PEST analysis
Thesis - 8 pages - Business strategy
PEST stands for political, economic, social and technological features of a business environment which might influence or even threaten the company. This allows detecting all nuisance or hindrance factors to business development. The political arena has a huge influence upon the regulation of...
Baoshan Iron & Steel Co Ltd: Crafting a three-way cross-border, cross-shareholding alliance
Thesis - 3 pages - Business strategy
Baosteel is the most modern and profitable steel maker in China. The Chinese giant is, however, in a critical situation: From one side, Baosteel is facing a need for capital to achieve its projects. From the other, the Chinese market became more attractive since China's entry to WTO because China...
A look at the small scale industries
Thesis - 22 pages - Business strategy
Small scale industry is widely recognized as a powerful instrument for socioeconomic growth and balanced sectoral development. One of the distinctive characteristics of small scale sector is that the development of these industries would create broader employment opportunities assisting...
The impact of manufacturing flexibility on management control system design
Thesis - 5 pages - Business strategy
Before presenting and analyzing the research undertaken by Mrs. Abernethy and Mrs. Lillis on the impact of manufacturing flexibility on management control system, we estimate that it is important firstly to know more about the careers of these two professors. On the section of their book...
SWOT Analysis - ESPN 360
Thesis - 5 pages - Business strategy
Nearly thirty years ago, ESPN aired as the first 24-hour sports network. The station had limited success at first by showing mostly unpopular sports, but the channel eventually grew as it began broadcasting highly rated sports such as American football. Since the network first aired, ESPN has...
Business communication: Vivendi
Thesis - 8 pages - Business strategy
Vivendi is a worldwide company with a large portfolio of products and services. The company is divided into business units like environment and of course the core activity that we will interest us: the Video Games industry. The market knows an important growth with emerging markets like India and...
A construction project: The Millau Viaduct
Thesis - 17 pages - Business strategy
The project of a viaduct over the Tarn Valley and the city of Millau in Southern France was a major issue for many years among the French population and the Ministry of Transport. It aimed at providing a solution for the severe traffic jam that occurred every summer, and its by-product,...
Montblanc in China
Thesis - 10 pages - Business strategy
The Montblanc Company is going to open a new subsidiary in China. I have just been promoted to be the manager of this new subsidiary in China and to design a strategic plan for the Montblanc Company. I am aware that it is a particular market and that some measures must be taken if I want this new...
Caroll Paris
Thesis - 10 pages - Business strategy
The main purpose of the present report is to design a marketing plan for the French ‘fashion house' Caroll who is aiming to enter the growing ‘middle market' in China. In order to design an appropriate marketing plan, several steps have to be taken. We will first present the Caroll...
Market analysis and study of the Indian airline industry in relation to the environmental (internal & external) factors
Thesis - 19 pages - Business strategy
Overview & Scope of the project and Methodologies used - What business does an airline industry participate in? This is a fundamental question which needs to be answered before a marketing analysis on the industry is presented. To a layman the airline industry means carrying the passengers and...
A research on the possibilities of flexible working strategy
Thesis - 19 pages - Business strategy
This research proposal seeks to present findings on the policy of flexible working hours being provided to employees so as to enable them to balance their personal as well as professional lives more efficiently. This research paper develops hypothesis on the challenges faced by organizations to...
A study on the Indian leisure industry and its importance in the business world
Thesis - 23 pages - Business strategy
The concept of leisure, and the freedom to choose individual pastimes and leisure pursuits, is a 20th century development for the mass population. Historically, only the wealthy could divide up their time to engage in activities of their choosing. The working classes had neither the time nor the...
Market share strategy to getting company benefit
Thesis - 14 pages - Business strategy
Companies in the era of growing globalization, need to rethink the mission of business and marketing strategies they were critical. Currently the company is not engaged in market competition with the already known and have the option, or a customer that is stable, but in the war between the...
How to set up a plant: The best layout plans
Thesis - 17 pages - Business strategy
Plant layout is very essential and needs consideration and attention from the very beginning so as to avoid subsequent problems. Though one can think of several layouts but the best one is obviously the one, which is both very systematic and cheap. It is arrangement of machines, scientific use of...
Adidas in India
Thesis - 7 pages - Business strategy
Adidas AG is a German sports apparel manufacturer, part of the Adidas Group. It registered as Adidas AG on 18 August 1949 (with lower-case lettering: "Adidas"). The company was named after its founder, Adolf (Adi) Dassler, who started producing shoes in the 1920s in Herzogenaurach, near...
