Strategic marketing: In-N-Out-Burger
Market study - 19 pages - Services marketing
Nowadays, the World has become a one big country with borders transparency and unique money. This phenomenon, called globalization, has made it harder for companies to survive against competition and international firms. Indeed, companies can become unprofitable and go bankrupt. This is why they...
Burger King in South-Africa
Case study - 14 pages - Services marketing
Burger King was established in 1954 in Miami, Florida, by James McLamore and David Edgerton. They were among the pioneers of fast food. The Whopper , launched in 1957, was an instant success, and is today the emblem of the brand. Burger King quickly distinguished itself by its unique taste and...
A discussion of noble women in ancient Mesopotamian and Egyptian society
Thesis - 10 pages - Medieval history
Ancient Mesopotamia and Egypt were both patriarchal societies. Women were second class citizens. However, in both civilizations women rose to prominence and even managed to rule. This paper will contrast those exceptions to male domination and the way they differed. The ancient civilizations of...
International Marketing McDonald's and its strategy for success
Essay - 20 pages - Services marketing
With more than 30,000 restaurants all around the world, the McDonald's Corporation is definitively considered as the biggest fast-food chain on earth. Created from the imagination of two brothers who wanted to create something new, innovative and attractive, the firm quickly met customer needs...
Notion of the subject - Gayatri Chakravorty Spivak
Essay - 6 pages - Sociology & social sciences
“A subject position is a hard place, we cannot read it ourselves; we are given over to others even as we make inevitable public attempts to read our subject position” (Gayatri Chakravorty Spivak). Discussion of the complexities of Spivak's notion of the subject in the context of race...
Specialisation
Tutorials/exercises - 4 pages - Economy general
Trade and foreign direct investments driven by specialisation and comparative advantages are controversial and provide arguments against free trade and capital mobility. Modern production of many products are produced in value chains that involves many countries, depending on comparative...
Taiwan's Semiconductor Shortage: Origins and Geopolitical Future
Case study - 6 pages - International economy
Semiconductors have become a central factor in our 21st century. As technology is used in all fields of human activity, from refrigerators to laptops, from electric cars to artificial intelligence, and from solar panels to military weapons, the need for electronic chips has grown and the demand...
How is globalisation today and how a firm should adapt to that?
Essay - 8 pages - Micro-economy, job-unemployment
The 21st century saw unprecedented financial, economic, political and sanitary crisis. The environment of globalization was affected by these challenges. So, concerns about reversed globalization or de-globalization appeared. The following analysis demonstrates that Globalization is not...
The 1919 World series: Effects of a scandal
Case study - 8 pages - Sports
Considering the belief that “[except] for motherhood and the flag, no institution stood more for what was good and true about America than baseball,” America was shocked to learn that her prized pastime was just as corruptible as anything else (Miller 200). The 1919 Baseball World...
Decision Making: Will the US Attack Iran?
Essay - 3 pages - International relations
Iran has always been a major concern in United States foreign policy. With almost seventy million inhabitants, three times the population of Iraq, the former Persia is a key actor in the Middle East. The diplomatic relations between America and Iran have fluctuated according to regime changes....
US Foreign Policy: Multilateralism vs. Unilateralism
Essay - 3 pages - Political science
In the course of international relations, the United States, as usual, faces a challenge that consists of two choices in strategy dictating methods of dealing with international problems. A feature of multilateralism, not a unilateral one, is international cooperation and participation between...
"What is queer theory and how does it explain the production of knowledge about sexuality?"
Essay - 5 pages - Social, moral & civic education
Introduction Applied to homosexuals, queer was initially a term of homophobic abuse, and while it retains that meaning, it is also now used as a neutrally descriptive term. (As an ethnic label, black has made the same semantic journey.) Queer is also provocative: a pejorative and stigmatizing...
Challenges that a company faces at the event of merger and acquisition
Thesis - 5 pages - Business strategy
Globally most of the companies started a new tendency of either combining firms or buying of one company by the other for obtaining additional benefits and technology. This is referred to as Merger and Acquisition. Their history helps to understand the evolution of the M&A's in the world. In...
Bad human acts: Serial killers
Thesis - 2 pages - Social, moral & civic education
In America and many other countries there are thousands of criminals and brutal attackers. Serial killers are one of the many crimes that decrease the population. Some manslaughter includes thieves and murders. Other people have mental illness that triggers criminal acts, and then some just kills...
The Walt Disney Company since 1923 till present
Case study - 10 pages - Services marketing
We do not go to the cinema to watch a cartoon; we go to watch a Disney production. The popularity of this company is such that Disney is not merely the symbol of animated films; it has become a synonym of them. With five theme parks (located in Florida, California, Hong Kong, Tokyo and Paris),...
