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23 Mar 2011
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The introduction of the 'Men Expert Range' from L'Oreal Paris to Brazil

Case study - 5 pages - Services marketing

What do men think of cosmetics? This is the question that cosmetics companies are now trying to answer. The market that caters to Men's cosmetics has emerged as a promising market in the cosmetics industry. Today, Dior Homme Dermo System, spa treatments and NUXE Beau Player and...

16 Jun 2011
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Women's Role in the American Antebellum Society

Thesis - 2 pages - Political science

Even though feminist ideas have a long history, the call of Abigail Adams to “remember the ladies” had not been heard, and very few changes were made in the antebellum American society. The fact that basic social rights and freedoms were still inaccessible for women prompted a new...

27 Jan 2011
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Yves Rocher, its development on international scene and in particular in Canada

Case study - 46 pages - Services marketing

From the perspective of globalization, every company aims to become increasingly competitive. With the phenomenon of openness of national economies and foreign markets, the only way to cope with increased competition in all sectors is by boosting the exports. Also, SMEs and their counterparts...

27 Jan 2011
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Adidas: the role of woman in the future of the sport: strategy marketing to target the new market of the women

Case study - 8 pages - Services marketing

Sport has become an important aspect in the lives of people. This is due to the changes and innovations that are increasing in this area. It has to meet the needs of consumers' of sporting brands through several different products on the market of sport. Today, Adidas is one of the biggest...

27 Jan 2011
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Analysis of commercial unit of the Burton group and recommendations

Essay - 9 pages - Services marketing

The Burton Group was founded in 1900 by Sir Burton in Chesterfield. Today, it has a network branch of 134 stores. About 20% of these stores are located in malls. There are several types of stores: - 80 combination stores (average 275 sq. m) - 43 stores for women (average 175 sq. m) - 11 stores...

27 Jan 2011
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Analysis of the care product market for men

Case study - 5 pages - Services marketing

Introduction The first cosmetics product for men was developed in 1985 at the laboratory of Biotherm. L'Oreal was 17 years ahead of its main competitors (such as Vichy and Clarins) when it launched first products for men accompanied by the revolutionary slogan: "Men have...

30 Jun 2011
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Women in Ancient Societies

Essay - 4 pages - Philosophy

The roles and treatment of women in ancient societies varied greatly. Depending on which society is observed, one would have witnessed many different rules for the female population. Some societies were cruel and others were much more lenient and fair. Women in ancient societies sometimes had...

21 Apr 2011
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Question of wage discrepancies between professional women and men

Essay - 5 pages - Social, moral & civic education

Women earn, on average, 20% less than what men earn in western nations. It was not until 1920, across North America, that women were given the right to vote. Today, more women than men are enrolled in professional, post degree programs in Canada and the United States. Today, women...

03 Mar 2011
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Extension of the Nike brand to Nikewomen

Case study - 13 pages - Services marketing

Nike is an American company founded in 1972. It is a limited company, whose slogan is "Just Do It." It is involved in the business of sports equipment and its major competitors are Adidas, Puma, Le Coq Sportif, which sell other brands of sports equipment. It should be noted that Nike is an...

10 Jan 2011
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Career management: Women and the Glass Ceiling

Thesis - 27 pages - Human resources

There has been an increase in the participation of women in the professional world today. They are becoming increasingly qualified and skilled. However, this increase in opportunity has not led them into illusions and they do not consider themselves lucky. They do not compare their situation to...

04 Jan 2011
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Yves Rocher: Its international development

Thesis - 30 pages - Business strategy

From the perspective of globalization, every company aims to become increasingly competitive. With the phenomenon of the opening up of national economies and foreign markets, the only way to cope with increased competition in all sectors is by boosting the exports. Also, SMEs and their...

03 Mar 2011
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The clothing segment of 30-year olds in Spain

Market study - 8 pages - Services marketing

In terms of clothing, the thirty something Spanish are particularly careful about their appearance and attach great importance to their costumes. The budget for clothes is thus an important item of expenditure. The Spanish ranked clothing sixth in their list of priorities in 2001. In the same...

27 Jan 2011
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Strategic management H&M

Case study - 46 pages - Management

In 1947, H & M, a Swedish clothing chain, opened its first store in the world. The company then conquered Europe and arrived in France in 1998. Today, H & M is a firm well known internationally and has over 550 outlets in 12 countries in Europe. Operating both in the market for menswear, women...

24 Aug 2010
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Gender in American English: How women are socially muted through speech

Thesis - 3 pages - Social, moral & civic education

This paper will explore the theory that women as a minority group are socially muted through the prevalent use of masculine and male created language in American English to describe common activities at home, work place and in the society. The research was started with the question, “How...

24 Mar 2010
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Radical republicans abandoned women seeking rights after the Civil War

Thesis - 3 pages - Social, moral & civic education

After the Civil War, women for the most part were abandoned by the Republican Party. Women's rights have always been closely linked to not only civil rights but human rights in general. The purpose of this paper is to take a closer look at why this abandoning took place. The purpose of this...

