Raisin in the sun and its parallels to the black American dream
Thesis - 5 pages - Journalism
Raisin in the sun is a play of epic proportions. The lives of the younger' uncovers the hopes, dreams, and despair of Black Americans as a whole. In this play we are engulfed into the quest of one black family's pursuit of the American Dream. James Truslow Adams used the term “American...
An examination of China's evolution in manufacturing and innovation since 1978
Thesis - 11 pages - Business strategy
Since 1978, Chinese manufacturing industries have experienced remarkable growth and dramatic change. China is now the third largest manufacturing country in the world. Moreover, China is becoming more increasingly innovative with its own products and services. Yet, there is much to learn about...
ICT and economic development: Analyzing Thailand's path to the information economy
Tutorials/exercises - 13 pages - Economy general
This analysis of the development of Thailand's information economy places particular emphasis on its ICT and social infrastructure development. Drawing upon lessons learned from similar development trajectories in Ireland, China, and India we develop a set of guidelines for Thailand to consider...
Strategy and planning process in the Small Business and the Small & Middle Enterprises (SME) Sector
Business plan - 7 pages - Management
An essential ingredient of small businesses is business planning. It is perceived to be vital by both governments and business support infrastructure, such as the Business Links (Beaver, 2002, p88). On similar lines, O'Gorman bases his idea on the fact that one approach to developing a...
PESTEL analysis and Porter's Five Forces - Innocent Drinks Company
Case study - 10 pages - Management
Companies utilizing proactive approach cannot distance from conducting regular environment scanning to avoid hurried reactionary response to emerging trends. Performing a PESTEL analysis facilitates knowledge finer details of the external environment. In that view, the PESTEL analysis of Innocent...
The results of the "lisbon agenda" - the attempt to make europe the world's most successful knowledge-based economy - are generally thought to have been disappointing. what steps should be taken by the european union, and by national governments - published: 29/09/2010
Essay - 5 pages - Economy general
In March 2000, the Lisbon Strategy was launched to overcome a series of weaknesses in the European economy: long-term structural unemployment, a poor employment rate, and under-development of the service sector. In an often-quoted sentence, it has therefore assigned the EU "a new strategic goal...
Ryanair, a European pioneer of low-cost airline
Case study - 14 pages - Business strategy
Ryanair was founded in 1985 by the Ryan family. At inception, the airline was a full-service conventional airline, with two classes of seating intended to provide scheduled passenger airline services between Ireland and the United Kingdom. However, over the years, the airline has changed...
Mattel faces its social and environmental responsabilities
Case study - 9 pages - Services marketing
Today's business organizations constantly face internal and external pressures in addressing their social and environmental responsibilities. Since the 1960s, the society has expressed growing expectations for more responsible management of companies through the incentive of the social...
Reflective entrepreneurial report: UK alcoholic industry
Market study - 11 pages - Catering marketing
For an entrepreneur to be successful in establishing a startup, it is important that they identify viable business opportunity/ies. The business environment is characterized by numerous business opportunities. All that an entrepreneur needs to do is to identify the business opportunity (Agbim,...
Philanthropic Strategies for Children and the Next Generation
Essay - 3 pages - Ecology & environment
For millions of children around the world, every day is a struggle. This is why we have to be able to act without delay in a race against the clock where every day counts. In fact, as we know, everything we do as an impact today and tomorrow on our beautiful planet. If we want to save the world,...
Economy of Morocco
Thesis - 10 pages - Economy general
Morocco is a country of 29 million people with low-middle income, and gross domestic product per capita, estimated in 2001 to be 1190 U.S. dollars. Agriculture occupies an important place in the economy, with a share of GDP which has increased by about 15% over the last twenty years, and employs...
International marketing plan for a French car manufacturer "Renault" in the US market
Case study - 10 pages - Business strategy
In this assignment we'll put together an international marketing plan for the launch of an electric car by the French car manufacturer Renault in the US market. I chose Renault because it's the French company which is the most in advance in the field of electric cars. Indeed, Renault has for...
Case study: EasyCruise
Case study - 21 pages - Business strategy
The Easy group began in November 1995, when Stelios Haji-Ioannou (the serial entrepreneur as he likes to call himself) decided to create (he is the son of a Greek shipping magnate) an airline based on low prices through massive reductions in costs (small airports, hotlines, e-tickets, no...
Effectiveness of Tim Smit's Leadership Style
Case study - 5 pages - Educational studies
Today business environment has seen the emergence of various approaches in leadership revealing its importance to the success of organizations. Leadership centres on providing a vital scope of inspiring and delivering change in the organization by demonstrating concern for other individuals...
