Sociological accounts of social movements
Thesis - 5 pages - Sociology & social sciences
Contemporary sociological accounts of social movements are mainly influenced by the ‘new American paradigm' (crossley) arguing that social actors are rational calculators. According to these sociologists, emotions associated with irrationality are opposed to knowledge linked...
Societal marketing concept - Discussion on the different ways by which organizations can become more ethical and socially responsible in their marketing activities
Thesis - 7 pages - Services marketing
Consumers have shown an increasing interest in ethical issues over the last few years. Consequently, ethics has become particularly relevant in marketing, as it represents the interface between the company and the customers. This paper discusses the different ways in which an organization can...
Social problems: The issues faced by young girls
Thesis - 5 pages - Social, moral & civic education
The District of Pau is composed of the Region Unit and two branches. Each branch consists of a multidisciplinary team consisting of social service assistants, secretaries, doctors, nurses, nursery nurses, midwives, specialist teachers, social counselors, family economists and...
Limits to transnationalism in social movements: The case of the farmers' protests in the European Union
Essay - 13 pages - Political science
Farmers are among the most vigorous protestors against the European Union. However, contrary to some other groups, the farmers fail to cooperate. Transnational movements are quite rare, and quasi inexistent. It is for this reason that it is interesting to focus on this group in order to...
Can socially responsible firms increase their profits? - The case of 'The Body Shop'
Case study - 63 pages - Management
Corporate Social Responsibility is a topic of prime importance that has been doing the rounds for long. Since the 1960s, social responsibility has become an important argument not only for business but in the context of law, politics and economics. In fact, in the new context of...
The Outcome of Digital Influence During the COVID Pandemic
Dissertation - 46 pages - Communication
Relationships are important in all societies of individuals and businesses. People-to-people interactions are essential. Consumers no longer buy products, they buy values, ethics and want to feel engaged to environmental purposes. Communication is not about speaking anymore, but listening and...
Mattel faces its social and environmental responsabilities
Case study - 9 pages - Services marketing
Today's business organizations constantly face internal and external pressures in addressing their social and environmental responsibilities. Since the 1960s, the society has expressed growing expectations for more responsible management of companies through the incentive of the...
The Implications of the Internet for Collaboration with Customers on Product Decisions
Essay - 7 pages - Marketing theories
Web 2.0 is opposed to web 1.0 (appeared in 1990) which was defined as a 'static web' where the user was passive and simply consume the information that came to him without intervening. The origin of the term Web 2.0 was introduced by Dale Dougherty of the company O'Reilly in 2004 and...
Marketing Mix - Facebook
Case study - 4 pages - Brand management
Facebook is an American company headquartered in California. It is a social network initially created in 2004 to bring together and connect students from Harvard University, then extended to other universities, and finally to the rest of the population. The network has grown...
Examining Anti-social personality disorder
Thesis - 6 pages - Psychology
The human body is a remarkable entity which possesses a seemingly unlimited amount of potential. Everyday people set out to climb mountains, swim oceans, and accomplish wide arrays of tasks previously thought impossible. If one examines the human body closely they immediately notice the...
Environmental, economic and social impacts of Cruise ships in Stockholm
Case study - 20 pages - Management
Sweden is a country located in the Northern Europe. Its capital is Stockholm. The city is situated near the Baltic Sea therefore it is accessible to holiday cruise liners as well as other maritime traffic making the port one of the busiest in terms of traffic among other Scandinavian cities....
How is a lack of a communication strategy detrimental to business development?
Dissertation - 9 pages - Communication
Communication occupies an increasingly important place in the business world, and for good reason, it has evolved a lot in the space of a few years. Whether internal or external, it is necessary for the development of groups, regardless of their sector of activity. The society in which companies...
Critical race theory and the hidden curriculum: Social works implications for education
Thesis - 7 pages - Social, moral & civic education
Throughout the Philadelphia transit system stations there is a notable repetition of an advertisement for McDonald's 365Black campaign. A photo of various African American franchise owners is captioned by a phrase to the effect, “This Neighborhood is Our Business”. Within this image,...
Operational risk management: Implementing a Bayesian Network for foreign exchange and money market settlement
Dissertation - 114 pages - Finance
Recent Financial scandals in the banking industry have caused considerable attention to be focused on operational risk. This is because an analysis of some of these scandals reveals that the underlying causes of these huge Financial losses are due to Operational Risk (OR) and not to credit or...
Corporate social responsibility in India
Case study - 4 pages - Business strategy
Corporations can now have workers in India to execute production within hours via online matchmakers. From administrative responsibilities to executive orders, full-scale solutions have produced a huge infrastructure for inexpensive labor in India for multinational corporations. With businesses...
