Organic cosmetics market in Europe

Abstract

The European market for natural cosmetics is a dynamic market. The organic cosmetics segment is no more a niche market in Europe and has gained marketshare in the classical cosmetics segments. It has grown at double digit speed (30-40% for France, the fastest growing market). As a consequence, the European natural and organic cosmetics market is becoming increasingly segmented. For each market segment will try to understand the typical consumer profile, the main segments, the distribution channels, the leading brands and a brand analysis.