Contemporary Spanish history
Course material - 19 pages - Modern history
Valencia Decree (May 1814): Abolished the Cadiz Constitution, reinstated absolutism, and nullified prior reforms. It's the return of the Inquisition, the restoration of feudal systems, and harsh measures against liberals and afrancesados, leading to imprisonment, exile, and executions....
SWOT Analysis - Boeing
Case study - 5 pages - Automotive marketing
With its official name 'the Boeing Company', Boeing is an American company based in Chicago that operates in the aircraft and aerospace manufacturing sectors. Boeing relies mostly on the construction of civilian aeroplanes, helicopters, satellites, military aircraft, etc. In this area,...
Marketing of high technology products
Tutorials/exercises - 32 pages - Services marketing
Technology has encompassed all human activities spread from farmers in the remote areas to the human activities reaching out into outer space. Managing this tool of "Technology" which governs the future of the mankind, planet and the universe covers multiple disciplines of sciences and mankind....
Smart tips for blackberry users
Thesis - 3 pages - Computer science
One of the most popular and efficient business phones, the Blackberry is an application rich and feature-loaded smart phone for the professional on the go. However, most owners of Blackberry phones do not use all the features and are seldom aware of what they can do with all the goodies loaded in...
Museums and heritage
Essay - 9 pages - Psychology
The interest of tourists in death, disaster and atrocity is undeniable (Lennon and Foley, 2000). Dark sites are fashionable: tourists rush to visit Père Lachaise, San Vicente, or Highgate cemeteries (The Guardian, 2005), in-flight magazines talk of the "joy of prison museums" (Strange and...
Zipcar, wheels when you want them
Case study - 18 pages - Services marketing
Introduction Our subject is a growing company which is developing in the face of global competition. This company uses new technologies and the internet to be more successful and to have a sustained growth in the future. We chose this company because we are very interested by environmental...
PESTEL and SWOT Analyses - Qantas - published: 06/10/2009
Case study - 4 pages - International marketing
Qantas is one of the oldest and most recognized long distance airlines in the world. The company was founded in Queensland on November 16, 1920 by two veterans of the First World War: Lieutenants Wilmot Hudson and Paul McGinness (Qantas, 2008). After a long period of state ownership, and the end...
Windsor Deluxe: a luxury hotel in Alexandria
Case study - 4 pages - Management
The tourism sector is undergoing a sea change. Spurred on by economic globalization, we are witnessing a dramatic increase in tourism and therefore increased competition; however, tourism remains very sensitive to the economical, political, social and security conditions. Consumers are spending...
The secret behind the success of Michelin Tyres
Case study - 13 pages - Business strategy
Michelin has been the market leader for tyres. Michelin equips vehicles like cars, motorcycles, aircrafts, etc. with tyres. Michelin also brings solutions for each different usage of tyres, which allows the vehicle to give optimum performance. The company constantly innovates in order to...
Ryanair: A strategic analysis
Case study - 2 pages - Business strategy
Ryanair is a low-cost airline that was founded in 1985 by Tony Ryan. It began in Ireland, with a capital of one Irish pound or 1.23 Euros and 25 employees. The newly created company proposed to start flights between London and South East Ireland on a plane with just 15 seats. The...
Analysis of the structure of the Ups company
Case study - 4 pages - Management
The UPS Company was founded in 1907, and is currently the leading express carrier and largest package delivery company. As a multinational company, it is currently active worldwide and employed 430 000 people (including 2,000 in France), has 147 000 vehicles and 500 planes. It is the ninth...
Analysis of New Frontiers
Case study - 17 pages - Services marketing
The company "Nouvelles Frontieres", was chosen as a subject because this study is interested in all the four sectors of tourism, and it needs to discover how the company uses direct marketing. Direct marketing is a tool, and a business approach that is critical to a company. It is characterized...
Structural analysis of Air France
Case study - 5 pages - Services marketing
Founded on July 3, 2005, Air France-KLM was formed as a result of a merger between Air France (founded in 1933) and KLM (Royal Dutch Airlines founded in 1919). It has a capital of 2,289,759,903 euros, divided into 269,383,518 shares at 8.5 euros each. The Air France-KLM company is organized...
Performance of the British Airways
Essay - 8 pages - Services marketing
BA is one of the world's largest international airlines, providing travelers with a broad network to and from the U.K. and has a total service for premium travelers in co-operation with world alliance partners. The company expanded rapidly in the 1990s, which led to overcapacity, lower fares...
Research to prove the effects of Stress to Blood Pressure
Case study - 2 pages - Educational studies
Stress refers to the physical response of one's body because of physical or psychological pressure, which normally leaves an individual upset, and might make them feel threatened (Bailey 54). Stress is an appropriate way of the body to react to real or imagined danger in a process known as...
