Establishment of LVMH in China: A case study
Thesis - 22 pages - Business strategy
We chose to study the different modes of entry used by the world leader in luxury, LVMH, to enter the Chinese market to the extent that the subject has many interests. Indeed, China seems to have become a key market for the luxury sector, which is now present and developed in all countries....
Economic Growth and Development of Space in Singapore (2004)
Thesis - 5 pages - Economy general
The world in which we live is constantly changing, whether it is the movement of people from place to place, activities or, more virtual capital. These movements are combined with changes in the environment in which they operate. This combination led governments to adapt as things kept changing....
Sensitivity of Indian fertilizer industry to crude oil
Presentation - 17 pages - Economy general
Agriculture accounts for the 27 percent of the Gross Domestic Product and the fertilizer industry is a crucial contributor to the agricultural sector and the Indian agricultural sector is very much dependent on the fertilizers. Fertilizer is defined as - any material,...
Summary of: International Marketing and Export Management, G. Albaum, J. Strandskov and E. Duerr
Book review - 95 pages - Management
Increasing importance of international markets has been the result of a number of interrelated factors namely, 1. There has been a continuing lowering of barriers to trade and investment 2. Improvements in transportation and logistics have further lowered the cost of exporting and importing 3....
Economic Growth and Construction Industry in Libya
Case study - 4 pages - Social, moral & civic education
The sector of construction is ranked as a vital factor that influences policies of the economy in countries that are still developing like Libya. The sector entails backward and forward linkages with various sectors of the economy. In other words, they are dependent on each other. Countries like...
A descriptive study of international business potentials: From China to Asia pacific rim countries and vice versa ( Data and graphs included )
Tutorials/exercises - 32 pages - Business strategy
The present study is an exploration of the international business potential of China with other countries in the Asia Pacific Rim and vice versa. Moreover, the study employed a descriptive design in order to thoroughly explain all factors that account for economic conditions of the country. The...
The impact of Foreign Direct Investment on the retail industry in India
Dissertation - 102 pages - Finance
Retailing is the largest private industry in India and second largest employer after agriculture. Retailers not only provide consumers with a wide variety of products, but also a wide range of complementary services such as assurance of products delivery which can lead to more...
Business appropriateness in the Mexican food market
Thesis - 48 pages - Economy general
The 12 presidential elections that took place in Latin America have attracted considerable media attention this year. Indeed, in addition to informational interest, a considerable change is looming on the American continent and a new socialist trend creates a major part of Latin America. Outside...
Comparison between the capitalism of France and Germany
Dissertation - 39 pages - Economy general
France is a country located on the European continent. Its area is about 550,000 square kilometers. Its capital and largest city is Paris. It is a nation that is active on the international stage. A co-founder of the European Union, it is also a permanent member of the Security Council of UN-OECD...
Foreign direct investment: India
Thesis - 29 pages - Economy general
Developing countries, emerging economies and countries in transition increasingly see foreign direct investment (FDI) as a source of economic development, modernization and employment generation, and have liberalized their FDI regimes to attract investment. The overall benefits of FDI for...
Credit appraisal process and customer satisfaction on home loans with reference to ING Vysya Bank Ltd
Market study - 46 pages - Business strategy
The changes after liberalization and globalization process was initiated in 1991 had a significant impact on the financial sector. In India, housing finance segment has increased in the recent years. Boost to housing can rejuvenate the economy. The success of the housing companies in the market...
Alstom's TGV
Thesis - 7 pages - Social, moral & civic education
Nowadays, transport plays bigger part in our society. For the last century, the transport has not ceased.. That's why I've chosen to talk about this topic. I, particularly want to talk about a French company called Alstom. But this company is quite large and has many products based on...
Mexico and the USA - A recent history framed by the North American Free Trade Agreement : the borderless economy in a "Neo-Monroeist" order ?
Essay - 7 pages - International relations
In 1994, the North American Free Trade Agreement (NAFTA) represented a turning point in the relationship between Mexico and the USA and was considered likely to resolve key bilateral issues. NAFTA was thus a sort of promising frame to achieve the benefits of interdependence in a globalizing...
The French luxury industry in China
Thesis - 45 pages - Services marketing
China with a huge population of 1.3 billion opened its market to economic reform following the death of China with a huge population of 1.3 billion opened its market to economic reform following the death of Mao Zedong in 1978 and the subsequent accession to power by Deng Xiaoping. Based on the...
Technology Industry in India
Case study - 5 pages - Economy general
To begin with, we will talk about the history of India but without going too far back in time because what we are interested in is the part of the history that still has a significative impact on the current socio-economic situation which leads the Technology Industry in India including IT...
