SOLAR-CAL Company
Case study - 17 pages - Business strategy
Solar energy is a market that has been growing for the better part of twenty years. Japan, Germany, and the United States account for more than three quarters of solar panels installed in the world. These countries are at the forefront of this paradigm shift to alternative energy. With very...
Indian global corps - Strategies and global realities
Thesis - 4 pages - Business strategy
A powerful and fast paced transformation of the Indian society has begun. This change is driven by the corporate, small and medium enterprises and the common man alike. Usually competitiveness refers to characteristics that permit a firm to compete effectively with other firms due to low cost or...
Strategies for global competitiveness
Thesis - 6 pages - Business strategy
Successful companies develop strategies for doing business in emerging markets that are different from those they use at home and often find novel ways of implementing them, too. Once a company has identified the market space it wishes to target, it's time to look more specifically at how to...
A look at organizational development
Presentation - 71 pages - Business strategy
Organization development is a planned process of change in an organization's culture through the utilization of behavioral science technology, research, & theory-Warne Burke. It is an effort planned, throughout the organization, & managed from the top to increase the organization's effectiveness...
Customer's perception towards the service quality of Hyundai
Case study - 34 pages - Business strategy
A detailed & systematic study on the customer relationship management with the sales process, product & after sales service for Hyundai Santro car was under taken in the Bangalore city on behalf of Advaith motors private limited. This survey was taken up to know about the customer relationship...
Naming a brand: The importance of a name
Thesis - 10 pages - Business strategy
“What's in a name? A rose is a rose and would smell as sweet even if called by any other name” These famous words from Shakespeare's Juliet send us into raptures, but marketers and consumers would not respond to this reasoning favorably. Brands rule over the marketer and consumers'...
Reebok International Ltd
Case study - 5 pages - Business strategy
Reebok International Ltd. has been unquestionably one of the juggernauts in the athletic footwear department behind Nike and Adidas for quite some time now. This prestigious shoe company was founded back in 1895, in Bolton, Lancashire by Joseph William Foster. Reebok was formally known as Mercury...
A study on customer expectations on MFD's towards Xerox India Ltd
Case study - 34 pages - Business strategy
Xerox Corporation is the world's leading document management technology and services enterprise. XEROX INDIA LTD is the Indian subsidiary of Xerox Corporation. The US $15.7 billion, Fortune 500 global document management company was incorporated in 1983. Xerox India's strategic intent is...
Retailer perception towards adhesive industry: Jubilant Organosys Ltd
Thesis - 8 pages - Business strategy
Adhesives are substance capable of sticking to surfaces of other substances and bonding them to one another. The term adhesive cement is sometimes used in place of adhesive, especially when referring to a synthetic adhesive. Animal glue, a gelatin made from hides, hooves, or bones, was probably...
An overview of the organic semiconductor industry
Case study - 4 pages - Business strategy
In the late 1970s, three researchers published a groundbreaking paper on the discovery that certain classes of plastics were capable of being modified to enable them to function as a poorly conducting metal. So groundbreaking and significant was the discovery that in 2000 the Nobel Prize for...
Dealer network: A brief study
Thesis - 3 pages - Business strategy
Dealers are essential part of the industry. He helps the products by familiarizing the goods to the customers, by distributing and thereby creating demand. He is the kingpin in the business world of manufacturer and distributor. Today he is the sales man who is responsible for us to have more...
Ascendum Systems Pvt Ltd
Dissertation - 86 pages - Business strategy
India is poised to become a global IT superpower is not a revelation. Indians dominate the IT sector workforce, not only in US, but all over the world. In the last year or two, countries like Germany, France, and Japan have opened doors and are hiring hundreds of thousands of Indians in the IT...
Overview of Coca-Cola
Thesis - 35 pages - Business strategy
It was a prohibition law, enacted in Atlanta in 1886, that persuaded physician and chemist Dr. John Stith Pemberton to rename and rewrite the formula for his popular nerve tonic, stimulant and headache remedy, "Pemberton's French Wine Coca," sold at that time by most, if not all, of the...
Overview of Tata Chemicals Ltd
Dissertation - 58 pages - Business strategy
The Chemical Industry comprises of the companies that produce industrial chemicals. It is central to modern world economy, converting raw materials (oil, natural gas, air, water, metals, and minerals) into more than 70,000 different products. Polymers and plastics, especially polyethylene,...
Wind-energy and TransAlta Wind
Thesis - 6 pages - Business strategy
Canada was one of the first countries to sign the Kyoto Protocol, on April 29, 1998. Formal ratification came more than four years later, on Dec. 17, 2002. But Canada's continued participation in Kyoto seemed certain to end with the election of a minority Conservative government in January of...
