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27 Jan 2011
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Strategy of Nike (2008)

Case study - 11 pages - Business strategy

Nike is an American multinational, currently established internationally. Its activity is specialized in clothing, shoes and sports material. This company has been in competition for several years with large companies such as Adidas, Asics, and Reebok, and was unique with its perpetual capacity...

28 Feb 2014
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JFK Assassination

Case study - 2 pages - Philosophy

President JF Kennedy was assassinated in 1963 while driving in an open limo through the Dallas. The autopsy report conducted showed that he was hit by two bullets-one on his head and another on the neck. Harvey Oswald, the culprit who is believed to have assassinated Kennedy was later interdicted...

27 Jan 2011
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Operational marketing: Converse All Star and the return of a myth

Case study - 8 pages - Services marketing

Today, Converse All Star is one of the most worn shoes in the world. It is the most visible brand of shoes when one looks down slightly towards the feet of people to realize that many of them wear these shoes. This shoe is indeed very fashionable, yet it is almost a hundred years old. First, we...

24 Apr 2007
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Scottish Masculinity: Football Fans

Thesis - 6 pages - Social, moral & civic education

“Before the Forty-five, ‘every man was a soldier, who partook of national confidence, and interested himself in national honour. To lose this spirit, is to lose what no small advantage will compensate'” (qtd. in Herman 153). This comment from Samuel Johnson sums up a worry...

07 Oct 2009
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Two health-care law case studies

Thesis - 4 pages - Medical studies

Drs. Allison Jones and Emily Johnson will have to abide by several standards when attempting to open their practice in Tesson, Allstate, particularly in regard to their desire to enlist a physician's assistant to do many of their main undertakings in the new their office, especially as...

18 Dec 2008
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Underwater inspection system

Essay - 5 pages - Journalism

Different forms of security such as underwater surveillance are becoming much more important in maintaining the safety of the United States of America. Though there has been much progress made in advancing underwater surveillance and technology, there is still a necessity for improvement and...

17 Oct 2006
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Women representation in politics: A comparative approach between France and the Nordic countries

Dissertation - 32 pages - Political science

Nowadays women are increasingly accessing to high political positions in State office. Indeed, three women recently reached the status of Head of State in different countries: Michelle Bachelet in Chile, Ellen Johnson-Sirlead in Liberia, and Tarja Halonen in Finland. Moreover, women play...

23 Mar 2011
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History of Barbie: Mattel and current controversies

Case study - 3 pages - Services marketing

The iconic Barbie doll was conceived and designed by Ruth Handler, an American woman, who hit upon the idea while watching her daughter playing with infant modeled dolls. Children often gave their dolls adult roles; she quickly suggested to her husband, a co-founder of Mattel, the concept of an...

12 Oct 2011
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Danone's UK Operation and Market Position

Market study - 10 pages - Business strategy

"Danone SA, incorporated on February 2, 1899, is a French-based company engaged in food processing activities. The Company's UK unit operates in four business lines, including Fresh Dairy Products, Waters, Baby Nutrition and Medical Nutrition. In Europe the Company's main markets are France,...

28 Aug 2014
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The hand that files the cradle (on Form 1040) A proposal to emulate paid parental leave through the tax code

Case study - 20 pages - Educational studies

“Sarah O. had no paid maternity leave from her college teaching jobs after her first two children were born. She had only about three weeks off, once from a semester break and once by arranging for a substitute. She could not afford to take the unpaid leave to which she was entitled with her...

18 Mar 2009
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The duality of Holocaust literature

Book review - 6 pages - Literature

Other than the odd revisionist, the vast majority of sentient humans will attest to the horror that was the Holocaust. Unfortunately, those who can give first hand testimonies are few in number and quickly disappearing. The story gets even more muddled when psychologists protest that memory is...

16 Apr 2014
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Ancient culture study: The pottery of Ancient Mesopotamia

Case study - 5 pages - Ancient history

The production of pottery can be considered one of the most important steps an early civilization can take. In point of fact, early societies are often distinguished by their development of pottery, such as the Pre-pottery Neolithic A and B periods are. After the introduction of pottery into...

27 Jan 2009
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Jewish morality complexities in holocaust literature

Essay - 8 pages - Human resources

Jewish or non-Jewish, being a victim of the Holocaust did not always imply a sense of innocence. In other words, simply being a victim, did not free one from complicity. During this time, people were forced to make decisions that people should never have to make. Complicity during the...

21 Jan 2009
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Bulgaria: Transition towards democracy

Essay - 22 pages - Political science

Bulgaria is due for accession to the European Union in 2007. According to most international reporting mechanisms the country has reached the final stages of democracy, and is ready to proceed with accession. While on many levels, such as economically and politically, Bulgaria may have achieved...

04 Nov 2008
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The developmental state in pre-revolutionary Iran

Essay - 8 pages - Political science

The oft-repeated maxim of Italian politics, that when Mussolini was in power, “at least the trains ran on time,” while probably inaccurate, summarizes well the widely popular belief that authoritarianism serves for (sometimes brutal) efficiency in government. Indeed the opposite saying...

