Swot Analysis - Samsung

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[...] Samsung Electronics is 10% owned by National Pension Service by Samsung Life Insurance Co by Blackrock. II. SWOT Analysis of Samsung Strengths Weaknesses World leader in technological products Dependence on the US market market share for smartphones, for Second position in the example) United States Importance of research and development Weak presence in China and investments Winner of numerous awards Good brand image Large range of products Human Resources Strategy Opportunities Threats COVID19 crisis and behaviour modification Very competitive market Dynamic, constantly evolving market Financial impact of the Mergers, acquisitions crisis COVID-19 A. [...]

[...] In the last quarter of 2019, Samsung also sold 7 million tablets. Samsung Electronics' share price begins January 2021 at 88,800 KRW, its highest ever. Samsung Electronics' short-term assets is three times greater than its short-term liabilities, and its long-term assets eight times greater than its long-term liabilities, demonstrating excellent financial health of the company. Samsung Electronics employs around 310,000 people around the world, mostly in Korea and Asia. During the third quarter of 2020, Samsung Electronics recorded a very good economic performance despite a difficult period of crisis linked to the COVID19 pandemic. [...]

[...] SWOT Analysis – Samsung I. Introduction A. Samsung Samsung Electronics is a subsidiary of the Korean SAMSUNG group specializing in the manufacture and marketing of electronic products. It is one of the world leaders in electronic equipment, connected devices, technologies. Samsung has prided itself on being the world's largest manufacturer since 2006. The company sells televisions, household appliances, such as ovens, air conditioners or refrigerators, telephones, and electronic medical devices, for example. The group was founded in 1938, and its head office is located in Korea. [...]

[...] Weaknesses Dependence on the US market The US market accounts for most of Samsung Electronics' revenue, and the company is, therefore, heavily dependent on this country. A decrease in American demand, American sanctions or increased customs tariffs between Korea and the United States would, therefore, have a significant impact on Samsung Electronics due to the large volumes concerned. Second position in the United States In the United States, and particularly in the smartphone segment, Samsung is positioned as second, behind Apple. [...]

[...] The company is expected to continue to grow, particularly driven by strong demand for chips and equipment due to massive teleworking in Korea and elsewhere due to the COVID-19 pandemic. 5G equipment and semiconductors, connected objects and high-end smartphones are also expected to experience strong demand. Samsung Electronics expects sales growth of around 30% over the next three years. [...]