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17 Mar 2009
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Market potential for photo copier & allied products: Xerox India Ltd

Market study - 25 pages - Services marketing

Documentation industry is expanding at a rate of more than 20% per year, and the world majors have recognized the Indian market as a thrust area. They are present in India either through joint ventures or through 100% subsidiaries. The high import duties, which had tilted the balance earlier in...

28 Aug 2009
doc

A look at the product profile of Sartorius in accordance with the quality and production departments

Thesis - 6 pages - Business strategy

Traditionally a leading company in laboratory weighing & separation technologies, Sartorius had considerably evolved & expanded since 1996 with its meanwhile seven groups brands, Sartorius has transformed itself in to a group that operates globally & had successfully positioned itself on...

04 Jun 2009
doc

Product design and development of a 10kW Horizontal Axis Wind Turbine Blade

Thesis - 8 pages - Physics

Wind power generation techniques are being promoted all over the world as a beneficial alternative among other renewable sources (Li, Chen 71). A wind turbine is defined as a rotating machine that is used to generate power by means of converting kinetic energy to mechanical energy. Kinetic energy...

21 Apr 2009
doc

Comparison between traditional products and ULIPS in ICICI

Case study - 90 pages - Finance

With the largest number of life insurance policies in force in the world, insurance happens to be a mega opportunity in India. It's a business growing at the rate of 15-20 per cent annually and presently is of the order of Rs 450 billion. Together with banking services, it adds about 7percent to...

16 Apr 2009
doc

Creativity and innovation in retail banking: Comparative analysis of financial products offered by banks

Case study - 27 pages - Finance

A bank is a financial institution whose primary activity is to act as a payment agent for customers and to borrow and lend money. It is an institution for receiving, keeping, and lending money. Banking in India originated in the last decades of the 18th century. Central banking is the...

06 Apr 2009
doc

Tata AIG Life Insurance Co. Ltd: Market mapping and research for group pensions products

Case study - 19 pages - Services marketing

Due to the advancement made by mankind in the fields of science and medicine, life expectation has been increasing at a steady rate, and today one can expect to have a longer life span than the earlier generations. For people, this increase means a longer retirement life, which would mean they...

19 Jan 2009
doc

Business plan for exporting RedGreen Danish chic sportswear products to Japan

Business plan - 13 pages - Business strategy

Where do we see fashion in 2007? Are people becoming more fashionable? We believe that fashion enables people to become a part of a culture and differentiate themselves regardless of the color of their skin and background...or identify themselves with a particular group. In the world of...

16 Apr 2009
doc

Sales and distribution of the products of Hyundai and Tata Motors

Dissertation - 28 pages - Services marketing

The automotive industry is an extremely reliable indicator of economic growth; quite obviously, its growth boosts the economy's performance. The automobile industry grew at a compound annual growth rate (CAGR) of 22 per cent between 1992 and 1997, industry that was licensed, controlled and...

13 Jan 2009
doc

What is queer theory and how does it help explain the production of knowledge about sexuality?

Thesis - 6 pages - Psychology

The term “queer” is slang for homosexual. It is also a synonymous of odd, curious or suspect. It is also the most recent in a series of words that have constituted the semantic field of homosexuality. But “queer” is not simply the latest example in a series of words that...

12 Mar 2009
doc

Comparative analysis of different banking products: Customers in Kotak Mahindra Bank Ltd

Case study - 50 pages - Finance

Banking in India has its origin as early as the Vedic period. It is believed that the transaction from money lending to banking must have occurred even before Manu, the great Hindu Jurist, who has devoted a section of his work to deposits and advances and laid down rules relating to rates of...

15 Jan 2009
doc

Discuss the link between procurement, sourcing, suppliers, and production strategies in supply chains

Essay - 8 pages - Management

The mission of supply chain management is to have processes integrated between the functions of the firm. Consequently, procurement, production, distribution, and marketing are members of a network. The vision of the supply chain management is to deliver value to customers. Moreover, the...

15 Jan 2009
doc

How do Toy industries react about the problem of counterfeiting & product piracy?

Essay - 9 pages - Business strategy

The fight against counterfeiting is a battle which requires an approach on many levels. It is estimated that counterfeit toys account for 12 per cent of the European toy market. Counterfeiting is a danger for the health of the consumer whose undermines industries and makes criminal organisations...

17 May 2009
doc

Industrial network: Providing specifically adapted products for customers

Essay - 3 pages - Services marketing

The economies of scale, defined as the reduction in cost per unit resulting from increased production realized through operational efficiencies, constitute one of the key goals for firms to improve their competitiveness. But this productive model seems to be in the same time contradictory to the...

12 Nov 2009
doc

Marketing a product and determining the market strategy

Thesis - 2 pages - Services marketing

As results of my research on business and society I will identify and describe the four functional market strategies used to entice consumer spending on in-car electronic devices and an adapters. This article clarifies how this adapter includes a main body and components capable of supporting all...

28 Oct 2009
doc

Coca-Cola's product marketing strategy

Thesis - 5 pages - Business strategy

The Coca-Cola Company: Who would have ever thought that what began as a local soda fountain curiosity on May 8th 1886, would become the world's favorite soft drink. From its simple beginnings, Coca-Cola has grown to be a part of life in cities and towns around the world. The Coca-Cola Company has...

