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Case studies in management 271 to 300

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31 Dec 2010
doc

United Colors of Benetton: An overview

Case study - 8 pages - Management

The clothing market is doing well with a growth rate of 2.5%, even though the market is unstable due to certain aspects (environmental, economic, socio-cultural, etc.), Despite saturation, Benetton is a brand that continues to sell quality clothing. However, given the explosion of mega stores,...

31 Dec 2010
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Case study of intercultural management: Lenovo

Case study - 5 pages - Management

Lenovo is an innovative international technology company, based in the Chinese cultural environment. It was born from the acquisition of the IBM Personal Computing Division by the Lenovo Group. Today, Lenovo is headquartered in Purchase (NY), and its main activities are directed from Beijing,...

31 Dec 2010
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Ikea - Easyjet: a common low-cost concept

Case study - 8 pages - Management

How is the choice of a comparison between two companies which are not operating in the same segment motivated? Indeed, nothing (or almost nothing) seems common between Ikea and EasyJet, except that 'if you look closely, you can perceive a common basis, a concept that both companies have made...

31 Dec 2010
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Management report: The Clarins group

Case study - 16 pages - Management

In 1954, Jacques Courting opened beauty salons in France under the name of Clarins. To complement the activities of these institutions and to benefit all women with his long experience, Jacques Courting decided to create effective products to be used at home in the early 1960s. The team included...

31 Dec 2010
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Windsor Deluxe: a luxury hotel in Alexandria

Case study - 4 pages - Management

The tourism sector is undergoing a sea change. Spurred on by economic globalization, we are witnessing a dramatic increase in tourism and therefore increased competition; however, tourism remains very sensitive to the economical, political, social and security conditions. Consumers are spending...

30 Dec 2010
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The speed of innovation and the impact of Moore's law

Case study - 4 pages - Management

Gordon Moore, co-founder of Intel, formulated a law in 1965 stating that the speed and power of computers doubles every 18 months at constant cost (it is actually the story of transistor density on the silicon wafer). To offer a simple example: if I buy a computer today for 1000 Euros, it will be...

30 Dec 2010
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IKEA: Leadership and organizational culture

Case study - 9 pages - Management

It all began in 1943, when a young man Ingvar Kamprad, 17 years old, decided to create his own company, starting from a reward from his father for having finished his studies. This small company located at Agunnaryd in Sweden has now become a major performer in the world of organizations,...

30 Dec 2010
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'The third dimension of management', Robert R. Blake and Jane S. Mouton (1987) - foreword, chapters I and II: The grid of managerial development

Case study - 4 pages - Management

Theoreticians Robert R. Blake and Jane S. Mouton were the first to theorize on the dynamics of organizations. The most recognized part of their work relates to the grid of managerial development, which they developed. It conceptualizes management according to the various styles of leadership....

30 Dec 2010
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Inclusion of employees in the collective performance of companies

Case study - 4 pages - Management

As part of the discussions initiated in February 2009 by the President of the Republic on the distribution of value added, the Movement of French Enterprises or ‘Mouvement des enterprises de France' (MEDEF), formulated last July, several proposals to develop the employee savings, considered...

30 Dec 2010
doc

Dominos pizza - Failures and key success factors

Case study - 8 pages - Management

With beginning of the year 1960, the pizza pie registered such an obsession in the USA that many specialized chains were created in order to answer the requests. The first Dominos Pizza opened in 1960 in the State of Michigan. In order to meet the needs of its customers, the students of the...

30 Dec 2010
doc

Managerial analysis of companies based in the Netherlands

Case study - 4 pages - Management

Firstly, what is striking in the Netherlands is the common company spirit, this belief is generalized in the capacities of man to act and progress. This cultural aspect then induced a direction of pluralism, mediation and even negotiation. The Netherlands are the crossroads, crossed and...

30 Dec 2010
doc

The management of the supply chain of Domaine de la Motte

Case study - 5 pages - Management

Description of activity The Domaine de La Motte is not far from Narbonne which is in the heart of Languedoc Roussillon. It includes nearly 175 acres of vineyards in Australia and specializes in the production of Chardonnay. The production area is mainly reserved for brands such as the...

29 Dec 2010
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Los Angeles, the anti-model of New York

Case study - 3 pages - Management

New York represents the very model of the global city. In such a city, combining the command centers in a city center is extremely important. Faced with this model, Los Angeles appears as an anti-model focusing primarily on the "suburbs". Will Los Angeles be the model city of the 21st century?...

20 Dec 2010
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Study of Latin American societies in the context of urbanization

Case study - 5 pages - Management

One way to understand Latin American societies is to examine issues that cause conflict. These are most common when management tangles with urbanization, this has become a central issue, particularly since the late 1980s that saw the emergence to the "urban crisis" [1] . The articles in this...

13 Dec 2010
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Iggy's Bread of the World: A Case Study

Case study - 4 pages - Management

Problem statement: Igor and Ludmilla Ivanovic, owners of Iggy's Bread of the World, have suffered a major collapse of the core culture of the organization following a fast and massive expansion. If the core values and culture that brought Iggy's initial success is not restored, the fast and...

