Role and importance of customer care department and market research
Thesis - 13 pages - Management
A customer is defined as any person with whom the business or the organization has dealings, which can be expressed in monetary terms. These dealings can either be exchange of goods or rendering of services. Customers are the lifeblood of every successful business, and today's customers are...
Production process and material management system in an iron & steel manufacturing unit
Thesis - 6 pages - Business strategy
The production system is the process of converting inputs of labor, capital, land and management into outputs of goods and services. The various metallurgical processes are employed for converting iron ore into steel and shaping it into different products as required by the customer, industries...
Process involved in manufacturing rubber gloves
Thesis - 4 pages - Management
Latex is the most common raw material used to produce gloves, which is produced by processing rubber which available in India, Indonesia, South America and other South East Asian countries. Today gloves manufacturing industry is one of the largest and the fastest growing industry in the world,...
An overview of the Indian Coffee Board and its operations
Case study - 19 pages - Management
Currently India produces around three lakh tons of coffee per annum. A large portion of coffee in India is exported. Domestic consumption of coffee in India is estimated at around 55000 tons per annum and it has been stagnate at this level for the last few years. Coffee exported prices fluctuate...
An overview of the glass industry
Thesis - 4 pages - Management
About 4, 50,000 years ago molten rock the core of the earth forced its way to the surface and was broken through volcanoes. When the hot lava contained silica and cooled rapidly - it formed a glass as hard as a rock. The volcano glass is called obsidian. Thus nature herself created the first...
An overview of the departments in hotel/hospitality industry
Thesis - 15 pages - Management
In today's shrinking world fast moving airlines, Passenger-ship, trains, buses and automobiles carry travelers all over the world on extra pleasure or business trips. This traveler requires food, lodging and service of good standards at a reasonable price. Hotel management today is controlled by...
An overview of the spices industry
Thesis - 7 pages - Business strategy
The history and culture of Indian spices is probably as old as human civilization itself. The Vedas, the Bible and the Quran are all replete with reference direct or indirect to Indian spices. The earliest literary record in India on spices is the Rig Veda (around 6000 BC), and the other three...
A study on the working methodology of Cochin port - India
Case study - 15 pages - Management
The ports are the inevitable part of Shipping Industry. They play a major role in import and export of materials through the sea root from and to various destinations around the globe. Ports come under the ministry of shipping, government of India. The general body of the port management is...
A study on the Saint Gobain Group (world leader in production of high performance materials) in India
Thesis - 25 pages - Business strategy
SAINT GOBAIN was created in 1665 as a part of the plan devised by King Louis XIV & Jean - Bapptiste Colbert (Finance Minister) to restore the French economy. As a result the Royal Glass works came in to existence. Saint Gobain established a near monopoly in 17th century and Ousted Venice, which...
A look at the product profile of Sartorius in accordance with the quality and production departments
Thesis - 6 pages - Business strategy
Traditionally a leading company in laboratory weighing & separation technologies, Sartorius had considerably evolved & expanded since 1996 with its meanwhile seven groups brands, Sartorius has transformed itself in to a group that operates globally & had successfully positioned itself on...
A look at the important concepts in finance
Thesis - 10 pages - Finance
RAY G. JONES and DEAN DUDLEY observe that the word finance comes indirectly from the Latin word Finis. Finance is defined as the “Issuance of the distribution of and the purchase of liability and equity claim issued for the purpose of generating revenue-producing assets. These claims are...
Edurite Technologies: Empowering education, enabling careers
Presentation - 38 pages - Business strategy
Edurite, founded by Prof. Jawahar and Mr.G.S.Ravi in 2000, is now a part of TutorVista, a Global Education Services company. The company has set up a subsidiary - TutorVista Education India - which will include Edurite and cater to the domestic market. The subsidiary is now planning to foray into...
Brand identity mapping in India
Case study - 9 pages - Business strategy
When most people think about brand's identity, they usually think about the name, logo and the punch line. But identity consists of much more than that. It includes life style, symbols, colors, attitude, personality, visual style, brand voice and other mnemonic devices, characters, spokes people,...
Mall management
Thesis - 7 pages - Management
Retail Sector has witnessed an immense growth in the last few years. The key factors responsible for the retail boom have been the change in consumer profile and demographics, increase in the number of international brands available in the market, economic implications of the government,...
An overview of Walmart
Thesis - 9 pages - Business strategy
Wal-Mart Stores, Inc. is the American corporation that operates discount department stores. In terms of revenue it happens to be the world's largest public corporation and the evaluation was made by 2008 Fortune Global 500. It was started by Sam Walton in 1962, and incorporated on October 31,...
