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24 May 2013
doc

Advanced corporate finance - published: 24/05/2013

Case study - 5 pages - Finance

An Efficient Markets Hypothesis is an investment theory saying that all relevant information is always reflected in a security's market place by the security price and its trends. In other world, it states that it is impossible to beat the market because stock market efficiency causes stock...

24 May 2013
doc

The Mood Bar: Case study

Case study - 5 pages - Business strategy

The Mood Bar is a new concept bar where people can go and order mixed drinks that are made according to their current mood and state of mind. Those kinds of drinks already exist and are known as smart drinks. We can find some almost everywhere in the world. There are many different types that...

24 May 2013
doc

Strategic marketing of TRENCO

Case study - 7 pages - Business strategy

TRENCO is situated in a particular context. Main actor during almost 50 years in Egypt, the company was able to handle private and public markets. Being the principal interlocutor with the Egyptian Armed Force and the general public sector, TRENCO profited from a great portfolio of clients....

24 May 2013
doc

Dell: Analyzing financial statement

Case study - 10 pages - Business strategy

products, from desktop personal computers (PC) to peripherals. Founded in 1984 in Texas by then-student Michael Dell, the company was as of January 2012 the third largest PC vendor in the world . Conducting its business worldwide through numerous subsidiaries, Dell provides IT solutions and...

22 May 2013
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Marketing plan for the launch of a hybrid car by a French car manufacturer in the US market

Case study - 12 pages - Business strategy

This case study is an international marketing plan for the launch of an hybrid car by a French car manufacturer in the US market. This very actual topic is in the center of the sustainability matter that each company is now trying to develop. Cars pollute, and the war against global warming is...

15 May 2013
doc

Workplace motivation

Case study - 2 pages - Business strategy

Economical trends are driving forces of motivation for any commerce, business, or employment situation. The major motivational strategy would be either salary or status increase and therefore must be the top consideration when a manager seeks to gain productivity. The purpose of this paper is to...

15 May 2013
doc

Johnson & Johnson and ethical practices

Case study - 2 pages - Business strategy

Missions and values of an organization are meant to direct the business communication process during a time of crisis. If an organization's customers were valued and made a top priority and regarded profits were placed second this would assist and direct the communication process in event of a...

15 May 2013
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Job redesign and motivation workplace assessment

Case study - 3 pages - Business strategy

As companies strive to turn profits in today's tight economy, managers are faced with tasks such as setting goals, performance evaluations, and rewards with regard to employee productivity and performance. These tasks require managers to use skills to increase productivity over and above...

15 May 2013
doc

Organizational behavior

Case study - 3 pages - Business strategy

Leaders are individuals who possess qualities that can guide, influence, inspire, and encourage individuals to perform tasks. To have the abilities to lead individuals in a way that makes him or her feel worthy about themselves and the job he or she has done is a quality that most admire. Leaders...

15 May 2013
doc

Communication skill assessment

Case study - 2 pages - Business strategy

Developing skills for effective communication will assist an individual in personal as well as professional affairs in that it allows individuals the opportunity to work together in a more efficient manner. This would bring value in terms of personal and professional relationships and fulfillment...

15 May 2013
doc

Conflict identification and resolution

Case study - 3 pages - Human resources

Every individual perceives and identifies situations differently. A situation that may not necessarily affect one may be more significant to another. Conflict arises in every organization because of differing opinions that generally lead to arguments and will most likely lead to uncomfortable...

14 May 2013
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HR performance issues and motivation

Case study - 3 pages - Human resources

Motivation could be described as an individual's desire and energy focused on achieving a specific goal. When correct motivation is applied, it can cause individuals to behave in a way that raises the performance of employees. Motivation is a very critical force that plays an essential role in...

14 May 2013
doc

Business-to-business messages

Case study - 4 pages - Management

In today's economy, the importance of proper grammar and language becomes more prevalent as companies strive to gain market share and growth within their product field. Education within all societies at the present time is a higher priority than in past decades, and many companies require a...

13 May 2013
doc

Wal-Mart leadership communication

Case study - 3 pages - Business strategy

The concept of leadership is a continual shifting and embryonic process in this globalized society. There are many books that illustrate the characteristics and attributes of leadership and among those attributes communication takes a front seat. Effective communication is an element that is a...

09 May 2013
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Business communications trends

Case study - 1 pages - Management

Any successful business will always be doing whatever it takes to have a leg up on the competition, and make sure that they stay successful. There are ten trends in business, government, and non-profit organizations that affect business and administrative communication. These trends are:...

09 May 2013
doc

Analyzing the audience

Case study - 2 pages - Management

I have been called upon by my company to give a presentation on the quarterly sales information at an in-person meeting to a group of stakeholders, managers, salespeople, and customers. Before I prepare my presentation, I need to figure out who is going to be in my audience. Audience analysis...

