A study on the Indian leisure industry and its importance in the business world
Thesis - 23 pages - Business strategy
The concept of leisure, and the freedom to choose individual pastimes and leisure pursuits, is a 20th century development for the mass population. Historically, only the wealthy could divide up their time to engage in activities of their choosing. The working classes had neither the time nor the...
The Sportswear Industry : Boom or Gloom ?
Market study - 50 pages - Management
The sportswear industry has witnessed a transition phase in the past few decades. Indeed, the beginning of the 1970s saw the athletic sportswear evolve from specific product lines striving to target and migrate the small and unique markets into mainstream fashion products. The distinct...
The French luxury industry in China
Thesis - 45 pages - Services marketing
China with a huge population of 1.3 billion opened its market to economic reform following the death of China with a huge population of 1.3 billion opened its market to economic reform following the death of Mao Zedong in 1978 and the subsequent accession to power by Deng Xiaoping. Based on the...
The tobacco industry
Essay - 7 pages - Business strategy
The origin of tobacco is quite old, and it became an industry when European discovered it. But the future of this particular industry is uncertain. Tobacco is not really an innocent product, since it has been proved to be addicting and to favour diseases such as cancer....
A comparative study of the market potential of different cardiovascular drugs in the pharmaceutical industry
Case study - 56 pages - Medical studies
A sample size of 20 hospitals and 33 chemists was chosen from the region. The survey method chosen was pharmacy to pharmacy by conducting personal interview, the data collection was extended for over 45 days and 20 pharmacy in-charge and 33 chemists were interviewed and asked questions regarding...
Switzerland and the watch making industry
Market study - 40 pages - Services marketing
For decades, Switzerland has been one of the most economically dynamic countries in Europe. Despite its persistence to stay on the outskirts of the European Union, it took advantage of several sectors such as banking and financial sectors and was more focused on the luxury market of Swiss watch...
Market strategy in the service industry of India
Thesis - 19 pages - Services marketing
The Objective of this project report was to analyze the marketing and other related strategies of three hotels in the past 3 years. The 3 hotels taken all come under the 5-star segment. They are Radisson Hotel, Hyatt Regency and Vasant Continental, all based in Delhi. The Hyatt Regency operates...
Haribo: keeping competitive in the candy industry
Case study - 16 pages - Business strategy
When we target the European audience, particularly the French one can commonly relate to them through a Haribo. Well the questions that now boil down is about knowing and tasting a Haribo sweet. A hypothesis is drawn with respect to the French in particular who are well versed with the taste of...
A review of the gas station/convenience store industry
Essay - 4 pages - Business strategy
Consumers who purchase gasoline often choose suppliers based on both location and cost. While this combination ensures that many gas stations/convenience stores remain profitable over the long-term, some organizations operating in this industry have significant difficulty maintaining...
An analysis of the current use of inter-organizational information Systems in the Irish grocery industry
Thesis - 4 pages - Business strategy
The population for this survey consisted of all Irish-based food & drink suppliers, who directly supplied to one of the five major retailers in the Republic of Ireland. Of the 350 or so companies which qualified for this survey, almost 1/3 responded to the mailed questionnaire; a further...
The Bhopal Disaster: A tragedy in the Indian Industrial history
Essay - 18 pages - Modern history
The Bhopal disaster happened in the early hours of the morning of December 3rd, 1984. It is one of the most terrible industrial disaster or maybe even the most terrible disaster that ever happened. It took place in Bhopal which is the capital city of an Indian state called Madhya Pradesh. The...
Market analysis and study of the Indian airline industry in relation to the environmental (internal & external) factors
Thesis - 19 pages - Business strategy
Overview & Scope of the project and Methodologies used - What business does an airline industry participate in? This is a fundamental question which needs to be answered before a marketing analysis on the industry is presented. To a layman the airline industry means carrying...
Sensitivity analysis of the fertilizer industry
Tutorials/exercises - 71 pages - Business strategy
Crude Oil is one of the most important sources of energy for a country. The prices of crude oil depend on many factors like Supply restrictions by Oil producing nations, demand for oil, uncertainties like war in the middle east and also the stability of US Dollar, in which crude oil is priced....
Impact of FDI on the industrial development in India
Tutorials/exercises - 39 pages - Economy general
Foreign direct investments (FDI) are investment of foreign assets into domestic structures, equipments and organization. FDI reflects the objectives of obtaining a lasting interest by a resident entity in one economy (Direct Investor) in entity resident in an economy other than that of the...
A study on the origin and effect of the industrial revolution in England
Thesis - 12 pages - Economy general
The Industrial Revolution refers to the first breakthrough from a rural handicraft economy to a urban machine driven manufacturing economy that took place in England around 1780 C.E., and which, in the course of the next one hundred years, spread and established itself over much of Europe and...
