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19 Feb 2021
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Analysis of the strategy of the American company Netflix

Case study - 5 pages - Business strategy

Netflix, an American company, founded in 1997 by Reed Hastings, is the first company to offer DVD rental by mail from an order placed over the Internet. This desire to offer unlimited access to cultural content without having to travel is the result of a strategy of sophistication of the...

03 May 2021
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Porter's Five Forces - Netflix

Case study - 4 pages - ICT marketing

Netflix was founded in 1997 in Scotts Valley. The service was only set up and made available about 1 year later, on April 14, 1998. In France, it was not until 2014 that the famous platform was finally launched. The worldwide launch took place in 2016, almost 20 years after its creation....

18 Feb 2021
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Business model - Netflix

Case study - 6 pages - Digital & e-marketing

The story goes that after having to pay late penalties at a Blockbuster video store, Reed Hastings (CEO of Netflix) had the idea to launch a similar service, but rather to offer it as a subscription package. Netflix was launched in 1997 by Reed Hastings and Marc Randolph. At the...

27 Jan 2021
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SWOT Analysis - Netflix

Case study - 3 pages - ICT marketing

Netflix, founded by Reed Hastings and Marc Randolph in 1997, is an online streaming service that allows its members who pay subscription fees to watch television shows, movies, series and documentaries from their devices using internet connection. Netflix originated in the United...

13 Oct 2020
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PESTEL Analysis - Netflix

Case study - 6 pages - Services marketing

Netflix is an American entertainment company that has grown into a major Internet TV provider. As of 2017, the company has a large customer base of over 100 million subscribers in over 190 countries, with over 51 million subscribers located in the United States. The company was founded by...

10 Aug 2010
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Netflix review and business plan

Business plan - 3 pages - Business strategy

Netflix strives to supply customers with a wide selection of DVDs, at an affordable price, in a convenient manner. The online rental format not only allows the consumer to navigate an easy searchable database, but also provides insight on recommended titles for rental, to ensure a...

13 Aug 2009
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An overview of Netflix

Thesis - 8 pages - Business strategy

Reed Hastings founded Netflix in 1997 during the emergent days of Internet retailing, to offer home delivery of DVD rentals through the U.S. Postal Service. The company has grown at a rapid pace since to the point that in 2006, subscribers could use Netflix's website to choose from...

15 Jan 2009
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Business communication: Netflix and Amazon.com

Case study - 7 pages - Business strategy

Amazon is company which has been experiencing strong expansion. They moved from book distribution to, tools, auto, industrial, sports, health & beauty, grocery, electronics & computers and other products and services. Amazon is constantly scrutiny new market for new growth opportunities. The...

11 Jan 2024

Identity And Representation of Islam and Muslims in France in the Media

Case study - 3 pages - Journalism

In Japan, following an assault on a woman by a French tourist in the Minato district of Tokyo, several social media users claimed that the perpetrator of the attack was of "Maghrebi" origin. Despite a lack of evidence, several false claims were widely spread before the actual information was...

12 Dec 2022

Corporate strategy - Disney +

Case study - 9 pages - Business strategy

Entertainment giant Disney's new streaming platform is undoubtedly a major turning point for the company. Disney+ is an online video-on-demand platform owned and operated by The Walt Disney Company through its Walt Disney Direct-to-Consumer and International division with the four...

29 Oct 2023

China and the future world

Essay - 2 pages - Economy general

China is nowadays one of the most powerful countries in the world. In a short time, the emerging country has become a big nation. It is now a superpower that should handle the ascent and certain claims. How can China mix economics development, social and politics claims together?

04 Mar 2021
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What are the impacts of computer sciences on international exchanges?

Essay - 1 pages - International relations

I'm going to deal with the notion of Spaces and Exchanges. To start with, I'd like to define the notion. An exchange is a movement or circulation, which can take several forms: information sharing, cultural, and movements of people. I've chosen to focus particularly on computer...

14 Jun 2021
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A Case Study Comparing Marketing Campaigns in Film with Research into Models of Distribution and Marketing in Cinema

Case study - 4 pages - Marketing theories

In this case study we will be looking at the marketing campaigns of two films, one before the digital age truly began and one during the boom to see how they both were marketed to audiences and how successful it was in terms of profit return and critic consensus. Before we get into the main...

30 Sep 2024

Apple TV Brand Extension from Apple Inc

Case study - 7 pages - Business strategy

Apple Inc. is one of the global companies that has documented great success in competitive markets. Since the company was established, its turnover has increased from 3,2 dollars to one hundred and twenty billion dollars within twenty years (Zhang 2023, p.24). Apple Inc. was established in 1976...

07 Dec 2020
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The Tangible Sight: The Haptic Experience in Film

Dissertation - 20 pages - Film studies

The following essay concerns audio-visual representations of the sense of touch in cinema, with a focus on contemplative and experimental cinema, and the affect it has on a general audience. To explain what happens physiologically and psychologically that allows us to feel, I've studied the...

