Key mechanisms that are involved in expressing a eukaryotic gene as a protein
Thesis - 5 pages - Biology
The information contained within the DNA, in the form of a nucleotide sequence, is responsible for the production of the phenotype of an individual. The dna contains specific sequenmces of nucleotides, called genes, that code for specific chasracteristics. The basic concept of how this occurs...
Marketing Strategy of Bulla Dairy Foods, Australia
Case study - 6 pages - Services marketing
Marketing is considered as one of the most important functions in any organization. Without right marketing, it is impossible for companies to reach wide range of customers in this globalized environment. When an organization is entering into foreign markets, the importance of marketing would be...
The launch of hairdressing salon "Tchip" in Australia
Essay - 32 pages - Business strategy
The objective of this report is to launch the hairdressing salon “Tchip” in Australia. In France, Tchip is directed by Franck François and is part of the VOG group. Franck Francois is the founder of the concept of low cost hair salons and nowadays, Tchip is the leader in its sector. Its...
An Investigation Into the State of Microfinance in Benin (2005)
Essay - 16 pages - Finance
Research on the economic and social development of countries in Africa demonstrates that there are a host of issues that must be addressed in the context of improving daily economic conditions for individual citizens. While some of these issues have been addressed by government agencies and...
Head & Shoulders: A Comprehensive Look at Consumer Behaviour
Case study - 18 pages - Services marketing
This report provides an analysis and evaluation of Procter & Gamble's hair care line, Head & Shoulders. With Head & Shoulders new marketing campaign, this report analyses the effectiveness of this campaign in comparison to the ever growing competition of other anti-dandruff hair care products in...
Summary of Ethical and Business Issues
Essay - 3 pages - Business strategy
Wal-mart, the world's biggest retailer owning 48,000 stores worldwide, is famous for its low-price products and strong, distinctive corporate culture. All employees are made sure to know Sam Walton's personal values, beliefs and culture. These values are passed on from managers to their...
Sample resume for advertising and sales
Sample resume - 2 pages - Business strategy
Person 4312 Any Court Winston, North Carolina 27613 email@email.com (000) 888-8365 home (000) 652-4392 cell PROFESSIONAL PROFILE A creative, articulate achiever with excellent organizational,...
Are the four P's of international marketing of equal importance to all firms? What factors might cause some to be more or less important than others?
Thesis - 5 pages - Services marketing
The term “Marketing Mix” became popular when Neil H. Borden published his article “The concept of the Marketing Mix”, in 1964. Today, this expression is one of the most employed in international marketing. The Marketing Mix is also called “The Four P's”. According...
The European Union's Policy in African, Caribbean and Pacific Countries: Towards an Effective Democratisation?
Essay - 7 pages - European union
“Since 1992, the European Community has included in all its agreements with third countries a clause defining respect for human rights and democracy as ‘essential elements' in the EU's relationship. This clause is unique in bilateral agreements. This approach has been further...
Senergy
Essay - 20 pages - Business strategy
Government support through financial incentives and the public's trend toward environmentally friendly products has opened the way for alternative energy based companies to thrive. In the French market, with little direct competition, we believe our company will experience success. Senergy...
A Study on customer satisfaction towards Cipla products
Market study - 40 pages - Business strategy
Satisfaction is an important element in the evaluation stage. Satisfaction refers to the buyer's state of being adequately rewarded in a buying situation for the sacrifice he has made. Once the customers purchase and use the product they may then either be satisfy or dissatisfied. Today's market...
The relevance of Below: The Line activities to current marketing communication practices
Thesis - 11 pages - Services marketing
The annals of Marketing Management have witnessed a tug of war between advertising and sales promotion since inception. But in the early phase of twenty first century this war has taken a new avatar in form of Above - The- Line and Below - The- Line activities, widening both scope and...
Advertising - An overview
Thesis - 27 pages - Services marketing
Advertising is one of the largest generators of revenue in the world economy. Yet it remains enigmatic to a large section of people. It is akin to dream selling for some. For others it is a sheer waste of money. Whatever the perception, advertising in India as anywhere else continues to mesmerize...
Overview of the IPCL (Indian Petrochemical Corporation Limited)
Dissertation - 49 pages - Business strategy
IPCL, Indian Petrochemicals Corporation Limited, is a pioneering petrochemicals company in India and was incorporated on 22 March 1969. It is a leading integrated manufacturer of polymers, synthetic fibers & fiber intermediates & chemical products from hydrocarbon feed stock. They also...
Recruitment and selection procedure: A look at the Infosys BPO
Dissertation - 56 pages - Human resources
Human Resource Management (HRM) is a management function that helps manager's recruit, select, train and develops members for an organization. According to Edward Flippo: “Personal Management is the planning, organizing, directing and controlling of the procurement, development,...
