The Euro: Costs & Benefits for France
Essay - 3 pages - Economy general
On the 1st of January 1999, the euro went into circulation as a common currency for eleven of the fifteen European Union countries, with Greece joining in 2001. France joined in 1999. The ratification of the Maastricht treaty in November of 1993 provoked the creation of the European...
The launch of Toyota green car in France: The Prius
Case study - 22 pages - Services marketing
The automobile market is facing a serious crisis, and Toyota must keep its share of the market and develop new products to reach new customers. The Toyota Prius is a fully hybrid electric car developed and manufactured by the Toyota Motor Corporation. It was sold first in Japan in 1997 and is...
Strategic analysis of Microsoft France
Thesis - 7 pages - Business strategy
Today, the market share for Windows is 93% of the number of positions in the world, against 4% for Mac OS or Linux 1%. The Microsoft group, which sells the Windows operating system is the group known in the global market for computer software. Thus we will examine the strategy of this global...
Sustainable development in the electricity sector - the examples of France and Great Britain
Market study - 24 pages - Ecology & environment
It has been put in evidence that 85 percent of the energy consumed by humans comes from fossil fuels. This statement pointed out one of the most important problems currently faced by humans. The generation of energy depends on the use of fossil fuels. The problem which appears is that these fuels...
Being black in France and in the United States : a comparison
Essay - 18 pages - Social, moral & civic education
"Penser et agir par nous-mêmes et pour nous-mêmes, en Nègres..., accéder à la modernité sans piétiner notre authenticité". That is how the famous thinker of the "Négritude", Leopold Sendar Senghor, described the challenge that fell on black people in the whole world at the dawn of the 21st...
Market research on business schools in France
Thesis - 7 pages - Educational studies
Management education in France has become widely developed from the 1970's. During this phase of market growth, training GPs predominated, resulting in more specialized training. If the schools were the trendsetters for management training, Universities, new entrants to this market in the...
Issues of urban renewal: the example of a former industrialized city: Lille in France
Essay - 3 pages - Social, moral & civic education
I have chosen Lille, a large city located in the North of France. Lille is a symbol of the industrialization of many European cities in the 18th and 19th centuries. Indeed, Lille was an important center of textile manufacturing industry. In the 19th century, Lille was the second largest...
How far did the fair value principle contribute to accelerate the credit crisis in France?
Dissertation - 46 pages - Finance
The IFRS or the International Financial Reporting Standards are one element of the globalization of the world economy. The stated objectives of the IASB or the International Accounting Standards Board are: (a) "to formulate and publish in the public interest, accounting standards to be observed...
Internship report in Locatel France (2009)
Case study - 11 pages - Services marketing
As a second year student of the INSEEC business school, I had to do an internship during the three months of my summer period. I chose the company Locatel, located in Nanterre Prefecture in France. Locatel is the French and European leader in the integration of interactive multimedia...
What's the future for biological cosmetics in France?
Market study - 7 pages - Services marketing
Biological cosmetics know a recently very fast growth, so they constitute a new market segment. Many brands of cosmetics like Loreal want to increase their market shares thanks to this new segment. What's the future for biological cosmetics in France? In the first part, I will see the...
The political and social upheaval in France in 1968
Thesis - 5 pages - Social, moral & civic education
In May 1968, France experienced a political and social upheaval that shook the regime to its foundation. May 1968, also called May 68, is the name given to a series of events that started with a student strike in France, which broke out at a number of universities and high schools...
Integrated essay on the empire in the West, France and England as powerful states, the medieval period and Black Death in Europe
Thesis - 5 pages - Literature
Charlemagne's coronation as emperor at St. Peter's Basilica heralded a new era for the West and for the Byzantine Empire. Charlemagne became the strong leader at the helm and his missi dominici kept a watchful eye on territories that were far away. The governments of France and England...
Perceived service value: examples of Air France (French Airline Company), Xbox live service on X-Box 360 (American video game company) and Hotel SPA Dr. Irena Eris (Polish luxury leisure centre)
Essay - 4 pages - Services marketing
In this paper, we will examine the difference in perceived service value. The perception of the customer differs from one service to another and this difference is dependent on many factors. This paper will take the example of three service companies: Air France (French Airline Company),...
Evaluate the impact of global recession on international trade and investment with respect to France
Essay - 6 pages - Economy general
In the last few years, the International Business has been hit by a global recession. Economists were talking about the current situation of some countries, companies or economic issues more or less close to a situation of recession. These comments were relayed by lots of public media and it...
Hypermarket's struggle against the development of hard discount in France
Essay - 9 pages - Services marketing
This dissertation is directed towards the retail world of France. The study is undertaken for the final term of this academic year's research project. To make the topic of study as dynamic and interesting as possible, I have presented a suitable title for the dissertation. Hence, at the...
