Performing a Serve in Tennis
Course material - 2 pages - Sports
Tennis serve is a very basic skill that tennis players need to be masterful in the game at all levels. It's a series of rather complicated movements that occur for the player to launch the ball over the net and into the rival's area (Moreno-Pérez et al., 2016). The serve is the only shot...
Physical and Mental Impact of COVID-19 to the Collegiate Athletes
Litterature review - 4 pages - Sports
The COVID-19 epidemic in late 2019 was a central global turning point that affected all facets of human existence. The pandemic was considered an international issue by WHO in early 2020 due to its widespread effects. College athletes were among those most affected because they were used to...
AFCON 2023: A Celebration of Talent, Diversity and African Unity
Case study - 2 pages - Sports
Excitement is building as Africa prepares to host the 2023 Africa Cup of Nations (AFCON), an event that transcends borders, celebrating not only exceptional football, but also cultural richness and diversity of an entire continent. In this article, let's delve into the importance of the AFCON...
Ecology: Football and Sustainable Development
Presentation - 8 pages - Sports
Sustainable development and ecology are clearly the stakes of this 21st century. Political, industrial and citizens, all the people are involved in trying to save our planet from past setbacks and thinking about future generations. As far as football is concerned, we all know that it is much more...
Navigating the Hybrid Threats of the Paris 2024 Olympics: How Can Future Olympic Games Handle These Challenges?
Tutorials/exercises - 3 pages - Sports
The Olympic Games represent a major security issue. Indeed, two years before the event, French authorities are already working hard to make Paris safe for the hundreds of thousands, even millions, of people who should gather there for the Olympic Games. In 2021, the Minister of the Interior...
Sport and Diet
Course material - 29 pages - Sports
Health: Complete state of physical, mental and social well-being and not merely the absence of disease or infirmity. Physical activity: Any bodily movement produced by skeletal muscles, for any purpose, that is accompanied by an increase in energy expenditure. Sport: is a physical activity which...
Fitness and Wellness: Let's Talk about it!
Course material - 3 pages - Sports
Fitness and wellness are not just about staying healthy; it's about feeling good and looking good too. Staying fit is not only about your body, but also your mind. Best of all, it can also be fun. For many people, fitness and wellness are as much a part of their lives as breathing. If you are...
Olympic Games and politics
Presentation - 14 pages - Sports
Are the Olympic games a politic weapon? The Olympic games have walked across the time, so we will see the most important incidents during the Olympic games.
Sports development and governance in Russia
Essay - 5 pages - Sports
Governing bodies happen to be an integral part of the industry of sports. Whatever governing body happens to be organized in some manner that allows it to accomplish its specified mission within the surroundings in which it operates. There exists inherent change within this process since the...
The relationship between sponsorship, patronage and sponsorship
Essay - 4 pages - Sports
"Sponsorship is an institutional vehicle for communication. It is a financial contribution (and / or technical) to discrete cultural action, scientific, social or general interest, which helps maintain or improve in the medium / long term, the company's image patron. It must be distinguished...
The different types of sports sponsorship
Case study - 5 pages - Sports
The choice to sponsor a sport is based on different criteria. First of all, this sports must match the company's image. It must be recognized and loved by the public, which will allow the company to improve its reputation and brand image. It is a marketing strategy, as the company uses the...
Sports sponsorship and indicators for measuring efficiency
Case study - 5 pages - Sports
Since the late 1990s, companies multiply communication activities to stand out from their competitors. Today, companies have many tools to achieve their goals, and many of them have taken a liking to sports sponsorship. 4 billion euros, the amount invested in France in 2006 on the sports...
Measurement indicators of economic efficiency
Case study - 5 pages - Sports
Before analyzing the measures of economic efficiency sponsorship, we must remember that the ultimate goal is to increase business revenue. Sponsorship is a real strategy for businesses. In times of sponsorship operation, and if the growth of the company exceeds the periods without sponsorship,...
Sponsorship and companies
Case study - 4 pages - Sports
The first level corresponds to the participants in the event. We do not often think of the participants when measuring the visibility of the sponsors, as participants in a sponsored sports event are not always professional. Many amateur likely to consume also participate in these events. For...
The third level of exposure corresponds to the media audience: Media and sports
Case study - 3 pages - Sports
The media audiences are used to calculate the indirect audience of the event. There are four types of indirect audience: • Spectators live: it is the people in front of their television or those who listen to the radio. These people are the most vulnerable to persuasion, they live...