13 Dec 2010
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Nespresso: Customers Benefits

Case study - 7 pages - Management

Nespresso, currently the market leader, has always offered coffee machines to suit everybody, for professionals and the general public. The success of the brand relies on increased consumption, and a strong want by the company to meet customer expectations. It can be any type of Nespresso...

13 Dec 2010
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Heineken company: Value Based Management

Case study - 20 pages - Management

The Heineken family entered the beer business in 18641, when Sir Gerard Adriaan Heineken bought a brewery in the heart of Amsterdam. Over the past 140 years, three generations of the Heineken family have built and expanded the brand and the company worldwide. In recent figures, the company has...

01 Dec 2010
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The factory of large distribution: Bonduelle de Lallio, Italy

Case study - 8 pages - Management

The choice of destination for my internship was not easy: I had a lot of tracks across Europe, but only one interested me: the plant Lallio Bonduelle, near Bergamo (40km from Milan) in Italy. After finding an internet shared apartment near the factory, I decided I was then left for a month in...

24 Nov 2010
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Crisis management: mattel (2008) - published: 24/11/2010

Case study - 5 pages - Management

Mattel has been regarded as the undisputed leader in the global toy market. However, the company had experienced several problems during the second half of 2007, which led to the image of the company being tarnished. Many toys were recalled and this incident was widely reported by the media....

23 Nov 2010
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La Poste - Management of a company in change

Case study - 3 pages - Management

On 3rd October, the citizen referendum on the future changes in the status of the Postal system in 2010 showed a high proportion of French mobilization around this institution and their commitment to its public nature. A reform was put in place on March 2010 which transformed the post office,...

23 Nov 2010
doc

Mintzberg's approach to the organizational system

Case study - 5 pages - Management

Traditional conceptions that regulated the behavior of organizations in the late nineteenth century were based on the works of Henry Fayol (from France), Max Weber (from Germany), Frederick Taylor (from America) and their contemporaries. Their approaches was consistent the ‘top-down...

23 Nov 2010
doc

Corporate culture - published: 23/11/2010

Case study - 5 pages - Management

In the sixties, businesses still had an essentially rational management of the company. A little later, came an understanding of the enormous importance the human dimension in management. Economists in the late seventies highlighted this after their research on a new dimension of cultures- the...

23 Nov 2010
doc

The Future Focus Limited Company

Case study - 8 pages - Management

Future Focus Limited offers an opportunity to students from all over the world to develop their language skills and do an internship extending from a month to half a year. The company has a diverse work atmosphere and is present in many work areas such as the management of travel agencies and...

23 Nov 2010
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Study of the managerial culture and practices of the United Kingdom - published: 23/11/2010

Case study - 5 pages - Management

The United Kingdom consists of four countries: England, Scotland, Wales and Northern Ireland. It has been a part of the European Union since 1973, at the Safety advice of the United Nations, OECD and the Commonwealth. Its characteristic feature rests on its insularity, which it has cultivated and...

23 Nov 2010
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Quality Management at BNP Paribas Loire Valley

Case study - 8 pages - Management

BNP Paribas, considered the leading European banking group today, was founded on May 23, 2000, following a stock market battle that saw a fierce battle waged between BNP and Societe Generale for the merger with Paribas, with BNP coming out on top. Today, it is known as a company that concentrates...

22 Nov 2010
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Management of the operations: the case of Large Optical (2005)

Case study - 7 pages - Management

GrandOptical is an affiliate of Grandvision. There are 120 total chain stores in France and Europe and an office at St Quentin in Yvelines. These stores are primarily located in shopping malls. These are opticians whose specificity is to provide ready eyeglasses in one hour. The customer then has...

22 Nov 2010
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Study of the company Grand Optical

Case study - 15 pages - Management

Grand Optical is a chain of optical stores, which was created in 1989 with the opening of a single store in the mall of Belle Thorn in the Paris region. For the first time a laboratory was built within the institution and was in full view of the customers. This channel belongs to the group which...

29 Sep 2010
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Transversal case study - Montefiore Medical Center

Case study - 12 pages - Management

With more than 70,000 admissions per year, Montefiore Medical Center is one of the largest healthcare institutions in the United States and is the most dominant hospital in the Bronx borough of New York City, which is apparently one of the country's poorest neighborhoods. It has two major...

29 Sep 2010
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Case study : CSR policy and corporate governance, Casino group, annual report 2007

Case study - 10 pages - Management

Sustainable development can be defined as 'trying hard to answer to the present's needs without compromising the capacity to satisfy the future generations needs'. Sustainable development has three pillars, the social aspect, the ecological aspect, and the economic aspect. In fact,...

29 Sep 2010
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Starbucks - Organisation and Management

Case study - 9 pages - Management

In 1971 the story began, three Seattle entrepreneurs started the Starbucks Corporation. They sold whole bean coffee in one store. After 11 years, their business had grown tremendously and they hired Schultz in 1982 to be the manager of retail and marketing. He had some ideas, he 'advised that...