Levendary Café: The China Challenge - Christopher A. Bartlett and Arar Han (2013) - What changes should the new CEO make to manage the company's international operations better?
Case study - 2 pages - Business strategy
Despite the promising growth achieved by Levendary Café in China, under Louis Chen's management, within a year and a half of launching its operations in this fertile market (see appendix 1), the company is in crisis because of Chen's recent approaches, who rebelled against the decisions...
The staircase approach at Mckinsey & Company ? To increase competitive advantage
Essay - 2 pages - Management
McKinsey & Company suggest seven staircases that companies use to grow. In athletic management, improvement is constant since individuals usually join the profession with limited resources and experience, but with visions of greatness. The Athletics management firm that I work for was...
Ford Motor Company versus Subaru of America
Case study - 7 pages - Business strategy
When asked the question, "Who are the most profitable corporations in the world?" Ideas that come to mind may be pharmaceutical companies, banks, oil manufacturers, airlines, software companies, real estate corporations, but what about automobile manufacturers? The automobile sector...
Define intercultural management in a company
Tutorials/exercises - 2 pages - Management
Business policies have changed significantly due to globalization. In the 21st century, we are talking about intercultural management. This type of management is complicated to implement. This vision of the company applies particularly to large companies. The debate is often focused on...
The O.M. Scott & Sons Company - Financial analysis
Case study - 12 pages - Finance
From 1955 to 1961, the O.M. Scott and Sons Company experienced an exceptional growth in sales, stock price, and expansion. O.M. Scott and Sons (the company) increased sales by 231% from 1957 to 1961. The rapid growth can be explained by the company's management in expanding to new locations,...
Megacorp's Crane Manufacturing company (CMC) operations analysis
Essay - 7 pages - Business strategy
Megacorp's CMC manufactures cranes which can be used for different factory and process line operations in various factories. They manufacture small and large cranes which are able to hoist different rectangular containers. For fifty years, the company has been relatively successful in the...
How to improve a company's visibility on the web?
Practical guide - 6 pages - Digital & e-marketing
Most companies find it difficult to boost their visibility and stand out from their competitors. For this, a company can set up a digital strategy, engage prospects or even publish attractive and optimized content. Moreover, several options, tips and tools are available to companies...
The case study of BIC, a French company dominating the global market
Case study - 10 pages - International marketing
Bic is a well-known French company that has evolved through the years and became very famous worldwide. It is nowadays known for three types of products, the first category of products is related to stationery goods, this includes all types of writting tools, pens, markers, pencils and their most...
The Impact of the Demand Planning Process on the Company's Performance
Case study - 17 pages - Business strategy
All manufacturing organizations across all industries face a common problem of balancing supply and demand. This problem is further accentuated in the context of fast-moving consumer goods organizations due to the high demand for product availability. With much research on solving this problem,...
Pellenc company strategy - SWOT analysis, Porter's 5 forces, BCG Matrix, and McKinsey Matrix
Case study - 6 pages - Business strategy
Pellenc company was founded in 1973 by Roger Pellenc and Jean-Paul Motte in France. Its head office is in Pertuis, in the Vaucluse. In 2018, its turnover amounted to more than 140 million euros. This figure also is constantly changing, and the company has declared its target of 450 million euros...
Company performance: different assessment approaches
Dissertation - 9 pages - Management
In the current context, it has become essential for companies to become more proficient at standing out from the competition and, therefore, be more competitive by seeking more performance. The objective is to achieve the goals set during the development of the marketing strategy and to...
Internal communication: a necessary vector for the efficiency of the company
Dissertation - 8 pages - Management
The business world has undergone profound changes in the space of a few years, in all sectors of activity. Indeed, new technologies and, in particular, the many digital transformations have impacted lifestyles, but also the purchasing behavior of consumers, not to mention working methods, which...
Improving the Company's Production and Retail - Purdy's Chocolates Undercover Mission
Case study - 3 pages - Catering marketing
The Chief Executive Officer of Purdy's Chocolates noted that, for a company to keep growing and expanding, there was need for the top management to become aware and alive to the employees' and customer's opinion and view (Reality, 2014, p. 1). It was for this very purpose that she asked one of...
Strategic Analysis of the Renault Company
Case study - 4 pages - Automotive marketing
Renault's mission is to provide the easiest possible access to vehicles while doing everything possible to meet current environmental conditions. However, it must also make a profit to ensure its sustainability and the employment of its employees. We cannot conclude by saying that the mission...
Developing an overall marketing plan for a company
Market study - 10 pages - Marketing theories
Founded in 2006 in Dijon by Ezéchiel Mérite and Nathanaël Mérite, two twin brothers respectively project manager engineer and information and software system engineer. In 2010, the company changed premises and moved into those that combine modernity and conviviality for the study, creation and...
