PESTEL Analysis - Virgin

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[...] The year 2020, for example, has come to upset many sociological balances for several populations. Lower birth rates, increased recourse to teleworking, refocusing on the private sphere, increased mortality. All these factors influence companies in the countries concerned, at several levels, directly or indirectly. Technologically, the factors that impact companies come from the public and private spheres: investments made, major discoveries, obsolescence (planned or not), technological developments. In the event of a major discovery or important development, many cascading effects can impact societies. [...]

[...] Technological The development of new technologies and their constant evolution weighs heavily on Virgin. Its subsidiary Virgin Galactic, in particular, is at the cutting edge of technology and surfs on all new trends to offer its customers and prospects consumer flights in space. Acceleration in the development of technologies is therefore important for Virgin Group. The development of mobile telephones on a very large scale has also played a big role in the success of certain subsidiaries of the group, notably, of course, Virgin Mobile. E. [...]

[...] Market Data The VIRGIN Empire is huge. Virgin Group is said to employ around 65,000 people around the world, mainly based in its historic stronghold, the United Kingdom. The group recorded sales of £17 billion in 2019. The figures for the year 2020 are not yet known but should register a significant decrease compared to the previous year. The group has been strongly impacted by the health crisis linked to COVID19 and by the resulting travel restrictions and business closures. C. [...]

[...] PESTEL Analysis of Virgin A. Political The political factors that have a big impact on Virgin Group include political stability, customs barriers, and, of course, Brexit. The group is indeed a British group, but it generates part of its turnover abroad, and in particular in the United States and in Europe. Political decisions related to customs barriers to the United States, the United Kingdom's exit from the European Union on January called Brexit, complicate the sale of products or services outside the United Kingdom. [...]

[...] PESTEL Analysis - Virgin I. Introduction A. Virgin The Virgin group is a world-famous British group. The group, owned by tycoon Richard Branson, who founded it in the 1970s. Branson and his associates defined themselves as entirely virgins in the business world, hence the chosen name, Virgin. The group has dozens of companies, most of which are interconnected, and operating in a variety of fields: transport (trains and planes, but also space capsules), telecommunications, music, entertainment, health. The common point of all these areas is to want to serve customers, to provide them with solutions that facilitate or improve their daily lives. [...]