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29 Apr 2009
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A study on spurious products

Case study - 29 pages - Services marketing

Counterfeit and Pass off Products - Counterfeiting is a kind of duplication where even the original manufacturer would not be able to distinguish between a genuine and a fake product. These fake products bear the identical name of the original product,...

15 Jan 2009
doc

"What is queer theory and how does it explain the production of knowledge about sexuality?"

Essay - 5 pages - Social, moral & civic education

Introduction Applied to homosexuals, queer was initially a term of homophobic abuse, and while it retains that meaning, it is also now used as a neutrally descriptive term. (As an ethnic label, black has made the same semantic journey.) Queer is also provocative: a pejorative and stigmatizing...

12 May 2009
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Importance of patterns for managing companies, study of the product life cycle

Thesis - 9 pages - Business strategy

The best way to manage a company is to be competitive. The competition is growing due to the globalization, which has caused the arrival of so many new emerging markets such as China. This is why companies are looking for an efficient management for both staff and marketing mix in order to be...

16 Apr 2009
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Creativity and innovation in retail banking: Comparative analysis of financial products offered by banks

Case study - 27 pages - Finance

A bank is a financial institution whose primary activity is to act as a payment agent for customers and to borrow and lend money. It is an institution for receiving, keeping, and lending money. Banking in India originated in the last decades of the 18th century. Central banking is the...

13 Jan 2009
doc

What is queer theory and how does it help explain the production of knowledge about sexuality?

Thesis - 6 pages - Psychology

The term “queer” is slang for homosexual. It is also a synonymous of odd, curious or suspect. It is also the most recent in a series of words that have constituted the semantic field of homosexuality. But “queer” is not simply the latest example in a series of words that...

04 Jun 2009
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Product design and development of a 10kW Horizontal Axis Wind Turbine Blade

Thesis - 8 pages - Physics

Wind power generation techniques are being promoted all over the world as a beneficial alternative among other renewable sources (Li, Chen 71). A wind turbine is defined as a rotating machine that is used to generate power by means of converting kinetic energy to mechanical energy. Kinetic energy...

28 May 2009
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Analysis of LG products in rural marketing

Tutorials/exercises - 36 pages - Services marketing

After the liberalization policy introduced by the Indian Government, a number of Multinational Corporation(MNC) came into India. Among the major companies, which decided to spread its tentacle in India, LG was the leading one. The year 1997-98 has been characterized a stiff competition period,...

28 Aug 2009
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A look at the product profile of Sartorius in accordance with the quality and production departments

Thesis - 6 pages - Business strategy

Traditionally a leading company in laboratory weighing & separation technologies, Sartorius had considerably evolved & expanded since 1996 with its meanwhile seven groups brands, Sartorius has transformed itself in to a group that operates globally & had successfully positioned itself on...

28 May 2009
doc

An empirical study of the Scottish attitude towards mobile phone product and services

Tutorials/exercises - 44 pages - Business strategy

Vodafone Essar is a cellular operator in India that covers16 telecom circles in India .the name of the company ,the marketing brand used is simply Vodafone .its offers both prepaid postpaid GSM cellular phone coverage through out India and is especially strong in the metros. Vodafone Essar...

19 Jan 2009
doc

Business plan for exporting RedGreen Danish chic sportswear products to Japan

Business plan - 13 pages - Business strategy

Where do we see fashion in 2007? Are people becoming more fashionable? We believe that fashion enables people to become a part of a culture and differentiate themselves regardless of the color of their skin and background...or identify themselves with a particular group. In the world of...

12 Mar 2009
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Comparative analysis of different banking products: Customers in Kotak Mahindra Bank Ltd

Case study - 50 pages - Finance

Banking in India has its origin as early as the Vedic period. It is believed that the transaction from money lending to banking must have occurred even before Manu, the great Hindu Jurist, who has devoted a section of his work to deposits and advances and laid down rules relating to rates of...

17 Mar 2009
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Market potential for photo copier & allied products: Xerox India Ltd

Market study - 25 pages - Services marketing

Documentation industry is expanding at a rate of more than 20% per year, and the world majors have recognized the Indian market as a thrust area. They are present in India either through joint ventures or through 100% subsidiaries. The high import duties, which had tilted the balance earlier in...

06 Apr 2009
doc

Tata AIG Life Insurance Co. Ltd: Market mapping and research for group pensions products

Case study - 19 pages - Services marketing

Due to the advancement made by mankind in the fields of science and medicine, life expectation has been increasing at a steady rate, and today one can expect to have a longer life span than the earlier generations. For people, this increase means a longer retirement life, which would mean they...

28 Aug 2009
doc

Marketing of high technology products

Tutorials/exercises - 32 pages - Services marketing

Technology has encompassed all human activities spread from farmers in the remote areas to the human activities reaching out into outer space. Managing this tool of "Technology" which governs the future of the mankind, planet and the universe covers multiple disciplines of sciences and mankind....

16 Jan 2009
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Microeconomics, main concepts for an economy study: capital formation, production, consumption, employment, credit multiplier, money demand, money supply, prime rate, Keynesian transmission mechanism, exports, imports and government expenditures

Essay - 7 pages - Economy general

Financial investment and interest rates have a positive relationship. Financial investment represents investment in bonds or shares or money saving in the bank. If the interest rate increases, the return of investment will be better. You will get more return on shares (or bonds) and earn more...

