Burger King
Thesis - 7 pages - Business strategy
Burger King is a global chain of fast food restaurants serving hamburgers, with a turnover which amounted to $102.5 billion in 2009 when they sold 524 million units. It owns 12,000 franchisees in 74 countries around the world. Two out of three restaurants are established in the U.S. It has set up...
Reasons behind the wage determinations in the manufacturing sector
Thesis - 5 pages - Human resources
The real wages of European workers have experienced a decline over the last few years. In real terms, the results show a decline of the labor compensation per hour - 16,5 per cent in 1996-1999, 28 per cent in 2000-2003, and 33 per cent in 2003-2006. Moreover, the workforce considered their wages...
IKEA: Company case study
Case study - 4 pages - Business strategy
Ingvar Kamprad, the founder of IKEA, began to show his entrepreneurial abilities at an early age. When he was a young boy, he would buy matches in bulk and then individually sell them to his neighbors in Agunnaryd for a profit. He then began selling fish, seeds, Christmas decorations, pencils...
PSA Peugeot-Citroen
Thesis - 9 pages - Business strategy
The story of PSA Peugeot-Citroen starts with the Peugeot's brothers when they started to provide accessories for clock factories in 1810. Lead by the industrial revolution, they rapidly began to build cars; the 100000th car was reached in 1925. In the 1970's, Peugeot took Citroen over and the...
Risk Management: Amazon.com
Thesis - 24 pages - Management
As the industry leader with largest market capitalization amounting to $79.48billion, Amazon.com (AMZN) is exposed to more risk compared to the others. The risk that affected Amazon the most is Operational risk. Due to the business environment which comparably new to others, Amazon has to go...
Iggy's Bread of the World: A Case Study
Case study - 4 pages - Management
Problem statement: Igor and Ludmilla Ivanovic, owners of Iggy's Bread of the World, have suffered a major collapse of the core culture of the organization following a fast and massive expansion. If the core values and culture that brought Iggy's initial success is not restored, the fast and...
Sexual child abuse
Thesis - 1 pages - Human resources
Sexually abused children are children exposed to excessive sexual acts and made to cover it up due to fear and shame. Children that are abused sexually are faced with a lot of problems as they grow. Such children are laid by their relative, friends, families and people close to them. It is due...
Restructuring at Delphi Corporation: A Case Study
Case study - 4 pages - Business strategy
Since the 1999 spin-off from General Motors, Delphi Corporation has faced some severe challenges. A combination of increased commodity prices, increasing OPED liabilities, uncompetitive labor costs, and loss of market share from the US automakers, has led them to become the largest industrial...
Strategy of Air France: Analysis and recommendations (2009)
Case study - 38 pages - Business strategy
Born on August 30, 1933 by the consolidation of major French airlines ‘Societe Generale Air Transport,' Air Union, the International Company for Air Navigation, Air East and ‘Compagnie Generale Aeropostale', Air France formed the largest French airline company. In January 2000, the...
Nespresso: Customers Benefits
Case study - 7 pages - Management
Nespresso, currently the market leader, has always offered coffee machines to suit everybody, for professionals and the general public. The success of the brand relies on increased consumption, and a strong want by the company to meet customer expectations. It can be any type of Nespresso...
Heineken company: Value Based Management
Case study - 20 pages - Management
The Heineken family entered the beer business in 18641, when Sir Gerard Adriaan Heineken bought a brewery in the heart of Amsterdam. Over the past 140 years, three generations of the Heineken family have built and expanded the brand and the company worldwide. In recent figures, the company has...
Analysis of supply and environment for Renault
Case study - 8 pages - Business strategy
The Renault Automotive Group has more than 350 industrial and commercial sites in over 40 countries and 131,879 employees. In 2004, the Group achieved a turnover of 40.7 billion Euros, up 8.4%. The strategy of profitable growth is built on three pillars: competitiveness, innovation and...
The Google case: Who can dethrone this leader of the industry?
Case study - 17 pages - Business strategy
We begin by studying the situation of the e-services in Google and a thorough analysis of its business model to explain its success. Secondly, we examine the leading position of Google, particularly by analyzing the strategic map of this industry, to examine the limits of this leadership with...
Feasibility study of the Primark company in the French market
Case study - 10 pages - Business strategy
Primark, subsidiary of Associated British Foods, is a well known retailing Brand in clothing founded by Arthur Ryan, actual chairman.First headquarters were located in Ireland, where the brand was born as Penneys. The first store opened in 1969 in Dublin. 1973 opened the first store in UK....
