Strategic Analysis - Tesla Inc.
Case study - 10 pages - Business strategy
The strategic analysis of an organisation is significantly important for the success in its endeavors. The success of organisation is greatly dependent on the management that plays a vital role in the decision-making and their decisions facilitate the achievement of organisational goals and...
Physical and Mental Impact of COVID-19 to the Collegiate Athletes
Litterature review - 4 pages - Sports
The COVID-19 epidemic in late 2019 was a central global turning point that affected all facets of human existence. The pandemic was considered an international issue by WHO in early 2020 due to its widespread effects. College athletes were among those most affected because they were used to...
Fighting against luxury counterfeits: Rolex case study
Case study - 9 pages - Luxury marketing
What is Rolex's strategy to combat counterfeiting?
In the European Union, how can the current generation gap be bridged?
Essay - 4 pages - European union
The generation gap is not exclusive to our time. In fact, this phenomenon has been documented in literature since antiquity. In each generation, an arbitrary label is given to each side, but the deepest essence of the gap remains the same: economic, social, and political divergence of points of...
SWOT Analysis - Shein
Case study - 5 pages - Fashion and ready to wear marketing
Shein has recently been cited as the largest cross-border fashion e-commerce organization in China. The apparel brand has reached out to consumers within the United States, Germany, Russia, France, and over two hundred other nations across the globe. The company's mobile application, as of...
Event Management - Taste of London
Case study - 26 pages - Management
Taste of London is an annual culinary event with multilateral issues. Commercial, political, economic, and cultural, are all dimensions that characterize this event. Like the Anglo-Saxon culture, Taste of London is a multicultural event in which the world's cuisine is found, and not only...
Roger Federer and Self Determination Theory
Biography - 2 pages - Psychology
Roger Federer, a tennis star, was born in 1981 in Basel, Switzerland, and he developed his all-court tennis game early. He won multiple junior titles and was the top-ranked junior in the world in 1998. Federer, then 17, turned professional that year (Higgins, 2018). While he had some early...
Contamination of Groundwater in the Mahoning County by E. Coli Bacteria ( Pictures included )
Case study - 6 pages - Geology
The majority of the Earth's water, specifically 99% of it, makes up oceans, ice caps and glaciers, so only 1% is left for humans to use (What is Surface, 2001). Although we have a limited water supply, this does not stop us from wasting water or contaminating it. It's important to keep the...
Mcdavid's International
Essay - 25 pages - Services marketing
McDavid's International was founded in 1902 as a provider of premium-quality meats prepared in accordance with the Jewish dietary laws of Kashrut. The company initially filled the needs of Jewish patrons living in New York City. In more recent decades, the company has expanded, serving...
All you wanted to know about Six Sigma
Tutorials/exercises - 39 pages - Business strategy
Six Sigma can be used to create a brand new business process from ground up. Six Sigma strives for perfection. It allows for only 3.4 defects per million opportunities for each product or service transaction. Six Sigma relies heavily on statistical techniques to reduce defects and measure...
Market research on customer satisfaction survey for Henkel (B2B)
Case study - 42 pages - Services marketing
This research was implemented to determine the level of Customer Satisfaction with Henkel Products and Services. It is a Business to business (B2B) research. The approach adopted for conducting the research includes surveys and personal interviews conducted in May 2008. Henkel deals its product...
A study on building a brand for cotton through marketing research
Market study - 24 pages - Business strategy
A product is a physical structure, but a brand is a perceptual entity that lives in the people's minds. The first question that strikes our mind is “why branding is necessary?” As the products fail to generate competitive superiority, the need for the brand arises. Though essentially...
Material management, concept and handling in Parle India
Tutorials/exercises - 39 pages - Business strategy
Material handling is a vital component of any manufacturing and distribution System and the material handling industry is consequently active, dynamic, and Competitive. Material handling is an important practical consideration in the design of new manufacturing and distribution systems, and...
A study on spurious products
Case study - 29 pages - Services marketing
Counterfeit and Pass off Products - Counterfeiting is a kind of duplication where even the original manufacturer would not be able to distinguish between a genuine and a fake product. These fake products bear the identical name of the original product, its packaging, graphics, color...
Service marketing in multiplex
Case study - 110 pages - Services marketing
The magical word in cinemas today is - multiplex. It caters to the busy, fast moving and variety-loving consumer who wants more than just one film under a single roof. Multiplexes have become just a rage that most of the old cine complexes are converting to multiplexes. Cinema cannot be an...