The goals and targets of sports sponsorship
Case study - 4 pages - Sports
Sports sponsorship is now a powerful marketing tool. The many companies that integrate it into their strategy traditionally target the cognitive objectives (increase awareness), emotional (developing branding) and conative (increase sales) are quantified in terms of quantity and / or quality. If...
Indicators to measure image: Sponsorship for sports
Case study - 5 pages - Sports
Sponsor of the image measurement indicators are essential to business. A sponsorship deal is in place to naturally enhance the brand image and thus favorably influence the audience. To be effective, sponsorship should produce a positive image and brand quality. Image Measurement Indicators will...
Roland Garros 2007
Case study - 5 pages - Sports
Roland Garros is a clay court tennis tournament held annually since 1928 in Paris, in the Roland Garros stadium. It takes place on the last week of May and the first week of June. Roland Garros is considered the second most prestigious tennis tournament in the world after Wimbledon, but above...
Indicators to measure awareness and image: Sports and sponsorship
Case study - 3 pages - Sports
The sponsoring companies setting up a sponsorship deal also want as many people as corresponding to the intended target and way to remember the brand. This marks the memory that will affect its reputation, that is to say the number of people who know their name or existence. To measure the...
Era to Era: The NBA's evolutionary debate
Case study - 7 pages - Sports
Is it a basketball blasphemy to think that Kobe Bryant or LeBron James are better than Michael Jordan? Then again, what makes it so that Jordan is untouchable? Of course one cannot doubt his undeniable athletic ability and unparalleled knowledge of the game of basketball. Certainly the era he...
The French Soccer Team as a National Brand
Presentation - 28 pages - Sports
Nowadays, Media are playing a major role in the football landscape. Most relevant for this type of situation, the most recent example is the crisis of France during the last World Cup. To avoid this there is no better means to have good relations with journalists and opinion leaders. One of the...
Strategic analysis of Liverpool FC
Case study - 21 pages - Sports
This assignment is to provide a strategic analysis of the football club Liverpool FC within the business environment of the English Premier League. Liverpool FC is historically seen as the most successful football club within the Premier League, having won 18 League titles, seven FA Cups and the...
Will practicing yoga on a daily basis help ward off back and articular pains?
Essay - 1 pages - Sports
Yoga is a traditional form of exercise that combines relaxing, breathing and stretching. This form of exercise is appropriate for people who suffer from painful joints and lack muscle balance. Yoga, which systematically works all the muscles of the body, involves various kinds of stretching poses...
How can we claim that the sport at the world level became a real business in our time?
Dissertation - 28 pages - Sports
Today, it is difficult to deny that sport takes a considerable importance in our society. An importance which can be characterized at several levels: economic, social, or even cultural. Thus, we can assist different sports events all the year round, but also do our Sunday jogging, or go to the...
Bodybuilding and its Influence upon American Sport - published: 29/09/2010
Essay - 14 pages - Sports
American sports has evolved from the simple folk games and premodern pastimes of the colonial era to the highly complex, commercial spectacles of the early twenty-first century.Many factors shaped the development of sports in colonial British America and in the United States. Among the most...
The FIFA World Cup Germany 2006
Thesis - 4 pages - Sports
The FIFA World Cup was the most awaited event in the calendar for all enthusiastic football fans across the world. The FIFA World Cup is the biggest sporting event in the world after the Olympics. According to Franz Beckenbauer, the president of the bid committee, "the organization of final match...
Sports photography
Thesis - 2 pages - Sports
By sports photography we mean taking pictures of sporting events that involve action and movement. If the pictures are not sharp and do not depict fast movement that take place in a sequence, the purpose of a good sports photograph will not be achieved. That exciting movement of action must be...
Fitness experiment
Thesis - 3 pages - Sports
This experiment's goal is to find out if people who exercise regularly are truly “fitter” than those who don't exercise regularly. Since a person's level of cardiovascular fitness can be measured through his/her heart rates, we believe that the people who are fitter will need less time...
The 2012 summer Olympic Games
Thesis - 6 pages - Sports
The Olympic Games was first started in the year 776 BC, according to inscriptions in Olympia. The origin of the games is mysterious. The Olympic Games was started by Heracles, who first called the game “Olympic” and established the custom of holding it every four years. The first modern...
Strategic management assessment: Barclays Premier League & Manchester United
Thesis - 9 pages - Sports
The last decade has seen has radical transformation of the UK football industry, with economic indicators pointing to football has a viable business model (Johnson et al, 2008, p.20). A prime example of this is the Barclays sponsorship of the Premier League, who has recently announced a three...
