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03 Jul 2023
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Private life of American Politics - a commentary of article images

Text commentary - 1 pages - Linguistics & languages

Article entier rédigé et mis en page : THE INFLUENCE OF PRIVATE ISSUES IN AMERICANS POLITICS PRIVACY OF AMERICANS POLITICS SHOULD BE RESPECTED OR AMERICANS CITIZENS HAVE THE RIGHT TO KNOWS?

07 May 2021
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SWOT Analysis - Walt Disney

Case study - 5 pages - International marketing

The Walt Disney Company is an American company founded in 1923 and specializing in the field of entertainment. It was originally a cartoon studio created by two brothers, Roy & Walt Disney. Success was quick, and the group quickly grew in size. In the 1950s, the company turned to the production...

24 Oct 2019
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Change: Factors contributing to an individual's resistance

Essay - 5 pages - Human resources

In an ever-changing world, it is inevitable to experience change in everyday life. Change may occur in diverse ways (either planned or unplanned). One's ability to adapt to change goes a long way in influencing the impact it creates on the individual and/or the organization. One change that keeps...

20 Jan 2009
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The strategy of MC Donald's

Essay - 14 pages - Business strategy

From modest beginnings in 1954, McDonald's experienced a steady growth until the end of 1980, reaching more than 5200 units catering to the United States on 31st December of the same year. This explosive growth was the result of a combination of three ideas which distinguished McDonald's...

29 Sep 2010
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Intercultural management: Mc Donald's case

Case study - 9 pages - Management

The McDonald's company is a multinational firm well known in the world. The main activity of the company is to sell food quickly, what we call fast food. Nowadays, it has more than 30,000 franchises under the McDonald's brand, located in more than 120 countries. Born in the United States...

02 Oct 2007
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Inclusion: Should general education and special education students share a classroom?

Tutorials/exercises - 2 pages - Educational studies

“In special education there is a presumption that student success occurs most effectively and efficiently when children with disabilities actually receive education services in general education classrooms and are not removed or segregated in separate education classes” (Luster and...

29 Sep 2010
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The International Marketing Strategy Of Mc Donald's

Case study - 17 pages - Services marketing

McDonald's company is a multinational which owns more than 30,000 franchises of fast food restaurants under McDonald's brand, in 121 countries. The company also heads other brands of restaurants, as Aroma Café, Boston Market, Chipotle Mexican Grill, Donatos Pizza and Prêt À Manger. In...

02 Jun 2021
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Porter's Five Forces - Disney

Case study - 4 pages - International marketing

The Walt Disney Company is an American company founded in 1923 and specializing in leisure and entertainment. The Walt Disney Company was originally a cartoon production studio, created and supported by the two brothers of the Disney family. Disney studios are the source of many cartoons that are...

11 Feb 2011
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The introduction of Islamic banking in France: A research on the potential market for retail Islamic banking

Dissertation - 37 pages - Finance

This study provides an assessment on the current problems and progresses made in France for the introduction of Islamic banking into its economy and contains an evaluation and an analysis of the potential market for Islamic retail banks in France. The research is divided into two distinct...

21 Dec 2012
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The use of figurative language in "Turtle" and "My son my executioner"

Case study - 2 pages - Literature

Although not unique to the medium, figurative language and poetry are nearly inseparable. In even the most simplistic poems, authors make heavy use of metaphors, symbols, personification, assonance, alliteration and much more to underscore the themes of their works. Two poems, written by the...

08 Oct 2010
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McDonald's multicultural management

Thesis - 8 pages - Management

Even if Mc Donald's is not the fast food market pioneer and did not invent the hamburger, is now, the bigger fast food restaurant chain of the world. Nowadays, Mc Donald's gathers more than 31 000 restaurants in 121 countries. Thanks to a specific history and a quick evolution, the...

16 Jan 2009
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The impact of negative rumors on consumers' behaviors

Essay - 13 pages - Services marketing

Mac Donald's has been one of the most famous victim of negative rumors, with the “wormburgers' scare” (Newsweek, 1977). “Wormburgers” are hamburgers made with worms-based steak. In 1977, an astonishing rumor took birth in the United States, blaming the famous hamburger...

15 Jan 2009
doc

Is "To Kill a Mockingbird" (by Harper Lee) a novel about racism?

Book review - 4 pages - Literature

Writing To Kill a Mockingbird, Harper Lee has chosen to make a description of the Deep South during the Great Depression of the 30's through the eyes of a young girl, leaving us uncertain about the qualification of this novel. Indeed, reading the biography of the author, the reader realizes that...

13 Nov 2009
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The relevance of intellectual property (IP) in various scenarios

Thesis - 5 pages - Business law

The narrative of intellectual property today is a dichotomy between those proponents who believe it is a necessary legal measure in the evolution of our society, and those who believe such rights actually trump the rights of the individual. Indeed, much of the controversy surrounding the...

23 May 2024

Interpreting macroeconomic signals

Course material - 46 pages - Economy general

As an economist, what you need to forecast is not so much the end value of the economic indicators. Indeed, markets already have some believes and price in those expectations. What is important to forecast is what the markets are going to change their expectations and when this will occur. To be...