15 Jan 2009
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How do Toy industries react about the problem of counterfeiting & product piracy?

Essay - 9 pages - Business strategy

The fight against counterfeiting is a battle which requires an approach on many levels. It is estimated that counterfeit toys account for 12 per cent of the European toy market. Counterfeiting is a danger for the health of the consumer whose undermines industries and makes criminal organisations...

17 May 2009
doc

Industrial network: Providing specifically adapted products for customers

Essay - 3 pages - Services marketing

The economies of scale, defined as the reduction in cost per unit resulting from increased production realized through operational efficiencies, constitute one of the key goals for firms to improve their competitiveness. But this productive model seems to be in the same time contradictory to the...

21 Apr 2009
doc

Comparison between traditional products and ULIPS in ICICI

Case study - 90 pages - Finance

With the largest number of life insurance policies in force in the world, insurance happens to be a mega opportunity in India. It's a business growing at the rate of 15-20 per cent annually and presently is of the order of Rs 450 billion. Together with banking services, it adds about 7percent to...

13 Nov 2009
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Case study: American home products

Thesis - 3 pages - Business strategy

American Home Products manages diverse business ranging from packaged drugs, food products and household products. The company believes in aggressive marketing strategy which has helped company cloak phenomenal growth over the years. Being the consumer product company,...

12 Nov 2009
doc

Marketing a product and determining the market strategy

Thesis - 2 pages - Services marketing

As results of my research on business and society I will identify and describe the four functional market strategies used to entice consumer spending on in-car electronic devices and an adapters. This article clarifies how this adapter includes a main body and components capable of supporting all...

28 Oct 2009
doc

Coca-Cola's product marketing strategy

Thesis - 5 pages - Business strategy

The Coca-Cola Company: Who would have ever thought that what began as a local soda fountain curiosity on May 8th 1886, would become the world's favorite soft drink. From its simple beginnings, Coca-Cola has grown to be a part of life in cities and towns around the world. The Coca-Cola Company has...

12 Oct 2009
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Environmentally friendly companies: Diversified natural products, inc. and ICS cleaning

Thesis - 2 pages - Journalism

As an environmentally friendly cleaning products and services company, the London-based ICS Cleaning works in teams to give an “intelligent clean.” Taking great pride in their work, the company proves thorough and banks on skill instead of sizeable amounts of chemicals. With 25...

29 Sep 2009
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Exporting products from United Kingdom to Russian market

Thesis - 5 pages - Economy general

We are a British company specialized in luxurious umbrellas. Our turnover was of £845,000 in 2007. Nowadays we export our products in all of Western Europe; our biggest customers are France and Italy. Our firm is now a big company and it is carrying on to growth. We wish to extend our...

17 Sep 2009
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A study on the production, package, distribution and merchandizing process in Himalaya International Pvt Ltd (Egypt) (Garment industry)

Essay - 30 pages - Business strategy

Himalaya is located in the heart of Egypt, the land of Pharaohs and Cleopatra in a public free zone of Nasr City. Himalaya International was born on June 1999, and Christened on 21st December 1999 with an authorized and paid up capital of US 2.00 $ million. The land of Pharaohs and Cleopatra is...

28 Aug 2009
doc

Production process and material management system in an iron & steel manufacturing unit

Thesis - 6 pages - Business strategy

The production system is the process of converting inputs of labor, capital, land and management into outputs of goods and services. The various metallurgical processes are employed for converting iron ore into steel and shaping it into different products as required by the customer,...

28 Aug 2009
doc

A study on the Saint Gobain Group (world leader in production of high performance materials) in India

Thesis - 25 pages - Business strategy

SAINT GOBAIN was created in 1665 as a part of the plan devised by King Louis XIV & Jean - Bapptiste Colbert (Finance Minister) to restore the French economy. As a result the Royal Glass works came in to existence. Saint Gobain established a near monopoly in 17th century and Ousted Venice, which...

25 Aug 2009
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A brief look at some of the products and job roles in Honeywell

Thesis - 15 pages - Business strategy

The Security Solutions Industry is growing at an accelerating pace in the global scenario. As compared to few years back, the industry has shown considerable growth. However the industry is still in a nascent stage. There are few players in this segment - Honeywell being the leader in majority of...

08 Jun 2009
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Collaborative product development in the context of product life cycle management

Thesis - 5 pages - Management

Enterprises across the globe engaged in product design and manufacturing are experiencing pressures as never before. Forward looking companies are actively pursuing the 4th dimension of success that is ‘Innovation' and adopting fast, collaborative product development technology...

31 May 2009
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Supply Chain Management: Its role in improving the value of the product or service to customers

Thesis - 6 pages - Management

With growing competition among companies in the different industries, an efficient operation is essential for firms to offer quality goods and services at competitive prices. This can be made possible through the adoption of appropriate production technology, having a customer-oriented...

17 May 2009
doc

Differences between the instructions on beauty products across nations: France and Britain

Thesis - 5 pages - Journalism

Initially I didn't have any idea about the topic I wanted to talk about, but realizing that I had purchased many beauty products in Ireland and that I used to read its directions, I decided to take more of an interest in it. I just thought it was pretty funny to read these instructions...