Politics and crisis management
Essay - 6 pages - Social, moral & civic education
Crisis management has certainly become a critical feature of contemporary management and governance. During periods of crisis, members of organizations and communities expect leaders to work out strategies that minimize the impacts of crises at hand, while bureaucratic competitors and critics try...
Analysis of Deutsche Post DHL Group's Financial Performance: A Comprehensive Examination Across Consecutive Fiscal Periods
Case study - 8 pages - Finance
Deutsche Post DHL Group is one of the leading players in the international and national logistics market, and it has been noticed for its tactical initiatives of creating efficiency for the value chain and reducing the carbon footprint (Lee, 2022). Being the primary establishment of Deutsche Post...
PESTEL Analysis - The aeronautical sector
Case study - 5 pages - Tourism marketing
Aeronautics is the science around the designing, building and flying of aircraft. Ranging from non-powered aircraft to supersonic space transport, and it is one of the world's largest industries in terms of product output, employment and monetary value globally. The freedom of flight opened...
SWOT Analysis - Amazon
Case study - 6 pages - Distribution marketing
In order to better understand Amazon's SWOT analysis, it is worth going back to its history. Amazon is an American-born, Seattle-based e-commerce company. Originally, the Amazon company was only involved in distance selling of books, then diversified by offering cultural products, and finally...
SWOT Analysis - Lafuma
Case study - 5 pages - Business strategy
Lafuma is one of the forerunners in the field of outdoor sports equipment. It is a French sports and leisure equipment designer and manufacturer created in1930. The company has evolved over the years. In fact, the brand introduced metal frame backpacks in 1936. In 1954, the company launched into...
PESTEL Analysis - Polar
Case study - 5 pages - Sport marketing
The Polar Electro company which is based in a town called Kempele in Finland was founded in 1977 by Seppo Säynäjäkangasand, who invented the first wireless EKG monitor. With its technological innovations in wearable heart rate monitors, it has become one of the leading manufactures in the...
SWOT Analysis - Airbus
Case study - 5 pages - Tourism marketing
Airbus is a European aeronautics company founded in 1970 and has since become one of the world leaders in the sector. The originality of Airbus lies in its European constitution. Originally in the form of a consortium of several European countries. Its head office is based on Toulouse and its...
SWOT Analysis - Walt Disney
Case study - 5 pages - International marketing
The Walt Disney Company is an American company founded in 1923 and specializing in the field of entertainment. It was originally a cartoon studio created by two brothers, Roy & Walt Disney. Success was quick, and the group quickly grew in size. In the 1950s, the company turned to the production...
Porter's Five Forces - Emirates
Case study - 4 pages - Tourism marketing
Emirates is one of the best known and largest airlines in the world. Its main hub is located in Dubai, United Arab Emirates. EMIRATES was founded in 1985, making it one of the first historic companies in the Middle East. One of its main competitors, QATAR AIRWAYS, for example, only started...
European urban policies - A summary note on the urban agenda for the EU
Summary - 15 pages - Social, moral & civic education
Today more than half of the world's population lives in urban areas. This figure is projected to increase to 80% by 2050 (United Nations, 2019). Even though Cities are home to many complex, interlinked challenges (related to climate control, energy efficiency, pollution, and many more) they...
Essay: the coronavirus crisis, a result of political mistakes across the world?
Essay - 4 pages - Political science
Mistakes often take place when critical policy-making institutions and politicians take wrong decisions - for instance through under-reaction or overreaction to critical issues, as a result of preoccupation with symbolic and ideological concerns - or as a result of the adoption of wrong policy...
Femicide and Human Rights: Understanding and Classifying Gender-Based Violence under E.U. Law
Thesis - 20 pages - Public liberties
In 2008, the United Nations Secretary-General Ban Ki-moon, during the launch of a campaign intending to end violence targeting women, said that the only global truth is that "violence against women is never acceptable, never excusable, never tolerable". The statement was a revelation that society...
Poverty Justification
Essay - 3 pages - Sociology & social sciences
Poverty is a persistent and intricate problem that has affected billions of people worldwide. The key to any effective strategy for fighting poverty is to look behind the surface of poverty and find out whether the reasons for its prevalence are mainly due to circumstances or cultural attitudes....
Is there a place for sustainable marketing in the beauty world?
Dissertation - 39 pages - Luxury marketing
Sustainability is not a new trend. It appears for the first time in the 1970s. For many years, beauty brands knew zero competitions. This market changed with the arrival of new brands such as NYX cosmetics, ELF, or Kiko Makeup. Now, we can talk about fast beauty, an industry where we promote...
SWOT Analysis - McDonald's
Case study - 5 pages - Brand management
The McDonald's Group (full name: McDonald's Corp) is undoubtedly one of the best-known groups in the world. The emblem of fast food (and sometimes even a symbol of junk food), the group offers fast food services (burgers, salads, wraps), on-site, take away, drive-through or delivery...
