A discussion of two controversial works of art : Edouard Manet's Déjeuner sure l'herbe and Olympia
Thesis - 5 pages - Arts and art history
A name associated with controversy in the art world, French-born artist, Edouard Manet, has come to be viewed as one of the founders of modern art. (Cole & Gealt, 1989). Born on January 23, 1832, his mother the goddaughter of Charles Bernadotte, Crown Prince of Sweden and father,...
Golden Moments Group Limited
Thesis - 7 pages - Business strategy
Golden Moments Group Limited is an international operating supplier of “unique experiences”. The company was founded in 1998 in the United Kingdom by the twin brothers Steve and Paul Cheatle. After that it has grown by introducing the concept on new development markets. At this moment...
H&M: Corporate valuation
Thesis - 3 pages - Business strategy
H&M is a leading European retailer offering « Fashion and Quality at the best Price ». It is the largest individual clothing brand in Europe, operating in 29 countries with 1,522 stores (of which only ten are franchised). H&M went public in 1974, is listed on the Stockholm Stock exchange, is...
Information technology industry in Singapore
Presentation - 41 pages - Business strategy
The International Data Corporation's Information Society Index 1999 ranked Singapore as the 4th most dominant information-driven economy and society in the world, after the US, Sweden, and Finland. The World Teleport Association named Singapore the 1999 Intelligent City of the Year. The...
Immigration issues and reforms of the United States
Thesis - 6 pages - Political science
The word “Immigration” has been derived from the Latin word “immigrare” which means “to move”. Immigration means migrating and settling in a country that is not a native to the person migrating. For ex: If a person living in Sweden decides to move to the U.S...
e-business in the development of Interflora - Case study
Case study - 11 pages - Services marketing
Our study will focus on Interflora with respect to the French market. The French website will have interface with all other region based Interflora websites throughout the world, so as to ensure prompt and efficient global deliveries. Interflora is the largest flower delivery company by which...
Strategic Analysis of the brand "Absolut Vodka"
Case study - 6 pages - Services marketing
Today, ABSOLUT Vodka is one of the best-sold vodkas in the world, because of its image (96.6 million liters sold in 2008). This image is based on advertising, and a targeted communication strategy using art as the main marketing strategy. For its advertisements Absolut works with the well-known...
Is there a right to health in Europe?
Thesis - 4 pages - Social, moral & civic education
In opinion surveys, European citizens put health, that is to say, the protection against risks of illness, at the peak of their concern. However, health is not defined in terms of European law. The European Commission has just recommended harmonization, without specifying what could be the...
Ikea - Easyjet: a common low-cost concept
Case study - 8 pages - Management
How is the choice of a comparison between two companies which are not operating in the same segment motivated? Indeed, nothing (or almost nothing) seems common between Ikea and EasyJet, except that 'if you look closely, you can perceive a common basis, a concept that both companies have made...
The reasons for the rejection of the Irish by the treaty of Lisbon
Essay - 8 pages - European union
A blow to Europe was delivered on June 12, 2008, with Ireland handing an emphatic "no" to the Lisbon Treaty which had won over 53.4% of voters. Ireland was the only member of the European Union to hold a referendum on this issue. A referendum is a procedure that allows all citizens of a country...
Can one fear a return of inflation in euro area?
Essay - 15 pages - European union
John Paul II cried "Do not be afraid!"Trichet added "Take back your minds!" In both cases, the aim is to build trust and faith in order to avoid fear. The fear of rising prices and declining purchasing power followed. Inflation can be defined as a process of cumulative gains that are...
Case of Franco-Swedish cultural confrontation
Case study - 5 pages - Management
In this document we will look at a cultural conflict that arose between the two parties of a French and Swedish merger. This case was presented by Philippe d'Iribarne who is a French author and works at the LISE which is a research center that studies the interdisciplinary laboratory for...
Comparison between H&M and Mango
Case study - 8 pages - Services marketing
H & M and Mango are brand names that are quite popular, and have emerged in the market of fashion. They concentrate on marketing through stores, and distribute their clothing, cosmetics and accessories in large urban areas and in smaller ones. Both companies are on the same sector and are...
Skype case study - published: 18/01/2012
Case study - 7 pages - Business strategy
Introduction: With the acquisition of Skype by Microsoft this month, Skype continues its growth and consolidate its number one rank on VOIP services around the world. There are new services offered to customers each year and Skype tries to attract more businesses in order to adopt their...
The future of nuclear energy: The European Energy Policy
Case study - 6 pages - Ecology & environment
It is hard to forecast with any certitude what the 21st century will hold for nuclear power. Still, the issues that will form its future are slightly clear. The goal of this paper is to study the possible role of nuclear energy in the formation of sustainable development in Europe, on the basis...
