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09 Apr 2013
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Food service management research project

Case study - 4 pages - Sociology & social sciences

Anyone can own a restaurant, however not everyone can be successful in owning and operating one. For Arturo Kassel, opening his dream restaurant would be more of trail and error than a fairy tale ending. Beginning in 2008, Kassel was a beverage manager at a New York hotel with the drive and...

27 Nov 2012
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Sample letter for service

Sample letter - 1 pages - Management

At XXX, we provide you with nothing but the best, quality writing. It is definitely not far fetched to say that we do it all. With two brilliant writers on staff, we are here to answer any questions you might have at any time. Of course, if you do not see something on this list, please feel free...

27 Jan 2011
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The policy of service at Decathlon

Case study - 26 pages - Services marketing

In France, Decathlon is the leading specialized distributor of sports and leisure. Its success is the result of the introduction of an innovative policy. The concept was to offer facilities for all athletes, from beginners to professionals, in all brands available under one roof. The company now...

15 Nov 2011
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Comparison of the competitor prices in a service context and the implications of setting up an effective pricing strategy

Market study - 6 pages - Services marketing

These days, services have known an outstanding growth and have become an important part of economies (Avlonitis and Indounas 2007). Thus, more people work today on services, than ever before and services are no longer just an insignificant option linked to tangible goods...

04 Jan 2011
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Marketing of the services: The case of Club Mediterranean

Case study - 12 pages - Services marketing

Club Mediterranean was at the helm of creating one of the first holiday packages that was "all inclusive" and offered people to live at their own pace in heavenly places. For the last 50 years, it was the leader and a benchmark in this market. This structure, established in 1950, had been...

07 Oct 2011
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Role of human service agencies on combating sex-trafficking

Thesis - 6 pages - Social, moral & civic education

Human trafficking is not a new problem. The problem of sex-trafficking began as early as 3000 BC-300 AD, starting during ancient times and existed within Roman, Egyptian, Persian and Greek cultures (Shared Hope International, 2009). Human trafficking is also considered to be one of the most...

07 Feb 2011
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Empirical investigation on the determinants of corporate dividend policy. Sectors considered: 'Food and drugs retailers' and 'Health care equipment and services'

Thesis - 7 pages - Finance

The Corporate Dividend policy, also called the Dividend Puzzle (Black, 1976) has always beensubjected to a lot of studies since, at least, the paper of Modigliani and Miller in 1961. The work ofthese authors stated that, in a frictionless world, when the firm has a constant investment policy,its...

23 Mar 2011
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The Commercial Service of Sportfive in the Racing Club de Strasbourg

Essay - 6 pages - Services marketing

Sportfive is the first agency offering management of sports rights in Europe, and is the world leader in TV rights and marketing of football. After the 2001 merger of Groupe Jean-Claude Darmon with the assets of UFA Sports (RTL Group, Bertelsmann subsidiary) and Sport + (Canal + Group, a...

26 Oct 2011
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Porsche: A study on the rise of its brand identity and providing various services for the global circles

Market study - 7 pages - Business strategy

"Porsche is a German company that holds investments in the automotive sector. The company is headquartered in Zuffenhausen, in Stuttgart, Baden-Württemberg. It is jointly owned by the Piech and Porsche families, and Qatar holdings through the Qatar Investment authority. The company was founded...

16 Feb 2011
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Management of customer service

Case study - 3 pages - Management

A good attitude to a customer, mostly through good listening skills, indicates an active service oriented attitude. Thus, customer servicing personnel are advised not to talk along much but: • Be attentive to what the client says, • Ask questions and encourage them to respond...

29 Sep 2010
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What is the impact of service in the fast food industry? (A comparison between McDonald and Burger King in Bergen city)

Case study - 16 pages - Services marketing

Through our course “Service Marketing and Management” at NHH, we got the idea of doing our own study to figure out the major differences of McDonald and Burger King in Bergen by examaning customers' different perceptions, expectations, satisfactions and loyalty towards them. We...

18 Nov 2010
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Analyzing the strategy of "Tresses" hairdressing services

Thesis - 8 pages - Business strategy

The introduction of this report begins by stating its purpose which is to analyze strategies which a new hairdressing service provider, Tresses should practice in order to successfully launch itself in the market. It then touches on the industry as well as describes Tresses uniqueness in...

29 Sep 2010
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Marketing services

Worksheets - 4 pages - Services marketing

We noticed that the appreciation of the service is more difficult than manufacturing products. The buying decision will be realized which comes with the service. For example, motor insurance may have a certificate, but the financial service itself cannot be touched. One...

29 Sep 2010
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The decision-making process for the outsourcing of services

Essay - 5 pages - Management

In modern times, outsourcing of services has become an entire dimension in business strategy. It has become international and global. While it is growing extensively, the nature and the focus of outsourcing is slowly evolving. And as it often happens with new concepts, outsourcing tends to...

29 Sep 2010
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Marketing & Innovation Business Case: Ladies Taxi Service, Paris

Case study - 17 pages - Services marketing

Nowadays, women do not feel safe in the streets of Paris. In 2008, 10% to 12% of the people interrogated in Paris claimed to be worried about their security in the day-to-day life . Taxis and public transport are not an exception. Some recent events such as the murder of a young Swedish girl by a...