05 Mar 2009
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Strategic management with reference to BritCo Hotels

Thesis - 6 pages - Business strategy

Recent studies in the field of strategic management indicate that there is ? lack of knowledge on strategy implementation and therefore, the managers cannot achieve the set targets in order to implement ? strategic plan although they do have positive intention in order to execute the strategic...

02 Dec 2004
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Rainy, Steady, Go

Thesis - 27 pages - Services marketing

Rainy, Steady, Go's aim is to install vending machines selling cheap emergency umbrellas in tube stations in London. Our market is for people of all sexes and ages who have forgotten their umbrellas. We have two streams of income: 1. Sales of umbrellas 2. Advertisements on umbrellas Since...

13 Apr 2009
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A critical analysis of issues in nursing management

Case study - 12 pages - Medical studies

As nurses strive to be recognized as professionals, the expansion and application of evidence in nursing is progressively becoming vital within the nursing discipline (Achterberg et al 2006). Patients have the right to expect the best care that will promote their well-being. This essay will...

29 Sep 2010
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Alitalia Airline : Strategic option

Case study - 33 pages - Business strategy

This report is aimed at bringing out the best strategic option for the company Alitalia. To that end, we shall drive a rigorous and in-depth analysis. The study will first determine the organization's external environment and its strategic capability. These internal and external points are...

28 Feb 2014
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Understanding disabled children with regard to their cognitive process and WISC functioning

Case study - 10 pages - Educational studies

Children with who have learning disabilities do face so many obstacles while pursuing their education. Determining the possibility of a learning disability among children becomes a hard task to tackle. Therefore, scholars apply the Wechsler Intelligence Scale as a test protocol; it is commonly...

21 Jan 2009
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The response of the Republican administrations of the 1950s and the Democrat administrations of the 1960s to the domestic problems they faced

Case study - 8 pages - Political science

Burning bras, rebel “teenagers”, rioting black Americans, burning cities, angry students and happy hippies are only a few amidst a veritable panoply of symbols of an exploding and ebullient young America struggling to find itself throughout the vibrant fifties and sixties, an era of...

06 Apr 2010
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Corporate venturing as a major corporate strategic initiative

Essay - 15 pages - Business strategy

This paper reviews selected literature on internal corporate venturing in order to help build a venture management framework for scholars as well as managers. It includes a discussion of the various definitions authors have proposed, corporate venturing success drivers, and the different internal...

19 Aug 2009
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Would the half yearly rotation of primary assignments reduce burnouts among correctional case managers?

Case study - 8 pages - Management

Managing human resources, like other resources is primarily a line management responsibility. Demands have however grown in this area as other resource management areas, and staff functions have emerged and expanded to aid management. Top organizational management continues to provide far...

21 Aug 2007
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The Politics of Reticence and Paralysis

Essay - 6 pages - Literature

Why are we sometimes unable to speak to others? In our societies, why are we sometimes unable to communicate - or, communicate truthfully or effectively? We are thrown into cities, let's say, teeming with unimportant people, blank faces, uncaring, hurrying, where sounds of movement and presence...

13 Jan 2009
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Strategy Analysis on the gambling industry with the example of MGM Mirage

Thesis - 64 pages - Business strategy

We selected the gambling industry as a group because we thought it would be interesting, challenging and because the industry has recently felt a new impulse with the internet. The gambling industry is not one of the most recent industries though, and to understand it fully we decided to analyse...

13 Oct 2024

To what extend can the focusing on new generations improve the company's PnL?

Dissertation - 26 pages - Business strategy

Consumers do no longer measure their health by an easily identifiable factor such as weight, they look forward, in a most general way, to take care of their wellbeing. When your vision is bad, it could become an obstacle for your wellbeing and it's intimately related to your happiness. Being...

12 Mar 2009
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Steroids and sport

Thesis - 8 pages - Sports

The idea of doping in sport is not a new one, in fact it is said to have roots as far back as 1876 when a highly regarded Professor of medicine in Edinburgh, Scotland took some athletes from his university into the mountains to introduce them to the South American coca leaves (the root source of...

01 Mar 2007
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The Progressive Era, the New Deal, and the Great Society: a comparative study

Essay - 4 pages - International relations

The Jeffersonian idea that liberty and equality would be best achieved by everyman pursuing his own interest and a federal government with greatly constrained powers is often seen as America's traditional political philosophy. During the 20th century, three periods of government activism...

29 Sep 2010
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Segmentation: A global framework or a local necessity? Case study - L'Oreal

Case study - 42 pages - Services marketing

This case study analyzes L'Oreal segmentation in the worldwide markets of Hair Care Products. The specific product segments analyzed are shampoos and other hair care products (deep conditioner hair care, cream conditioner, conditioning cream for hairstyle etc.). The report provides separate...

16 May 2009
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Soft capitalism as related to therapeutic modes of work

Essay - 71 pages - Services marketing

The global village concept has fuelled soft capitalism and the rise of the ethos in this field within organizations. Let us first understand the basis of globalization. While not so different from traditional villages in its desire to engage in a free exchange of ideas, the...