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27 Jan 2009
doc

Generation gaps in work teams

Essay - 5 pages - Human resources

As workers begin to stay in positions longer, businesses are experiencing more generation gaps among their employees. Most of the “Matures” born in 1945 or earlier have retired, but the “Boomers” born from 1946 to 1964 are working alongside “Generation X” born from...

21 Jan 2009
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The impact of internationalization strategy on management control system

Essay - 16 pages - Management

In an increasingly global economy, corporations need to develop more and more efficiency and reliable management control system (MCS) in their home countries, but also in their subsidiaries abroad. This study analyzes the effects of an internationalization strategy on the management control...

21 Jan 2009
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Food sharing and trust: Exploring the possibility of a relationship of causality

Essay - 12 pages - Business strategy

Imagine what it would mean for businesses if they found that the money spent on the entertainment of guests had no real affect on the trust built with the other party. Or perhaps if businesses were told the opposite, that sharing food would enhance trust between two parties, they would invest in...

21 Jan 2009
doc

Allied Toys Inc. (2008)

Essay - 8 pages - Business strategy

Allied Toys, Inc is a company based in NY, USA. Its activities are the development, manufacture and marketing of “high tech toys”. Some of these toys embody new inventions that are protected by a US patent. The production of the toys will be outsourced to China and the toys will be...

21 Jan 2009
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How to do Business with the Czech Republic? The case of beer markets

Thesis - 25 pages - Business strategy

Within the framework of the course “International Trade and Business Challenges”, our professor Miss Chau asked us to analyze and to develop a strategy to enter a specific sector of one of the BRIC countries and the 8+2 new EU members. In this context, we decided to tackle the beer...

21 Jan 2009
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What are the main challenges for the international human resources management in the future?

Essay - 3 pages - Human resources

Human Resource Management has become a major concern in most companies as it affects the performance and thus, the competitive advantages of organizations. Nowadays, the competition is getting stronger and stronger, especially at the international level. The integration of HRM into the...

21 Jan 2009
doc

Airlines and energy prices

Essay - 11 pages - Business strategy

Business environment is fraught with risks; each company in order to succeed in this unpredictable environment must mitigate risks. Risks can arise from varied sources; the airline industry is like any other industry, also confronted by pressures from several business areas. In the late 90's and...

21 Jan 2009
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New public management, which way?

Essay - 3 pages - Management

Through a metaphorical use of language, this statement highlights the shift from the traditional model of public administration's model of bureaucracy (an organization typified by formal processes, standardization, and hierarchic procedures and written communication) to the New Public Management,...

21 Jan 2009
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Hedging international risk: Renault and risk management

Essay - 10 pages - Management

Renault is a French vehicle manufacturer producing cars, vans, buses, tractors, and trucks. The group is well known for its motor racing (through Renault Sport department), revolutionary designs (for example: Vel Satis, Avantime, Megane) and concepts (namely the Espace, the first monospace to be...

21 Jan 2009
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Organizational change and development

Essay - 7 pages - Management

Organizational change and development go hand in hand. Organizational occur as a result of an event, structural change, development of the business or simply there is a desire for change to meet the environment requirements. Organizational change initiatives are usually from within and companies...

21 Jan 2009
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Developments in management and organizational thinking

Essay - 4 pages - Management

In the era of the mass production from 1945 to 1980, companies were directed to produce identical products, with hierarchical structures, all in a stable environment. In the present “era of information”, companies must produce products with dynamic structures in a turbulent environment...

21 Jan 2009
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Changing organizational culture: A Case Study

Case study - 6 pages - Management

The leadership challenge to the organizational culture that is being examined is the transition from one store manager to another in a retail operation (bookstore) that is a store that is part of a larger corporate entity. A long-time leader of this particular store of the world's largest...

20 Jan 2009
doc

Firms motivations to create alliances

Essay - 5 pages - Business strategy

More and more companies are recognising that to gain a competitive advantage they may have to enter into alliances with other firms. Referring to examples, identify possible motivations for entering into a strategic alliance and then critically evaluate the possible problems that may be...

20 Jan 2009
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Business Plan: D'Light Handbags (2007)

Business plan - 20 pages - Business strategy

D'Light Company produces exclusive, fashionable handbags with unique lighting system build inside each product. The built in light makes it easier for the user to find the desired items in the handbag regardless of the outside conditions (during the night, in the dark etc.).The handbags are...

20 Jan 2009
doc

Lenovo case study

Case study - 3 pages - Business strategy

IBM was founded in 1911 and had a rapid growth during the following years. In 1981, IBM created the Personal Computer. Nowadays, IBM is one of the most famous IT companies. In the beginning, IBM specialized in selling computers. Then the company expanded its business to software and services. In...

