Procter and Gamble Japan: the SK 2 Globalization Project
Case study - 13 pages - Economy general
Procter and Gamble have been operating internationally for decades. Number of countries in which P&G has been operating over years As we can see, there had been brisk development during the ‘50s and the ‘60s. Then, the internationalization process stagnated during the ‘70s. A...
"After colonialism. The cultural consequences of globalization ", Arjun Appadurai (1996)
Book review - 1 pages - International relations
Arjun Appadurai (born 1949 in Bombay) earned his Bachelor of Arts and Sciences and his Master of Arts from Brandeis University. He is a Doctor of Philosophy since 1976. He currently focuses his studies on ethnic violence in the context of globalization. He also leads a project on the...
Wal Mart: Managing Globalization in 2007
Case study - 7 pages - Management
Wal Mart, an American public multinational corporation, is currently the largest retail chain in the world. The company was founded by Sam Walton in 1962, incorporated on October 31, 1969 With the creation of an International Division in 1993, Wal Mart realized that an expansion into foreign...
International marketing adaptation versus globalization
Worksheets - 2 pages - Services marketing
Company uses globalization/standardization when its products are produced for many markets in the same way. A company uses adaptation when it produces special or modified products for different markets. Standardization implies that the company uses the same brand name for the markets it...
The term globalization used in relation to a host of social, economic, cultural and political processes
Essay - 12 pages - International relations
Globalization is easier to describe than to define. This is because, in its present form and usage, it is a new, complex, dynamic, multidimensional, and worldwide phenomenon, which means different things to different people and different things to the same groups across time and space. It...
Globalization: Knowledge-based economy in Europe
Tutorials/exercises - 31 pages - Economy general
It is a fact that today's European economy is strongly impacted by globalization. European firms have the opportunity to go to the global market. In order to be successful and to achieve a local and international development, those companies have to adapt and to reinvent their strategies....
Public policies and Globalization: Classic liberalism, Economic Nationalism or Embedded liberalism?
Essay - 3 pages - Political science
The last World Trade Organization summit illustrated the inability of governments to reach complete free trade agreements. The increasing number of cases of conflict presented to the Dispute Settlement Body of the WTO, shows that there is still a lot to do in the field of cooperation, and a...
Globalization
Thesis - 2 pages - Social, moral & civic education
Globalization is a recent occurrence relative to the existence of man. The primary factor which drove this idea was the industrial revolution. With new technology came the spread of ideas because now there were mediums in which we could quickly and efficiently communicate. Communication...
Cross cultural management - Globalization
Essay - 7 pages - Management
Globalization is a very up-to-date and highly debated topic, since economists have realized that the human society has really changed since the beginning of globalization. However, this observation is not new. Human society has always practiced international exchanges with trade...
Globalization and the international economy
Thesis - 4 pages - Economy general
In today's highly competitive world, the recognition and the acknowledgement of one of the most influential economic movements of the twenty first century is ever more important. Globalization, the name of the significant economic phenomenon, both defines and represents the very movement...
Why Globalization Works by Martin Wolf - published: 29/09/2010
Essay - 3 pages - Economy general
Martin Wolf, a British economist and a prominent journalist at the Financial Times, is ardent defenders of globalization, i.e., of global economic integration through free trade. His book, Why Globalization Works, aims to demonstrate that globalization makes the world better...
Discuss the view that globalization is increasingly rendering the state meaningless
Essay - 5 pages - International relations
Most of the theories pertaining to International Relations highlight the centrality of the state on the international scene. The Nation-state has been characterized by the principle of sovereignty since the Westphalia Treaty in 1648. A good definition of sovereignty can be found in the book on...
International economics: Essay on the advantages and disadvantages of globalization
Essay - 6 pages - Economy general
‘We are living a transformation which is going to reconstruct population and economy for the coming century. There will be no more national products and technologies, no more national firms, no more national industries, no more national economies. Only individuals, which constitute nations,...
Is globalization good or bad?
Essay - 10 pages - International relations
I have chosen to focus my work on the subject of Globalization in order to understand this notion better and increase my knowledge in this domain. It is very important for me to understand it well because I want work in the field of marketing and event management. According to the...
Globalization is a positive force that uniformly bolsters the economic prospects of countries and societies around the globe. Do you agree or disagree?
Essay - 3 pages - Economy general
"Another world is possible". This sentence, popularized for the first time during the demonstrations in the Doha Round, aims at denouncing the rising inequalities within countries, and considers the kind of globalization currently implemented being responsible for the prevailing situation....