Can computer power become a threat to our society and how can people stand up against it?
Essay - 1 pages - Sociology & social sciences
I'm going to deal with the notion of 'places and forms of power'. First, I'd like to define the notion. The power is the ability or official capacity to exercise control, authority. It also refers to the influence or the strength that a person or a group of people have on others....
Identity in the Digital Age
Essay - 3 pages - Sociology & social sciences
The interplay among identity, privacy, and authenticity has grown progressively more intricate in the current digital environment. Users can generate and exhibit different facets of their personas on social media platforms, complicating the distinction between their offline and online...
The social responsibility of business: Why is it stigmatized?
Thesis - 8 pages - Social, moral & civic education
Energy costs can represent 15-20% of total expenses or even the raise in the product's cost for some businesses. This is especially true for companies producing steel, cement, sugar, paper and fertilizer. Energy is used in the form of coal, oil, gas and water. A major concern for these...
Marketing Mix - Nutella
Case study - 5 pages - Brand management
Nutella is a brand of spread known throughout the world since its creation in 1964. The French are the biggest consumers with almost 3 kilos of products eaten every second, or 230 tonnes, or another 1 million jars per day. In 2017, the group recorded a turnover of 1.56 billion euros. Three in...
Idea of progress - Can the new generation change the world?
Essay - 2 pages - Sociology & social sciences
I am going to ponder over the notion of progress. So, before all, let me introduce it. The idea of progress concerns a forward movement permitted by eventual actions or prowess. It's something which can concern a lot of subjects as politics, technic, or even sciences. But the type of progress...
Market Study - Sustainable tourism
Market study - 8 pages - Tourism marketing
The tourist is, according to UNWTO, a traveller who travels away from his usual place of residence for at least one night and a year at most. The tourism market has a significant weight in the world economy, and its influence is not about to end, as it is constantly growing. France is the number...
Facebook activism
Creative writing - 4 pages - Social, moral & civic education
Social media was developed these last years. People receive information through their news feed, on Facebook or Twitter. Some information are fake, but sometimes they relate the reality.
Is social capital a useful tool for explaining the politics of public health in the twentieth century city?
Essay - 5 pages - Political science
The development of “politics of public health” is historically dated. As Foucault noted, it appeared with the broader emergence of the idea of “population” which provides, in the modern era, the conceptual framework of health policies. The existence of a common concept,...
Environmental Management and Corporate Social Responsibility
Essay - 40 pages - Ecology & environment
The Nobel-winning IPCC group of climate scientists on Saturday the 17th, 2007 issued their starkest warning yet on global warming. Global warming bore the seeds of "catastrophe" yet there was also hope, UN Secretary General Ban Ki-moon emphasized. Nonetheless "There are real and affordable ways...
Ethics, sustainable development and corporate social responsibility: Ben & Jerry's case study
Case study - 5 pages - Services marketing
Ben & Jerry's have evolved on a growing market. This is why the influence of customers and competitors is significant. Nevertheless, these threats have do not have a huge impact on the company, because the growth enables each competitor to find its own position. Even if prices are falling in...
Christian fundamentalism as a social movement
Thesis - 4 pages - Social, moral & civic education
There are hundreds of different sub-groups within Christianity. One of the most interesting is Christian fundamentalism. This group of Christians is also one of the hardest to define. According to Paul Merritt Bassett, “Fundamentalism is a term popularly used to describe strict adherence...
Recruitment: methods, trends...
Dissertation - 10 pages - Human resources
Recruitment is one of the most essential components of human resource management in any company today. In France where the unemployment rate remains high, and with candidates who are being forced to combine several skills and sometimes even several jobs, it is interesting to explore the subject...
Digital Marketing - Apple
Case study - 5 pages - Digital & e-marketing
Consumption habits have changed a lot in recent years. Brands can no longer use the same marketing means as fifteen years ago, the latter having become obsolete. Even if some brands still use them despite everything, they no longer have the same impact on consumers and even less on Internet...
Marketing plan for Apple Airpods
Case study - 7 pages - ICT marketing
The general objective set out in the marketing plan is to launch a personalized Apple product to meet the new demands and behaviors of the most demanding consumers. The aim is to encourage a new way for consumers to have greater value and motivation to buy from the brand through a new link that...
How can the Internet optimize recruitment?
Dissertation - 8 pages - Human resources
Recruitment is something that is expensive for companies, and it was important to find solutions to make it as efficient as possible, allowing them to find the right candidate more quickly. Recruitment methods have changed, and e-recruitment has grown in popularity in the practices of companies...
