Mercedes: Should it introduce a small, 'clean' family car?
Market study - 5 pages - Services marketing
Mercedes Benz is a German automobile brand, distributed worldwide and known for its high-end vehicles. Like all other car manufacturers, it faces a severe economic crisis that has been particularly detrimental to the automotive sector. In this context, car manufacturers must innovate and artfully...
Life cycle assessment of Solar panel - Mini project using Open LCA to conduct the life cycle assessment of a solar panel
Dissertation - 28 pages - Ecology & environment
This study presents a comprehensive Life Cycle Assessment (LCA) of a photovoltaic solar panel, aiming to evaluate its environmental impact across various stages of its life cycle. The assessment considers raw material extraction, manufacturing, transportation, installation, operation, and end-of...
International marketing plan for a French car manufacturer "Renault" in the US market
Case study - 10 pages - Business strategy
In this assignment we'll put together an international marketing plan for the launch of an electric car by the French car manufacturer Renault in the US market. I chose Renault because it's the French company which is the most in advance in the field of electric cars. Indeed, Renault has for...
Coal: energy of the future or energy of the past?
Essay - 4 pages - Ecology & environment
In 2006, Doctor Heinz Scholtholt, member of a German firm of the energy industry (STEAG), pretended that Germany could become the worldwide leader of the coal industry by developing new clean coal technologies. Less than a year later, the German coalition's government has decided to stop its coal...
The Impact of Environmental Issues on Toyota's Strategy
Essay - 17 pages - Services marketing
This thesis will seek to understand the controversial relationship between environmental factors and Toyota. Indeed, motor vehicle exhaust-emissions notably that of carbon monoxide pollution, is caused directly by the automobile industry. However, these negative impacts changed the...
Case Study: Launching of the Nissan LEAF in France
Case study - 10 pages - Services marketing
The year, eco mobility was honored saw many automakers put forward the electric cars. Many questions concerning the evolution of the electric car persist but its prospects remains grim. Many consumers want to drive 'green' but the adaptability of these vehicles is difficult because of the...
Market Research: The launch of a hybrid diesel engine by PSA group
Market study - 4 pages - Services marketing
In 2004, Toyota launched a hybrid car: Prius. The principle of this car is the addition of an electric motor to the traditional petrol engine. The objective is to request the electric motor with starting and low speed and to request the petrol engine at higher speeds. The goal of this technology...
The Greenhouse Effect: Definition, Causes, and Consequences
Thesis - 15 pages - Ecology & environment
Environmental hazards such as storms, tropical cyclones, droughts, etc. have been affecting us for generations. In France, the temperature reached its highest point last summer and reports showed that the August of 2003 experienced a high heat wave with the most dramatic consequences: the...
The American diplomacy around the protocol of Kyoto
Essay - 15 pages - Ecology & environment
During the past forty years, the issue of global warming has gradually been established as the priority of environmental debates to become a major issue in our society for the twenty-first century. The proliferation of conferences, books, and films on this subject reflect the growing interest....
Carbon footprinting
Essay - 9 pages - Ecology & environment
The nature of the carbon footprint is to examine human use of carbon and to try to apply it to how much greenhouse gas (converted to a scale based on CO2) is used. By discussing this, and viewing how "Climate change and infectious diseases in North America: the road ahead" discusses...
Apple: Ethics and Sustainable Development
Case study - 5 pages - Brand management
"The planet is not waiting. Neither do we.", "Products that consume so little energy is not common", "Investing in nature to offset our emissions should be expected", "Our business is carbon neutral, and by 2030, all our products will be too". Recently, Apple, the world's largest...
Environmental issues in the air transport industry
Case study - 5 pages - Ecology & environment
The air transport industry uses air craft to transport people, cargo, and mail. Civil aviation includes two major categories; first one is the scheduled air transport, which includes passenger and cargo flights operating on regularly-scheduled routes; and general aviation, including all other...
Air pollution: The case of China
Case study - 6 pages - Social, moral & civic education
According to Vallero, air pollution is “the presence of contaminants or pollutant substances in the air that interfere with human health or welfare, or produce other harmful environmental effects.”(3) The above statement is indeed true in case of China. The presence of harmful particles...
Ontario Landfill gas: Management, regulation & recovery. legal & policy issues
Tutorials/exercises - 17 pages - Ecology & environment
Landfills seem to be a major part of waste disposal life. Love them or hate them, they are a necessity in dealing with ever increasing amounts of waste. Statistics Canada reported that Canadians threw out about 20 per cent more garbage in 2004 compared to 2000, bringing per-capita output to 418...
Air transportation and climate change
Essay - 4 pages - Ecology & environment
A sophisticated transport system has evolved in Europe to move people and frets. The air transport industry is growing at rate above the average growth of the economy of the EU: multiplication of short distance flies, the arrival of the “low cost” market, and increasing of aerial fret...