The Pro's and Con's of Globalization
Essay - 4 pages - Economy general
Globalization gives companies access to new markets, thus facilitating a process wherein one can choose to produce, buy resources or sell in different countries according to their specific attributes. Multinational company outsourcing creates jobs in countries where the wages are lower...
"Global strategy and Globalization in emerging markets"
Essay - 6 pages - Business strategy
Organizational culture, like national culture, is an iceberg, with some elements above water and others submerged. Elements above water are not only more visible, but easier to understand. Elements below water are difficult to observe and are more important for understanding culture because they...
What effects does globalization have on emerging markets?
Essay - 3 pages - Economy general
Following the abandonment of the Bretton Woods system in 1971, the US and Great Britain started to spread their market-oriented policies leading to what we call today, globalization. The European Commission defines globalization as 'the process by which markets and production in...
Economic globalization: the return of territory in the economic area
Essay - 4 pages - Economy general
The return of the territory is highlighted by some economists who highlight certain areas of the economic structure today (metropolitan cities). The major economic centers are organized around specific areas: the new spatialization of economic polarization is the ‘activities around major...
Entertainment industries and globalization: Focus on the music industry
Case study - 8 pages - Journalism
For the past decades, globalization has represented the center of each and every interest from the populations, the firms, the states and the international organizations. It has invaded every aspect of our lives in a way or so, from the way we dress to the things we buy and the leisure we...
How does globalization affect women?
Essay - 10 pages - Social, moral & civic education
While women are obviously a diverse group, compared to men they are overwhelmingly disadvantaged economically. This is shown starkly with redundancy in U.N. data. The question here, however, is whether globalization improves women's situation or makes them worse. The answer, of course,...
Globalization and the unmarked inclination in the Indian banking sector
Thesis - 6 pages - Finance
The banking sector is in a transitional mode moving towards a vibrant global market and sophisticated information technology. Due to this changing scenario, banks are paying more attention to expanding their activities from just lending and borrowing to other ends like, insurance merchant...
A closer examination of the phenomenon of globalization and its affect on India
Tutorials/exercises - 117 pages - Economy general
The term "globalization" has acquired considerable emotive force. Some view it as a process that is beneficial—a key to future world economic development—and also inevitable and irreversible. Others regard it with hostility, even fear, believing that it increases inequality...
Does culture need to be protected from the effects of globalization? An essay with the French example
Thesis - 25 pages - Social, moral & civic education
Today the word « Globalization » is on everybody's lips. From the company who goes abroad because of cheaper costs to the “junky food” that we like to eat, Globalization seems to be the perfect scapegoat for every international phenomenon. Globalization seems to be...
What is meant by "globalization" and how has it affected international trade and direct foreign investment?
Thesis - 5 pages - Economy general
Globalisation can be defined as the trend toward greater interdependence among national institutions and economies (Wild, 2003). It can also be said that globalization is basically the cross-border exchange of economic, social and technological elements. Globalisation has had no shortage...
Globalization and commerce
Thesis - 6 pages - Economy general
Globalization is the production and distribution of products and services of a homogeneous type and quality on a worldwide basis. “Globalization is the activity whereby “distinct” national economies are subsumed and re-articulated into the system by essentially...
Football and globalization
Thesis - 12 pages - Sports
“The world is a global village in which everything tends to be known. Or at least, can be known. Universal references exist, people who can be identified at once from Tokyo to Berlin, via Los Angeles, Dakar, Buenos Aires or Melbourne. But football is the most globalized phenomenon. Georges...
Globalization, food production and links to obesity
Thesis - 4 pages - Social, moral & civic education
This paper will investigate the links between globalization, food production and consumption, and a marked increase in obesity rates in North America in recent decades. (Shaw, 2004; Young, 2004) Phillips (2006) examines the international production, distribution systems and consumption...
Democracy, globalization and emerging/declining media
Thesis - 5 pages - Social, moral & civic education
An important question, right now, according to a recent Globe and Mail article, as well as chatter heard recently while riding the grid-lock streets listening to a taxi driver's radio, is if daily newspapers collapse, is this a sign that democracy is in trouble? Is the increasingly globalized...
Globalization: Its impact on economies
Thesis - 7 pages - Economy general
Globalization has made the world smaller. Trade barriers have fallen yet the full effects of globalization are yet to be visible especially in the developing countries. Globalization has also increased the risk appetite which has resulted in financial meltdown in previous...