Porter's Five Forces - Qatar Airways
Case study - 6 pages - Tourism marketing
Qatar Airways is the national airline of the State of Qatar. It is one of the best airlines in the world, according to several awards won for several years in a row. The companies head office is located in Doha, Qatar, which, in just a few years, has become a veritable air hub for the five...
How should Brazil tackle poverty and inequalities?
Essay - 6 pages - Economic politics
In an article written in French and titled "La lutte contre les inégalités au Brésil : une analyse critique de l'action du gouvernement de Lula" (2011), researcher Mylène Gaulard attempts to highlight the chronic inability of Brazilian public authorities to resolve the two most important...
How does the phenomenon of unemployment impact Brazil both economically and in its development?
Essay - 5 pages - Micro-economy, job-unemployment
With an area of 8,514,876 km², Brazil is one of the five largest countries in the world. It is located in Latin America and borders seven countries, some of which are Argentina, Bolivia and Uruguay. Brazil is also the eighth-largest country in the world with a GDP of 2054 billion dollars....
Artificial intelligence in Healthcare Industry - A.I in Medical Technology : Medical Imaging
Dissertation - 35 pages - Management
Nowadays, we hear about artificial intelligence all around us and more specifically in the automotive, economic, computer and health sectors. The primary goal of artificial intelligence at its inception in the 1950s was to improve and extend human capabilities with machines (Pallanca O., and Read...
Reflections on Brexit and personal development: navigating challenges and opportunities
Tutorials/exercises - 8 pages - Economy general
Brexit's impact encompasses numerous areas - from trade and investment to immigration and regulation. These areas are interrelated, and changes in one aspect could have knock-on effects on others, contributing to the complexity. For instance, new trade agreements could affect investment...
Entrepreneurship Among Young People - How does the Emancipation of Young Graduates Ring a New Dynamic to their Professional Evolution?
Dissertation - 30 pages - Business strategy
Many young people, especially in developing countries, tend to view entrepreneurship as a viable and attractive path. Many young people, especially in developing economies, turn to entrepreneurship because of a lack of employment opportunities. The role of this thesis is to understand the...
The impact of telehealth policy on Doctor of Nursing Practice
Essay - 3 pages - Medical care & personal assistance
Telehealth, or telemedicine, involves using communication technologies to provide care at a distance (Holtz, 2022). Telehealth has rapidly emerged as an essential tool in healthcare delivery, combining advances in computer science, communications, medical technologies, and informatics (Holtz,...
How and why has the environment become so important in the field of tourism and luxury hotels?
Case study - 5 pages - Tourism marketing
The whole text explains the importance of linking sustainable development with luxury hotels. This importance is reflected in many of the establishments that the palaces have introduced. That's why the case study focuses on the Parisian palace The Plaza Athénée, which is located in the 8th...
PESTEL Analysis - Fitbit
Case study - 5 pages - Sport marketing
“Innovation meets motivation”, this is the main slogan for this very popular brand of fitness wearable gear and it very aptly describes what the company has tried to achieve since it was founded in 2007 by James Park, CEO and president and Eric Friedman who is the chief technology...
Pestel Analysis - Airbus
Case study - 5 pages - Tourism marketing
The Airbus company operates in the aeronautics sector, which includes a civilian component and a military component. Airbus was created in 1969, following an agreement between several European powers, notably France, Germany and England. The head office is located in France, near Toulouse. The...
Marketing Mix - Zara
Case study - 4 pages - Fashion and ready to wear marketing
Zara is a Spanish brand of clothing for women, men and children. A few years ago, the brand created a line called Zara HOME, which includes decorative objects and articles intended for the home, sold in different stores. The Zara brand is owned by the Spanish group Inditex. Zara is originally...
PESTEL Analysis - Zoom
Case study - 4 pages - ICT marketing
Zoom is an American company specialising in telecommunications, mainly offering conference calls, videos, online messaging services and even online group meetings. Its head office is located in California. Its main shareholders are investment funds such as The Vanguard or Morgan Stanley...
SWOT Analysis - IBM
Case study - 5 pages - ICT marketing
IBM is the acronym for International Business Machines Corporation, which is an American multinational corporation engaged in the manufacture of computer software, hardware, and computer products and services. The multinational dates back to 1911 through a merger of the Computing Scale Company...
SWOT Analysis - Vodacom
Case study - 5 pages - ICT marketing
Vodacom is a company that originated in South Africa in 1993, founded by Alan Knott-Craig Senior, who later handed the reins over to his son, Alan Knott-Craig Junior. The company has become the leading purpose-led African provider of financial and digital services, and connectivity, offering a...
Market Study - The Do it Yourself in the UK
Market study - 9 pages - Distribution marketing
The world's do-it-yourself home development market has gotten expected to reach 27 billion pounds by the fourth quarter of 2022, at an intriguing Compound Annual Growth Rate of 40 percent between 2017 and 2022 (Seo et al., 2021). The United Kingdom has not only managed to achieve but also...