30 Jul 2010
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The modern day exploitation of women

Thesis - 2 pages - Social, moral & civic education

It is clear to see that the images portrayed of women in the media have changed the values of society as a whole, it has changed the way men see women and the way that women see each other and ultimately themselves. Should the entertainment industry be allowed to use the image of women in...

16 Jun 2010
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Adidas women: The new trend in the sportswear industry

Thesis - 5 pages - Business strategy

Sports have become an important part in the lives of men mainly due to the modern changes in the sporting arena. To meet consumer needs, sporting brands offer a wide range of products in the sportswear market. Today, Adidas is one of the biggest brand in the sportswear industry. Found in...

29 Sep 2010
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Ports Design Limited - strategic management

Case study - 16 pages - Management

PORTS Design Limited is a fashion company which is vertically integrated. It is commonly known as an, international fashion company. The main activity of PORTS is being engaged in the design, manufacture and the retail of high-end fashion garments and accessories for men and women.The...

11 Mar 2010
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Women's voices, women's power

Thesis - 2 pages - Journalism

Women's Voices, Women's Power provides insight into the life of Logoli women of Western Kenya. In the book, Abwunza clarifies the lifestyle of the tribe and its traditions, the role women play, and the intricacies of gender relations. Logoli women belong to a patriarchal society; however, they...

25 Feb 2010
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The role of women in the Luke Acts

Thesis - 6 pages - Social, moral & civic education

Luke's Gospel has been the subject of much critical debate and biblical criticism with regard to the role of women. The polarized debate pits academics who argue that the representation of women by Luke is solely to highlight the role of man against those who cite the Gospel as evidence of a...

29 Sep 2010
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Women and Unions in Contemporary Japan

Essay - 15 pages - Political science

Post-war Japan has seen considerable change with regard to women. The 1946 Constitution guaranteed for the first time, the equality of men and women under the law. Subsequently, the revised Civil Code and a range of domestic laws, including the Fundamental Law of Education and the Labor...

29 Sep 2010
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Reward management, compensation, pay systems

Essay - 5 pages - Human resources

According to Jean-Jacques-Rousseau "a human being is by nature lazy? and he will always search for the easy way out. For instance thousands years ago, men were hunting to protect their own life and to survive: it was their only motivation. To deal with that attitude, men at the top...

29 Sep 2010
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L'Oreal Redken For Men

Case study - 22 pages - Services marketing

As a part of the seminar ‘Marketing stratégique et opérationnel', we are going to take on the role of a marketing manager in order to propose a new range of products that could allow Redken for men to become the number one men's brand in the salon professional industry. To be...

04 Mar 2010
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No country for old men and evil

Thesis - 6 pages - Film studies

Evil is a term widely used, but rarely definitively defined. It is by definition, bad, and undesirable. But beyond this, every person has a somewhat different perspective about what evil is and to how to define it. It is possible that some evil is inescapable and is simply a part of life. But...

17 Dec 2010
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Civil War and Reconstruction: The Freedmen's fight for an equal share of the American Dream

Thesis - 3 pages - Social, moral & civic education

The analysis of the way emancipation was acquired is revealing of the reason why the freedom the slaves obtained turned out to be so limited. The context must be taken into account. The reasons why the war started and was going on were not clear so clear anymore. Making emancipation a result of...

14 Oct 2010
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Daisy Bates: The engagement of a woman into the Civil Rights Movement

Thesis - 6 pages - Social, moral & civic education

Daisy Bates was a woman who decided to not submit to the white violence that black people were facing in the South. She is an interesting case because of her evolution from hatred to activism. Scholars do not usually stress the role that Daisy Bates played within the Civil Rights movement...

28 Jul 2010
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Arthritis pain bee gone: Bee venom as a treatment for arthritis

Essay - 1 pages - Medical studies

Arthritis is an inflammatory disease of the joints that often causes intense pain, restricted movement, and disfigurement. It is one of the world's leading debilitating conditions that can affect both men and women, young and old. It affects millions of people worldwide, and its...

29 Sep 2010
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Commentary Of Mice and Men, John Steinbeck

Book review - 2 pages - Literature

Of Mice and Men by John Steinbeck is known as one of the author's most powerful novels. Even though the story is completely imaginary, the plot takes place in a very precise historical and geographical context: 1930s California. Moreover, one of the main themes of the novel is humanity and...

29 Sep 2010
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Men's luxury ready to wear clothes in France

Market study - 6 pages - Services marketing

The Haute Couture and the luxury ready to wear clothes account for a worldwide turnover of €20 billion. This activity is characterized by a multiplicity of actors and strategies. The weight of the fashion industry in the French economy represents a sales turnover of € 10 billion (17%...

30 Jul 2010
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Betterment of men or betterment of me?

Thesis - 2 pages - Journalism

To regard one person's life as more important than another's can present a morally disturbing argument. If the death of one individual can prevent the deaths of twenty, do you sacrifice that one person? What if, to save those same twenty, two must be killed? How about five? Can one rationalize...