Consult more than 15625 documents with no limitation. Our subscription options

Theme : McKinsey Matrix

Our documents

Filtrer par :

16 Apr 2014
doc

Investment opportunities in relevance to ICICI

Case study - 74 pages - Finance

In the '90s there has been a decisive shift towards a new wave, the domain of financial services. In the era of the consumer, financial services, which seek to put the consumer in the forefront, have come to stay. Skillful marketing has opened up a wide spectrum of areas where financial...

31 Mar 2009
doc

Outsourcing: Why companies do it?

Thesis - 34 pages - Business strategy

According to Wikipedia, Knowledge process outsourcing (KPO) is a form of outsourcing, including legal process outsourcing. These are both high-value-added forms of business processing outsourcing (BPO). KPO firms provide domain-based processes and business expertise, rather than just process...

26 May 2009
doc

Human resources management in Siemens

Tutorials/exercises - 57 pages - Human resources

The outsourcing history of India is one of phenomenal growth in a very short span of time. The idea of outsourcing has its roots in the 'competitive advantage' theory propagated by Adam Smith in his book 'The Wealth of Nations' which was published in 1776. Over the years, the...

29 Sep 2010
doc

Alitalia Airline : Strategic option

Case study - 33 pages - Business strategy

This report is aimed at bringing out the best strategic option for the company Alitalia. To that end, we shall drive a rigorous and in-depth analysis. The study will first determine the organization's external environment and its strategic capability. These internal and external points are...

21 Nov 2014
doc

The Faslane Naval Base Case Study

Case study - 6 pages - Educational studies

Faslane is one of the operating bases for the Royal Navy in the United Kingdom and is considered the home of Great Britain's nuclear deterrent in terms of submarines. In order to improve the effectiveness of the base and also to reduce costs, the Faslane base was in 2002 turned over to a private...

13 Jan 2009
doc

An Irish firm in the Chinese Market

Market study - 9 pages - Business strategy

Enterprise Ireland, positioned in the cosmetics field, is willing to enter an international market. With 15% of annual growth in the global market, China becomes more and more attractive for businesses all around the world. In Europe, the attractiveness is intensified by the amount of trade...

26 May 2009
doc

E-commerce and the ready-made garment industries

Dissertation - 40 pages - Business strategy

Electronic Commerce is the conducting of business over the web. It typically involves three broad steps. First, a person uses the web to collect information to decide which product or service to purchase. Second, the person transmits payment information (such as a credit card number) to the...

29 Sep 2010
doc

Analysis of marketing business "Smartbox"

Case study - 41 pages - Services marketing

Every organization operates in an environment and no organization can exist in a bubble of its own. All companies obtain raw materials, labor, information and other diverse resources from the environment. Most of the strategists confirm that a thorough understanding of the environment is...

15 Apr 2010
pdf

Leveraging procurement operations of supply chain management

Thesis - 9 pages - Management

Researchers and practitioners increasingly view that the operations and procurement functions as intimately linked and as playing imperative roles in Supply Chain Management. Ultimately the performance of the operations management system measured in terms of cost, quality, delivery and...

03 Mar 2021
doc

BCG Matrix - Coca-Cola

Case study - 5 pages - Brand management

Coca-Cola Company, an American company that produces and distributes syrups for making soft drinks, is a brand that can be recognised at a glance thanks to the shape of its bottles or even its logo. Consumed and appreciated by all, this company is mainly positioned in the soft drinks market as a...

29 Sep 2010
doc

Easyjet competitive advantage

Case study - 9 pages - Services marketing

The objective of the report is to bring out the competitive advantages of EasyJet through an in-depth analysis of EasyJet, its main competitor Ryanair and its environment. In the later part of the report, we will demonstrate these competitive advantages. The report reveals that its two main...

14 Oct 2020
doc

SWOT Analysis - McKinsey

Essay - 3 pages - Services marketing

For the purpose of this paper, McKinsey And Company is considered as a brand. The SWOT analysis is done within the context of the presumption that McKinsey has a very strong brand identity as a management-consulting firm. As both the internal and external factors are considered...

17 Apr 2015
doc

Strategic Management - Critic of management models

Case study - 2 pages - Business strategy

Porter's Five Forces model is designed with a focus on factors that built up the competitive advantage of a firm within the market (Afuah, 2003). It has achieved significant success in analyzing the industry in general and forms a very useful tool for assessing a company's own stability through...

02 Apr 2009
doc

Customer Relationship Management and the call centers

Tutorials/exercises - 60 pages - Management

Before we begin to examine the conceptual foundations of CRM, it will be useful to define what CRM is. CRM stands for "Customer Relationship Management." CRM is a business strategy and a collection of technologies that enable seamless coordination between sales, marketing, customer service, field...

08 Oct 2015
doc

The staircase approach at Mckinsey & Company ? To increase competitive advantage

Essay - 2 pages - Management

McKinsey & Company suggest seven staircases that companies use to grow. In athletic management, improvement is constant since individuals usually join the profession with limited resources and experience, but with visions of greatness. The Athletics management firm that I work for was...