09 Dec 2010
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Paul Wolfowitz and the American neo-conservative project

Case study - 5 pages - Human resources

The National Interest is a journal that was founded in 1985. It is regarded as a showcase for liberalism and neo-liberalism. It is not popular amongst academics and aims to influence the political agenda of the country. In this review, we see the theories proposed by Huntington and Fukuyama. Paul...

14 Dec 2010
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Burger King

Thesis - 7 pages - Business strategy

Burger King is a global chain of fast food restaurants serving hamburgers, with a turnover which amounted to $102.5 billion in 2009 when they sold 524 million units. It owns 12,000 franchisees in 74 countries around the world. Two out of three restaurants are established in the U.S. It has set up...

10 Jan 2011
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The evolution of the Walt Disney Company

Case study - 6 pages - Business strategy

Walt Disney and an artist, Ub Iwerks, created a company that specialized in cartoons in the early 1920s in Kansas City. They had derived the inspiration from the Lumiere Brothers' invention. Walt Disney's company soon went bankrupt. Undeterred, he teamed up with his brother Roy in 1923 to...

04 Nov 2008
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A discussion of agenda-setting theory & practical application of AST to Public Relations

Essay - 9 pages - Services marketing

The agenda-setting theory (AST) alludes to the ability of the mass media to transfer the salience of items on their news agendas to the public agenda. AST is a dynamic and complicated phenomenon that was first hypothesized and measured by Maxwell McCombs and Donald Shaw during the 1968...

16 Aug 2022

Strategy and Business Policy - Amazon

Case study - 3 pages - Business strategy

The chosen organization is Amazon. This is a global multinational company that has been incorporated in the United States. The company's headquarters are in Seattle, the United States. Amazon focuses on e-commerce and has also ventured in other areas of emerging technology include artificial...

12 May 2009
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Quick: Risk management analysis

Thesis - 13 pages - Finance

Quick is the largest European chain of fast service restaurants. But if we compare quickly with its main competitors - Mc Donald's and Burger King - we could say its major risk is to be eaten by those two “big burgers”. This report is going to treat the difficulties for such a...

17 May 2009
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Understanding strategic decisions and impacts on service innovation

Thesis - 6 pages - Business strategy

By network strategy we can understand that firms are willing to develop their networks and to make them denser, being able to offer always more and better services. For instance, Mc Donald's opens several new restaurants worldwide every day and tries to position them in strategic places....

29 Sep 2010
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Franchising

Essay - 4 pages - Economy general

Franchising is not a new concept. North America was among the first countries to successfully develop franchises in 1886 through the famous example of the Coca-Cola company. Franchises grew slowly during the 1950's but helped many firms expand their operations across borders, like Mc...

26 Sep 2011
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KFC : analysis of its Global Operations

Market study - 7 pages - Business strategy

"KFC, Known as Kentucky Fried Chicken is based out of Louisville, Kentucky, US. Harland Sanders came up with the idea of Fried Chicken in 1930 and the company was incorporate in 1952. Even after his death in 1980, Colonel Sanders continue to remain a major part of the promotions and advertising...

18 Jun 2009
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Market share of Hutch (now Vodafone in India) in comparison to other telecom services in India

Tutorials/exercises - 31 pages - Business strategy

The Indian Telecommunication network with 69 million telephone connections is the fifth largest in the world and the second largest among the emerging economies of Asia. Today, it is the fastest growing market in the world and represents unique opportunities for UK companies in the stagnant...

29 Sep 2010
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McDonald's - International Development Strategy

Case study - 19 pages - Services marketing

Created more than 50 years ago, McDonald's is the first fast food chain in France today. The first restaurant, established in 1937, was only a simple 'drive-in movie theater' managed by the brothers Richard and Maurice McDonald in the Illinois in the United States. The empire...

18 Aug 2008
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Adaptation: The perfect adaptation

Essay - 19 pages - Film studies

In 2000, The New Yorker magazine writer Susan Orlean published her book, The Orchid Thief, a history of orchids and orchid collectors. The main themes of the work include the history of the passion for plants held by cultures past and present, the perils of harsh habitats such as the Fakahatchee...

29 Sep 2010
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International marketing: "McDonald's and Obesity"

Case study - 7 pages - Services marketing

Around one million people in the world are affected by the scourge of obesity in the world. This figure is twice more than the rate at which it was 10 years ago and many doctors worry that this could further increase. Many attribute this rise in weight to the massive presence of fast foods in the...

29 Sep 2010
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China and India- the most powerful success stories of this century

Market study - 9 pages - Economy general

Indians have woke up: The birth of a giant: As everybody speaks about China and about its growth, India is now giving a good economic potential, maybe better than China for the long term. India, like China, is accumulating performances. India is following China's way according to what the...

29 Sep 2010
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"Cracking the weasel code of politicians"- Newspeak as a form of political language manipulation

Essay - 59 pages - Management

In this thesis the phenomenon under examination is newspeak -a highly manipulative form of political language. The proposed research, conducted from the perspective of political language, attempts to account for mechanisms that govern the use of newspeak in Anglo-Saxon countries, including...