Strategic Management: Starbucks
Thesis - 9 pages - Management
Starbucks is an American company selling coffee cup to customers in their own stores all around the world. This firm is more present in manufactured countries such as in the North American and East Asian areas and also in Europe. Nevertheless, the area that we are concerned is Europe and...
International Marketing: PepsiCo
Thesis - 2 pages - Business strategy
Since World War II, the world has changed increasing the exchange of goods, people and capital around the world. This is called globalization. In order to be able to compete on a global scale, firms have developed different ways of entering international markets. What are the main foreign entry...
The cash flow statement
Thesis - 16 pages - Finance
It's a financial statement that reflects the inflow of revenue and the outflow of expenses resulting from operating, investing and financing activities during a specific time period. The cash flow statement is distinct from the income statement and balance sheet because it does not include the...
Inter-nation marketing: Easy-jet in India
Thesis - 4 pages - Business strategy
Easy jet is one of the most surprising companies in the last decades. It's business model based on cheap price for a service that is supposed to be expensive made its success and is the base of the “Easy” strategy. Created in 1995 by Stelios Haji-loannou, Easy Jet is now one of the most...
International business in India
Thesis - 6 pages - Business strategy
The Maharaja Mac is unique, this burger can only be found in India. The McDonald's Big Mac is among the best selling consumer products in the world; it is even used by economists to compare market conditions in different countries, each year economists publish a chart with the different prices of...
LEGOLAND - Analysis of the toy industry
Case study - 14 pages - Business strategy
Before conducting an in-depth analysis of the toy industry, we will deliver a brief presentation of Lego, which is the core of the subject. Lego is a Danish company, which was founded in 1934, by Ole Kirk Christiansen. The core activity of Lego is the conception and manufacture of educational...
China analysis: Marks & Spencer
Case study - 10 pages - Business strategy
China being a highly appreciated country for its power in the global market and its rapid growth, enterprises are keen to invest in it in order to remain competitive. In recent years, China has evolved and developed rapidly in many areas. For this reason, many companies such as Carrefour, a...
PESTEL analysis - IPad in Japan
Case study - 1 pages - Business strategy
Japan is a country which is surfing on the wave of new technology. The government thus sets up what is needed, towards population, to facilitate their access to it. The ministry of internal affairs and the communication wish to develop the notion of "work at home", already used in American...
Paul Wolfowitz and the American neo-conservative project
Case study - 5 pages - Human resources
The National Interest is a journal that was founded in 1985. It is regarded as a showcase for liberalism and neo-liberalism. It is not popular amongst academics and aims to influence the political agenda of the country. In this review, we see the theories proposed by Huntington and Fukuyama. Paul...
Strategic analysis of Skype
Thesis - 23 pages - Business strategy
Change in patterns of communication has become usual, whether intended for professionals or individuals. Thus, the emergence of internet telephone has revolutionized communications but was limited by traditional difficulties of its technologies. Nevertheless, the market potential of IP telephone...
The International Workers' Association
Case study - 5 pages - Human resources
This document is a summary of the debates which took place within the International Association of Workers of the Congress at Brussels. It highlights the divisions within this authority by connecting them with the social position of the parties and traces the stage of evolution of the society....
Negotiation in Germany
Case study - 3 pages - Business strategy
The Germans are good businessmen and known to be very organized. They aim to be perfectionists, are ambitious and competitive. They have a great understanding of power and know how to use it in negotiations. The German approach to negotiation is slow, logical and analytical. They sometimes do...
The TNT Group and its Sustainable Development: Strategy and Financial Analysis
Thesis - 55 pages - Business strategy
For many years, TNT has been communicating actively about social values and its social commitments, and neglecting to talk about its trade and transportation. Thus, the group seems to incorporate the concept of sustainable development in its business fundamentals. However, is this just a desire...
Strategic Analysis and Financial Results of Group TNT
Case study - 4 pages - Business strategy
TNT provides businesses and consumers a wide range of differentiated services in two sectors. First, the company offers its services in the area of mail through its TNT Post Company. The group also offers its services in the field of express delivery of parcels and documents via TNT Express....
The factory of large distribution: Bonduelle de Lallio, Italy
Case study - 8 pages - Management
The choice of destination for my internship was not easy: I had a lot of tracks across Europe, but only one interested me: the plant Lallio Bonduelle, near Bergamo (40km from Milan) in Italy. After finding an internet shared apartment near the factory, I decided I was then left for a month in...
Paid educational leaves in Belgium
Case study - 3 pages - Human resources
Paid educational leave: Is it more used to meet business needs than allow continuous training of employees? Why are modern teaching techniques, such as distance learning, not recognized in this system? All these questions will help us learn more about business practices. The Federal Public...