Strategic management with reference to BritCo Hotels
Thesis - 6 pages - Business strategy
Recent studies in the field of strategic management indicate that there is ? lack of knowledge on strategy implementation and therefore, the managers cannot achieve the set targets in order to implement ? strategic plan although they do have positive intention in order to execute the strategic...
The strategic alliance between Avebe and Noveon that failed to achieve its objectives
Thesis - 5 pages - Business strategy
Today organizations operate in a global environment that is characterized by changing economies of scale, technological superiority and instability. Thus it is very difficult for the companies to survive on their own and fulfil their global ambitions. Thus companies are increasingly turning to...
Strategic alliance: Avebe and Noveon
Tutorials/exercises - 5 pages - Business strategy
Gulati(1998) defines strategic alliance as “voluntary arrangements between firms involving exchange, sharing, or co- development of products, technologies or services”. According to Granell (2000) globalization has become a world-wide pressure for companies to change and it is also...
Allocation of resources in the market
Thesis - 5 pages - Business strategy
How does the free-market allocate its resources? This is a question that needs to be considered when choosing an economic theory to base a society on. The well-known neoclassical model is one that takes it direction from the laws of supply and demand, and is not one that accepts the notion of...
Marketing Apple: The iPhone "Phenomenon"
Case study - 14 pages - Business strategy
Apple Inc (AAPL) is a leading provider of digital portable entertainment devices, computer systems, software and music. One of its newest devices is the Apple iPhone 3G. This revolutionary cell phone combines together nearly every type of gadget a person would need to carry. Instead of being...
Formal report on the marketing operations of UK's Royal Mail Ltd 2008
Case study - 6 pages - Business strategy
The objective of this report is to evaluate the functional aspects of marketing in UK's Royal Mail Ltd and how it relates to other departments of the organization. The marketing strength of any business organization is largely reflected through its strategic goals and objectives, and the ability...
Operation management: Evaluation of manufacturing practices at IBM
Thesis - 5 pages - Business strategy
Just like many other manufacturers of (personal computers) PC, the International Business Machines (IBM) w not spared the difficult times that engulfed the PC market from the early 1990s to the late 1990s. Despite the significant growth of demand for PCs that was experienced during this...
Polythene industry of Europe
Essay - 38 pages - Business strategy
Polythene is one of the most widely used materials today. It has permeated practically every aspect and walk of life. From the positive to the negative its always there, the positive being some of the products made from it that uphold essential functions in various industries and the negative...
Bentley Ceramics
Essay - 9 pages - Business strategy
Bentley Ceramics has experienced a substantial increase in demand. The current equipment and staff of Bentley Ceramics cannot meet this demand, and will require capital expansion to meet both current and future obligations. Premiere Business Consulting (PBC) has been engaged by Bentley Ceramics...
The Coca-Cola company
Essay - 4 pages - Business strategy
On May 8, 1886, Dr. John Stith Pemberton, a local pharmacist in Atlanta, Georgia, created the syrup used to produce Coca-Cola. He introduced the syrup to the community at Jacob's Pharmacy, also located in Atlanta, Georgia. The syrup was sampled, well liked, and sold for five cents per glass as a...
Food sharing and trust: Exploring the possibility of a relationship of causality
Essay - 12 pages - Business strategy
Imagine what it would mean for businesses if they found that the money spent on the entertainment of guests had no real affect on the trust built with the other party. Or perhaps if businesses were told the opposite, that sharing food would enhance trust between two parties, they would invest in...
Allied Toys Inc. (2008)
Essay - 8 pages - Business strategy
Allied Toys, Inc is a company based in NY, USA. Its activities are the development, manufacture and marketing of “high tech toys”. Some of these toys embody new inventions that are protected by a US patent. The production of the toys will be outsourced to China and the toys will be...
How to do Business with the Czech Republic? The case of beer markets
Thesis - 25 pages - Business strategy
Within the framework of the course “International Trade and Business Challenges”, our professor Miss Chau asked us to analyze and to develop a strategy to enter a specific sector of one of the BRIC countries and the 8+2 new EU members. In this context, we decided to tackle the beer...
Airlines and energy prices
Essay - 11 pages - Business strategy
Business environment is fraught with risks; each company in order to succeed in this unpredictable environment must mitigate risks. Risks can arise from varied sources; the airline industry is like any other industry, also confronted by pressures from several business areas. In the late 90's and...
Firms motivations to create alliances
Essay - 5 pages - Business strategy
More and more companies are recognising that to gain a competitive advantage they may have to enter into alliances with other firms. Referring to examples, identify possible motivations for entering into a strategic alliance and then critically evaluate the possible problems that may be...
