PESTEL Analysis - Japan
Presentation - 2 pages - Linguistics & languages
First things first: Japan enjoys a stable political situation and has been for a long time. It is a monarchy, nevertheless, just like the UK or Spain, the current emperor, Akihito, has very restricted power when it comes to the country's political or economic developments. He is a much more...
Data Analysis for Decision Making - Quantitative Technique
Tutorials/exercises - 6 pages - Business strategy
The population in this example is the number of boys of a certain age. We have a sample of 25 boys of the same age, whose mean weight is 80.94 pounds. It is argued that boys in the neighborhood from which the sample is drawn are underfed. We can observe that there is a difference of almost 5...
SWOT Analysis - SANOFI's change initiative
Case study - 3 pages - Business strategy
By modifying its supply chain and Doliprane production methods, the company could position itself as a leader in sustainable development in the pharmaceutical sector. In particular, it is adopting a new type of packaging based on sodium alginate. This material, derived from algae, decomposes...
Extra-financial analysis of the LVMH Group
Case study - 15 pages - Business strategy
This presentation offers an extra-financial analysis of a group with a global footprint: LVMH.
Gender Dynamics in Everyday Spaces: An Analysis of Drexel Campus and Popular Media
Case study - 3 pages - Sociology & social sciences
Gender dynamics are a critical factor defining how we accord importance and interact within different spheres, like the Drexel campus and magazine and music media representations. This article discusses the presence of gendered space on the Drexel campus and reveals the ways the media portrays an...
Strategic Analysis of the Renault Company
Case study - 4 pages - Automotive marketing
Renault's mission is to provide the easiest possible access to vehicles while doing everything possible to meet current environmental conditions. However, it must also make a profit to ensure its sustainability and the employment of its employees. We cannot conclude by saying that the mission...
Data Analysis for Decision Making - Cookfood Project
Tutorials/exercises - 6 pages - Mathematics
A questionnaire is administered to a sample set of 856 individuals on a pilot consumer brand called "Cookfood" ready-to-eat product. The data gathered on the sample set is based on their answers with respect to their attitude to the new product, as well as standard demographics, such as age,...
Egypt Tourism: Market Analysis Overview and Priority Markets
Market study - 7 pages - Tourism marketing
This exercise aims to elaborate a tourism development strategy for 2022 for an airport in the Red Sea region, in order to identify tourism growth opportunities and help the route development team identify key priority markets.
Financial Analysis - Airbus
Financial analysis - 24 pages - Finance
Airbus Group is the European leader in aeronautics, space and defense. The group was founded in 2000 following the merger of three companies of German, French and Spanish origin. It is present throughout the world and, along with the American Boeing, is positioned as one of the two leaders of...
Marketing Analysis of Novotel La Grande Motte Golf
Case study - 13 pages - Marketing theories
Novotel La Grande Motte Golf is based near the golf course of La Grande Motte, a Mediterranean seaside resort, south of France, 25 minutes south-Est from Montpellier. The hotel belongs to the Company named SAPAB. This society owns two other hotels. One in Paris and the second in Switzerland. Miss...
Danone's financial analysis
Case study - 15 pages - Business strategy
This document is a presentation about Danone's financial analysis.
Walmart vs. Target: Comparative Analysis of two different public traded companies in the Retail Industry
Case study - 4 pages - Business strategy
Walmart and Target, two prominent retail giants in the United States, have distinct identities and strategies. According to the www.washingtonpost.com, « Target and Wal-Mart are, in short, the fraternal twins of American retail — sharing much of the same DNA, yet strikingly different »....
Quantico, Simon Finds Out the Truth About the Twins - Joshua Safran and Mark Gordon (2015) - Filmic Analysis
Artwork commentary - 2 pages - Film studies
The scene we have here is taken from an American TV show called "Quantico". The first season of this "terrorism drama thriller" series premiered on September 2015 in the United States, and its last season (third one) concluded in August 2018. The creator of this TV show, Joshua Safran, wanted to...
SWOT Analysis and recommendations - General Motors
Case study - 3 pages - Automotive marketing
General Motors suffered from a collapse in 2009 (after the crisis), which was mainly driven by five factors: (i) retired employees had plenty of benefits (from when the sector was more profitable) (ii) GM overfocused on "overpricing and discounting," which drove the clients' attention away...
Market analysis of KidZania's park
Case study - 7 pages - Business strategy
The Mexican park KidZania created by Xavier López Ancona has expended successfully in numerous countries.. This innovative and educational entertainment venue offers children a unique blend of experiential learning and imaginative play within a simulated city environment. KidZania's growth on...