20 Jan 2009
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Sephora customer relationships management analysis

Essay - 10 pages - Management

The aim of this paper is to discover how Sephora has developed its power of attraction, the loyalty of its customers and prospects by setting up sophisticated and personalized customer communication strategies. Sephora is a division of Moet Hennessy Louis Vuitton (LVMH), the world's leading...

20 Jan 2009
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Study of Nike's strategy

Essay - 11 pages - Business strategy

Sport has taken an important place in the society: L'Equipe is now the leading newspaper in France, ahead of Le Monde. The most purchased video games pertain to sports (GranTurismo, Fifa Soccer….). Young people dress with clothes (Adidas, Reebok, NIKE, Fila, Caterpillar, New Balance, Aigle,...

20 Jan 2009
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The motivation of sales personnel

Essay - 10 pages - Human resources

Companies do not exist without the people who work there. The main objective of the surroundings is to obtain the best productivity from it's staff as well as maximum quality. These expectations require adequate abilities, an irreproachable organization, but more importantly the motivation of all...

20 Jan 2009
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Cultural differences in management

Essay - 31 pages - Management

As we have come to a world of economic globalization, more and more companies are working in an international approach. Globalization incites a multitude of situations and intercultural relations. The company is therefore faced with an assimilation of a lot of knowledge on the countries where it...

20 Jan 2009
doc

Case study Renault - Nissan

Case study - 18 pages - Business strategy

A strategic alliance is an official commercial collaboration, adopted by mutual agreement between companies. The partners of the alliance share, exchange or integrate some their resources for their mutual benefit, while remaining distinct and completely independent entities. For an alliance to be...

20 Jan 2009
doc

Strategy of cost leadership

Essay - 8 pages - Management

In a market where competition is at it's peak, companies perpetually seek to win over new customers, new markets and to generate strong profits. They have thus banked on a new strategy to be more competitive: cost leadership. The strategy of cost leadership aims at directing the objectives of...

20 Jan 2009
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Analysis of success strategy of Starbucks

Essay - 12 pages - Business strategy

On 26 January 2004, a true "culture shock" had occurred in avenue de l'Opera in Paris. The American Starbucks Coffee has grappled with the French market with the opening of a shop and a coffee bar, causing controversy in a country with an ancient culture of "little black coffee" at cafes or...

20 Jan 2009
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The subprime crisis: Definitions, causes and consequences

Essay - 8 pages - Finance

Subprimes are mortgages granted in the United States to customers who are not very solvent, on the basis of an increase in the interest rate. One applies a kind of premium to a borrower when his solvency is below a certain threshold. This operation is supposed to compensate for the risks taken by...

20 Jan 2009
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Taylorism and the structural organization of Toyota

Essay - 11 pages - Management

Frederick Winslow Taylor (1856 - 1915) was an American engineer who used the scientific organization of work (OST), which is the basis of the industrial revolution of the 20th century. The principal idea is to break up the tasks, to time the movements of the workmen to improve quality, to reduce...

20 Jan 2009
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The journal Liberation and the young French readership

Essay - 9 pages - Business strategy

Liberation is a daily newspaper first created in 1978 by J.P. Sartre. Originally at the extreme left wing of the French political scheme but through the decades it has shifted to a more leftist, labor-style orientation. The paper has been facing financing issues that have been undermining its...

20 Jan 2009
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The Strategy of the Ikea group

Essay - 16 pages - Business strategy

In 1943, Ingvar Kamprad, a young Swede, finished his studies. He soon created a small company which he called IKEA. The acronym IKEA (Ingvar Kamprad Elmtaryd Agunnaryd) is composed of the initials of his name, the name of his parent's farm and the name of his village. In the beginning, the...

20 Jan 2009
doc

Corporate culture and intercultural management

Essay - 32 pages - Management

For companies, in a climate of increased international competition, it is important to anticipate the impact of culture on the economy. Indeed, cultures influence not only the individual behaviors but also and especially the designs of the company, the strategy, the right, finance and management....

20 Jan 2009
doc

The strategy of MC Donald's

Essay - 14 pages - Business strategy

From modest beginnings in 1954, McDonald's experienced a steady growth until the end of 1980, reaching more than 5200 units catering to the United States on 31st December of the same year. This explosive growth was the result of a combination of three ideas which distinguished McDonald's...

20 Jan 2009
doc

Intercultural Management

Essay - 11 pages - Management

The globalization of markets, the internationalization of companies through operations of mergers, acquisitions, partnerships or alliances have created an economic landscape where the intercultural aspect has became a daily reality for many persons in charge. Companies are increasingly working...

20 Jan 2009
doc

Employee motivation

Essay - 29 pages - Human resources

Currently, companies are rediscovering that human potential is an asset. They have in fact understood that the structures and men can give a competitive advantage to their organizations. This has resulted in a significant development of focus on internal resources that must now be mobilized and...