Outsourcing: Why companies do it?

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Outsourcing: Why companies do it?

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According to Wikipedia, Knowledge process outsourcing (KPO) is a form of outsourcing, including legal process outsourcing. These are both high-value-added forms of business processing outsourcing (BPO). KPO firms provide domain-based processes and business expertise, rather than just process expertise, and actually make many low level business decisions - typically those that are easily undone if they conflict with higher-level business plans. EmPower Research is a pioneer in information research and information consulting. Just when the world is noticing India's expertise in knowledge process outsourcing, EmPower Research is there to take advantage of it. EmPower Research is a Business Research and Information Consulting (BRIC) firm based on an offshore model, headquartered in New York City. It was founded in 2004 by a group of four former executives and academics who bring several years of experience in corporate assignments throughout the world, a diverse, complementary skill set and a deep rooted commitment to changing and improving business process economics and efficiency on a global scale. EmPower's value proposition is "Highly customized time critical, cost effective, and consulting firm quality research that focuses on providing insights rather than just data". With its differentiating feature being deep industry expertise combined with a strong passion for quality, EmPower Research has acquired a stellar list of blue chip clients including many amongst the Fortune 1000.

Introduction
Overview of the industry
1. Knowledge process outsourcing
2. Regional advantages and domains of expertise
3. Advantages in India
4. Evolving paradigm
5. Challenges to providers
6. Market research
An overview of EmPower Research
1. Organizational structure
2. Clients and strategic partners
Products of EmPower Research
Media monitoring
Competitors of EmPower Research
About the project
1. Database structure
2. Overview of the US telecom sector
3. Wireless quick facts
4. Complexities involved
5. Companies covered under the research
References
List of graphs and plates
Conclusion

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[...] However MVNO's do tend to own or run their own Billing and Customer Care solutions, referred to as BSS (Business Support Systems). (http://en.wikipedia.org/wiki/MVNO ) In certain cases we come across examples where a customer can get up to 3 phones free with one service providers' family plan. So we see that the service providers have the highest bargaining power in the market. Since they are in a two year contract with a majority of the customers they can afford to give the handsets for free in most of the cases. [...]

[...] EmPower counts amongst its clients both Fortune 500 companies as well as Global leaders in the Advertising and Public Relations industries. Companies like Motorola, Verizon, Cingular, US Cellular, etc are its clients. Blue chip client base include BellSouth, Radio Shack, GCI, Grey Interactive, Powerwave, Helios Consulting, Grey Worldwide, Burson Marsteller, Edelman, New Venture Partners, and the Hindustan Times Strategic Partners. EmPower research has a strategic tie-up with HCIL Consulting and Second Quadrant, a company based in Cortlandt Manor, New York. [...]

[...] do media monitoring for clients and have developed our own monitoring metric so that they can plan for bigger media events,” said Sangita Joshi, director, EmPower For example, a project that EmPower handles now includes media monitoring and analysis of a major US pharma client, which needs to keep constant tabs on articles written about the company even if it meant some of the PR executives turning up bleary-eyed to work at 5 am, to monitor the media as soon as the news appears. [...]

[...] (www.priority- data.com/OutsourceGraph.) Graph Reasons why companies outsource. (www.priority-data.com/OutsourceGraph.) The graph above shows us the reasons for companies to outsource. To gain access to technical expertise seems to be the main reason, followed by resources not available internally. It is better to outsource work to companies like EmPower Research that have the expertise and also do it in a cheaper and better way. The constantly higher need for flexibility, drastic reduction in time required to to the market', increased competition in the global arena, and of course, cost pressures, have all been the driving forces of KPO. [...]

[...] In the past EmPower Research has got a lot of projects from the US telecom sector, from companies like Motorola, Verizon, Cingular, US Cellular, BellSouth, Radio Shack, etc. In fact Motorola has already envisaged interest in the product although it is still under development. Real time updating is a special feature of the product. The need for real time updating was felt when it was realized that the promotional schemes change almost everyday if not every week. The US telecom market is very dynamic and a company that does not keep a track of what its competitors are up to and in which regions, tends to loose out. [...]

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