Strategies France must implement to stay a leader in the global wine market
Thesis - 3 pages - Economy general
Answers to a Questionnaire' is a short story which was written by James Graham Ballard, and published for the first time in the English literary magazine 'Ambit', in 1985. Ballard's style of writing is highly important to understand his works, he is a member of the 'New...
Air France and KLM, Case study
Case study - 3 pages - Business strategy
To be competitive in the airline industry, companies need to be in control of cost control and management. Companies need to reduce their exposition to risk (fuel management) and control the efficiency of each type of plane they operate. As the industry requires high fixed costs, companies have...
Recruitment: Practices and issues in France
Thesis - 3 pages - Human resources
The recruitment, which aims to attract candidates with the qualifications and skills to fill available positions and vacancies, are framed by a specific regulation. While free enterprise allows free choice of employees, it remains so unless freedom is limited by hiring certain restrictions, such...
Sales Promotion of Red Bull in France and China
Case study - 14 pages - Services marketing
It seems interesting to analyse Red Bull, as the company uses unique methods of marketing. The brand relies on buzz marketing and word of mouth. The company, which is already established in 144 countries worldwide, launched its famous beverage in France. Most of Red Bull consumers are...
The relationship between taxation and accounting in France
Course material - 4 pages - Accounting
The relationship between accounting and taxation is critical for determining the tax on the profits of French companies, but understanding this relationship is difficult because of constant changes taking place accounting policies. Accounting is defined as the systematic recording, reporting and...
Men's luxury ready to wear clothes in France
Market study - 6 pages - Services marketing
The Haute Couture and the luxury ready to wear clothes account for a worldwide turnover of €20 billion. This activity is characterized by a multiplicity of actors and strategies. The weight of the fashion industry in the French economy represents a sales turnover of € 10 billion (17%...
Call centers in France
Thesis - 5 pages - Business strategy
Call centers are platforms for managing a large number of incoming and outgoing phone calls through the telephone, either using an operator or through an automated system. The call center may be constituted by an undertaking for its own needs, but it is most often operated by professionals whose...
Comparison between the economic cycles and the growth rates in the USA and France
Thesis - 3 pages - Economy general
The business cycle is a constant in all the world economies since the Industrial Revolution occurred. By “business cycle”, we mean the fluctuations of the growth rate of the economy, which always works on the “Peak - Recession - Trough - Recovery” scheme. The main cycle is the...
Starbucks France governance: Competitive environment analysis
Thesis - 2 pages - Management
“Corporate governance is the set of processes, customs, policies, laws and institutions affecting the way a corporation is directed, administered or controlled.” It is made to control the decision-making power of executives so they do not have as a matter of priority their own...
Investigating the key issues concerning child protection in the UK and France
Thesis - 5 pages - Social, moral & civic education
Social policy "is based upon a distinct empirical focus- the support and well-being through social action." (Alcock et al 1998). It draws upon the methods and understandings involved in many social science disciplines e.g. sociology, economics and politics and is founded in many areas of society...
France under the Fifth Republic
Thesis - 7 pages - Modern history
The French Fourth Republic collapsed following the rise of the civil war in Algeria. Its lack of stability, which was a consequence of its parliamentary structure and the weaknesses of its parties, did not manage to survive this major crisis, and pointed out the need for a stronger executive...
E-Commerce in France compared to other developed countries
Essay - 11 pages - Economy general
Today the Internet might be viewed as having a huge market potential capable of covering the population of the whole world. This is why electronic commerce or E-Commerce is so attractive for many traditional businesses. E-Commerce consists of the buying and selling of products or services over...
Business tourism in France
Thesis - 13 pages - Business strategy
Working in a family business, named DESERTOURS™, we perform in a challenging and competitive market: tourism. With twenty years experience, DESERTOURS™ is the 4WD and motorcycle adventure travel leader in the French market. Our company offers trips around the world, including Morocco,...
Starbucks France: The value chain
Thesis - 3 pages - Services marketing
Found in 1971, Starbucks Corporation is the leader in the coffee shops industry, with a turnover of $9,411.5 million in 2007 (source: Datamonitor). Its main activity is to manage coffee shops (85% of its turnover) and to sell licenses (10,9%), but Starbucks has also diversified its activity...
Muslims and the State: A comparative study of Muslim religious needs in the educational domain in France and Great Britain
Thesis - 5 pages - Journalism
Islam is one of the fastest growing religions in Europe today; it is already the second religion in Europe. There are at least thirteen million Muslims living in this area ranging from Portugal to Finland and from Ireland to Bulgaria. The sociological entity of these Muslims is very...
