International Advertising
Case study - 6 pages - International marketing
According to Assael (1987), culture refers to the set of norms, beliefs and habits acquired in a social environment and which determine the patterns of behavior common to all individuals. It includes rituals, heroes, values, religion, language, history and education of a given human community....
International business - Two examples of business letters
Sample letter - 4 pages - Marketing theories
This document contains two sample business letters
International operations management: global operations management strategies
Case study - 10 pages - Management
According to Witkowski (2017) innovation is an integral element in driving organizations' progress and modernity. Innovation's contribution to operational efficiency is premised on the fact that organizations have the option of pursuing different types of innovation that include product,...
Entry mode decisions, internationalization and global marketing - The case of French Cakes
Case study - 5 pages - International marketing
When companies enter foreign markets, they make decisions about what kind of marketing and organizational setup to choose - these are called entry modes decision. The process of internationalization begins with the choice of foreign markets in which the company hopes to enter. In addition to...
How to reduce the turnover of a company dependent on a single supplier by developing a multi-supplier and international merchant site?
Dissertation - 28 pages - Digital & e-marketing
MANICO is an ESPRIT franchise. This type of contract creates a high dependency on a single supplier and eliminates any possibility of online sales. In order to reduce this reliance on ESPRIT, the company wishes to develop a merchant website with several French and foreign brands and to provide...
International Marketing Analysis - Louis Vuitton
Case study - 13 pages - Luxury marketing
In order to better realize this analysis, I chose to study the Louis Vuitton brand on two different countries / markets: The United States (developed country) and China (emerging country). During this report, we will discuss an external analysis of the brand in these two countries as well as an...
International Trade and Innovation: EU policy recommendations
Essay - 2 pages - International economy
Based on the current worldwide developments, explain what would be your policy recommendations to European governments and the European Commission with regard to globalization, international trade and innovation strategy.
Essay on international agreements : sales of Covid-19 vaccines
Essay - 5 pages - International law
This situation has changed the world. Experiencing such situations require a certain level of implication and commitment on the international scale. Meaning, all the countries were henceforth concerned about this pandemic. Fever, dry cough, and exhaustion are the most prevalent Covid-19...
Case Study Exam in International Commerce
Tutorials/exercises - 7 pages - International marketing
The document includes the answers to a case study exam in international commerce. Excerpt: "The company; Monper offers a variety of chocolate products. The company moves away from industrialized and mass-produced products and produces chocolate with 100% artisan process that protects the...
What are the impacts of computer sciences on international exchanges?
Essay - 1 pages - International relations
I'm going to deal with the notion of Spaces and Exchanges. To start with, I'd like to define the notion. An exchange is a movement or circulation, which can take several forms: information sharing, cultural, and movements of people. I've chosen to focus particularly on computer...
The International Criminal Court and the Peace Process in Northern Uganda
Essay - 9 pages - International law
The Juba Peace Talks that started in July 2006 in Southern Sudan seem to be one of the best chances to bring an end to the 20-year-long raging conflict in the region of Northern Uganda. Known for its unbelievable atrocities, the war has by now caused the displacement of more than 1.7 million...
International strategy analysis of Galeries Lafayette
Case study - 7 pages - Management
This assessment has been done on Galeries Lafayette Group. The group has been a pioneer in terms of business and distribution, with stores located in traditional city centers. The group has then diversified its core-business and acquired quite a lot of companies. BHV Marais, La Redoute,...
African Conflicts in International Relations - China in Africa : Political or Economic interests ?
Essay - 5 pages - International relations
China's involvement in Africa cannot be reduced to only one dimension. It would be an oversimplification to label the Chinese interests on the continent as either political or economic solely: these two aspects often constitute two faces of the same coin. China's increasing engagement in...
State sovereignty in international public law
Essay - 5 pages - International law
Jean Bodin (1530-1596) considered that the concept of sovereignty is an absolute concept. Sovereignty is a key concept when it comes to dealing with the state and its place in the international arena. It is, indeed, a concept that has been fostered to characterize the intrinsic power of...
New Theories of International Trade
Essay - 7 pages - Theories and economic notions
Through this quotation from Joseph Stigltiz, co-prize winner of the 2001 Nobel Prize in Economics for his work on asymmetric information, we note the interconnection between countries that globalization brings about: with its advantages but also its disadvantages. A questioning of this process...
Logistics techniques for international trade
Dissertation - 12 pages - Logistics
Local companies have traded with foreign companies for many years. These business relationships may consist of the buying and selling of goods, but large-scale corporate buyouts and mergers play a role on the international stage as well. Before an agreement is reached between two...
