Strategic case of management at the Virgin group
Case study - 16 pages - Services marketing
Virgin is a family group with varied activities, led by a charismatic and a typical boss, Sir Richard Branson. The latter is the head of a holding company which comprises over 200 companies in 30 countries, and operates on 5 continents, mainly in the United Kingdom, the USA, Canada, Africa,...
Is the United Nations running the same risk as its predecessor the League of Nations of being made marginal or even irrelevant? Why or why not?
Essay - 5 pages - International relations
'The League is dead, long live the United Nations!' This is with these words that Lord Robert Cecil, one of the architects of the League of Nations, commented on the dissolution of the organization, in the spring 1946, expressing the apparent readiness to write the League off as a failure...
France's Lost Jewel
Essay - 2 pages - Film studies
Unlike Great Britain, France's colonial wars tended to involve a great deal of violence on the part of the colonizers. Britain generally extricated itself from its colonies with relatively little immediate violence involving British soldiers. The differing ways in...
Privilege does not pacify: Phillis Wheatley's writing protests slavery despite status
Essay - 6 pages - Literature
Phillis Wheatley was brought to New England in 1761 to be a slave. While not every detail of Phillis' life is known, she is considered to have had a good life for someone who was legally property. The Wheatleys encouraged her education and later her career as a poet. After learning to read,...
"Grande Politique": The foreign policy of Théophile Delcassé and the construction of a French alliance network
Thesis - 6 pages - International relations
In the beginning of the 20th century, France appeared to be a great and powerful nation in Europe. She had two main preoccupations concerning her foreign policy: on one hand France wanted to reinforce and expand her colonial Empire; on the other hand she had the will to maintain and...
The treaty of Versailles
Essay - 4 pages - Modern history
World War I (1914-1918) left the European continent completely devastated (especially France and Belgium). Human and material losses were massive. Indeed, about 10 million lives had been lost during the war. In order to prevent this nightmare from happens again, the victorious powers (the...
To what extent is the description of China in the 19th century as a semi-colony justified?
Essay - 5 pages - Modern history
In the nineteenth century, an expansionist ideology led the industrial nations to build colonial empires throughout the world. During this century, China was confronted by these imperialist powers. They aimed to exercise their domination on the Middle Kingdom. In the Marxist thought, China in the...
The American Declaration of Independence
Essay - 3 pages - Political science
On the 4th of July 1776, was adopted by the Second Continental Congress, the American Declaration of Independence, completing the Lee Resolution, that asserted the independence of the Thirteen Colonies. This Declaration proclaimed that the Thirteen British Colonies in North America were 'Free...
Dr. Eris: Cosmetics from Poland
Case study - 10 pages - Services marketing
The story of the Dr. Eris brand started in 1982, when this Ph.D from the Faculty of Pharmacology at Berlin University inherited. With the money she received, she began creating nourishing facial cream with the most simple machines we can imagine. She began in the business only with her husband....
The Market of Alcopops
Dissertation - 40 pages - Services marketing
In 1995, Alcopops and 'Shooters' appeared in Great Britain. Now Alcopop drinks have been introduced in all the developed countries. An Alcopop is a pre-packaged spirit drink, it is a drink with a small percentage of alcohol such as Vodka or Tequilla mixed with a soft drink....
How was the Declaration of Independence written?
Essay - 3 pages - Modern history
The Declaration of Independence is a statement adopted by the Congress on July 4th 1776. In fact, this Declaration written in particular by Thomas Jefferson, announced that American colonies were no longer a part of the British Empire. It is known as the « Declaration of Philadelphia », since...
Chinese Tourism in France: developmental perspectives of the market by 2030
Market study - 35 pages - Services marketing
Given the current influx of Chinese tourists in France, and in particular its composition, how does one configure the volume of customers in China in 2030? France is the international leader in the number of visitors. In 2005, it hosted 76 million foreigners who generated 34 billion euros as...
To what extent does multiculturalism in developed liberal democracies adequately address the issue of religious diversity?
Essay - 9 pages - Social, moral & civic education
In recent years diversity in developed liberal democracies has deeply increased. Indeed, in European countries, as in America or in Australia many migrants came to work. Whereas the first migration movements happened within Western countries (e.g. many Italians and Poles came to France to work in...
The colonial legacy of the Herero Genocide in Namibia
Essay - 10 pages - Modern history
What is the relationship between Namibia at the dawn of the XXth century, Mein Kampf and UNO? The Hereros establish the link; this community of Southwest Africa who, in spite of it, took part in the ideological elaboration of the genocides century. It is not a very common history which, for...
Land Art of the Twentieth Century
Course material - 5 pages - Art history
The term land art refers to an art movement that was popularized in the 1960s and 1970s. It was popularly associated with Great Britain and the United States, but it included examples from other countries. Land art, also referred to Earth art, environmental art, or Earth work,...