04 Mar 2021
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Artificial Intelligence

Essay - 3 pages - Computer science

Artificial intelligence is a concept which, owing to its intricacy, is difficult to define with complete accuracy. In a way, it is a field of computer science whose goal is to recreate a technological counterpart to human intelligence. And, to do so, this discipline is focused on the search for...

21 Aug 2014
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Media services: Case study

Case study - 2 pages - Educational studies

Media services come to the market with the aim of reaching a wide range of people since media is largely accessible. Netflix is a company founded with the aim of supplying internet on demands and offering DVDs online at a flat rate. The Company is officially registered as Netflix...

12 Feb 2015
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Crowdsourcing - Hypothetical Designs

Case study - 2 pages - Management

A popular, large-scale data processing technique that has been extensively utilized in recent times for tasks that need directhuman input is crowdsourcing. Crowdsourcing, according to Howe and Robinson (2006), refers to a novel online business model and problem-solving technique that utilizes the...

22 Oct 2024

Status of Dramatic Serials in India and South Korea

Case study - 4 pages - Sociology & social sciences

Television dramas can provide a wealth of information about different nations' cultures and social dynamics. This comparative analysis explores the dramatic serials produced in India and South Korea. In this comparative study, we examine the dramatic serials in India and South Korea, which...

20 Oct 2013
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Facebook Analysis

Case study - 2 pages - Business strategy

Upon receiving notification of a $500,000 inheritance, financial advisors made several recommendations. However, the inheritance may be best invested in common stock of a publicly traded registered security. After consultation with a financial advisor Facebook, Inc. was chosen as a potential...

02 Jun 2021
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Porter's Five Forces - Disney

Case study - 4 pages - International marketing

The Walt Disney Company is an American company founded in 1923 and specializing in leisure and entertainment. The Walt Disney Company was originally a cartoon production studio, created and supported by the two brothers of the Disney family. Disney studios are the source of many cartoons that are...

10 Apr 2019
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The relationship between innovation and marketing

Essay - 6 pages - Marketing theories

The author has analyzed the data using secondary data which has been clearly cited in the paper for future reference. The aim of the study is to understand the relationship between marketing and innovation, the basic functions of business. Here the author answered the need for integration between...

19 Jul 2022

The treatment of killing acquisitions by GAFAM : Antitrust implications

Case study - 5 pages - Economic politics

In recent years, antitrust authorities have identified "killer" acquisitions as a particular problem for the tech industry. A "killer" acquisition is often described as the acquisition of a small, innovative startup by a large, well-established company. Typically, a startup has limited or no...

03 Nov 2022

The Outcome of Digital Influence During the COVID Pandemic

Dissertation - 46 pages - Communication

Relationships are important in all societies of individuals and businesses. People-to-people interactions are essential. Consumers no longer buy products, they buy values, ethics and want to feel engaged to environmental purposes. Communication is not about speaking anymore, but listening and...

21 Feb 2014
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All is fair in Love and War

Essay - 3 pages - Philosophy

House of Cards is not a show about several different characters that simply live and work in a semi-connected world; it is about Frank Underwood, the House Majority Whip, and how everything and everyone exists to serve his ambitions. Everyone in the series is defined by their relationship to...

18 Nov 2010
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Apple Inc. : Case Study with recommendations

Case study - 4 pages - Business strategy

Apple had been a very successful company since its foundation in 1976. It has been a leader in the computer and mobile technologies field since its first release of the Apple- I to the most recent revolutionary product, the iPad. Through its core competencies innovative design, advanced...

07 May 2021
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SWOT Analysis - Walt Disney

Case study - 5 pages - International marketing

The Walt Disney Company is an American company founded in 1923 and specializing in the field of entertainment. It was originally a cartoon studio created by two brothers, Roy & Walt Disney. Success was quick, and the group quickly grew in size. In the 1950s, the company turned to the production...

04 Aug 2022

Fintech: Between Synergy and Power Struggle in the Banking and Financial Sector

Dissertation - 38 pages - Business strategy

This thesis examines the future of fintech integration within a complex financial ecosystem. It explores the impact that these have and will have in the future on the market. Through a literature review divided into three research questions combined with a qualitative approach, we will try to...

30 Jul 2021
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Sustainable Tourism in Croatia - How Does Croatia Operate its Shift Towards a More Sustainable Economy Through Tourism?

Thesis - 24 pages - Tourism marketing

In 1800, there were 900 million human beings on earth. In 2020, the Earth is home to 7.8 billion people. This strong population growth is accompanied by an increase in demand for goods and services and production methods that cause environmental and social disorders. In the 1970s, many experts...

27 Nov 2013
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Why you should be chicken about Chicken?

Case study - 4 pages - Educational studies

Though chicken is a staple in most people's everyday diet, the chicken industry is a dark and dirty place, plagued with abuse, carelessness, and greed. This negatively affects the chickens, farmers, plant workers, and consumers to the point where chicken are no longer always a healthier...