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25 Feb 2011
doc

Buddhist influence on architectural elements of the Dunhuang Caves of China

Thesis - 4 pages - Arts and art history

The Dunhuang Caves have long been one of the most important architectural sites in the world, not only as a monument of cultural heritage, but also as memorial to the only religion to ever be universally accepted throughout the vast empire of China. While the sheer number of caves is an...

04 Jan 2011
doc

Evaluating a business plan for Dior - establishment of a store in China

Business plan - 14 pages - Business strategy

A business plan was created as part of an establishment of an outlet for Dior products in China. It contains a market analysis to determine strengths, weaknesses, opportunities and threats of the Chinese market. It consists of an analysis of the Dior group, and the whole city to determine...

16 Feb 2011
doc

Adaptation of a worker to the local problems: French in China

Case study - 10 pages - Human resources

Working abroad as part of an international assignment or other contract inevitably raises many challenges with regard to adaptability. One has to adapt to different cultures, ways of living and study the key points rigorously to live more comfortably in a host country. A host country receives a...

22 Feb 2011
doc

McDonald's and KFC - Recipes for Success in China

Case study - 4 pages - Business strategy

To analyze China's attractiveness for both companies in late 1980s, we will first analyze the market opportunities. When KFC and McDonald's tried to enter the Chinese market in 1980, the country was an emerging one. Like an emerging country, China presented lots of opportunities....

30 Jun 2011
doc

The Coca-Cola Company: Business model and implementation in China

Case study - 5 pages - Management

The Coca-Cola Company is one of the largest producers of soft drinks and syrups, as well as the world's biggest producer of juice and juice-related products in over 200 countries. Coca Cola has around 93,000 employees and sells over 3,300 beverages. It has six operating segments: Eurasia,...

03 Nov 2011
doc

Ebay's strategy in china: alliance or acquisition - published: 02/11/2011

Market study - 7 pages - Business strategy

In 1990's, many companies invested in the internet, the dotcom companies, because they thought it will generate a lot of profits quickly and will help in expanding their businesses. For them, internet represented a new market and a new economy. So, lots of companies were created around the world...

05 Jul 2011
doc

Economic reform in China and Russia: A Comparison

Essay - 4 pages - Economy general

When economic reforms first began in China and Russia, regime stability, when classified as a product of political legitimacy, has, overall, seen only marginal change. Though they are now classified as illiberal democracies, and have opened up economically—China more so than...

03 Mar 2011
doc

The growth of organic products in the United States and in China

Market study - 8 pages - Services marketing

An organic product is a product of organic farming, i.e. it claims the total non-use of chemicals. It must contain at least 95% ingredients from an organic production method by implementing agricultural practices and friendly livestock and natural balance of environment and animal welfare. In...

10 Jan 2011
doc

Mao's 'Strategic Problems of China's Revolutionary War'

Essay - 6 pages - Modern history

The "encirclement chess" or the game of Go is a typical Asian game of strategy which is popular among Chinese generals. The preparation of strategic action in time of peace, the primary objective of control of a sphere of influence, the action developed from the periphery to the center or during...

14 Jan 2011
doc

Labor unrest in China: Joining multiple perspectives to predict a possible future

Thesis - 3 pages - Economy general

The current labor situation in China is complex and needs not one, but multiple perspectives to adequately address different aspects of the increasingly diverse workforce. First, William Hurst's article 'Understanding Contentious Collective Action by Laid-Off Chinese Workers',...

05 Dec 2011
doc

Strategic Marketing of Caroll fashion house in China

Market study - 9 pages - Services marketing

Caroll is a French fashion chain of stores created in 1963 by Raphael Levy and Joseph Bigio with the will to create good and nice clothes for women. Indeed, in a first time they decided to produce comfortable and customized pullovers and as it was a great success, Caroll Company launched a line...

10 Jan 2011
doc

Cognac in China

Thesis - 3 pages - Economy general

Today, the consumption of cognac in China is booming. Between 2006 and 2007, this market had increased by 74.2% in China and is now the 4th largest market in terms of global consumption. However, it remains a product which is synonymous with luxury, and therefore is priced at a...

29 Sep 2010
doc

Design a marketing plan for Lise Charmel in China

Case study - 11 pages - Services marketing

Compared to lingerie brands for men and women such as Athéna, Triumph, Hom, Chantelle, Well, or Princesse Tam Tam, Lise Charmel is a real reference. In terms of fashion, the Lise Charmel product line fits the market perfectly, and emphasizes on the silhouette and the forms of the women, which is...

29 Sep 2010
doc

"You are a consultant to a company considering India or China as an attractive opportunity for investment. Citing appropriate examples of other companies' experiences assess the risks involved in investing in ONE of these countries" N/B Choose either Indi

Essay - 6 pages - Management

India is today, considered as the seventh largest, and the world's second most populated country, with 1.1 billions inhabitants. Due to a series of reforms conducted since 1991, India has become the second fastest growing economy with an annual growth rate of around 8% over the last three...

