Marketing Baby Diapers to Finland
Thesis - 3 pages - Services marketing
Baby diapers are a product that is entirely made out of paper, but in order to be reliable and absorbent, the highest quality paper possible on the market is needed. Because the process of pressing the paper and creating multiple layers is very complex and completely automated, the production of...
Opportunity for a clothing manufacturer in Finland
Case study - 4 pages - Services marketing
As managers of a company that produces and sells high quality garments, our mission is to find a new market abroad. In this context, we chose Finland, which would give the company many opportunities to grow. To justify this choice, we will analyze the different criteria that have...
The global economic crisis and its impact on economy of Finland: The case of Nokia corporation
Thesis - 7 pages - Economy general
The global economy is experiencing the impact of an unprecedented economic downturn which began in the United States and spread all over the world. This paper provides an overview of the impact of the global crisis on the economy of Finland in 2008 and 2009. The course work analysis the...
The national minority of Finland
Thesis - 9 pages - Social, moral & civic education
From a foreigner's point of view it was so interesting to learn about the minorities in a country which is not your motherland. Since immigration it is such a touchy issue in France we wanted to know a bit about how Finland copes with it? Thus, we wanted first to deal with that...
The Media Welfare State
Case study - 7 pages - Journalism
The media system (referring to the entire media in a country, the ownership structure, interest groups, which give the media sector an identity) of the Nordic countries can be defined as the coexistence of a strong development of mass circulation newspapers, an historical role of media connected...
PESTEL Analysis - Polar
Case study - 5 pages - Sport marketing
The Polar Electro company which is based in a town called Kempele in Finland was founded in 1977 by Seppo Säynäjäkangasand, who invented the first wireless EKG monitor. With its technological innovations in wearable heart rate monitors, it has become one of the leading manufactures in the...
Case Study - Schaefer Kalk
Case study - 4 pages - Marketing theories
The Schaefer Kalk firm was started in 1860 by Johann Schafer. It extracts limestone and processes it into various types of products that are sold to construction and industrial customers all over the world. The primary objective of the report is to explore the marketing strategies and operations...
The Interplay of National and European Considerations in the Foreign Policy of EU Members - The Countries Other than France and Germany
Course material - 8 pages - Political science
France and Germany alone can no longer call the tune in the EU. They henceforth have to take much more into account the agenda of the other members. We shall see first that agenda, regrouping, of course, the different countries into larger groups along their affinities, and then the possible...
The relationship the Finnish have with nature
Essay - 9 pages - Ecology & environment
Talking about Finland without mentioning the nature is like forgetting more than 188.000 sparkling lakes, putting away the dense forest and woodland areas fully covering 76 percent of the nation (27 in France), the lung and the pride of any Finnish. That's impossible! Whereas...
The entrance of Swiss Lindt & Sprungli on the Finnish market
Case study - 11 pages - Economy general
Chocolate was imported in Europe in 1494 by Christophe Colomb. It was considered a medicine and then as a sweet. However, this product was used since long time by the Aztec and Mayans to fight against tiredness. In fact, chocolate has been used since V century BC. Thus, this product has become...
Differences and similarities among the contemporary security policies in Nordic countries
Essay - 9 pages - Political science
“Since 1720, all the Nordic countries have remained minor powers on the international stage. As such, the Nordic states have had to adapt to the constraints that are usually beyond their control.” This statement could summarize the geopolitical situation which has shaped the security...
Finnish management vs. Greek management
Essay - 11 pages - Management
We wanted to create our report on the difference of management between Japan and the United States but we were one of the last groups to choose our theme and it was already taken. So we took the last theme that was left: Europe. A lot of the European countries we wanted to study had already been...
Trade unions in Northern Europe
Essay - 11 pages - Economy general
Among the five countries where the unionization density is currently the highest in the world, four are Nordic European ones. Sweden (78%), Finland (74.1%) and Denmark (70.4%) constitute the group of the most unionized countries, far beyond Belgium (55.4%) and Norway (53.3%). Austria is...
The market of the cosmetics and essential oils in Northern Europe
Market study - 15 pages - Services marketing
This study presents the main characteristics of the market for cosmetics and essential oils in northern Europe. The targeted countries are Denmark, Finland, Norway and Sweden. Initially, the general characteristics of the markets will be studied and then a more detailed analysis on...
The economic, territorial, and cultural impact of the European Union on the Danish identity
Case study - 5 pages - European union
Created by the treaty of Rome in 1957, the European Union now has 25 member states. Over the years and decades, it has developed a wide range of policies with an emphasis on economic measures. The member states have had to adapt themselves to this new system of governance and to the presence of...
