Analysis of the Zara company
Case study - 15 pages - Services marketing
Dismantling of trade barriers: Socio-cultural trend: The consumer demand for branded goods at low prices. Today, we must consider the fact that more people are sensitive to fashion trends. Environmental trend:Today the focus on environmental pollution is steadily increasing with depth...
The case of the Czech republic and the Slovak republic
Essay - 11 pages - International relations
The Czech and the Slovak nations had a similar history for more than a century, and the attempt to coexist in just one common state definitely failed in autumn 1992, when the Czech Prime Minister Václav Klaus and the leader of the main Slovak party HZDS, Vladimír Meèiar, came to the conclusion...
'Chef à la maison' - Business plan
Business plan - 37 pages - Business strategy
Our business idea focuses on bringing chefs to the dinner table at home. We plan to offer 2 services; Primarily we will provide Home training courses where fully trained chefs will come into your home environment and offer training on anything from beginner techniques, simple cooking to more...
Strategic marketing management: Debenhams
Essay - 40 pages - Management
We shall assume that we are Debenhams' , a well-known department store in the UK on the clothing market. The aim is to put in place a future marketing plann with a clear strategy. But before that, a rather weighty analysis is necessary. Concerning the external audit, we observe that political...
Croatia
Case study - 13 pages - Services marketing
The goal of this group work is to analyze a country e-marketing strategy, to see if it is adapted to the target, to its cultural and economical environment and its potential and finally to have a critical opinion on the strategy employed. To reach these objectives we will divide our paper...
Development of the Eraclea brand in Ho-Re-Ca (Hotel-Restaurant-Cafe)
Case study - 43 pages - Services marketing
We are proud to present you our final report along with a presentation. Through our efforts, we won the opportunity to work and carry out a strategic project concerning Deotto Espresso System business which is on the verge of signing a contract with a famous Italian company Eraclea, which...
Formal report on the marketing operations of UK's Royal Mail Ltd 2008
Case study - 6 pages - Business strategy
The objective of this report is to evaluate the functional aspects of marketing in UK's Royal Mail Ltd and how it relates to other departments of the organization. The marketing strength of any business organization is largely reflected through its strategic goals and objectives, and the ability...
Economic Growth in Nigeria and Its Impact on Human Development
Dissertation - 51 pages - Economy general
Despite its significant economic growth and status as a major economic power in Africa, Nigeria faces numerous challenges. Over-reliance on the oil and gas sector, corruption, and poor resource management have prevented the country from fully realizing its economic potential. In terms of the...
Porter's Five Forces - Areva, the French nuclear energy operator
Thesis - 4 pages - Business strategy
As a world leader in its sector, and the flagship company of the French nuclear power industry, Areva must defend certain commitments that allow it to remain competitive. However, it must also preserve its public image in the sensitive field of nuclear energy. It is also led, like most large...
The process of chemical dependency
Thesis - 8 pages - Social, moral & civic education
Peele, Brodsky, and Arnold (1991:133) cited in Dowieko (1993:11) maintain that ‘[addiction] is not an all-or-nothing thing, but a continuum from moderate excess to severe compulsion'. With this citation in mind, I will attempt to discuss both the ‘how' and ‘why' of addiction,...
Tesco Case Study
Case study - 23 pages - Business strategy
To understand the essay, it will be useful to consider the environment of the national market. Indeed, it will be helpful to understand why environmental influences are particularly significant in the future of a company and its competitors. So, 'a dynamic PESTE analysis can be done in order...
Strategic marketing : the secrets of Harry Potter's success
Case study - 12 pages - Services marketing
Over ten years ago, the world witnessed the inception of one of the most impressive success stories ever - the Harry Potter books. Since the publication of the first book, Harry Potter has become a commercial, cultural and social phenomenon. With each passing year, the Potter mania has...
Marketing techniques in the energy Industry
Thesis - 8 pages - Services marketing
The objective of this analysis is to evaluate the functional areas of marketing, financial resources, human resources, technology, operations and research and development relative to how they influence the success of companies within the global gas and petroleum energy production industry. The...
Market research: 'Amazon' from Hermes (2009)
Essay - 22 pages - Services marketing
"A scent is like a mirror of personality. We want to be different and individualistic. Scent is like a dress that reflects the personality of the person who wears the fragrance. This is a signature scent. A perfume is made of both good and bad odors. It is a balance of doses that determines the...
The importance of communication in nursing practice
Thesis - 7 pages - Social, moral & civic education
This assignment explores the importance of communication within nursing practice and identifies the different aspects, such as verbal and non-verbal communication and the barriers which may be encountered and overcome. It will examine and explicate the different concepts of communication and the...