Understanding cross-cultural relations in an international company: Galderama
Case study - 3 pages - Management
This document is a study of Cross-cultural Relations between French, German and British Managers in Galderama, an International Company: - The French manager has an individualistic nature in a very rigid hierarchical system, and working together with others is not their principal strength. - The...
Company Study Report - Uniqlo
Case study - 15 pages - Fashion and ready to wear marketing
Uniqlo, far from being the stereotype of yet another textile brand in the world, has distinguished itself. It is now the fastest growing brand in Europe and is able to compete with the giants in its field, with its 3,500 shops worldwide. To achieve such a result, the company applies a new kind of...
Company analysis - PepsiCo
Case study - 10 pages - Audit
PepsiCo is a major corporate player in the global food and beverage industry, providing people with a wide selection of uncomplicated products since the early 1900s. Therefore, PepsiCo has been around since 1898 and functions through a complementary entity of a collection of brands that covers...
The Role of an Assistant Company Secretary - Finastra USA Corporation
Essay - 4 pages - Management
This paper aims to provide an experiential look into the role of an assistant company secretary at Finastra USA Corporation, one of the top global financial technology companies. The selected job is a significant role aimed at providing the Company Secretary, who is responsible for the...
The life of a company
Course material - 4 pages - Business law
Under liquidation you're not obliged to pay all taxes, but only for three years. Specific clause permits shareholders to dissolve the company under particular conditions. Duty of directors: they should manage the company in a conservative way. In case of liquidation, they should act to...
A digital company making publicity
Case study - 12 pages - Digital & e-marketing
We are a digital company that makes publicity, in other words, we can brand any business, be it a store, a product, a hotel... and promote it in order to make it known to people. We created a website related to their social media pages where we can promote their business by posting new content...
Business organization global overview - HSBC's company
Case study - 6 pages - Business strategy
HSBC comes from an old British colony's trading house located in Hong Kong's during the XIXe c. Later, in 1991, the business structure has been then turned into a British multinational banking and financial services holding company. This is one of the largest banks in the world, and the...
State of the Nation and Company Review (Microsoft)
Market study - 2 pages - Economic politics
Individual economic figures and their changes represent a complete and precise picture of the current economy. The real GDP jumped at an annual rate of 3.4% during the fourth quarter of 2023 after a substantial 4.9 percent rise in the third quarter (Bureau of Economic Analysis, 2023). This...
Case study-Human resource management-White Goods Company
Case study - 7 pages - Educational studies
Human resource management (HRM) is a term that lingers in the minds of all stakeholders who are in different organizations. A simplified and clear definition of HRM is systematic and organized management of people in an organization. The concept covers all aspects of employees from hiring to...
British Petroleum Company - free market, Sustainable Management Futures
Case study - 5 pages - Educational studies
The free market theory postulates that there should be numerous participants within the same market engaged in the buying and selling of numerous and varied products. All such producers have the opportunity to take part in production activities and, therefore, share the profits present in...
Hybrid Vehicles - Upgrading an Old Company System
Case study - 7 pages - Educational studies
Hybrid vehicles could significantly change the outlook of the motor industry owing to the numerous benefits that it offers to the environment. Being that it utilizes a smaller engine, it is better that the usual petrol based engines because it allows for greater fuel economy. In addition, it has...
North American Palladium: Where is company going?
Market study - 5 pages - Business strategy
Precious metals such as palladium have been in great demand for the past five years, and thus there have been strong pushes for production increases. This year, palladium production by North American Palladium is expected to be 290,000 ounces, which includes production from their underground...
How to Start and Run a Small Book Publishing Company by Peter I. Hupalo
Essay - 4 pages - Literature
The author of this book, Peter Hupalo, self-published his first book, Thinking Like An Entrepreneur in 1999, thus beginning his company, HCM Publishing. This book appears to be the second book he has self-published, though he does not mention how many books by other authors he has published. I...
How to Start and Run a Small Book Publishing Company by Peter I. Hupalo - published: 26/09/2007
Essay - 4 pages - Journalism
The author of this book, Peter Hupalo, self-published his first book, Thinking Like An Entrepreneur in 1999, thus beginning his company, HCM Publishing. This book appears to be the second book he has self-published, though he does not mention how many books by other authors he has published. I...
Evaluating the Performance of Saturn Car Company
Essay - 6 pages - Business strategy
Over the course of the last two decades, changes in the competitive environment of business have prompted some organizations to develop new business models intended to boost innovation and provide a competitive edge. While many of these business models have succeeded, many have failed overall....