The Baltic States: a golden opportunity for French food exporters?
Essay - 14 pages - Business strategy
The 1st of May 2004, ten new countries came into the European Union. These states have seen their economy dramatically change in many aspects of international trade since this date. From the custom point of view to the currencies issues, it significantly facilitates the goods exchanges of food...
The body shop report: entering new markets
Essay - 23 pages - Economy general
The Body Shop was established in 1976 by Anita Roddick in West Sussex, England. It competes primarily in the cosmetics and toiletries industry and its major competitors are Boots Plc, Bath & Body Works, and L'Oreal. The company's niche market is based on the production of naturally...
Global marketing
Case study - 30 pages - Services marketing
Within the framework of the course global marketing and communication, we had to make a team of five students in order to create the marketing plan for the entry into an international market for a product or a service. Our team is made of three French girls and two Mexicans (one girl and...
Russian and French Economies
Thesis - 9 pages - Economy general
Russia is the biggest country in the world and is ranked 7th for its population with 143 million of inhabitants. The country is today one of the 10th most important economy in the world. In fact, Russia is situated at the 14th world rank concerning its total GDP for 2005 with approximately...
Group Renault in the Russian Market
Case study - 42 pages - Economy general
Solid and ambitious, the Renault Commitment 2009 plan, revealed by Carlos Ghosn on February 2006, mobilizes the entire company around three strong key commitments: quality (position New Laguna among the Top 3 models in its segment, in terms of product and service quality), profitability...
Underground Economy in the European Union: Moonlighting
Essay - 24 pages - Economy general
The black market, also known as the underground economy, has a substantial arsenal of words to describe it: black economy, illegal economy, unreported, unrecorded, ghost, invisible economy etc. Undeclared work also falls into the category of underground economy. This consists of different...
Marketing plan du vin chilien Montgras
Thesis - 11 pages - Services marketing
This Chilean company was created in 1992 by two brothers, Hermann and Eduardo Gras along with an associate, Cristian Hartwig. The main objective for its creation was to provide export-quality wines. Nowadays, MontGras is ranked 20th among the Chilean wine exporters. In addition, it grew to be one...
Business Report- How to enter the Asian market with the Dyson Airblade(TM)
Market study - 12 pages - Services marketing
Dyson Ltd. is already exporting its products successfully to 49 countries with an increased turnover of 23% within the last year (The Telegraph, 2010). As a marketing consultancy we would like to present to you possibilities to stretch out to new interesting markets to keep on with this...
How to do Business with the Czech Republic? The case of beer markets
Thesis - 25 pages - Business strategy
Within the framework of the course “International Trade and Business Challenges”, our professor Miss Chau asked us to analyze and to develop a strategy to enter a specific sector of one of the BRIC countries and the 8+2 new EU members. In this context, we decided to tackle the beer...
The SKF group
Tutorials/exercises - 110 pages - Business strategy
The SKF Group is the leading global supplier of products, customer solutions, and services in the business of rolling bearings and seals. SKF Group's main competencies include technical support, maintenance services, condition monitoring and training. The Group also holds an...
Impact of economic liberalization on the flow of private foreign investment
Case study - 15 pages - International relations
The impact of Economic liberalization on the flow of private foreign investment can have different impacts on specific regions. One common perspective is that economic liberation on the one hand can be beneficial for the developed countries but on the other hand it can actually harm the...
A study on forex risk management
Tutorials/exercises - 48 pages - Finance
Forex markets have been described as continuous auction markets, and have clearing houses for the latest information about supply and demand. They are the meeting places of buyers and sellers of an ever-expanding list of currencies today includes like EUR, GBP and JPY etc. trading have also been...
Location determinants of foreign direct investment in real estate
Thesis - 23 pages - Business strategy
The global real estate market is complexly structured and highly competitive. In order to diversify the portfolio and to achieve the highest risk adjusted return, real estate firms invest across national borders. The choice of the most favorable location is of highest importance for the success...
IKEA: International Marketing Strategy (Brazil's example)
Case study - 11 pages - Services marketing
This document outlines IKEA's international marketing strategy with specific reference to Brazil. Brazil has no cultural conflicts and is an untroubled multiracial society that respects all immigrants and religions. Politically, the country is a conflict-free democracy with stable public...
Operation Management
Essay - 5 pages - Management
According to me, Operation management seems to be a complex and wide subject. Nonetheless, it is precise and very useful. Anyway, it has endured many changes during the past centuries. Operation management concerns every part of the consumption society. It is the link between all the different...