Analysis of Nokia
Case study - 16 pages - Services marketing
Nokia's history began in 1865 in south-western Finland, where the mining engineer Fredrik Idestam founded a forest industry enterprise. In 1966, the companies created by Idestam (Finnish Rubber Works Ltd. and Finnish Cable Works) merged to form Nokia Corporation. In the early 1980s,...
Communication strategy
Case study - 5 pages - Educational studies
Due to globalization and rapid economic growth, multinational firms are becoming very prevalent. Due to this, managers are faced by intercultural communication challenges. According to Hofstede (1980), culture is the software of the mind and as such it has the ability to influence behaviors and...
Parties and party systems in contemporary democracies
Essay - 5 pages - Political science
Laver and Schofield wonder what makes length of a government's life through the examples of Italy and Germany, but also of other countries. Firstly, is the number of parties of the political system related to cabinet stability? This is right in Italy, Belgium and Finland. They have a...
Women representation in politics: A comparative approach between France and the Nordic countries
Dissertation - 32 pages - Political science
Nowadays women are increasingly accessing to high political positions in State office. Indeed, three women recently reached the status of Head of State in different countries: Michelle Bachelet in Chile, Ellen Johnson-Sirlead in Liberia, and Tarja Halonen in Finland. Moreover, women play...
Nokia: Strategic Analysis
Case study - 22 pages - Services marketing
Nokia has largely contributed to the growth of Finland since the mid-90s. Its role in the Finnish economy in figures is as follows: it represents 10% of its GDP, half of its growth, 16% of its exports, and 60% of the capitalization of the Helsinki Stock Exchange. It is also the largest...
The new European Union members and the euro : advantages and disadvantadges of joining the euro, an assessment
Essay - 13 pages - European union
Over the last few years, twelve countries, the Czech Republic, Estonia, Hungary, Latvia, Lithuania, Malta, Cyprus, Poland, Slovakia, and Slovenia in 2004, and Bulgaria and Romania in 2007, joined the European Union. This came as the result of a long political process, followed by the fall of the...
North American Palladium: Where is company going?
Market study - 5 pages - Business strategy
Precious metals such as palladium have been in great demand for the past five years, and thus there have been strong pushes for production increases. This year, palladium production by North American Palladium is expected to be 290,000 ounces, which includes production from their underground...
Muslims and the State: A comparative study of Muslim religious needs in the educational domain in France and Great Britain
Thesis - 5 pages - Journalism
Islam is one of the fastest growing religions in Europe today; it is already the second religion in Europe. There are at least thirteen million Muslims living in this area ranging from Portugal to Finland and from Ireland to Bulgaria. The sociological entity of these Muslims is very...
Porter's Five Forces - Polar
Case study - 5 pages - Sport marketing
Polar is a group that was founded in Finland in 1976. It markets watches and other connected or sports-related objects. Connected watches have enjoyed growing success over the past ten years, particularly due to the fact that consumers are paying more and more attention to their physical...
The Gender Gap in voting behaviours
Essay - 5 pages - Social, moral & civic education
European women first acquired the right to vote in 1906 in Finland. After the First World War, women were given the right to vote in a certain number of European countries. In the UK, it was gained in two stages: first in 1918, it was initially given to married women, women householders...
Vattenfall Nordic Heat: Strategy and control
Essay - 6 pages - Business strategy
Vattenfall is the fourth largest generator of electricity and the largest generator of heat in Europe. The company has more than 32 000 employees and is active in all stages of the electricity value chain: generation, transmission, distribution and sales. Operations are carried out in Sweden,...
e-business in the development of Interflora - Case study
Case study - 11 pages - Services marketing
Our study will focus on Interflora with respect to the French market. The French website will have interface with all other region based Interflora websites throughout the world, so as to ensure prompt and efficient global deliveries. Interflora is the largest flower delivery company by which...
Linkosuo Case - A product export plan
Case study - 9 pages - Sensorial marketing
In this report, there will be an analysis of the Dutch market for snacks and bread, a market that could interest the Finnish company Linkosuo. The interest of this report is to allow the company to know the Dutch snacks and bread market and thus to make an objective decision concerning the...
Is there a right to health in Europe?
Thesis - 4 pages - Social, moral & civic education
In opinion surveys, European citizens put health, that is to say, the protection against risks of illness, at the peak of their concern. However, health is not defined in terms of European law. The European Commission has just recommended harmonization, without specifying what could be the...
De Beers: A Study of Strategic Marketing
Case study - 8 pages - Business strategy
The diamond industry has built its enduring benefit by being present in major countries worldwide with a homogeneous offer. In global industries, competition in a country depends on the competition taking place in another country; the competitive advantages are transferable from one country to...