08 May 2013
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Marketing analysis of Helena Rubinstein

Case study - 14 pages - Business strategy

L'Oreal is the leader of cosmetics in the World with a turnover of 19 496 million of euros in 2010. L'Oreal has four-divisions/ branch: Active cosmetics, Professional products, consumer products and Luxury products. We have decided to study a brand of Luxury branch of L'Oreal: Helena...

07 May 2013
doc

Microsoft Corporation (MSFT)

Case study - 3 pages - Business strategy

In nineteen seventy-five, one nineteen-year-old computer whiz found a business partner and began a dream: to not only instigate the popularity and usefulness of the software industry, but to continuously revolutionize the area worldwide with groundbreaking technologies. With sales topping out at...

06 May 2013
doc

Consumer Psychology and Marketing Communications

Case study - 2 pages - Management

Consumer Psychology is a specialty that studies how thoughts, beliefs, feelings, and perceptions influence how people buy and relate to goods and services. One formal definition of the field describes it as “the study of individuals, groups, or organizations and the processes they use to...

06 May 2013
doc

Competitive Strategies and Government Policies: The Automobile Industry (Tesla Motors)

Case study - 2 pages - Management

Since the beginning of the last century, automobile companies have fought for control of a rapidly expanding market in what was a newly created automobile industry. Many companies existed throughout the years trying to find their place in the market, with three major companies remaining with the...

30 Apr 2013
doc

Development meeting planning guide

Case study - 6 pages - Human resources

After working through this Planning Guide you will be prepared to successfully guide a meeting focused on helping your counsel see and commit to the concrete opportunities to significantly increase his or her impact and effectiveness. This guide includes: •A Suggested Agenda showing timing...

29 Apr 2013
doc

Australian Red Cross - Integrated Marketing and Communication

Case study - 4 pages - Management

Communication has become equally challenging and inevitable in this era of globalization. An integrated method for communication and marketing has to chosen because they have the power to persuade the viewers to realize the organizations goal. This essay comprises of a detailed analysis of the...

29 Apr 2013
doc

Decision making and motivation

Case study - 6 pages - Management

A study of consumer behavior helps the marketers to strategies the marketing goals and produce products that would guarantee customer satisfaction. Decision making is done by customers either in favor of the product or against buying the product. This level is highly influenced by motivations...

26 Apr 2013
pdf

Venture in international markets - Picard in Brazil

Case study - 40 pages - Business strategy

Picard is a French frozen food retailer focusing in its own brand product lines. Currently, Picard has over 800 stores in metropolitan France and has a market share of approximately 20% in the frozen food market. The retailerĀ“s overall strategy is characterized as a premium proposition with a...

18 Apr 2013
doc

Scenario One: Cost Club

Case study - 4 pages - Human resources

This paper will show a review of the messages forwarded to the human resources department. In addition, this paper will show the issues that arise in the messages, answer the questions and requirements presented, and reference the legal principles or statutes where possible. Message 1:...

15 Apr 2013
doc

Global strategy and policy: Hershey's case study

Case study - 25 pages - Business strategy

The Hershey Company, the “largest [North American] producer of quality chocolate and sugar confectionary products,” as of December 2007, had approximately 11,000 full-time employees and almost 1,800 part-time employees worldwide. Today, their company boasts of approximately 13,000...

15 Apr 2013
doc

Henry Gantt and his three theories

Case study - 4 pages - Business strategy

Henry Gantt, the celebrated mechanical engineer and management expert, not only developed the project management tools - Gantt chart, but also advocated the interpersonal theory as a pioneer. In addition, he designed "task and bonus" system in his later years, which have made a great influence on...

12 Apr 2013
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The personal computer industry - a marketing perspective

Case study - 14 pages - Business strategy

Personal Computers, meaning a machine to be used by only one person, have thrived for decades. The historic systems were built with a magnetic drum memory and gave the person complete control on the machine's registers and its various modes of operation. Many were only intended to be operated as...

12 Apr 2013
pdf

Investment banking sector: a look into the future

Case study - 15 pages - Finance

Disappointing economic performances reported by main banking players in the last couple of years are expected to continue in the near future, reflecting an overall stagnating economic environment not only in Europe, but potentially also in U.S. (dependent on fiscal cliff starting in January...

09 Apr 2013
doc

Organizational development

Case study - 4 pages - Management

Organizational cultures can vary a lot from a company to another. As we have seen in class, they are influenced by many different factors like the cultural-background of the employees, the country in which the company is implanted in, the size of the company, the industry etc… This amount of...