The inflationary goal schemes and its impact on Brazilian consumption
Case study - 4 pages - Business strategy
In June 1999, after a sharp devaluation of the real and the consequent abandonment of the pegged to the dollar exchange, Brazil formally adopted a monetary policy framework based on inflation targeting. In this work we try to emphasize to what extent and in what manner the inflation target regime...
On the Independence of the Organizational Ombudsman
Case study - 7 pages - Educational studies
Like a creature of Darwin's fecund imagination, the ombudsman from so simple a beginning in the king's court of eighteenth century Sweden has evolved and adapted himself in the twenty-first century to suit our numerous modern organizations found throughout the world today. As per the rules...
Strategic Analysis of Sony Ericsson
Market study - 20 pages - Services marketing
The mobile phone market is a relatively new area since it took shape only in the late 90s, and is today among one of the most competitive markets. Because of the popularity and complexity of the application, the frequency of launches of new models has increased considerably in recent years....
Ikea, brand audit
Essay - 6 pages - Business strategy
The scopes of this report are the following: we want to understand more about IKEA's strategies in the furniture retail market. When it comes to brand auditing, several questions should be examined and assessed. These questions are: How well is the business' current brand strategy working?...
Analysis of company: H&M
Case study - 38 pages - Services marketing
Large companies and major groups have a more enhanced transparent business strategy than small and medium sized ones. Some elements are present in our daily life, such as marketing campaigns, communications, advertising etc. They make us dream and we are passionate because they seem out of reach...
A comparison of the drug policy
Thesis - 2 pages - Social, moral & civic education
It is undoubtedly certain that drug control specifically that of illegal substances, plays an important role in each countries governmental infrastructure. The use and abuse of illicit substances can have a great effect on a countries people and it is therefore important for these drugs to be...
IKEA UK : Study on the journey of the company in UK Market
Market study - 10 pages - Business strategy
"IKEA arrived in UK in the late 80's and it is said that with the exception of Abba and Volvo, this is perhaps the third most predominant area where Sweden left its mark. It opened its first store in UK at Warrington, in 1987. Unlike other international brands which target the capital for...
Natura Pura business plan
Business plan - 23 pages - Services marketing
Natura Pura is a company that was established in 1999 in Portugal. Natura Pura produces and sells textile products (home textiles and clothing) made of natural fibers. In the beginning, the first strategic goal established was to develop in the foreign market, which was a strategic vision of the...
Visions of America
Essay - 8 pages - Social, moral & civic education
As most of the exchange students who came here in Lund for one or two semesters, and who decided to attend the class on Swedish society and everyday life, I've been struck in several occasions by the Swedes, some of their behaviours or some elements of their everyday life I could barely recognize...
A Nordic identity in the European security structure?
Essay - 10 pages - European union
The 3rd and 4th December 1998, the President of French Republic Jacques Chirac and the British Prime Minister Tony Blair met in Saint Malo. Both maintained the necessity to give Europe the ability of autonomous action concerning security and defence. This statement comes within the framework of...
The changing meaning of luxury in Europe
Essay - 50 pages - Business strategy
No longer reserved for the selected few, luxury is now within the reach of a much larger consumer segment. In this analysis we ask Europeans what constitutes „luxury? in their everyday life. As the prospects for obtaining a certain level of material wealth is fulfilled - or it is within...
International marketing plan: setting up Airwash (Electrolux) in Spain
Case study - 27 pages - Services marketing
Today, Electrolux is a worldwide leading company with huge domestic electrical appliance references. The Company followed a smart internationalization strategy process which allowed it to obtain a stronger position in Europe. Moreover, environmental issues have always been very important for...
Primacy / Supremacy of European Community Law against Sovereignty of the Member States
Essay - 25 pages - European law
Today the European Union (EU) consists of 27 Member States; it reaches from the Atlantic coast of Western Europe all the way to the Black Sea of Eastern Europe. In the European Union, the most important and closest collaboration between the Member States happens via the European Community (EC)....
Growth and development: Case study of Rahmqvist
Case study - 23 pages - Economy general
We will in this thesis examine the growth and development opportunities for Europe's largest organisation within direct sale, i.e. Rahmqvist. The empiric will be analysed and evaluated with a base of theories. The main bottom theory used is the SWOT analysis, but in order to make a more thorough...
Report on Vodafone's success strategy in Europe
Tutorials/exercises - 59 pages - Business strategy
Following the Schumann declaration (1950) the European Economic Community (EEC) or Common Market, of six nations was established by the Treaty of Rome in 1957. Since this time, the number of member states has increased to fifteen, and successive treaties have gradually strengthened the degree of...
