The evolution and expansion of Nestle
Case study - 12 pages - Business strategy
In 1866, the Swiss chemist, Henri Nestle invented powdered milk for feeding newborns who could not be nursed by their mothers. He sold his invention in 1867 causing the start of a major company called Nestle. Over time, the company has diversified its range of products, ranging from food products...
The evolution of sign language through the ages
Essay - 5 pages - Sociology & social sciences
The history of language houses many fascinating subtopics that can paint a wildly intriguing picture of how communication has evolved and been promoted. In the field of linguistics, sign language is arguably one of the most complex and interesting forms of communication. Its history is...
Evolution of marketing in the cosmetics sector by Dove: A three-point analysis
Worksheets - 5 pages - Management
Through the centuries, the image and role of women have taken several forms. However, women have always been confronted with very restricted stereotypes of beauty. Historically, society and the media define the standards of beauty that most women seek to comply. From the 60s, the cult of...
Evolution of the strategy of distribution of Coca-Cola and Pepsi-Cola in the United States
Case study - 9 pages - Services marketing
The market for soft drinks cola has been engaged in almost a century old real war, particularly between the two leaders in this sector: Coca-Cola and Pepsi-Cola. These two companies are of American origin, and represent the epitome of the evolution of the firm. How does one analyze the...
The Company Lacoste and its evolution
Case study - 8 pages - Business strategy
The Lacoste Company was founded in 1933 by Rene Lacoste (a professional French tennis player) and Gillier Andre (President of the largest French company).This brand has experienced a dramatic expansion and development both in France and abroad, based on an exclusive brand of bourgeois origin....
Evolution of tourism in Turkey
Case study - 10 pages - Services marketing
This work focuses on the tourism development in Turkey. It is a country that is "friendly, handsome, with a rich culture and not at all expensive". It is a country that is modern enough to be comfortable but still traditional, and therefore interesting to analyze. As part of this analysis, the...
Evolution of Jeans and the study of the brand: Lee Cooper
Case study - 6 pages - Services marketing
Introduction Over time, jeans have almost become an essential part of the wardrobes of the general population. The life cycle of the jeans market has naturally, changed with accordance to the economic and social factors of the last century and also according to the trends in the world of...
Evolution of the concept of the Rule of Law in Europe
Worksheets - 2 pages - Political science
The concept of the Rule of Law as set down in the Treaty of the European Union or in certain constitutions of the countries in Europe is closely linked to the issues and concerns that are specific to the second half of the twentieth century. It highlighted the fundamental rights, social rights,...
McDonald's - analysis and evolution of business model
Case study - 10 pages - Services marketing
McDonald's represents a turnover of 22 billion Euros, and employs more than 450,000 people worldwide. Founded in 1940, this company has become the symbol of fast food. The brand has over 31 000 restaurants and franchises in 121 countries For years, McDonald's has chosen a business model...
Analyze the evolution of the Cold War between 1945 and 1949
Thesis - 5 pages - Modern history
After the end of the Second World War, the victorious Allies split the post-war world between them. With each superpower focusing on their personal ideological interests, historians have found critical information that would foreshadow future tensions between the Big Three. The harmony which...
The evolution and expansion of nestle - published: 23/11/2010
Case study - 8 pages - Business strategy
In 1866, the Swiss chemist Henri Nestle invented powdered milk for feeding newborns, who could not be nursed by their mothers. He sold his formula in 1867, thus laying the groundwork for the start of a major company called Nestle. Over time, the company has diversified its range of products,...
Dynamics and characteristics of language evolution
Thesis - 2 pages - Linguistics & languages
The development of language was both supported by and supplementary to the evolution of “fully modern” human intelligence. Lingual evolution can be divided into its anatomical and social developments, so that there is a distinction between language as an anatomical...
The history of the Blues music: creation, evolution and diffusion in the world
Essay - 2 pages - Arts and art history
The revolution started when the Germans arrived in America. They already had many slaves, but they still subjugated hundreds of Africans present in the country, so that these men also became slaves. In the 19th century, in the South of the United States, one could hear the cries which the black...
The evolution of EU-American relationships: From obedience to independence? - published: 29/09/2010
Essay - 6 pages - International relations
The EU-US relations were the basis upon which global institutions were built at the end of World War II, they permitted the creation of the United Nations, the World Trade Organization, and the North-Atlantic Treaty Organization. They were responsible for forging the framework still used to...
The evolution of the European Community / Union over the last 50 years
Thesis - 5 pages - European union
Fifty years after the Treaties of Rome (1957), the European Union has deeply evolved. From a regional economic cooperation, it has become a major international actor looking for re-launching its Constitutional process. If the European cooperation was a revolutionary concept after more than a...