British Empire map in 1886
Essay - 3 pages - Modern history
This document is a world map made by British people to show and glorify the British empire in 1886. The projection used is centred on Europe but more precisely on the Greenwich Prime Meridian, placing Great Britain just above the map's central focal point. On the map itself, in...
The Third Way by Anthony Giddens
Book review - 7 pages - Philosophy
Anthony Giddens, director of the London School of Economics and Political Science published The Third Way in 1998. What does “Third Way” mean? For The author, the goal is a renewal of the social-democracy. Through this phrase he refers to a framework of thinking and policy-making that...
A critical examination of the European Union's commitment and approach to promoting democracy and Human Rights in accession candidate countries and elsewhere in the world
Thesis - 10 pages - European union
The current image of European Union's democracy promotion is marred by the discrepancies of member states' attitude vis-à-vis the Chinese violation of the Human Rights. In contrast to most European countries, Great Britain and Germany have already claimed that they will not assist...
French large companies in the automobile sport
Market study - 8 pages - Business strategy
This is a summary on French companies in the fast paced world of motor sports. These companies include the likes of the Renault, Peugeot and Michelin. The Renault RS01 appeared at the Grand Prix of Great Britain in1977 with Jean-Pierre Jabouille driving. Initially, the Formula 1...
Coca Cola - presentation of the company and its strategy
Case study - 12 pages - Services marketing
The Coca-Cola Company is one of the largest manufacturers, distributors and marketers of non-alcoholic beverage concentrates and syrups in the world. The Coca-Cola product was invented in May 1886 by pharmacist John S. Pemberton in Atlanta, Georgia. The brands of the Coca-Cola Company represent...
An overview of Kinetic Engineering Ltd & the Indian two wheeler industry
Case study - 28 pages - Business strategy
The Britannica Encyclopedia describes a motorcycle as a bicycle or tricycle propelled by an internal-combustion engine (or, less often, by an electric engine). The motors on mini bikes, scooters, and mopeds, or motorized velocipedes, are usually air-cooled and range from 25 to 250 cubic cm (1.5...
New Zealand Popular Music
Essay - 2 pages - Philosophy
New Zealand rock and pop, while relatively new, are both very exciting and active genres of music. Several artists have found much success in the field over the years, having their music heard through New Zealand and sometimes even throughout Australia, Great Britain, and the United...
Russia in the 20th century: The Geneva Conference and peaceful coexistence
Essay - 5 pages - International relations
A study of the Soviet press' portrayal of the Geneva conference and the Western powers provides an insight into the role of the press in shaping public opinion for the state and against the West. Furthermore, the image of Soviet-American relations in the press undercuts the tense reality of...
Examine and analyze the importance of Germany in the Cold War
Thesis - 4 pages - Modern history
There was a wide spread debate between USA and USSR regarding Germany. The issue gained significance during the cold war, though there were other factors which were responsible for the development of cold war, the Germany factor was an important one. The administration of Germany, the political...
Analysing Marketing company "Rent-a-car"
Case study - 7 pages - Services marketing
Enterprise Rent-a-car is the biggest car rental company in Northern America. It has over 5500 local branches in Canada, the US, Ireland, Great Britain and Germany and regulates around 600.000 cars worldwide. It offers car rentals to its customers for time periods from one day up to...
Germany in the middle of international relations of 1945 to 1990
Essay - 4 pages - Modern history
On February 11, 1945, at the Yalta conference, even before its capitulation was signed, Germany was aware of its defeat against its counterparts. The Allies, the United States, Great Britain, the USSR and France, united for the occasion against the common enemy, Nazism, decided that...
Comment from the essay "Culture and anarchy" written by Matthew Arnold published in 1869
Book review - 3 pages - Literature
Matthew Arnold, in his philosophical essay Culture and Anarchy, published in 1869, exposes his view of culture in a generally way, that is to say, that this view could and should be applied to any society or any group of men on the earth. He wrote it at a time where Bentham's Utilitarianism was...
SWOT Analysis - National Society of the Prevention Cruelty to Children's Online Program
Thesis - 4 pages - Social, moral & civic education
The National Society for the Prevention of Cruelty to Children (NSPCC) is one of Great Britain's largest and most financially successful charities. In many ways, when the NSPCC decided to launch a program for its donors to bank online, it was simultaneously offering too much and...
Foreign Direct Investment (FDI) theories: An overview of the main FDI theories
Essay - 6 pages - Finance
Foreign Direct Investment (FDI) acquired an important role in the international economy after the Second World War. The increase of the volume of foreign direct investment was so sharp that economists considered FDI as a new stage of Capitalism after the classic Marxist theories of Imperialism....
Visual analysis of forest landscape
Essay - 11 pages - Ecology & environment
This article examines the broad concepts and methods underpinning the management of visual resources in forestry, and describes some of the key scienti?c methods of addressing the often dif?cult issue of aesthetics and public perceptions of forested landscapes. It draws on accumulated research...
