Small and Medium Enterprises in Morocco

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Small and Medium Enterprises in Morocco

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Abstract

The SME's represent more than 93% of the Moroccan enterprises. However, despite of their preponderance in the Moroccan economic context, they employ only 44% of the active population, represent only 38% of the national production and their contribution in the GDP is weak. The SME's are facing multiple challenges due to the different trends affecting the Moroccan economic arena. It is necessary to shed the light on the characteristics of the SME in Morocco and the different factors affecting them. The SME definition is at the same time related to an economic notion and to a structure. The SME can be defined quantitatively in terms of the capital, the number of employees, the added value, the social capital, etc and qualitatively in terms of its internal structure, its organization and its management.

The absence of a legal definition
The Financial constraint
The Increasing technology
Globalization
Cost containment
Speed in market change
Knowledge capital
Magnitude of change

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[...] The company is not locally known, and this leads to missed opportunities to make more profit. SME in Morocco are facing several difficulties that explain their weak contribution in the economy. Te positive effect of the six trends cited above on the SME in Morocco is not general. Only few of them benefit from the opportunities offered, and the majority undergoes the threats and consequences of the trends. The SME in Morocco lack visibility, subsidiaries, and financial funds (which increases their hesitation). They find it difficult to align with competitors. [...]

[...] Small and Medium Enterprises in Morocco The SME represent more than 93% of the Moroccan enterprises. However, despite of their preponderance in the Moroccan economic context, they employ only 44% of the active population, represent only 38% of the national production, and their contribution in the GDP is weak. The SME are facing many challenges due to the different trends affecting the Moroccan economic arena. It is necessary to shed the light on the characteristics of the SME in Morocco, and the different factors affecting them. [...]

[...] SME have to deal with an increasing speed in market change. The rapid obsolescence of technologies, and the rapid change in consumers' needs are examples of the increase in the speed of change, and businesses have to be responsive to these changes in order to stay competitive. This trend provides opportunities to the flexible businesses. If a SME is flexible and responsive, it may have more chance to succeed than a larger company that is rigid and unaware of the costumers' needs. [...]

[...] Another major problem is competition from non- Moroccan companies. As any other business, the SME is affected by six major trends: Globalization, technology, cost containment, speed in market change, knowledge capital, and magnitude of change. The increasing technology deals with how and when technology is applied in the workplace. In order to face an increasing competition, the Moroccan SME are increasing efforts in terms of their use of technology to put all the chance in their side and increase the likelihood of success. [...]

[...] Retrieved march from www.financesmediterranee.com/pdf/pays/Maroc_PME_PMI_20_11_03.pdf Gogue, A.T. (1995). Les facteurs de performance de l'entreprise: une synthèse des journées scientifiques du réseau entreprenariat. Togo: Univesité du Benin. Daif, A. (2004). CGEM: Etude sur la mise à niveau des PME au Maroc. [...]

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