Assessment of evolution in a population of University of Florida's students according to Hardy-Weinberg's equilibrium
Thesis - 3 pages - Biology
TPA-25 is an Alu element which is inserted within an intron of the tissue plasminogen activator (TPA) gene. An individual may be homozygous for the presence or absence of TPA-25, or heterozygous for it. Evolution occurs in a population if the frequency of alleles changes from one...
An examination of China's evolution in manufacturing and innovation since 1978
Thesis - 11 pages - Business strategy
Since 1978, Chinese manufacturing industries have experienced remarkable growth and dramatic change. China is now the third largest manufacturing country in the world. Moreover, China is becoming more increasingly innovative with its own products and services. Yet, there is much to learn about...
Dove: evolution of a brand
Thesis - 3 pages - Business strategy
Dove, a major market for hygiene and beauty, is part of the Unilever Group. As early as 1957, Dove was distinguished from its competitors, revolutionizing the brand in the medical world by launching a soap consisting of 25% moisturizer for sensitive skin. It defines it as, being different from...
Market evolution of luxurious products and service
Market study - 8 pages - Services marketing
The global luxury goods market has today, reached a peak. “We estimate the market of new luxury products and services to be $400 billion, growing at an annual rate of 15 percent” says Silverstein. According to Keane & McMillan (2004) “spending on luxuries (in Britain) has...
Kanata: Adaptation and evolution in data sharing systems
Thesis - 3 pages - Computer science
The role of various elements employed in the adaptation and evolution of data systems is complex. This article elaborates a number of issues related to adaptation and changing data patterns. It includes the use of metadata. Metadata is employed in web pages and are used by search engines...
The evolution of a company and its environment
Thesis - 5 pages - Management
It seems necessary to present the historical evolution that has led companies to develop the need for such methods. If there is currently no silver bullet in the wide range of tools of modern management, which would solve all the problems of business, new methods and theories are emerging...
Neuro-physiological and evolutionary theories
Thesis - 2 pages - Psychology
The brain is the most important part of the body. With the use of the brain all other limbs and bodily functions receive information about what should be taking place. With all that the brain is responsible for there is still another task that people maintain almost seamlessly. That task is the...
Female Beauty in Japan: perceptions and evolutions
Thesis - 7 pages - Sociology & social sciences
Japan, is widely known for origami, the art of folding a kimono, ikebana and many such arts that require patience and discipline and seek to "beautify" the environment. However, in this document we will study the Japanese notion of beauty as it is applied to women. What does it mean to be...
The marketing concept and its evolution
Thesis - 5 pages - Services marketing
Since its creation, marketing has evolved following the main phases of economic life. From the early nineteenth century until 1960, the transaction of marketing has prevailed; marketers have preferred to ignore the relational processes considering it to be too costly and too complex to manage....
The automobile: The history, evolution and development
Thesis - 7 pages - Social, moral & civic education
Land transport was pioneered by the revolutionary wheel. The wheel was invented about forty centuries BC. It was used by potters. A copy about the wheel and its uses was found in Lower Mesopotamia (Sumer) dated 3250 BC. The principle of the centrifugal force is used to shape a lump of clay that...
The evolution of the aircraft
Thesis - 3 pages - Social, moral & civic education
The first unmanned aircraft model was developed by an Englishman named Stringfellow in 1850, based upon the work done by his compatriots Cayley and Henson. The concept of aviation was invented by Frenchman Gabriel Landelle in 1863. George Cayley (1773-1857), an English farmer, had the insight to...
The evolution of HDTV
Thesis - 8 pages - Electronics, mechanics, engineering & technology
It all began when a 20year old German student, Paul Nikpow, put forward his theory of the “rotating disk'. The inventors tried to build a mechanical television system based on either this theory or tried to build an electronic television system by using a cathode ray tube. The invention of...
Einstein and the evolution of physics
Thesis - 2 pages - Physics
In this paper, we will try to understand in brief the physical concepts by Einstein and the basics of their creation and operation. At the forefront, Einstein dismisses the notion that science and ideas are the perfect reflection of reality. Physical concepts are creations of the human mind which...
Evolution of Investment Strategies, and Case-Based Decision Theory
Essay - 2 pages - Psychology
Gilboa and Schmeidler's work demonstrates an important distinction between behavior as predicted by Expected Utility Theory and as predicted by Case Based Decision Theory: in the event of a posed similar, familiar decision, people will revert to their memories of past situations to determine...
Slavery: Origin, history and evolution in the modern world
Thesis - 6 pages - Social, moral & civic education
Slavery is a social institution and probably the most compelling of situations. It can be defined as a system in which people are treated as an owned asset. They can be held against their will and also deprived of the right to leave or demand wages. In ancient societies, it was legal for an owner...