Developing supply chain management focus through ISO 9000: An empirical assessment
Thesis - 14 pages - Management
The ISO 9000 quality management (QM) standard, a key approach to implementing QM in organizations, also has many supply chain management (SCM) concepts associated with it. In this paper, we assess the extent to which organizations can use the standard to develop a SCM focus. Specifically,...
Study on the effectiveness of corporate education service with comparison between offline and online education service using SERVQUAL model
Tutorials/exercises - 17 pages - Educational studies
In this research, we empirically evaluate the difference between off-line and on-line corporate education services in terms of their service quality levels. Especially, in order to judge the efficiency and effectiveness of the increasingly popular on-line educational service and to provide...
Determinants of the maintenance of ISO 9000 certification in Thailand: An empirical study
Thesis - 8 pages - Business strategy
Since 1993 to 2004, there have been 5,833 organizations in Thailand registered for ISO 9000 certificates. Of these, systematic random sampling is used to obtain 276 organizations as studied sample to investigate determinants of the maintenance of ISO 9000 certification. It is hypothesized that...
Assessment of open source software
Thesis - 4 pages - Computer science
Previous research of software being developed under open source license has showed that some open source products can reach qualitative and popularly level of commercial (usually closed-source) counterparts. Open source (usually free of charge) software has become increasingly prominent in last...
Development of the Eraclea brand in Ho-Re-Ca (Hotel-Restaurant-Cafe)
Case study - 43 pages - Services marketing
We are proud to present you our final report along with a presentation. Through our efforts, we won the opportunity to work and carry out a strategic project concerning Deotto Espresso System business which is on the verge of signing a contract with a famous Italian company Eraclea, which...
Wine & Riviera: business plan project
Business plan - 35 pages - Business strategy
The company is considered to be a top end retailer of wine and champagne in Dublin City center, and in addition the company provides tasting session. The wines are made in France, Spain and California and sold in Parliament Street, in Dublin. The products are selected for their top quality...
Waitrose's marketing strategy
Case study - 27 pages - Services marketing
Supermarkets are becoming more competitive due to the increased amount of buying needs of customers. They try their best to attract customers by researching market demand, re-creating their marketing strategy and identifying their marketing positioning to satisfy their customers. A marketer has...
The Threat of the New World to the French Wine Market: Are historically traditional wines are being usurped by aggressive new competitors?
Dissertation - 77 pages - Services marketing
The objective of this dissertation is to identify the difficulties that the French wine market faces with regard to the competition of the producers of new wines. Simple, easy to drink wines, have been commercialized on a large scale in the past ten years or so by Australia, South Africa, Chile...
BlaBlaCar's Service Management
Dissertation - 8 pages - Management
As information becomes more available and communication easier, C2C service emerges as a more and more integral part of our society. The companies behind the service often only offer the service of connecting and helping with the transaction between the parties involved in the service that is...
Marketing and the promotion of Bordeaux Wines in France and abroad
Thesis - 60 pages - Services marketing
In the past few years, there has been a new phenomenon known as the "French Wine Crisis". This industry of French wine previously known as unique and untouchable is nowadays confronted by an international competition that was able to adapt its products and features to a new kind of consumer and...
Economic Growth in Nigeria and Its Impact on Human Development
Dissertation - 51 pages - Economy general
Despite its significant economic growth and status as a major economic power in Africa, Nigeria faces numerous challenges. Over-reliance on the oil and gas sector, corruption, and poor resource management have prevented the country from fully realizing its economic potential. In terms of the...
E-Branding in the Swiss hotel industry
Thesis - 25 pages - Management
This research studies the evolution of traditional branding to e-branding within the context of the Swiss hotel industry. From a study of the database of 2448 hotels in Switzerland, this research explored the various domain names in use among them. This is based on several criteria such as:...
Critical analysis of Toyota
Thesis - 30 pages - Business strategy
Toyota Motor Corporation is a Japanese firm that was founded in 1937 by Kiichiro Toyoda. Now, it is a multinational corporation that is employing more than 300,000 employees worldwide and has become the leader as a car manufacturer in terms of sales. Toyota became very famous as it develops new...
Strategic management H&M
Case study - 46 pages - Management
In 1947, H & M, a Swedish clothing chain, opened its first store in the world. The company then conquered Europe and arrived in France in 1998. Today, H & M is a firm well known internationally and has over 550 outlets in 12 countries in Europe. Operating both in the market for menswear, women...
Analysis of the study of a brand:IKEA
Case study - 56 pages - Services marketing
The comfort of the living is at the heart of the expectations of ones contemporaries. It is omnipresent and multifaceted and includes user comfort, mental comfort, and existential comfort. The modularity is synonymous with functionality. There is a constant search for excitement and conviviality...