DuPont Auto refinishes India Pvt Ltd
Tutorials/exercises - 23 pages - Business strategy
The automotive segment is bifurcated into OEMs and auto refinishes and is one of the fastest growing sub sectors in the Indian Industrial paint markets. The OEM market is the most predominant one where the action has been remarkable in the last few years, with almost all the major automobile...
The case of Libb Pharmaceuticals
Case study - 3 pages - Business strategy
Libb pharmaceuticals originated back to 1855 by developing an all-purpose skin ointment, which achieved large success. Libb spent a significant proportion of firm's profits to the development of new product lines and improvement of existing ones. And thus by 1900, Libb was manufacturing &...
The case of Fran W Horner Ltd
Thesis - 3 pages - Business strategy
Frank W Horner Ltd was founded in 1912; Horner distributed a variety of ethical and OTC (over the counter) pharmaceutical products to 4000 pharmacies across Canada through a sales force of 65 persons. Only 10% of sales volume was distributed through wholesales. By 1977, sales in Canada had...
The business strategy of Tang: The instant breakfast drink
Thesis - 3 pages - Business strategy
General Food Corporation was a leading manufacturer and marketer of grocery products, chiefly convenience foods. Tang instant breakfast drink which was introduced in 1958, was one of its 30 best-known brand names of food industry. Tang volume grew slowly but steadily. In 1969, when sales showing...
The case of Loctite Corporation
Thesis - 5 pages - Business strategy
Loctite Corporation was a leader in the development and marketing of high performance adhesives and sealants for industrial and consumer application. This case can be analyzed in five parts based on Industrial Products Group (IPG); a division of Loctite Corporation 1. IPG's current position 2....
The case of Dominion motors and controls ltd
Thesis - 4 pages - Business strategy
Dominion Motors & Controls, Ltd (DMC) had acquired 50% of the oil well pumping market in the northern Canadian oil fields since they were started in 1973. DMC offered a line of motors ranging from small fractional horsepower (hp) units to large 2,000 hp motors. It also produced motor control and...
A study on media planning
Thesis - 8 pages - Business strategy
Media planning consists of the series of decisions made to answer the question for advertisers: “What are the best means of delivering advertisements to prospective purchasers of my brand or service? Some specific questions that a media planner attempts to answer are: How many prospects do...
Environmental scanning of insurance industry
Case study - 10 pages - Business strategy
India's insurance industry private and public, has it's roots in the 19th century. Under British rule many Insurers operated in India. In 1938 British passed Insurance Act, comprehensive insurance legislation, which remains the cornerstone of the insurance industry today. In 1956, Indian...
Analyzing buyer behavior in relation to Aviva Life Insurance in India
Thesis - 4 pages - Business strategy
This research has been conducted with a view to understand the buyer's behaviors and to get some insight about the typical traits of buying behavior for the insurance policy. Important insights obtained through the in-depth interview has been analyzed and interpreted to facilitate the marketing...
The 5 star hotel industry in India
Thesis - 6 pages - Business strategy
The Indian hotel industry has been in the limelight during the past three years. It went through a bad phase during the period 1997 to 2002. Varied reasons led to the poor performance of the hotel companies during this period, with the major being the nuclear tests carried out by India in 1998...
ESD implementation and acceptance strategy
Thesis - 3 pages - Business strategy
The ESD scheme, launched in December 2000, was the first scheme in the world that combined both public and commerce services into a single Government portal operated by a single private operator, ESD Services Limited (ESDSL). The government's goal was for Hong Kong's 6.8 million residents to...
A case study on Commerce Bank
Thesis - 4 pages - Business strategy
Commerce bank was a bank that came into existence in 1865. It was started by Francis Reid Long in Kansas City. From that day the bank has grown and evolved into the enterprise that it is today. The intention of this paper is to analyze, in brief, the trends and situations that have come to pass...
The demystification of financial jargon
Thesis - 5 pages - Finance
“Finance” is a very broad term that encompasses a whole gamut of micro and macro domain specific definitions, usage and applications. As a subject, it is very critical from the societal perspective as it influences our everyday existence and has far reaching implications on the lives...
Retention of guest with reference to reservation system used by the front office of a hotel
Tutorials/exercises - 28 pages - Business strategy
The front office department is the nerve center of any hotel. It is the first view that the guest gets of the hotel and if this place does not create an impression on the guest, then nothing will. It is this department which welcomes the guest to the hotel and arranges for all the required...
Understanding the problems faced by various departments in a hotel
Thesis - 21 pages - Business strategy
Tourism is one of the world's most important activities, involving millions of people, vast sum of money and generating employment in developing and industrialized countries. Tourism has become the 'World's first largest industry in recent years. It has the highest growth rate in...