The Swiss chemical and pharmaceutical industry
Market study - 6 pages - Business strategy
In the beginning, pharmacists developed new products in their back shop. Industrialization started a century ago, with the universal exposition where scientists wanted to find new processes and develop their market. Moreover, the two World Wars led to significant growth in this particular market....
Global marketing strategies for iron and steel industry
Thesis - 20 pages - Services marketing
Marketing planning helps you decide what products or services are required in your market, then how to sell them and what price to put on them. There are two primary methods of making steel, differing in terms of the process and raw materials used: the blast furnace route (BF) and the electric...
Environmental issues in the air transport industry
Case study - 5 pages - Ecology & environment
The air transport industry uses air craft to transport people, cargo, and mail. Civil aviation includes two major categories; first one is the scheduled air transport, which includes passenger and cargo flights operating on regularly-scheduled routes; and general aviation, including all...
E-Branding in the Swiss hotel industry
Thesis - 25 pages - Management
This research studies the evolution of traditional branding to e-branding within the context of the Swiss hotel industry. From a study of the database of 2448 hotels in Switzerland, this research explored the various domain names in use among them. This is based on several criteria such...
Strategic issues in the European beer industry
Thesis - 7 pages - Business strategy
The beer market is now undergoing major changes. The alcoholic beverages market is growing; alcohol-based products increased from 182.084 million liters in 2000 to 204,361,000 liters in 2005, by volume growth of 2.7%. These figures seem to favor the brewers. However, if there is an increase in...
Customer relationship management in the pharmaceutical industry
Dissertation - 35 pages - Management
This document examines issues and approaches to various business strategies focused on different clients of French pharmaceutical laboratories. The idea was to reconcile two opposing stances: the industrial way of working opposed by a need to strengthen the image that the public has of the...
Evolution of the ski market from 2000 to 2006: Industry of winter sports and Alpine skiing
Dissertation - 73 pages - Services marketing
The main objective of this study is to trace all the developments experienced by the alpine ski market between 2000 and 2006. The underlying objectives often are of one general point of view: To present a thorough analysis of the characteristics of the alpine ski market and its trends. Thus,...
A report on how an outbreak of disease can affect the tourism industry
Thesis - 7 pages - Economy general
FMD is a viral disease affecting cloven-hoofed animals such as cattle and sheep. It is considered one of the most infectious animal diseases spreading by direct or indirect contact with infected animals. It is not a fatal disease (most recover within two weeks) and poses no threat to human...
A look at the small scale industries
Thesis - 22 pages - Business strategy
Small scale industry is widely recognized as a powerful instrument for socioeconomic growth and balanced sectoral development. One of the distinctive characteristics of small scale sector is that the development of these industries would create broader employment opportunities assisting...
An analysis of the structure of the canadian retail industry - published: 15/01/2009
Essay - 9 pages - Management
A common theme of the Canadian retail industry is that it is evolving at a rapid pace. External factors, such as the growth in the relative purchasing power of the Canadian dollar; increasing competition from discount rivals such as Wal-Mart; shifting consumer trends; and the emergence of...
Do we live in a post-industrial society?
Essay - 6 pages - Sociology & social sciences
Contemporary society has increased in its complexity over the past three and a half decades. The labour market as we know it differs rather immensely from what was experienced at the turn of the century. Labour has evolved so dramatically that some prefer to say that we have entered a new age,...
Radio frequency identification implementation in the supermarket industry
Essay - 6 pages - Services marketing
This paper discusses the implementation of Radio Frequency Identification (RFID) in the supermarket industry. RFID is based on the transmission of radio frequency waves by RFID tags to RFID readers. The RFID tags are attached to products or pallets and can be embedded with a wide variety...
The impact of the US sub prime crisis on the Indian economy with specific reference to the service industry
Thesis - 21 pages - Economy general
The main objective of the project is to study the ripple effect of the sub prime mortgage crisis in US and its impact on Indian service industry. The paper includes a study on sub prime, causes for the sub prime mortgage crisis, effect of the crisis on the American economy accompanied by...
A study on export performance, challenges and prospects of IT industry in India
Tutorials/exercises - 32 pages - Economy general
My dissertation titled “A study on Export Performance, Challenges and Prospects of Information Technology Industry in India” mainly deals with exporting performance Information Technology industry in India. It also deals with various problems faced by the IT...
The 5 star hotel industry in India
Thesis - 6 pages - Business strategy
The Indian hotel industry has been in the limelight during the past three years. It went through a bad phase during the period 1997 to 2002. Varied reasons led to the poor performance of the hotel companies during this period, with the major being the nuclear tests carried out by India in...