Customer satisfaction level towards American Express in India
Thesis - 24 pages - Business strategy
This is an overall study of the organization of American Express Bank Ltd. where it's working environment and various policies and practice are studied. The methodology used was conducting personal interview with all the functional manager departmental head and sales executives. Collect the...
A brief look at the company L'oreal and some of it strategies
Thesis - 12 pages - Business strategy
Eugene Schueller a young French chemist developed an innovative hair color formula, Aureole. He manufactured his own products and sold them to Parisian hairdressers. The company was registered in 1909. The guiding principle from the beginning was research and innovation in the interest of beauty....
Lewin's change theory and the problem of addressing nursing shortages using technology
Thesis - 7 pages - Business strategy
Introduction - Nursing shortages are a world-wide problem that negatively impact many areas of the profession's goals, from level of job satisfaction to patient care, with an inverse proportional relationship between higher patient-nurse ratios, noted in much research. (Al-Kandari and Thomas,...
Location determinants of foreign direct investment in real estate
Thesis - 23 pages - Business strategy
The global real estate market is complexly structured and highly competitive. In order to diversify the portfolio and to achieve the highest risk adjusted return, real estate firms invest across national borders. The choice of the most favorable location is of highest importance for the success...
The fair trade debate: Pros and cons and future prospects
Thesis - 5 pages - Business strategy
Although most people know readily know of Free Trade, relatively very few have heard of Fair Trade. That being said Fair Trade has been around for decades, in various shapes and structures. This paper will consider the overall Fair Trade debate, and consider both sides of the issue, analyzing the...
Entrepreneurship and the Indian retail industry
Thesis - 26 pages - Business strategy
In India the retail industry is large, and it will continue to grow. The industry has a huge appetite for investments and is already seeing a lot of action on that front. A large number of global retailers are eyeing to get a share of the Indian retail pie. This report aims to aid them. Global...
Compensation structures for the better alignment of management and shareholder interests
Thesis - 13 pages - Business strategy
In recent years there has been much controversy surrounding the supposed ‘high' levels of executive compensation in large publicly traded firms. CEO pay packages, measured as multiples of average non-corporate worker pay, reached a peak of 525 times in 2000. Pay packages have also grown far...
Facilities management
Thesis - 3 pages - Business strategy
The following writing has been carried out in order to identify the typical threats, issues and challenges that may arise in undertaking and completing the construction of an Indian hospitality project. The hospitality industry all over the world is very vast and requires more attention to...
TATA Steel: Bearings division
Thesis - 40 pages - Business strategy
The Bearings Market in India has a very strong foundation though it is not that visible. TATA Bearings the subsidiary of TATA Steel is one of the largest bearing manufacturers in Eastern India and the fourth largest in the country. It is situated in Kharagpur, 117km from Kolkata. TATA Bearings is...
Ma Foi Management Consultants Ltd
Thesis - 25 pages - Business strategy
Ma Foi is the best HR service provider in India. This company was founded by Mr. K. Pandia Rajan in 1992. Since then the company is rendering the best HR services full fledged. In the year 2004 it was acquired by world's third largest HR company Vedior NV based of Netherlands. This acquisition...
A quick look at SAIL (Steel Authority of India)
Thesis - 6 pages - Business strategy
Incorporated in 1973, the Steel Authority of India (SAIL) is a giant among the steel majors in India. It is the largest steel conglomerate in the country and the world's ninth-largest steelmaker. It manages and operates five integrated steel plants at Bhilai, Madhya Pradesh; Bokaro, Bihar;...
Virgin Mobiles
Thesis - 9 pages - Business strategy
In the mobile market, Virgin mobile is a unique player based on its business model and strategy. It is the only service provider which does not hold any bandwidth and mobile setup infrastructure but uses Tata Teleservices spectrum and is penetrating the market based totally on its branding and...
Looking at how and where CRM can help an organization
Thesis - 26 pages - Business strategy
CRM is an integrated effort to identify, maintain, and build up a network with individual consumers and to continuously strengthen the network for mutual benefit of both sides, through interactive, individualized and value-added contacts over a period of time. The core theme of all CRM is its...
Innovations in the restaurant business
Thesis - 29 pages - Business strategy
The paper deals with the brand related issues in the restaurant industry and is an attempt to highlight the image and identify trends in the restaurants industry. It highlight the various efforts and initiatives taken by restaurants worldwide to improve on their brands to remain competitive....
Reva: An alliance between Maini Group and AEV LLC Inc.
Thesis - 38 pages - Business strategy
REVA electric car company is a joint venture between the Bangalore based Maini group and AEV LLC Inc. of USA. Other companies, world leaders in their respective fields, have also partnered with Maini and AEV LLC Inc to design and develop key components for the REVA. Today the Maini Group has on...
