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15 Jan 2009
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Organizational behavior and change management at engineering contracting company LLC

Essay - 13 pages - Management

This report discusses the organisational behaviour and change management issues of Engineering Contracting Company LLC (ECC); a Dubai based civil works Construction Company. It is a large company with a good success record and handsome profits. The report undertakes the analysis of the...

22 Nov 2006
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Foxtel TCO Analysis

Case study - 50 pages - Logistics

"Sourcing in China started with low-tech products but it has evolved beyond that," says Jim Hemerling, a senior vice president in The Boston Consulting Group's Shanghai office. "Now, in addition to traditional products, another huge area is consumer electronics. I believe the next big wave...

26 Nov 2009
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Good eating habit to adequate healthy living

Thesis - 9 pages - Medical studies

Having good eating habits and a healthy body is not just about consuming the recommended five fruits and vegetables daily but also a new category of foods claiming to have properties on the booster organization, see medicinal. Although there is no exact definition, the term nutraceutical is used...

29 Sep 2010
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Disney, a Global Culture

Case study - 9 pages - Services marketing

In this case study, we will look at the way Walt Disney has developed its business worldwide, the subsequent local reactions, its success and failures and ultimately the relevant modifications essential for the company. We will analyze the Walt Disney business model, and its three international...

02 Aug 2013
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HR-staffing and techniques for employee selection

Case study - 6 pages - Educational studies

ADNOC is the state-owned oil company of the United Arabs Emirates (UAE). The firm has thus embarked on a comprehensive program for the staffing recruitment and selection. There are a number of criteria for selection at ADNOC for instance the use of cognitive ability, job knowledge, personality of...

07 Oct 2010
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Starbucks Corporation Strategy

Thesis - 20 pages - Business strategy

The following document is an analysis of Starbucks' current strategy, as well as recommendations for the future. Beginning with a base case analysis, the company is introduced along with varying elements of its current strategy. Topics in this section include a brief history of the...

10 Jan 2011
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Financing Small and Medium-sized Enterprises (SME) in Morocco

Thesis - 17 pages - Finance

The early 80s was one of the most difficult periods for the Moroccan economy. This period was marked by a deterioration of the internal and external balances. This was partly due to the structural weakness of the Moroccan economy. Some of the causes for the structural weaknesses were: the...

12 Jul 2011
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Report: Pottery Glaze

Thesis - 6 pages - Physics

A combination of research and laboratory experimenting were used to determine which of the four suggested compounds was most suitable for a ceramic pottery glaze. The melting and boiling points of the compounds were researched, and the color of crystal and solution, conductivity, and solubility...

16 Dec 2013
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Case study - How Premier Inn can enter into the Cyprus market?

Case study - 10 pages - Business strategy

Cyprus is a small island largely famous for its weather, attractions and business infrastructure which is a unique combination. Over the years Cyprus has seen some rapid economic growth which has attracted a lot of foreign investments. There is great potential for continuous growth within the...

09 May 2009
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How viral marketing enhances the ingredients of a promotional mix

Tutorials/exercises - 61 pages - Services marketing

Word-of-mouth publicity is a centuries-old marketing technique. Once customers had a good experience with a product, they would tell their friends, who would often buy and use that product and then tell other friends - dispersing information and recommendations about the product via a...

23 Jan 2015
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Case study of the "The Garling Report"

Case study - 5 pages - Educational studies

So as to provide quality care for the patient, giving efficient care is essential. Most important is putting into consideration the factors that affect patient care. A medico-legal expert, Peter Garling found that regardless of the NSW health receiving twenty-seven percent of the state's budget,...

16 May 2009
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Strategic marketing assignment: Nespresso

Thesis - 9 pages - Services marketing

Coffee is not just a hot drink that wakes us up in the morning anymore. It is becoming a moment of pleasure and relaxation. I have chosen to analyze a brand, Nespresso, that drives luxury through a product basically considered as a consumers good: coffee. Therefore, we ask ourselves several...

16 Jun 2009
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Network security on Bluetooth

Essay - 5 pages - Electronics, mechanics, engineering & technology

Wireless communications offer organizations and users many benefits such as portability and flexibility, increased productivity, and lower installation costs. Wireless local area network (WLAN) devices, for instance, allow users to move their laptops from place to place within their offices...

13 Jun 2006
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Head & Shoulders: A Comprehensive Look at Consumer Behaviour

Case study - 18 pages - Services marketing

This report provides an analysis and evaluation of Procter & Gamble's hair care line, Head & Shoulders. With Head & Shoulders new marketing campaign, this report analyses the effectiveness of this campaign in comparison to the ever growing competition of other anti-dandruff hair care products in...

25 Jan 2010
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Difficulties graduates encounter and the needs and expectations from companies

Thesis - 13 pages - Educational studies

Finding a good job one of the biggest concerns of students after graduating. From then, the question of whether graduates from universities could have a suitable job in the future may be far more complicated to be answered. There are many controversial points of view around this issue, and each...