Direct marketing
Thesis - 28 pages - Services marketing
An interest rousing advertisement in the press entices you to dial a toll free number for more information on a great looking proposition. You find it hard to hold your curiosity and go ahead with making a call. At the other end, you hear a friendly voice who, with cultured interactive skills...
A market study and research on the Indian liquor industry
Dissertation - 37 pages - Services marketing
The task on hand was to check the preference of alcohol consumers, which would help our client UDV to market its new product, the latest entrant in the Ready-To-Drink (RTD) segment - Smirnoff ICE. To get the desired information, we used both Primary Data and Secondary Data. The RTD segment...
A report on comparative market analysis and marketing strategy of Samsung electronics
Market study - 40 pages - Services marketing
All progress is born of inquiry. Doubt is often better than overconfidence, for it leads to inquiry and inquiry leads to investigation” Research inculcates scientific and inductive thinking and it promotes the development of logical habits of thinking and organization. Research is a common...
Motivation in the classroom
Thesis - 8 pages - Educational studies
Teachers should always try to inspire their students to learn. Sadly, not all students are willing to put in the effort it takes to do so and so teachers have a job to motivate their students. Students need to want to learn, because this will facilitate their learning and make it easier for them...
Internet marketing - Product launch/marketing plan
Thesis - 13 pages - Services marketing
Our overall goal of Peacock is not only to provide beautiful and healthy make-up, but also to promote an environmentally friendly way of living. Our make-up comes from responsible suppliers and is made of pure, natural products; and our recycling program is in place to ensure that households do...
Strategic marketing in today's Indian markets
Dissertation - 43 pages - Services marketing
This study has been undertaken to study the strategic marketing trends in the white good industry, the growing competing among various white goods competitors and emerging scenario in the new millennium. The study reveals that though many MNCs have entered, their growing concern has been towards...
Rohm and Haas: Kathon MWX
Thesis - 5 pages - Services marketing
Since the conception of its new product Kathon MWX, Rohm and Haas has been largely unsuccessful in putting it to the market and achieving target sales. Being accustomed to a marketing strategy appropriate for large industrial buyers, the company has tried to push its new product through this same...
Mary Kay cosmetics: Asian market entry
Thesis - 10 pages - Services marketing
Mary Kay Cosmetics (MKC) is an American company that deals directly with selling of cosmetics and toiletries products. It has existed for 15 years since 1992. It is implanted in 21 countries and planning to market 4 or 5 new markets. It is a “feminine firm” which promotes a strong...
A detailed look at brand management
Dissertation - 53 pages - Management
Marketers are now finding it extremely difficult to create new brands. The brand building costs tend to be very high. At the same time the developments at the demand side are creating pressures on marketers to fine tune their offerings as per unique needs of target customs. In order to cope with...
Export procedures and documentation in India
Tutorials/exercises - 74 pages - Government finance
India has a mission to capture 2% of the global share of trade by 2010, as compared to the present level of less than 1%. Export is one of the lucrative business activities in India. The government also provides various promotional schemes to the exporters for earning valuable foreign exchange...
Cultural Melting Pot: A taste of many nations
Thesis - 14 pages - Social, moral & civic education
The cultural melting pot is an event created to increase the speed of cultural integration in Rotterdam. The Students at the INholland University in Rotterdam organize the event themselves. The event will be held in the park near the Euromast in Rotterdam on the 6th of September 2008. The main...
Improving Vichy Sun Care sales for teenagers and young adults
Thesis - 13 pages - Services marketing
The objective of our work is to increase the sales of Vichy sun care products for the segments of 13 - 25 years old people. To reach to our target group, we used two main marketing styles which are strategic marketing and operational marketing. In strategic marketing, firstly we analyzed the...
Evaluation of print media as a medium of advertising with respect to consumers and advertisers
Dissertation - 46 pages - Services marketing
The topic Evaluation of print media as a medium of advertising with respect to consumers and advertisers is one of the best topics, which focuses on the print media sector as one of the means of providing services to the society that carries the idea or message of the marketer to the masses....
Export incentive in BHEL
Case study - 42 pages - Business strategy
Every country in the world is planning to achieve and increase its share in the world trade, particularly exports and is subsidizing its exports by some form of subsidy or the other. It may be Income Tax concession, sales/ purchase/ VAT refunds, bonus vouchers, dual rate of exchange, refund of...
The face shop
Case study - 17 pages - Services marketing
The Face Shop is a cosmetics brand that started in Korea, featuring a wide range of all-natural products at affordable prices. The Face Shop has been expanding globally, with franchises in places like Japan, Australia, and Hong Kong. This expansion has now hit British Columbia, as The Face Shop...
