Management and cultural aspects
Course material - 25 pages - Management
Human beings have needs in order to survive and the purpose of economic activity is to satisfy these needs by providing people with what they need. Such needs will vary from person to person because each person seeks different things at different times. Those who are poor would like to satisfy...
Enhancing Employability in Marketing
Case study - 4 pages - Marketing theories
The marketing and advertising industry has proved to be a very lucrative industry in the U.K of late. This is because of the various improvements that the industry has been experiencing. (CBI Employability Report 2011) The last ten years had not been so good for the economy of the U.K due to the...
Megacorp's Crane Manufacturing company (CMC) operations analysis - published: 19/11/2022
Case study - 9 pages - Business strategy
The sales within the global crane markets have slated to the top forty-four billion dollars as of 2022. And the market is expanding at a steady 4 percent, it has been projected that the crane market will reach a total of 57 billion dollars by 2029. It is reasonable that the increased usage of...
Porter's 5 Forces - Nestle
Case study - 4 pages - Distribution marketing
Today, Nestle is the leader of the food processing industry in the world. Nestle is a Swiss multinational created since 1866. That aside, Nestle is also the number one company in the milk sector in the world. The brand was named after its creator Henri Nestlé. When we talk about Nescafe, we can...
What development in the luxury sector? The case of China
Dissertation - 8 pages - Luxury marketing
Luxury has been part of society for thousands of years. It has always been present at all times and in all cultures. This is a concept that has different definitions depending on the country and, of course, especially among consumers, who do not all understand it in the same way. From this...
Porter's five forces - Lidl
Case study - 4 pages - Distribution marketing
Lidl is a supermarket chain based in Germany. It has most of its operations in some European countries. The UK, Germany and France are the main countries where the company is based. Outside Europe, Lidl is also present in the USA. The German brand was created by Dieter Schwarz in 1973. The...
Football teams in the stock market
Litterature review - 9 pages - Business strategy
To diversify the football club's ownership and financial base. Thus, it can be interesting for a football club to diversify its economic activities to diminish the sporting uncertainty, making financial results uncertain. Such a strategy was made for instance by the Danish club FC Copenhagen....
PESTEL Analysis - Vodafone
Case study - 5 pages - ICT marketing
Vodafone is a British telecommunication company based in Newbury. The company was created in 1984 and known as Racal Telecom, a branch of Racal Electronics. It is only in 1991 that the company became Vodafone group. The company made its entry in the stock market in 1988 under the name Racal...
Equity research report - Danone
Financial analysis - 6 pages - Finance
The purpose of this document is to present a detailed equity research on Danone group. First of all, we will present a brief investment summary of Danone, followed by an extensive and detailed valuation work on the company (based on DCF and multiples). We will see some of the KPIs related to...
Pestel Analysis - Stellantis
Case study - 4 pages - Automotive marketing
The Stellantis group was founded on January 16, 2021. The multinational company that has existed for several months and manufacturer of automobiles was born from a merger between two groups including the PSA group and Fiat Chrysler Automobiles. Two years earlier, in 2019, the announcement of the...
Financial Statement Analysis
Course material - 2 pages - Management control
Financial statements are accounting reports that firm issues periodically to describe its past performance. Investors, financial analysts, managers and other interested parties such as creditors rely on financial statements to obtain reliable information about a corporation. The three required...
SWOT Analysis - The Sport Watches Market
Case study - 5 pages - Sport marketing
A sports watch is a robust analog or digital device designed to be worn by users offering features such as alarm, stopwatch, heart rate monitor, compass, tachymeter, tide indicators, etc., chosen according to the specific activity and personal preference. Sports watches were originally aimed at...
SWOT Analysis - The space tourism market
Case study - 5 pages - Tourism marketing
Major players in the sector today, Richard Branson (Virgin Galactic), Jeff Bezos (BlueOrigin), Elon Musk (SpaceX), are now familiar names when it comes to space tourism. All of them have the ambition to democratize access to space with, however, some subtle differences in their respective...
Booking system for on calls rooms in hospitals
Case study - 6 pages - Management
KFSHRC-R hospital needs a monitoring and updated booking system for on calls rooms in hospitals. In this report, we are going to discuss a problem that the hospital is facing related to on calls rooms for a physician. After elaborating the issues associated with management that hospital is facing...
A digital company making publicity
Case study - 12 pages - Digital & e-marketing
We are a digital company that makes publicity, in other words, we can brand any business, be it a store, a product, a hotel... and promote it in order to make it known to people. We created a website related to their social media pages where we can promote their business by posting new content...