14 Oct 2020
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SWOT Analysis - Nokia

Case study - 47 pages - Services marketing

The market of mobile telephony was created in the early years of the 90s and was developed with a strong growth until 2000. In the last 5 years, this market has experienced less rapid development due to the fact of the existing intense competition and rate of penetration of new companies in the...

29 Jul 2009
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Automotive bailout: Ontario ministry of education

Thesis - 5 pages - Finance

General Motors (GM) is requesting a significant financial bailout from the federal government of Canada in order to protect its operations from insolvency. The company claims that it requires an immediate influx of $6-7 billion from Canada to counter the economic downturn and fiscal loses...

29 Sep 2010
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The difficulties to stay the leader on a market: The French Wine Industry and its fragile economic position

Market study - 34 pages - Business strategy

• Recent events: Numerous violent strikes were organized by the wine growers to draw attention to their difficulties; for instance, they demanded more assistance following the bad weather conditions that ruined the annual harvest. • A succession of demonstrations: It is a traditional...

27 Jan 2011
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Strategic management H&M

Case study - 46 pages - Management

In 1947, H & M, a Swedish clothing chain, opened its first store in the world. The company then conquered Europe and arrived in France in 1998. Today, H & M is a firm well known internationally and has over 550 outlets in 12 countries in Europe. Operating both in the market for menswear, women...

21 Jun 2010
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Managing hotel occupancy in times of economic and financial crisis: Region Bulgaria

Tutorials/exercises - 24 pages - Economy general

This student dissertation addresses managing hotel occupancy in Bulgaria during the financial and economic crisis. Bulgarian hospitality industry is among the sectors which were severely affected by the global financial and economic crisis. This paper analyses the current condition of the...

29 Sep 2010
pdf

International business law, allied tows, inc. in Utopia

Essay - 15 pages - Business law

As a potential multinational firm, Allied Toys wants to implement a business development strategy in a predetermined country, in order to see if this model could be applicable as a 'worldwide development strategy'. The fact is that the Republic of Utopia is a country where setting up a...

20 Aug 2008
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Child advocacy groups and class action lawsuits

Essay - 9 pages - Other law subjects

Children's Rights, Inc. is one organization dedicated to improving and reforming state-run child welfare systems, and ensuring that those state-run child welfare systems are held accountable for providing safe and adequate environments for the children under their care. Since the mid-nineties,...

29 Sep 2010
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The issue of delays in the delivery of the Airbus A380

Case study - 7 pages - Management

Since 2005, Airbus, one of the two world's biggest airplane manufacturers, has encountered huge delays in the delivery of the new model called A380 to its customers (see appendix 5), mainly passenger air carriers, across the world. This study analyses the characteristics of Airbus and the way it...

29 Sep 2010
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Alcopop - Case Study

Case study - 5 pages - Services marketing

This study deals with the alcopop market in the UK and the opportunities for a company to expand to the French alcopop market. An alcopop is a sweet and flavoured drink, available in attractive packages full of colours with a small reference to the alcohol it contains. This beverage, which...

31 Dec 2010
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Case study: Heineken (2005)

Case study - 6 pages - Business strategy

Beer is an alcoholic beverage made from malt, hops, yeast and water. The product is highly consumed across Europe, except France, where the product lags in comparison with wine. Three major groups that share the majority of the French market are Heineken, Inbev and Kronenbourg. The French sector...

08 Feb 2011
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Analyzing the strategies of a transnational company in a host country- Case of Toyota Motor Corporation

Thesis - 10 pages - Management

To further illustrate the key points of international business management, this paper aims to demonstrate how to prepare the situational analysis for a transnational company by establishing Toyota Motor Corporation's business in United States, one of its host-country nations, as an example....

10 Feb 2011
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Opportunities and Limitations in targeting the Grey Segment: Example of the French Tourist Industry

Dissertation - 40 pages - Economy general

Purpose - To improve the knowledge base concerning the growing senior population. Objectives - Assess the potentiality of the senior tourism market in France, by understanding their behavior and expectations. We also tried to analyze the attitudes of seniors towards advertising and Internet....

03 Mar 2011
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Pernod-Ricard's International diagnosis

Case study - 42 pages - Services marketing

Pernod Ricard is one of the jewels of French companies. This group has an international dimension and is one of two key players in the global market for wines and spirits. Ranked second by Global Wine & Spirits, Pernod Ricard occupies a prominent position across all continents. With 17,600...

03 Jun 2008
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Mexico's potential for investment

Market study - 10 pages - Economy general

Over the course of the twentieth century, Mexico has undergone notable changes. Although the country is currently mired is social inequality, research on the economic, political and social stability of the country seems to suggest that the country is on its way to quickly becoming a formidable...

12 Jan 2009
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Ready meals vs. Pot Noodle

Market study - 13 pages - Services marketing

The aim of this report is to understand and analyze the consumer behaviour towards two products of two major brands which operate in a same sector. First of all, we chose the food industry in the specific market of “ready meals”; we immediately thought about Pot Noodles from Unilever,...