28 Jul 2010
doc

Model of human impact: Automobile boom in Beijing, China

Thesis - 3 pages - Social, moral & civic education

Beijing, the capital of China, has been experiencing a massive increase in vehicle ownership over the past decade. It has become the world's second biggest car market, with 1,000 new vehicles on the street everyday. This trend is not only a problem in Beijing, but throughout...

29 Sep 2010
doc

Are the migrant workers competing with locals in China's urban labour market?

Essay - 5 pages - Economy general

At the end of the 1970s, the Communist Party of China (CPC) acknowledged that planned economy had not managed to increase the Chinese standards of living. Consequently, it started to reform the economic system in order to modernize it. The labor market was also not been excluded from such...

22 Nov 2010
doc

The French luxury industry in China

Thesis - 45 pages - Services marketing

China with a huge population of 1.3 billion opened its market to economic reform following the death of China with a huge population of 1.3 billion opened its market to economic reform following the death of Mao Zedong in 1978 and the subsequent accession to power by Deng Xiaoping....

29 Sep 2010
ppt

Danone in China: How Danone developed a strategy to settle in the Chinese market

Case study - 20 pages - Services marketing

Danone is one of the leading international agro-alimentary companies in the world. The group wants to establish itself in the biggest market in the world: China. The problem confronting the group is to sort out the many cultural differences that prevent the group from developing its supply...

18 Jun 2010
doc

The future of China in a global context

Thesis - 4 pages - Economy general

The People's Republic of China, more commonly known as China is over 9.6 million square kilometers and accounts for more than one fifth of the global population. China is also a demographic giant as this country has more than 1.3 billion people. Beijing, the capital of...

26 Jul 2010
doc

China: The eldorado of luxury

Thesis - 6 pages - Business strategy

“Five years ago, there were about 20 to 30 luxury shops here. Today everyone is here and their networks in continental China are becoming more and more significant," McKinsey management consultant Jacques Penhirin (partner of the McKinsey management consulting firm) told AFP. This is...

09 Aug 2010
ppt

Automotive industry: China

Thesis - 25 pages - Business strategy

In China, the government does not offer premiums to the purchasers of new cars contrary to the US government or to other European governments. Massive infrastructure investments have been realized by the Chinese government to accompany this development. With more than 2 million km of...

29 Sep 2010
pdf

What you should know to negotiate in China

Essay - 31 pages - Management

China, like India, is more than a country. China is a civilization. The development of China has not only affected its own population, but has also affected people in the other parts of the world. To better understand this development, its beginning and where it can be...

29 Sep 2010
doc

To what extent is the description of China in the 19th century as a semi-colony justified?

Essay - 5 pages - Modern history

In the nineteenth century, an expansionist ideology led the industrial nations to build colonial empires throughout the world. During this century, China was confronted by these imperialist powers. They aimed to exercise their domination on the Middle Kingdom. In the Marxist thought,...

29 Sep 2010
doc

Tesco in China

Case study - 19 pages - Business strategy

The aim of this report is, advice Tesco's operation in China as they are planning to expand. While the first part of this report examine Tesco's external environment, the second part focuses primarily on the cultural factors that need to be considered in their expansion plan, with...

05 Apr 2010
pdf

An examination of China's evolution in manufacturing and innovation since 1978

Thesis - 11 pages - Business strategy

Since 1978, Chinese manufacturing industries have experienced remarkable growth and dramatic change. China is now the third largest manufacturing country in the world. Moreover, China is becoming more increasingly innovative with its own products and services. Yet, there is much to...

29 Nov 2010
doc

Intel corporation in China and contribution of social sciences in the adaptation of the sale of Intel products abroad

Case study - 3 pages - Business strategy

Intel Corporation is a US research center and an industrial manufacturer of integrated circuits. The group was founded in 1968 by Gordon Moore, Robert Noyce, and Andrew Grove, three PhDs in physics and chemistry, and specialists in digital electronics. Intel is short for Integrated Electronics....

29 Sep 2010
pdf

The impact of the Beijing Olympic Games in China

Dissertation - 52 pages - International relations

In 2001, a historic decision was taken. Indeed, the International Olympic Committee (IOC) allowed the organization of the Olympic Games (OG) in China, and entrusted it especially to the city of Beijing. The challenges were big for China, because it was an opportunity to open up to...

24 Sep 2010
doc

China-Middle East relations and how the natural resources affect their relations

Thesis - 6 pages - International relations

It remains without a doubt that the economic boom that China has witnessed in the last few decades had many implications for other regions of the world, including the Middle East. To fuel its ever increasing production and consumption patterns, and its ultimate search for economic profit,...

29 Sep 2010
doc

China in Africa: Political or Economic Interest?

Essay - 4 pages - International relations

China's growing involvement in Africa has been actively commented upon over the last few months. In 1996, President Jiang Zemin stated he wanted 'a new relationship' with Africa, based on five points: reliable friendship, sovereignty equality, non-intervention, mutual...

29 Sep 2010
doc

Beaujolais in China

Case study - 31 pages - Services marketing

The confederation of wine producers from Rhone and Loire Valleys has asked our consultancy to study the possibility to expand Beaujolais Nouveau sales in China. According to our study, we have determined Shanghai as the best place in China to launch this kind of French wine. This...