Wells Fargo's cross selling strategies
Case study - 8 pages - Business strategy
Particularly in the United States, the link between politics and banking has always been strong and notably with lobbies so that the US government was used to helping the banking system when crisis hit the country but was also used to withdrawing during auspicious periods. These are partly the...
To what extent did the colonial state openly side with metropolitan capitalist interests and missionaries lobbies against indigenous interests?
Essay - 9 pages - Political science
Ghana was a victim of the British Empire's colonialism, from the establishment of the South as a Crown's possession in1874 to the independence of the country in 1957. Basically, colonialism can be defined as a particular form of imperialism: the colonial imperialism, notion mainly developed by...
Ethnographic Research Project: Yoga To The People
Case study - 7 pages - Sociology & social sciences
As our mantra says...this yoga is for mothers, brothers, sisters and grandmothers, poets, bakers, painters and artists. This is Yoga to the People! So let all of your doubts or questions be set aside... come and explore the world of yoga', are the words one can read when entering Yoga to the...
General Motors - Strategic management plan
Case study - 8 pages - Business strategy
The development of the automotive industry is probably the biggest revolution of the twentieth century along with Internet and telecommunications. Motor cars were invented in 1769 but we had to wait until 1890 to hear about the word "automobile". Since then, many car companies were born; cars...
United Colors of Benetton: An overview
Case study - 8 pages - Management
The clothing market is doing well with a growth rate of 2.5%, even though the market is unstable due to certain aspects (environmental, economic, socio-cultural, etc.), Despite saturation, Benetton is a brand that continues to sell quality clothing. However, given the explosion of mega...
African conflict and resources
Case study - 3 pages - Educational studies
The history of South Africa mainly revolves around communication and the conflict of the numerous varied ethnic groups in South Africa. Just like other historical accounts of various countries, South Africa is not any different. The themes of race, gender, and the socio-economy are the...
Is there a link between drugs and crime?
Essay - 21 pages - Social, moral & civic education
Recent drug policy in the UK has been shaped by the general presumption that drug addiction is a key contributory factor to rising crime. The literature review demonstrates that whilst empirical evidence clearly supports a link between drugs and crime, the use of drugs is one part of a...
A critical appraisal of key perspectives related to medical sociology and the sexual behavior of teenagers
Thesis - 4 pages - Medical studies
The purpose of this essay is to critically discuss the sociological factors that influence sexual behavior during adolescence. A period of physiological changes from puberty to adulthood where society's perception and treatment of both boys and girls begins to change, also a period where...
The importance and advantages of improving the quality of worklife
Tutorials/exercises - 36 pages - Management
It was around 1900 that F.W. Taylor developed what are commonly known as the Principles of Scientific Management which till today form the basis for designing jobs in most organizations. The traditional job design of scientific management focuses mostly on division of labor, hierarchy, close...
Youth discomfort, existential and discomfort of civilization
Thesis - 12 pages - Psychology
In search of authentic human values in the perspective of transpersonal psychology. The Italian news in recent months has brought some disturbing news about the world of childhood and adolescence. Was the focus of the media, the young killers of their parents, for reasons of inheritance, "baby...
Dynamics of language and society: A discourse of identity togetherness
Thesis - 7 pages - Linguistics & languages
Ethnicity or ethnic groups generally understood as tribal societies or communities who traditionally have something in common identity. A form of identity such as language, place of residence, kinship patterns, marriage patterns, religion, architecture, patterns of residence, and others....
An Irish firm in the Chinese Market
Market study - 9 pages - Business strategy
Enterprise Ireland, positioned in the cosmetics field, is willing to enter an international market. With 15% of annual growth in the global market, China becomes more and more attractive for businesses all around the world. In Europe, the attractiveness is intensified by the amount of trade...
Why do many British families of South Asian background prefer arranged marriages?
Thesis - 6 pages - Sociology & social sciences
The tradition of Arranged Marriages was practiced by kinship groups in the South Asian sub-continent centuries before migration to Britain took place during the 1950's. Initially, migrants came to Britain to earn wages (Shaw; 2000;13), However, the tradition of arranged marriages has remained...
The case of Palestinian refugees in Lebanon
Tutorials/exercises - 6 pages - International relations
Refugee situations across the world have been characterized by three different outcomes: return to the country of origin, assimilation in the host country or resettlement into a third country. All of the above have proven unrealistic options for the Palestinian refugees in Lebanon. This less than...
An introduction to tourism
Thesis - 8 pages - Social, moral & civic education
Tourism is the act of travel for predominantly recreational or leisure purposes, and also refers to the provision of services in support of this act. According to the World Tourism Organization, tourists are people who "travel to and stay in places outside their usual environment for not more...