Management of human resources: L'Occitane
Essay - 18 pages - Human resources
Olivier Baussan founded the company l'Occitane in 1976. At the beginning the main idea was to manufacture natural products, thanks to ingredients coming from near Provence. L'Occitane's activity consists in providing natural and quality products for hair and body to favor wellbeing and...
Strategic growth for Unilever
Market study - 14 pages - Business strategy
Unilever's debut as a company began in 1930, however its history dates back much earlier, to the late 19th century. Its origins began with a partnership between British soap maker Lever Brothers and the Dutch margarine producer Margarine Unie. Oils and fats were essential raw materials for both...
Research methodology on Business plan: Snaxatac Restaurant
Business plan - 15 pages - Management
This paper is about a new business venture and the various problems, consequences and its solutions as faced by an entrepreneur. Our research will help us identify the factors that should be recognized and acknowledged by an entrepreneur before launching a new business venture. One of the most...
Success and Failure of Foreign Market Entries
Case study - 18 pages - Educational studies
Foreign marketing involves exchanging goods and services between various different national markets (Salman par 1). The marketing activities are coordinated and integrated across various countries that relate with each other in business. In order for a company to fit well in foreign markets, it...
The impact of good employee relations practices on an organisation's success
Essay - 2 pages - Management
An organisation will only run smoothly if there are certain practices are enforced (Pot, Howchin & Douma, 2011). These are known as employee relations practices. According to Deery, Walsh and Waring (2005), these are practices established by the organisation in order to regulate the actions of...
Nation-state and globalization
Essay - 11 pages - Political science
This essay deals with one of the most controversial questions in today's social science debates: the relationship between the nation-state and globalisation. Globalisation, understood quite loosely here as a series of contemporary and unprecedented developments in the economic, social and...
Alisoun, Dorigen, and the Conventions of Women
Essay - 2 pages - Literature
Domestic and social propriety are the most important concerns of wives of the era exemplified in The Canterbury Tales. Volumes of texts -- also known as deportment books -- are used to expound on domestic and social propriety and to teach young women the expectations of women in general, and in...
Global Governance and Economic Development
Case study - 11 pages - Economy general
According to common perception among economists, the idea of institutional economics started with Ronald Coarse's article, “The Nature of the Firm” (1937) where the concepts of transaction costs and economic analysis were first introduced (Coarse, 1998, p. 71). Since then, the field...
International trade theories - An overview from Mercantilism to Porter's Diamond
Essay - 7 pages - Business strategy
International trade among nations is an old practice that can be traced back to early Assyrian, Babylonian, Egyptian, and Phoenician civilizations. These and other ancient civilizations acknowledged that trade can be tied directly to a superior quality of life for the citizens of all the...
Microeconomics: United States Economics
Thesis - 5 pages - Economy general
Most people I know have iPods, drive high-horsepower automobiles with complex inner workings, and pay little attention to newspaper articles regarding oil, stocks, and debt. First off, nobody wants to think about the avalanche amount of debt that's accumulating and what it can do to an economy...
On our own: American Identity and the New Crisis of Independence
Essay - 11 pages - International relations
In this analysis, I use government documents, presidential statements, and opinion polls to chart how American goals of independence moved in and out of different contexts, and the ways this movement reflected structural as well as domestic conditions. Part one takes a broad look at...
The evolution of ethics in management.
Essay - 6 pages - Management
Now it is common knowledge that ethics and management go hand in hand. Through ethics, management is made more human. Although in the advent of management during the time of this is truly not the mindset. The focus was on production and output. The main concern regarding people is how to make...
Southern Methodist University
Essay - 6 pages - Educational studies
Southern Methodist University (SMU) is a private university founded in 1911 at the heart of Dallas Texas offering undergraduate, graduate and professional programs in its seven schools: humanities and sciences; business; the performing, visual, and communication arts; engineering; education and...
Should illegal immigrants be legalised in the USA?
Thesis - 3 pages - Political science
While the Spanish government legalised 600,000 undocumented workers in May 2005 and the French Minister of the Interior Nicolas Sarkozy is currently trying to get his bill reinforcing control over illegal immigrants passed through the French National Assembly, the United States, traditionally...
Conservative and Labour Economic Policies
Essay - 17 pages - Political science
After World War II, a new economic philosophy called “Keynesianism” - different from the “laissez-faire” of old - became prevalent; to his main proponent, John Maynard Keynes (1883-1945), free operation of the market was a good thing but it might prove insufficient to ensure...
Race and Minorities - Promising Practice
Thesis - 6 pages - Social, moral & civic education
The Urban Enterprise Center was created in 1995 to improve the social relations in Seattle after the celebrations dedicated to Martin Luther King two years prior where the offices of the Greater Seattle Chamber of Commerce were stormed and the local citizens made themselves heard. They made...