12 Aug 2010
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The marketing of services

Thesis - 4 pages - Services marketing

Between the 1960's and 1980's, scholars such as Christian Grönroos and Leonard Berry began the study of a new specialized area of marketing: Service Marketing. (Bjerke and Hultman. 2002) Whilst some of the general principles of marketing can be applied to services, a new set of...

29 Sep 2010
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Perceived service value: examples of Air France (French Airline Company), Xbox live service on X-Box 360 (American video game company) and Hotel SPA Dr. Irena Eris (Polish luxury leisure centre)

Essay - 4 pages - Services marketing

In this paper, we will examine the difference in perceived service value. The perception of the customer differs from one service to another and this difference is dependent on many factors. This paper will take the example of three service companies: Air France (French...

27 May 2010
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A survey on quality of service in network-on-chip

Thesis - 5 pages - Computer science

This paper presents a survey on one of the key Network-on-Chip (NoC) research area i.e. Quality of Service (QoS): Service classification and negotiation. The models of QoS are classified into different categories based on synchronous, that is, having single clock domain or...

20 Apr 2010
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Composition of web services in GIS-based emergency response system

Thesis - 3 pages - Computer science

Web services are the pieces of software components, which are distributed over the Internet using some standard protocols. These services can be connected with their clients and can communicate with other web services by using XML based messages through the Internet....

07 Apr 2010
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System development service quality: Measurement development and validation

Essay - 12 pages - Management

In recent years, IS researchers have become increasingly interested in service quality of information system functions. However, one area that receives little attention is the service quality of the information system development process. The current study attempts to fill this gap...

06 Apr 2010
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Study on the effectiveness of corporate education service with comparison between offline and online education service using SERVQUAL model

Tutorials/exercises - 17 pages - Educational studies

In this research, we empirically evaluate the difference between off-line and on-line corporate education services in terms of their service quality levels. Especially, in order to judge the efficiency and effectiveness of the increasingly popular on-line educational service...

31 Mar 2010
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A framework for detection of distributed denial of service attacks

Thesis - 6 pages - Computer science

The increasing popularity of web-based applications has led to several critical services being provided over the Internet. This has made it imperative to monitor the network traffic so as to prevent malicious attackers from depleting the resources of the network and denying services...

31 Mar 2010
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Architecture for providing knowledge as a service (KaaS), a new paradigm on academic cloud

Thesis - 4 pages - Computer science

Knowledge plays vital role in every stage of learning and research. The academic clouds providing educational services to students, teachers and researchers can further be equipped to provide knowledge as a service to the users for their knowledge enhancement and problem solutions....

29 Sep 2010
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McDonald's: impact of physical evidence and servicescapes on customer perceptions and employees' behaviour

Essay - 7 pages - Human resources

"Explain the impact of physical evidence and servicescapes on customer perceptions and employees' behavior within the service sector. Provide relevant service sector examples." McDonald's is an interpersonal service company, in Bitner's categorization, which...

29 Sep 2010
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Outsourcing which special reference to services in India

Dissertation - 22 pages - Business strategy

We focus on outsourcing with special reference to services in India. Following the effects of globalization of the economy and the international concurrence that follow, many companies are trying to stay competitive. Technological progresses in telecommunications offered possibilities to...

29 Jul 2010
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A measure of delight: The pursuit of quality at AT&T universal card services

Thesis - 3 pages - Management

By the late 1980s, AT&T had produced a favorable reputation for itself. By focusing on customer satisfaction and quality, AT&T became a leader in its respective industry. This, however, was not sufficient enough. There was more to be achieved and the leaders of AT&T, at the time, knew what...

29 Sep 2010
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The application of the flexible production system to high-tech industries and services

Essay - 5 pages - Management

More than 20 years ago, Toyota revolutionized the production methods in the car industry due to its flexible production system called Toyota Production System. Originally called 'Just in Time Production', this system was built on the approach created by Sakichi & Kiichiro Toyoda and...

23 Aug 2010
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Human service manager

Thesis - 3 pages - Human resources

The Human Service Management professional works closely with individuals of diverse population groups and backgrounds. Each client will be able to benefit from a specific theoretical model intervention strategy being used by the professional's discretion. The position of the human...

14 Dec 2010
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Business service of Kenzo SA

Thesis - 12 pages - Services marketing

Kenzo is a brand in the evolving world of fashion, and includes women fashion (jeans, ready-to-wear, haute couture), men's fashion (suits and jeans), and kids fashion. It also includes leather goods and accessories as well as every other product including tableware, linens. There is also the...

04 Oct 2010
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Distinctive features of the perfectly competitive model for goods and services and its implications for a business strategy aimed at enhancing profitability?

Thesis - 5 pages - Business strategy

Above is a quote from John Sloman, which I feel is a concise way of defining perfect competition. Rather than being a market structure which we can meet in real life, the model of perfect competition could be seen as a completion of the categories of market structure, an ‘anti-monopoly'...