META Platform Incorporation (Facebook)

Jude K.

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META Platform Incorporation (Facebook)

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Themes

Facebook, Meta, ethical business, CSR Corporate Social Responsibility, Metaverse, Mark Zuckerberg, technology, technology industry, social media, environmental sustainability, sustainability, ethical decision-making, ethical issue, stakeholders

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Abstract

Corporate Social Responsibility (CSR) is deeply ingrained in META's mission of positively impacting society and making the world more open and connected (Taulli, 2012). META is committed to fulfilling its ethical obligations by distinguishing between good and wrong, actively engaging in environmental conservation efforts, and taking on social responsibility (Singh & Mishra, 2018). These include minimizing greenhouse gas emissions, promoting product recycling, and utilizing non-toxic materials in manufacturing processes (Allam et al., 2022). Despite these efforts, META has faced significant criticism for its perceived lack of commitment to sustainable practices. Criticisms have ranged from inadequate worker compensation to involvement in environmentally risky mining activities and reliance on coal for energy.
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An ethical issue for META is in the Cambridge Analytica scandal (2018), allegations of inciting genocide in Myanmar (2018) (Herrick, 2022), and dissemination of misinformation and "fake news" during the 2016 US Presidential Election (2016); the tech company has been criticized for its poor data management, accountability, and responsibility (O'Shea, Law School). The company mainly emphasizes data security, privacy, responsible behavior, and digital well-being. META strives to uphold high ethical standards in its products and services, foster honesty and openness, and address ethical issues related to harmful content, hate speech, and disinformation on its platforms (Munoz, 2020).

Introduction
META Stance on Ethical Business
Discussion on Ethical Business Practices of META Platform Incorporations
Ethical Evaluation of META Platform Incorporation Scandals
Stakeholder Theory and Evaluation
Stakeholders in the Company
The Company's Expectations to Stakeholders
META Platform Inc. Innovation for its Sustainability
Recommendations for META Platform Incorporation for Responsible and Ethical Growth
Conclusion

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[...] Tilburg University Law School LL. M International Law & Global Governance Rahman, M. (2023, June 09). Stakeholders of Facebook (Facebook et al.). www.howandwhat.net. https://www.howandwhat.net/stakeholders-META/#:~:text=Users%2C%20competitors%2C%20suppliers%2C%20and,key%20external%20stakeholders%20of%20META.&text=According%20to%20Dixon%20(2023)%20META,extremely%20important%20for%20the%20company. Seynhaeve, J. A. (2022). The ethics of data privacy (Doctoral dissertation, Stellenbosch: Stellenbosch University). She, C., & Michelon, G. (2019). Managing stakeholder perceptions: Organized hypocrisy in CSR disclosures on META. Critical Perspectives on Accounting, 61, 54-76. Singh, A. K., & Mishra, N. K. (2018). Ethical theory and business. International Journal of Humanities and Social Development Research, 2(1), 97-113. Snoyman, H. (2019). The" Ethics" of the Corrupt. Int'l. [...]

[...] Latin American Journal of Management for Sustainable Development, 2(3-4), 315-331. Benn, S., Abratt, R., & O'Leary, B. (2016). Defining and identifying stakeholders: Views from management and stakeholders. South African journal of business management, 47(2), 1-11. Bradford, B., Grisel, F., Meares, T. L., Owens, E., Pineda, B. L., Shapiro, J & Peterman, D. E. (2019). Report of the META data transparency advisory group. Yale Justice Collaboratory. Bosetti, L. (2015). Engaging stakeholders through META. The case of Global Compact LEAD participants. In Proceedings of the 2nd Business & Management Conference (pp. 21-42). [...]

[...] According to this theory, META Platform Inc. has an ethical duty to protect user data and privacy, regardless of potential benefits or drawbacks (Seynhaeve, 2022). For instance, the company's failure to prioritize user privacy and security in favor of profit-making or data collection may be considered unethical under deontological ethics, as in the case of the Cambridge Analytica data breach. Duty ethics emphasizes an individual's acts over their morality or consequences. In his obligation ethics, Immanuel Kant argues that morality cannot be based on enjoyment because happiness is subjective. [...]

[...] However, META's success also hinges on satisfying the needs and expectations of its diverse stakeholder groups, such as users, advertisers, investors, regulators, and employees (Bosetti, 2015). META Platform Inc. Innovation for its Sustainability The company has illustrated innovation in various activities, including the effort put into sustainability and commitment to powering its data centers using renewable energy. Investing in renewable energy sources, such as wind and solar power makes META reduce its carbon footprint and contribute to environmental sustainability (Calabrese et al. 2021). [...]

[...] Martins, C. L., & Pato, M. V. (2019). Supply chain sustainability: A tertiary literature review. Journal of Cleaner Production, 225, 995-1016. META Platforms. (2024, April 08). Wikipedia. https://en.wikipedia.org/wiki/META_Platforms McCloskey, H. J. (2013). Facebook ethics and normative ethics. Springer. Munoz Carmona, L. (2020). Corporate Complicity in Human Rights Violations. A Case Study of Facebook in Myanmar (Master's thesis). Nunes, C., Pereira, A. M., & Morais-Almeida, M. (2017). Asthma costs and social impact. Asthma research and practice, 3, 1-11. O'Shea, A. [...]

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