29 Mar 2016
doc

The concept scoring matrix

Essay - 2 pages - Business strategy

The selection process for new products involves the first stage of concept screening and a second stage which entails concept scoring. Screening is normally quick and approximately evaluates different alternatives so as to remain with a few viable ones for scoring. The concept scoring solves the...

16 Apr 2009
doc

The effectiveness of the training and development program conducted at EXL Service.com (I) Pvt Ltd

Dissertation - 43 pages - Business strategy

Indian companies are walking up to the challenges thrown in by the market economy. To survive in this highly competitive scenario, managers are being pressured to improve quality, increase productivity, cut down waste & eliminate inefficiency. The collective effort of the employer and the...

11 May 2009
doc

Inter cultural management

Thesis - 6 pages - Management

In the early 19th century, China was emerging as a new major economic power on the world stage. In 2006, her GDP made her the 4th largest economy in the world. Since the late 1970's, China has made the modernization of its economy the No.1 priority. She has gradually abandoned the plan for...

04 Feb 2006
pdf

The Lead User Method: A solution to improve new product success in rapidly changing markets?

Dissertation - 77 pages - Services marketing

Innovation, a crucial dilemma to be successful. Innovating is crucial for a company in order to satisfy its customers ‘expectations and to cope with the competition in a market place which is everyday more and more challenging. However, coping with the competition doesn't mean offering...

27 Jan 2011
doc

Change in management at Air France

Case study - 29 pages - Management

Driving organizational change in a company revolve around six themes. In this document we will take into account the external and internal sources of change, the steps through which it passes, the context, and the forces involved, to finally determine the type of change and explain the phases of...

17 Oct 2014
pdf

Plato, Descartes and the Matrix

Case study - 3 pages - Management

The ideas brought forward by Plato, Descartes and the matrix believes that the world is not real, rather it is an illusion. To support their ideas, Plato imagines of a cave where people have been imprisoned till death. The people can only see in front of them where they can see images...

28 Aug 2009
doc

The functional areas of Standard Chartered Bank in India

Case study - 17 pages - Management

Standard Chartered Bank (SCB) had acquired the interest of ANZ Banking Group in the ANZ Grind lays Asset Management Company Private Limited and ANZ Grind lays Trustee Company Private Limited and subsequently these entities were renamed as Standard Chartered Asset Management Company Private...

22 Feb 2023

Technology, a Benefit to Superheroes - Introduction

Essay - 1 pages - Sociology & social sciences

During the digital revolution, technology scares. It is thought to be harmful and will destroy our way of life and our humanity. This fear is reflected in the feature films of these years: "Terminator" (James Cameron, 1984), "Matrix" (The Wachowskis, 1999), "War Games" (John Badham, 1983)...

13 Nov 2023

Start-ups and the business of personalization of textiles and advertising objects in France

Case study - 11 pages - Business strategy

Start-ups are, unlike SMEs, based on an activity that has great growth potential. Within this very attractive sector, the world of advertising is not to be outdone. Indeed, the use of articles or advertising objects is a fast-growing market that is experiencing growing interest from start-ups....

21 Oct 2024

Strategic Analysis and Recommendations for Techforge Inc.

Case study - 7 pages - Business strategy

TechForge Inc. is at a critical point in its strategic journey through the ever-changing technology industry. The Board directed our group to lead a revision of a strategy aimed at enabling it to compete effectively in this dynamic marketplace. The document discusses the current situation,...

26 Apr 2022

Artificial intelligence in Healthcare Industry - A.I in Medical Technology : Medical Imaging

Dissertation - 35 pages - Management

Nowadays, we hear about artificial intelligence all around us and more specifically in the automotive, economic, computer and health sectors. The primary goal of artificial intelligence at its inception in the 1950s was to improve and extend human capabilities with machines (Pallanca O., and Read...

16 May 2023

MATLAB Keywords

Worksheets - 19 pages - Computer science

This document contains lines of code, instructions for programming in MATLAB, a popular programming language used for numerical computing and data analysis.

16 Jun 2023

Supervised Learning Classification Checkpoint

Tutorials/exercises - 11 pages - Computer science

In this checkpoint, we are going to work on the Titanic data set to predict if a passenger will survive or not using several classification algorithms of supervised learning. We will start by logistic regression, knn, then decision tree and we finalize by random forest.

29 Sep 2010
doc

Advertising planning: The Toyota Matrix

Case study - 24 pages - Services marketing

The central focus of the Toyota Matrix campaign is to create an interest for the car among the U.S. gay and lesbian population and to generate traffic to the car dealerships. The campaign is targeted towards gays and lesbians ages 18 to 34, who are interesting in stylish and appealing...

20 Aug 2013
doc

Developmental stages matrix

Essay - 2 pages - Psychology

The brain triples in size and their stomachs digest more food and more kinds of food, transmitting sustenance for the body to facilitate extraordinary enlargements. An infant on average weighs about seven pounds at birth. Generally, at two years of age the child will weigh around 30 pounds. The...