A look at Religare Securities Ltd
Case study - 29 pages - Business strategy
Apparently nothing but change is stable in the world, which interestingly offers both - opportunities and challenges. Change is an exciting opportunity to reposition oneself because of the survival crisis created by unanticipated change or the excitement offer by the unfolding of new caverns of...
The resurrection of narrative: Postmodern positions on knowledge in the work of Cormac McCarthy
Book review - 6 pages - Philosophy
‘For this world also which seems to us a thing of stone and flower and blood is not a thing at all but is a tale.' Cormac McCarthy, by profession, is concerned with narrative. Being so concerned, conclusions can be drawn by clues both explicit and implicit pertaining to McCarthy's stance on...
What would Weber say?
Thesis - 3 pages - Social, moral & civic education
LOYAL, Wisconsin - Horse manure is the main concern of the non-Amish, or who the Amish call the “English,” population. Many Amish commuters that travel to town via horse and buggy have lately failed to clean up their horse droppings. The Amish use the banks and stores of the town, and...
Promotion of world calling card, sales and brand image of Vodafone
Tutorials/exercises - 38 pages - Services marketing
Established in 1994 in Indian market, Hutchison Essar, an Essar group and Hutchison Whampoa undertaking, is one of the leading cellular service providers. Having its services in five continents, Hutch was among the companies that started cellular services in India. Hutch has now spread its wings...
Gaps in research knowledge
Case study - 9 pages - Psychology
Finkelhor, D. (2004) discovered several gaps in the research knowledge associated with the history of childhood sexual abuse. The authors affirm that the plethora of research that is currently available on adult survivors of CSA is valuable; however, they cite some weaknesses in some of those...
Amish may be good Neighbors, but not their horses
Thesis - 2 pages - Social, moral & civic education
-English pop in small town of Loyal, WI, take issue with Amish's effects on road: presence on high-traffic roads, manure on roads and hitching posts -issue resurfacing after 3yr old agreement: no city requirement of diapers in exchange for Amish cleanups and nonuse of major roads -Amish important...
International organizations and the protection of human rights
Thesis - 3 pages - International relations
This is the perception that certain behavior is required by law; a duty that is legally obliged. Customary law that is drawn from the practice of States accompanied by the opinion juris, is therefore a conviction that law requires the practice set. The performance of opinio juris would be in...
Ideology and War: Pacifism and Eschatological Militarism in Foreign Policy
Essay - 9 pages - Philosophy
War is a situation that embodies the principle of duality: one side is pitted against another in an “an act of violence intended to compel an opponent to fulfill our will .” That will, whatever it may be, “has its root in a political object ” that is determined within...
Exodus to America: The experience of Irish Women in a New World.
Case study - 6 pages - Philosophy
Throughout the 19th century, the Irish were leaving Ireland by the thousands in hope of a better life in America. During the famine the numbers intensified, bringing large amounts of poor and destitute families over to the growing American cities of New York, Philadelphia, Boston and Chicago. But...
Cowards, Traitors, and the Call of the Confederate Home Front: Dispelling the Mythology of the Confederate Deserter during the Civil War
Essay - 9 pages - Modern history
Confederate soldiers listed as absent without leave from their units during the Civil War have typically been described as traitors, motivated by Unionist sympathies and cowardice. However, this view of the Confederate deserter may be more of a myth perpetuated by the need for the appearance of...
How the Chinese government's control of the media impacts Chinese society
Essay - 7 pages - Social, moral & civic education
Introduction The role of modern media in Western culture had been well examined by social scientists. Media in this culture has been used to entertain, inform and, perhaps most importantly, persuade. While the pervasive presence of the media in Western culture may lead one to believe that this...
The advantages and disadvantages of unionization of the modern labor force
Essay - 7 pages - Human resources
Throughout the course of the twentieth century the labor movement in the United States has taken a number of twists and turns. From unionization during the period of industrialization to the decline of the union and the literal demise of the labor movement in the 1980s and 90s, the American labor...
The historical conditions for the emergence of youth in Italian society
Essay - 5 pages - Modern history
To analyze history is to delve into a world of a complex mixture of social, political, economic, and technological interaction. Indeed, it is these elements that define and furthermore provide some form of a substantive characterization of the civilizations and societal structures that have...
The struggle for democracy: An analysis of false flag terrorism in post-war Italy and its contemporary relevance
Essay - 5 pages - Political science
To analyze politics is to attempt to understand the evolution and application of ideas in circumstances that are seldom clearly defined. These ideas are formulated into ideological structures that become the governing principles of specific political philosophies. Words such as morals, culture,...
The different approaches to develop strategy. Is there evidence in today's business world to suggest there is one best way?
Essay - 4 pages - Business strategy
For a couple of years, the concept of strategy has become fundamental for any type of business. According to Ansoff (1965), the practice of strategic planning is now widespread among large, medium and small firms. The strategy comes from the Greek word “stractos” which means "armed" and...