Levendary Café: The China Challenge - Christopher A. Bartlett and Arar Han (2013) - What changes should the new CEO make to manage the company's international operations better?
Case study - 2 pages - Business strategy
Despite the promising growth achieved by Levendary Café in China, under Louis Chen's management, within a year and a half of launching its operations in this fertile market (see appendix 1), the company is in crisis because of Chen's recent approaches, who rebelled against the decisions...
International Companies and their Strategies
Case study - 10 pages - Management
As a result of the globalisation that we are witnessing for more than twenty decades, the smallest of companies could cross seas and establish business in foreign lands, as a consequence of that, many names have been given to these companies that succeeded in doing business abroad. The three main...
Considerations when recruiting foreign nurses and the ethics of international recruitment
Essay - 3 pages - Medical studies
The nursing shortage has always been one of the biggest concerns in the healthcare field. Since nurses make up the majority of the healthcare workforce, many solutions for this problem have been presented: improving recruitment, offering opportunities for advancement, suggesting contracts with...
International finance distribution of currency of AUD and USD
Worksheets - 4 pages - Finance
The distribution above conforms to the features of a normal distribution in terms of skewness, kurtosis, and tails. The mean-mode-median of the distribution is at the center. The mean is the arithmetic average of all the scores recorded, mode refers to the fact that the mean appears near the most...
Investigation of the factors and forces that promote internationalization of firms - A case study of Wal-Mart stores Inc.
Case study - 67 pages - International marketing
The world is more independent in recent time more than ever and changes occur constantly. Due to such changes, most of the organizations with the potential to grow tend to take their operations to foreign countries away from their home country through internalization. The level at which a firm...
Refugee studies, humanitarian issues in International Politics
Essay - 6 pages - International relations
The concept of humanitarian protection encompasses the various activities that are aimed at achieving full respect for the rights of individuals in accordance with the letter and the spirit of the relevant law bodies. Moreover, the relevant bodies of humanitarian, human rights and refugee law...
O&O Consulting - International Business Strategies in Action
Case study - 4 pages - Business strategy
O&O Consulting is a major human resource firm within the local and regional market extending to cover the United States, Canada. We pride ourselves in providing excellent and relevant strategic, managerial solutions to our clients who range exclusively of medium sized firms to multinationals. We...
Core values of International Relations - Saudi Arabian national Constitution
Case study - 5 pages - Educational studies
The Saudi Arabian national Constitution and concept of rule of law is based on the Qur'an, which identifies itself as the rule of law. The 1992 Constitution or the Basic Law of Saudi Arabia clearly states that the kingdom is a sovereign State with Islam as the religion of the nation. It is...
Weaknesses in International Organizations
Case study - 3 pages - Educational studies
A recent occurrence that resulted due to global climatic change is the Hurricane Sandy which happened towards the end of October 2012. It devastated parts of the Caribbean, Eastern Canada, Northeast of United States and Mid- Atlantic. Losses that have arisen due to Hurricane Sandy have been...
European Union Influence in International Political Economy
Case study - 6 pages - Educational studies
International political economy is a field that tries to understand global and international problems through an electric interdisciplinary array of theoretical perspectives and analytical tool. It encompasses analysis of political economy in the global trade, international...
International Relations - The New Population Bomb
Case study - 3 pages - Educational studies
Population: The article certainly addresses population, in the sense of human resource, as a key component for industrialization and sustainability unto the future. Demographic elements in the population of a country influence a country's predisposition to domestic production, political...
The Guns of August and International Politics - Barbara Tuchman
Essay - 3 pages - Political science
The book Gun of August has been written by Barbara Tuchman and is about First World War classic histories. In this book, Barbara reconstructs the World War I's first one month, which is the first thirty days within the 1914 summer, which determined the conflict's cause, the century, as well as...
International Relation - Winston Churchill Speech, Roosevelt, and the Global History
Case study - 4 pages - Literature
“The Sinews of Peace”, was the heading of a speech given by Winston Churchill. In the audience there was the noticeable presence of President McClure. It was one of his supreme speeches, Iron Curtain, given by him as a British prime minister (Reynolds, 2006, pp. 250-252). The setting...
International Business Alliances in Use Today
Case study - 2 pages - Business strategy
In order to improve revenue and maximize competitive advantages, corporations have often sought to form alliances of a strategic nature (Eppler & Comi, 2009). The nature of these alliances varies and when related to a new geographic market or across national boundaries, they are considered...