Growth Analysis - Domino's Pizza, Inc
Case study - 9 pages - Business strategy
After a slight decline in performance since mid-2022, Domino's Pizza is starting to perform well again and this leads us to believe that for the year 2023, new marketing strategies will be put in place to continue to have good growth. Domino's Pizza has released its results for its first...
Sri Lanka, economic analysis of an emerging country
Case study - 8 pages - Business strategy
With more than 21 million inhabitants, Sri Lanka is an emerging country, with high-growth rates during last years. The key economic forecasts are good, with a positive and moderate inflation. However, debt risks remain real with a current account negative since 2011 and which should be negative...
Porter's five forces, PESTEL and SWOT analysis - Puma France
Case study - 6 pages - Sport marketing
"Puma SE is a German company specializing in the manufacture of sporting goods founded in 1948 by Rudolf Dassler, older brother of Adolf Dassler founder of Adidas, and based in Herzogenaurach in Bavaria." This brand certainly manufactures sporting goods but its greatest strength lies in the...
Brexit Analysis
Case study - 5 pages - Business strategy
The UK has always had a tumultuous relationship with the European Union, seeds of Britain's dissent can be traced all the way back to the EEC the precursor to the modern-day EU. Following WWII EEC was set up with the intent of bolstering trade relationships within Europe based on the...
Financial Statement Analysis - BMW
Case study - 12 pages - Finance
The Liquidity and Solvency section aims to analyze the financial situation of BMW through two different perspectives: Firstly, by analyzing its liquidity, which indicates the ability to pay its short-term liabilities, and secondly, by evaluating its solvency, which indicates the ability to pay...
McDonald's Short Story and Analysis
Case study - 3 pages - Marketing theories
McDonald's is one of the largest fast-food chains in the world, with thousands of locations in over 100 countries and a strong brand recognition and a commitment to innovation and customer service. Despite ongoing challenges, the company remains an important part of the global food industry...
PESTEL Analysis - Shein
Case study - 6 pages - Fashion and ready to wear marketing
Global fast fashion market was supported by an increasing youth population's penchant for essential and affordable fast fashion clothing. The expansion of the fast fashion market, nonetheless, has gotten hampered by unsuitable working conditions and low living wages (Wang, 2018). Many workers...
Competitive analysis of the aerospace industry - Boeing and Airbus
Case study - 6 pages - Brand management
One of the main challenges in all industries is rival companies, and it is critical to the survival of a company to consider its rivals competitive actions. In this report, we investigate the competitive rivalry between the two giants of the aviation industry, Airbus and Boeing, to discover how...
Scientific Research and Data Analysis
Worksheets - 4 pages - Philosophy
This document is the summary of a course that presents the different ways in which research can be conducted in Science, as well as the method of data analysis. Science is a more formal, rigorous approach in the quest for truthful knowledge. It relies on objectivity and rationality -...
PESTEL Analysis - Merck Millipore
Case study - 6 pages - International marketing
Merck Millipore is a leading German life sciences company. Their headquarters are in Darmstadt, Germany. Founded in 1668, it operates in the fields of pharmaceuticals and chemistry. Indeed, the company's goal is to solve the most complex problems in the field of life sciences by...
SWOT Analysis - Carlson Wagonlit Travel
Case study - 6 pages - Tourism marketing
The company, or rather the concept, originated many years ago, in 1872, when the Compagnie Internationale des Wagonlits et du Tourisme (CWILT) was founded in Europe. At the same time, on the American continent, the Foster travel offices opened their doors. Today, the Carlson Wagonlit Travel group...
SWOT Analysis - Vodacom
Case study - 5 pages - ICT marketing
Vodacom is a company that originated in South Africa in 1993, founded by Alan Knott-Craig Senior, who later handed the reins over to his son, Alan Knott-Craig Junior. The company has become the leading purpose-led African provider of financial and digital services, and connectivity, offering a...
Strategic Analysis of Microsoft
Case study - 7 pages - Business strategy
Apart from Microsoft being the designer and developer of the Windows Operating System, the company has been known for being innovative within other sectors, especially cloud service. However, the technology industry has witnessed some considerable changes and competition over the years with...
SWOT Analysis - Lafuma
Case study - 5 pages - Business strategy
Lafuma is one of the forerunners in the field of outdoor sports equipment. It is a French sports and leisure equipment designer and manufacturer created in1930. The company has evolved over the years. In fact, the brand introduced metal frame backpacks in 1936. In 1954, the company launched into...
Analysis of a country - Japan's PESTEL analysis and Porter's 5 Forces
Case study - 5 pages - International marketing
Japan is maintaining complicated relations with neighboring countries such as Russia, South Korea, China and Taiwan; this is related to different resources (such as natural gas, hydrocarbons ...).