The Marketing Strategy of Apple's iTunes Store
Case study - 3 pages - Digital & e-marketing
The iTunes Store is one of the most successful online music stores in the world, offering a vast selection of music, videos, books, and other digital content to customers. Since its launch in 2003, the iTunes Store has grown to become a leader in the digital content industry and a critical...
PESTEL Analysis - Shein
Case study - 6 pages - Fashion and ready to wear marketing
Global fast fashion market was supported by an increasing youth population's penchant for essential and affordable fast fashion clothing. The expansion of the fast fashion market, nonetheless, has gotten hampered by unsuitable working conditions and low living wages (Wang, 2018). Many workers...
Marketing Strategy - Caterpillar
Case study - 3 pages - Brand management
Despite the global competition, the American construction machinery company, Caterpillar, is still the leader today partly thanks to the quality of its machines. However, to cope with growing competition, quality, producing a defect-free product or service right from the beginning (Gummesson,...
Service Logic Marketing - Komatsu & Caterpillar Case
Case study - 3 pages - Services marketing
Despite the global competition, the American construction machinery company, Caterpillar, is still the leader today, partly thanks to the quality of its machines. However, to cope with growing competition, quality, producing a defect-free product or service right from the beginning is not enough...
Principles of Finance
Worksheets - 3 pages - Finance
This document proposes a list of formulas to know for a finance exam.
Airport Expansion and Economic Sustainability
Case study - 2 pages - Business strategy
The transportation network of society depends heavily on airport infrastructure, which also presents serious environmental challenges. Massive investments are required, according to COVID-19, to prepare for handling passengers from all over the world and to update and rehabilitate the outdated...
Amazon battles for slice of online gaming market - McGee Patrick (2020) - Amazon's study in the video game sector
Text commentary - 3 pages - Digital & e-marketing
The video game industry or video game industry is a sector of activity specializing in the creation and marketing of video games in the world. Existing since 1970 in the United States, this industry is becoming more and more popular in the world and whose largest firms are today mainly based in...
International Engineering Management - Toyota
Case study - 9 pages - Electronics, mechanics, engineering & technology
There are numerous strategies that lead Toyota to first place in the automobile industry. This report will provide an opportunity to better understand the company's history, recognize the main factors that bring success to the business, and analyze cultural analysis between China and South...
Problem of Practice Gap and Root Cause Analysis - Feeding America
Case study - 7 pages - Management
As the Financial Director at Feeding America, my role is multifaceted and critical to the organization's success in addressing hunger and food insecurity. I oversee all financial aspects of the organization, including budgeting, financial planning, accounting, and reporting. Additionally, I...
Business Plan: how to improve life in Indian slums?
Business plan - 6 pages - Sociology & social sciences
Ninety years ago, there were only 251 million people in India. Today, there are 1.2 billion. Overpopulation threatens the environment of the country. Overpopulation and rural exodus have led to informal urban development, leading to the development of slums in and next to the cities. Therefore,...
Trading volatility
Essay - 13 pages - Finance
Traditionally, to make a profit, most individual investors and fund managers are forced to take a view on the direction of the price of something. The traditional or fundamental strategy is to study all the aspects of the market-place, all the factors affecting the price or that might affect the...
A study on the financial performance of the Hyderabad Stock Exchange
Case study - 29 pages - Finance
The Hyderabad Stock Exchange Ltd. established in 1943 was as a non-profit organization. It is now on its way to completing its 62nd year in the capital market; serving the cause of saving and investments. The Exchange made today occupies a prominent place in the regional stock exchange in India....
A study on forex risk management
Tutorials/exercises - 48 pages - Finance
Forex markets have been described as continuous auction markets, and have clearing houses for the latest information about supply and demand. They are the meeting places of buyers and sellers of an ever-expanding list of currencies today includes like EUR, GBP and JPY etc. trading have also been...
Keeping records and its importance in finance
Tutorials/exercises - 35 pages - Finance
Finance is recorded as the life blood of a business enterprise. This is because in the modern money-oriented economy finance is one of the basic foundations of all kinds of economic activities. It is the master key which provides access to all the sources for being employed in manufacturing and...
Pricing futures
Case study - 61 pages - Finance
Stock index futures began trading on NSE on the 12th June 2000. Stock futures were launched on 9th November 2001. The volumes and open interest on this market has been steadily growing. Looking at the futures prices on NSE's market, have you ever felt the need to know whether the quoted prices...