The Audi company and its launching of a model of cross-country vehicle
Case study - 8 pages - Services marketing
The Volkswagen Group of France SA is a subsidiary that was created in 1960. Today it is the largest importer of cars in France. This company holds a significant market share in France, and accounts for 10.2% of it. In 2006, it achieved a turnover of 4.5 billion Euros. The group holds five brands....
Climate change and politics: a real shift or status quo?
Essay - 6 pages - Ecology & environment
We will try to analyze the responses from the political field against climate change and the overall sustainable development. Climate change means significant change in the average weather, which causes a lot of perturbations on the natural system. The French president, Jacques Chirac, in a...
Auto pollution: No solution?
Essay - 5 pages - Ecology & environment
For the sake of natural resources and the welfare and prosperity of the population, motor vehicle fuel economy and emission standards must be raised. The dangerous and complicated problems that we face both today and tomorrow with motor vehicles should not be ignored and cast aside, but...
Global warming
Essay - 6 pages - Ecology & environment
In today's society, environmental issues have an important impact on business and industrial decisions and are becoming part and parcel of economics. We live in scorching summers, the winters seem to be milder from year to year, and the seasons seem to have disappeared. Are these observations...
Co-gasification of municipal sewage sludge and asphaltene residue from refineries for production of synfuels/power
Essay - 5 pages - Ecology & environment
One of the gravest problems being experienced by non-oil producing developing country like India is spiraling prices of petroleum crude which has seriously inhibited growth of power sector thereby considerably decelerating the growth rate. Added to this, the explosion in the population of the...
Sustainable Tourism in Croatia - How Does Croatia Operate its Shift Towards a More Sustainable Economy Through Tourism?
Thesis - 24 pages - Tourism marketing
In 1800, there were 900 million human beings on earth. In 2020, the Earth is home to 7.8 billion people. This strong population growth is accompanied by an increase in demand for goods and services and production methods that cause environmental and social disorders. In the 1970s, many experts...
Genetic aspects of air pollution and climate change
Essay - 6 pages - Ecology & environment
The ?rst incidences of air pollution impacts on the genetic constitution of forest tree populations were those documented near point sources of sulfur dioxide (SO2), particulates, and heavy metals. Localized extinction of forests around these point sources was documented by ecologists in the past...
Fiat - A stable and a favorite car-maker in the UK
Market study - 10 pages - Business strategy
Fiat is an Italian automobile manufacturing company that was established in 1899 in Torin, Italy. It is an acronym for Fabbrica Italiana Automobili Torino in Italian. The world's ninth largest carmaker has revenue more than 35 billion euro. Other than automobiles, the company also manufactures...
Business ethics and social responsibility - published: 14/09/2009
Thesis - 3 pages - Business law
Government's role in environmental protection is to establish standards and set regulations on environmental protection and enforce those standards in a method that is unbiased, and according to the guidelines of environmental integrity. Federal policy, first must achieve harmony between the...
Renewable Energy and the Hotel Industry: A Perfect Fit?
Case study - 27 pages - Psychology
Renewable energy is one of the fastest growing sectors in today's energy market. Energy from solar, wind, hydro power, tidal energy and biomass sources is being harnessed to provide energy that is both environmentally friendly and secure from the fluctuations of the international fossil fuel...
The TNT Group and its Sustainable Development: Strategy and Financial Analysis
Thesis - 55 pages - Business strategy
For many years, TNT has been communicating actively about social values and its social commitments, and neglecting to talk about its trade and transportation. Thus, the group seems to incorporate the concept of sustainable development in its business fundamentals. However, is this just a desire...
Environmental Management and Corporate Social Responsibility
Essay - 40 pages - Ecology & environment
The Nobel-winning IPCC group of climate scientists on Saturday the 17th, 2007 issued their starkest warning yet on global warming. Global warming bore the seeds of "catastrophe" yet there was also hope, UN Secretary General Ban Ki-moon emphasized. Nonetheless "There are real and affordable ways...
The future of nuclear energy: The European Energy Policy
Case study - 6 pages - Ecology & environment
It is hard to forecast with any certitude what the 21st century will hold for nuclear power. Still, the issues that will form its future are slightly clear. The goal of this paper is to study the possible role of nuclear energy in the formation of sustainable development in Europe, on the basis...
The global and forest environment carbon cycle
Essay - 5 pages - Ecology & environment
The forest environment carbon cycle can be viewed at a number of scales. Measurements can be made at the scale of an individual leaf or tree, stand-scale measurements can be made, and models can be developed that examine forest-level, regional, and global carbon cycles. The role of the forest in...
Is sustainable development a contradiction in terms?
Essay - 1 pages - Ecology & environment
Define in 1987 by the Brundtland's rapport, the Sustainable Development is the capacity to respond to the present needs without compromising future generations' needs. The Sustainable Development notion was really established since 1992 with the Rio Earth Summit involving a hundred...
