What impact might Canberra and Washington's close relationship have on Australia's future?
Essay - 16 pages - International relations
The world has witnessed rampant changes at a faster pace ever since the end of the Cold War. The beginning of the 21st century illustrates and highlights this idea of quick changes. Thus, changes in terms of increased terrorism, the new American foreign policy and the rise of China are few...
To what extent is the description of China in the 19th century as a semi-colony justified?
Essay - 5 pages - Modern history
In the nineteenth century, an expansionist ideology led the industrial nations to build colonial empires throughout the world. During this century, China was confronted by these imperialist powers. They aimed to exercise their domination on the Middle Kingdom. In the Marxist thought, China in the...
Logistics gateway to Europe
Case study - 28 pages - Logistics
The project for a logistics gateway to Europe is about to set up a physical distribution system into the European market. The distribution system has to be developed for a non-European company with a new or existing product in a European market. Therefore we had to chose a couple of European...
An analysis of how France could be branded to sustainability attract Chinese tourists
Case study - 37 pages - Services marketing
To underline the importance of the brand image for branding a destination, this report follows an analysis of France's images and stereotypes as a destination. Where it has been defined that France benefits from a largely positive and attractive image, it has been seen that some weak points...
Democratization versus Rule of Law
Essay - 5 pages - Political science
Professor Daniel Saadoun distinguishes three features that are deemed essential in a modern democracy: universal suffrage, the inscription in the preamble of the Constitution of a set of rules that the State cannot modify or erase and the obligation for the State to look after all the rules...
Paul Wolfowitz and the American neo-conservative project
Case study - 5 pages - Human resources
The National Interest is a journal that was founded in 1985. It is regarded as a showcase for liberalism and neo-liberalism. It is not popular amongst academics and aims to influence the political agenda of the country. In this review, we see the theories proposed by Huntington and Fukuyama. Paul...
The rise of power of China and its opportunities facing the American superpower
Essay - 8 pages - International relations
The People's Republic of China today plays an increasingly important role at the regional and international levels.In recent history it is rare that a country has maintained its hegemony for over a century. One may therefore question whether the U.S. can extend their supremacy for longer...
Analysis of Group AUCHAN
Case study - 26 pages - Management
In 1961 Gerard MULLIEZ founded his first supermarket in the Hauts-Champs of the city of Roubaix. It was not until 6 years later that G. MULLIEZ opened his first hypermarket in Tourcoing. From there, the group's growth has continued to progress. This was followed by the opening of its first...
Chinese Tourism in France: developmental perspectives of the market by 2030
Market study - 35 pages - Services marketing
Given the current influx of Chinese tourists in France, and in particular its composition, how does one configure the volume of customers in China in 2030? France is the international leader in the number of visitors. In 2005, it hosted 76 million foreigners who generated 34 billion euros as...
The expansion of Clarins in India
Case study - 18 pages - Finance
The Clarins group was created in 1954 by Jacques Courtin-Clarins. It is a public company with a supervisory board and a Board of Directors, with a capital of around 325 million Euros divided into 40.6 million shares. In the beginning, Jacques Courtin first opened a beauty parlor in Paris. He...
Emergency management based on a historical perspective - case study
Case study - 3 pages - Medical studies
Previous study proposes that emergencies are accidents and therefore are unforeseen. While the term emergency implies a condition of urgency and need, and thus implies lack of preparation and need for a response, this view is not accurate. While the incidence of accidents leads to crises, it is...
Business Strategy: HTC Corp in 2009
Case study - 4 pages - Business strategy
After a its success in ODM[1] and mobile operator business[2], HTC decided to sell handsets under its own name in 2007. Despite having a very innovative product line resulting from substantial R&D expenses, HTC had not yet established a distinctive brand value. To reduce costs and build its...
Sample Letter to a company's CEO on success of the company: What it takes for a company to achieve I.T success
Case study - 7 pages - Business strategy
Information Technology is anything that is related to computing technology that incorporates hardware, software, internet and networking. Many companies have IT departments that are tasked with managing computers, networks and other technical areas of the organization that is related to...
Decathlon Group: Sports Megastore
Market study - 7 pages - Business strategy
"Decathlon is a major French sporting goods chain store, with stores located throughout the world. It started with a shop near Lille, France in 1976. The retailer stocks a wide range of sporting goods, from tennis racquets to advanced scuba diving equipment, usually in large superstores....
Trends in the luxury market in China
Case study - 17 pages - Business strategy
Mandeville describes luxury everything beyond the bare necessities. The luxury covers everything that is deemed superfluous and unnecessary. But the usual sense means the splendor and sophistication in the way of life (tableware, toilet elegant, sumptuous decor). We can acquire luxury by large...
The United States Foreign Policies - The Relationship between the United States and China
Case study - 6 pages - Political science
The world has become a global economy. This has facilitated the need for countries to interact from a personal level. The desire to interact is facilitated by the fact that countries have the same desire to progress economically and socially hence the emergence of the need for countries to...
Blocking websites - China- control, and consequences
Case study - 6 pages - Educational studies
China has an internet connection that is censored. Internet censoring is done by the use of the Great Firewall of China. This is considered as the greatest, most extensive and advanced internet censorship in the whole world. There are several reasons why China censors content. Mostly it is...
African American economic growth
Essay - 8 pages - Social, moral & civic education
African American community as far as the 1960s has maintained a rich tradition of philanthropy due to the challenges the community faced in the past decades. The resources that contributed to the philanthropic activities include the mutual aid organizations, churches, major political...
The developmental state in pre-revolutionary Iran
Essay - 8 pages - Political science
The oft-repeated maxim of Italian politics, that when Mussolini was in power, “at least the trains ran on time,” while probably inaccurate, summarizes well the widely popular belief that authoritarianism serves for (sometimes brutal) efficiency in government. Indeed the opposite saying...
On the road to China's urbanization
Essay - 6 pages - Economy general
Unexpected urbanization is taking place in China today and will continue to occur in the coming years. The rapid rise of Chinese settling in cities is drastic. Statistics showed that urbanization heightened from “18 percent in 1978 to 30 percent in 1995 and 39 percent in 2002 (New Lincoln...
Strategy Analysis on the gambling industry with the example of MGM Mirage
Thesis - 64 pages - Business strategy
We selected the gambling industry as a group because we thought it would be interesting, challenging and because the industry has recently felt a new impulse with the internet. The gambling industry is not one of the most recent industries though, and to understand it fully we decided to analyse...
Business plan: Personal traveller - tourism in China
Business plan - 26 pages - Business strategy
Personal Traveler is a travel related service company which links with travel agencies in leading European markets in forming a customized package to fit the need of “third-age” foreign travelers in main Chinese cities. The venture will leverage on the sharp increase in tourism expected...
Co-economic climate in Japan
Essay - 7 pages - Economy general
For this economic coursework we have chosen to speak about Japan. We think that Japan is a really interesting country to speak about because of its economy which is one of the greatest in the world nowadays. The economy experienced a major slowdown starting in the 1990s following three decades of...