The homes of Catherine in 'Washington Square' and Frado of 'Our Nig'
Essay - 2 pages - Literature
The homes of Catherine in 'Washington Square' and Frado of 'Our Nig' are essential to the development and understanding of these heroines. Each novel places emphasis on different aspects of the homes as they relate to the most involved characters of the novel, particularly...
Airline ticketing system
Dissertation - 56 pages - Computer science
Before modern computing, the reservation system was done using manual means. This meant that a person about to travel had to spend a lot of unnecessary time waiting in queues in order to book their tickets. The manual process of reservation was also prone to human errors, which lead to a lot of...
The Reorganization of the European Aviation Market in the past twenty years
Thesis - 52 pages - Business strategy
Discussions about the aviation market are recurrent in the press and the media. It is true that this sector is experiencing many changes. So we took the opportunity to study this subject in more detail when we proposed to analyze it. Today, globalization and competition have become critical...
A comparative study of Malaysian Airlines
Tutorials/exercises - 39 pages - Business strategy
Generally, a Market was the place where buyers and sellers gathered to exchange their goods. The concept of market is very important in the marketing. Market is an area for potential exchanges. It is the place where goods are bought and sold. It is an area where a force of supply (seller) and...
Market analysis and study of the Indian airline industry in relation to the environmental (internal & external) factors
Thesis - 19 pages - Business strategy
Overview & Scope of the project and Methodologies used - What business does an airline industry participate in? This is a fundamental question which needs to be answered before a marketing analysis on the industry is presented. To a layman the airline industry means carrying the passengers and...
Airbus, A380 - Company profile
Case study - 41 pages - Economy general
Airbus is one of the world's leading suppliers of commercial aircraft. This 100-seater boasts a major portion of the market share of annual deliveries worldwide. Its market share has grown from 15% in 1990 to 52% in 2003. On December 31, 2003, its backlog of orders (1,454 aircraft) stood at...
Airline and pilot safety
Essay - 25 pages - Other law subjects
Safety has consistently been one of the primary concerns in the aviation industry. The crucial nature of safety in this sector is accentuated by the fact that most airplane accidents result in catastrophic loss of life. Such accidents also lead to incurrence of significant costs in terms of...
Air France : Marketing and communication report (2006)
Case study - 37 pages - Services marketing
As part of the Marketing Communication project, a team comprising Antoine Cadoret, Nicholas Dawson, Charlotte Fouquet and Stephanie Mazel decided to conduct a study of the communication mix of a European leading airline company: Air France. The purpose of this project is to explore and analyze...
British Airways - case study
Case study - 29 pages - Business strategy
In today's world, characterized by millions of people who have the necessity and the desire to move as quickly as possible from one side of the globe to the other, the sector of the air transports obviously plays a major role of primary importance, being one of the world ?s biggest industries...
The merger/acquisition of Air France-KLM
Thesis - 30 pages - Business strategy
The merger responds to a careful consideration of development opportunities. It must be justified by the creation of value. Air France and KLM agreed to merge in order to make a synergy primarily economic in nature. Indeed, the synergies in economy, business, by increasing their sizes, including...
Case study in marketing: Eurostar
Essay - 30 pages - Services marketing
Who will win the battle of the English channel? 60 years after the Allieds landed on the beaches of Normandy, fortunately, there were no armies ready to fight. The players in this economic struggle were the airlines and railways. Which is the cheapest and fastest among the two? Is the...
Amelia Mary Earhart (1897-1937): Soaring through stereotype
Essay - 6 pages - Journalism
Amelia Earhart is one of the most significant figures in changing outlooks towards women in the early twentieth century. Her accomplishments were paramount in the opening of doors for the potential of women. Born on the 24th of July in 1897, Earhart entered a prominent family in the town of...
Concrete technology
Presentation - 410 pages - Physics
The presentation is based on concrete and starts with the objectives of the presentation and moves onto a review of the composition of concrete. It then moves towards RCC structures and covers points like methods used in the designing of RCC structures, the codes used and the functions of...
Study of the various strategies of Air France and Easy Jet
Case study - 8 pages - Business strategy
Our study will focus on the analysis of two airlines pursuing two strategies: Airfrance with a differentiation strategy, and Easyjet with a strategy of cost leadership. The airline industry is a highly competitive sector, particularly since the advent of Ryanair inspired by a low-cost model in...
An overview of JetBlue Airways
Case study - 6 pages - Business strategy
JetBlue is quickly becoming one of the best examples of a succeeding business because of excellent costumer service. David Neeleman, pronounced (Nee - Le - Man), has been able to build one of the top grossing airlines in just 6 short years. This airline has been built around the idea that the...