29 Sep 2009
doc

Exporting products from United Kingdom to Russian market

Thesis - 5 pages - Economy general

We are a British company specialized in luxurious umbrellas. Our turnover was of £845,000 in 2007. Nowadays we export our products in all of Western Europe; our biggest customers are France and Italy. Our firm is now a big company and it is carrying on to growth. We wish to extend our...

17 Sep 2009
doc

A study on the production, package, distribution and merchandizing process in Himalaya International Pvt Ltd (Egypt) (Garment industry)

Essay - 30 pages - Business strategy

Himalaya is located in the heart of Egypt, the land of Pharaohs and Cleopatra in a public free zone of Nasr City. Himalaya International was born on June 1999, and Christened on 21st December 1999 with an authorized and paid up capital of US 2.00 $ million. The land of Pharaohs and Cleopatra is...

28 Aug 2009
doc

A study on the Saint Gobain Group (world leader in production of high performance materials) in India

Thesis - 25 pages - Business strategy

SAINT GOBAIN was created in 1665 as a part of the plan devised by King Louis XIV & Jean - Bapptiste Colbert (Finance Minister) to restore the French economy. As a result the Royal Glass works came in to existence. Saint Gobain established a near monopoly in 17th century and Ousted Venice, which...

28 Aug 2009
doc

Marketing of high technology products

Tutorials/exercises - 32 pages - Services marketing

Technology has encompassed all human activities spread from farmers in the remote areas to the human activities reaching out into outer space. Managing this tool of "Technology" which governs the future of the mankind, planet and the universe covers multiple disciplines of sciences and mankind....

25 Aug 2009
doc

A brief look at some of the products and job roles in Honeywell

Thesis - 15 pages - Business strategy

The Security Solutions Industry is growing at an accelerating pace in the global scenario. As compared to few years back, the industry has shown considerable growth. However the industry is still in a nascent stage. There are few players in this segment - Honeywell being the leader in majority of...

08 Jun 2009
pdf

Collaborative product development in the context of product life cycle management

Thesis - 5 pages - Management

Enterprises across the globe engaged in product design and manufacturing are experiencing pressures as never before. Forward looking companies are actively pursuing the 4th dimension of success that is ‘Innovation' and adopting fast, collaborative product development technology...

31 May 2009
doc

Supply Chain Management: Its role in improving the value of the product or service to customers

Thesis - 6 pages - Management

With growing competition among companies in the different industries, an efficient operation is essential for firms to offer quality goods and services at competitive prices. This can be made possible through the adoption of appropriate production technology, having a customer-oriented...

28 May 2009
doc

Analysis of LG products in rural marketing

Tutorials/exercises - 36 pages - Services marketing

After the liberalization policy introduced by the Indian Government, a number of Multinational Corporation(MNC) came into India. Among the major companies, which decided to spread its tentacle in India, LG was the leading one. The year 1997-98 has been characterized a stiff competition period,...

27 May 2009
doc

A study on market potential for office automation products

Tutorials/exercises - 36 pages - Services marketing

We live in a world surrounded by digital technology, it has totally transformed the way we lead our lives. Today we go to digitally remastered surrounded sound, we watch movie at home on a digital video CD. And we listen to music on a digital technology. Technology has become such a part and...

17 May 2009
doc

Differences between the instructions on beauty products across nations: France and Britain

Thesis - 5 pages - Journalism

Initially I didn't have any idea about the topic I wanted to talk about, but realizing that I had purchased many beauty products in Ireland and that I used to read its directions, I decided to take more of an interest in it. I just thought it was pretty funny to read these instructions...

15 Jan 2009
doc

Business plan on exporting redgreen (Danish chic sportswear products) to Brazil

Business plan - 7 pages - Business strategy

Brazil has become one of the most promising emerging countries besides China and India and counts a very large population, whereby extreme poverty and extreme wealth coexist. In this context Redgreen, a Danish company specializing in high end and high quality sportswear outfits considers...

12 May 2009
doc

Importance of patterns for managing companies, study of the product life cycle

Thesis - 9 pages - Business strategy

The best way to manage a company is to be competitive. The competition is growing due to the globalization, which has caused the arrival of so many new emerging markets such as China. This is why companies are looking for an efficient management for both staff and marketing mix in order to be...

12 May 2009
doc

Business plan for product innovation: The Big Bip Company

Business plan - 7 pages - Business strategy

A problem statement is a clear concise description of the issue that needs to be addressed by a problem solving team and should be presented to them (or created by them) before they try to solve the problem. When bringing together a team to achieve a particular purpose efficiently, provide them...

11 May 2009
doc

The American TV series as an entertainment product (2007)

Thesis - 4 pages - Film studies

In September 2006, the traditional film du dimanche soir was deposed on the first two hertziennes French channels by three TV series. These three TV series are American ones: CSI (Les Experts), Without a Trace (FBI, portés disparus) and ER (Emergency Room, Urgences). After having being seen as a...

07 May 2009
doc

Internet marketing - Product launch/marketing plan

Thesis - 13 pages - Services marketing

Our overall goal of Peacock is not only to provide beautiful and healthy make-up, but also to promote an environmentally friendly way of living. Our make-up comes from responsible suppliers and is made of pure, natural products; and our recycling program is in place to ensure that...